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League DevelopmentUsing Alternate Models of Play to Increase Participation
Driving Participation - PlayLittleLeague.org
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Local League Resources
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Digital Communications – e-Newsletters
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Digital Communications – Social Media
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Digital Communications – Video Content•
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Highlights Production Year-Over-Year using MLBAM
2015 2016 2017
Highlights cut 875 930 980
Highlights published 380+ 410+ 500
Paid Digital Campaigns
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Little League Grow the Game Grants•
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Before
After
Gary Metro Area
Little League
Develop alternate models of play that will…
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Objectives
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Piloted Methods of Play
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Five Areas of Focus
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Key Findings: 1-1 Count•
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Altern
ate
meth
ods/m
odels
of th
e g
am
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Key Findings: Runners on Base
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Altern
ate
meth
ods/m
odels
of th
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am
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Manager and Coach Feedback
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Manager and coaches surveys
Yes70%
No
30%
Was It Fun?
Yes
38%
No62%
Would You Like to Play by These Rules Again?
Faster80%
Slower10%
No Difference
10%
Did These Rules Make the Game Faster or Slower?
Numbers do not represent all manager/coach participants in the Pilot Program
Parent Feedback
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Parent feedback
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Parent survey
Yes
48%
No52%
Was It Fun?
Yes21%
No79%
Would You Like to Play by These Rules Again?
Faster75%
Slower10%
No
Difference15%
Did These Rules Make the Game Faster or Slower?
Numbers do not represent all parent participants in the Pilot Program
Player Feedback
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Player feedback
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Player survey
Numbers do not represent all player participants in the Pilot Program
Yes53%
No47%
Was It Fun?
Yes35%
No65%
Would You Like to Play by These Rules Again?
Faster
64%Slower
27%
No Difference
9%
Did These Rules Make the Game Faster or Slower?
Sandlot Sundays
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