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Caroline Drummond MBE LEAF Chief ExecuYve
#LEAFconf15
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
LEAF’s Annual Conference Tuesday 3rd November 2015
Did we see it coming?
SeIng the Agenda
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
• World challenges – Diet – Biodiversity – Soil
• LEAF in brief • 25 years and beyond
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
SeIng the Agenda
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Lack of diversity in our diets
Diversity in our diets
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Diversity in our diets
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Biodiversity
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Soil biodiversity
Ref: esdac.jrc.ec.europa.eu/Library/Themes/Biodiversity/Images/fig_2.jpg
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
IFM delivering sustainable farming
Sustainable farming, deliversasite-specificfarmingsystemsuppor3ng the integra3on oftheenvironment,societyandfarm economic viability overthelongterm.LEAF 2012
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
LEAF’s core acYviYes
FacilitaYng sustainable
farming knowledge
generaYon and exchange
Developing market
opportuniYes
Engaging the public in
sustainable food and farming
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
FacilitaYng knowledge exchange and innovaYon
FacilitaYng sustainable
farming knowledge
generaYon and exchange
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Simply Sustainable Biodiversity
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Drivers for change
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Developing market opportuniYes
Developing market
opportuniYes through LEAF Marque and
other opportuniYes
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Growing LEAF Marque
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Growing LEAF Marque
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Building public understanding and trust
Engaging the public in
sustainable food and farming
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
The evoluYon of LEAF’s OFS 1991 and beyond Charitable aim: Building public trust and understanding in farming and food
RECORD OPEN FARM SUNDAY 2015
389 FARMERS 291K VISITORS 6K CHILDREN
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Open Farm Sunday 5th June 2016 www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Science and innovaYon
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
CommunicaYon and Engagement
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Partnerships
Delivering healthy food and farming, fit for the future
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
What we do
LEAF’s vision Aworldthatisfarming,ea3ngandlivingsustainably.
Our missionInspiringandenablingsustainablefarmingthatisprosperous,enrichestheenvironmentandengageslocalcommuni3es.
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
LEAFiscommi\edtothedeliveryofmoresustainablefoodandfarmingthroughtheadop3onofIntegratedFarmManagement(IFM).Ouraimistoensurehealthyfarms,foodandpeople–healthy food and farming fit for the future.
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Delivering Healthy Food and Farming, Fit for the Future
AHealthy Farmprac3cessustainableagriculture,throughtheadop3onofIFM,andiscommi\edto:• Economicviability• Environmentalstewardship• Publicengagement
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Delivering Healthy Food and Farming, Fit for the Future
HealthyFoodis:• Producedsustainably• Nutri3ous• Sustainablysourced
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Delivering Healthy Food and Farming, Fit for the Future
Healthypeople:• Eatabalanced,variedandnutri3ousdiet,suchasdeliveredthroughLEAFMarqueproducts
• Arephysicallyac3ve;enjoyingwalkinginthecountrysideonLEAF’sOpenFarmSunday
• Areconnectedwithfarming,natureandtheenvironment
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Delivering Healthy Food and Farming Fit for the Future
Duringour25thyearLEAFisbuildingonitscoreworktodeliver:Healthy Food and Farming: Fit for the Future
We look forward to working with you!
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
Delivering Healthy Food and Farming Fit for the Future
@LEAFChief
caroline.drummond@leafuk.org
Delivering Healthy Food and Farming Fit for the Future
www.leafuk.org | Twi0er: @LEAF_Farming | www.farmsunday.org
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