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Konica Minolta bizhub 160/160f/161
Ver. 2.0 - 25.05.2005
ISM - Office Marketing Group - AP - 2
• Market
• Portfolio
• Product Specifications
• Configuration
• Consumables
• Sales Arguments/Highlights
• Positioning/Competition
• Machine Mix/Option Attachment Ratio
• Marketing Material
• Certificates/Environmental Aspects
Contents
Table of contents
ISM - Office Marketing Group - AP - 3
Segment 1 [1~19ppm]
2004
1st half 2004
CA
NO
N
RIC
OH
KO
NIC
A M
INO
LTA
KY
OC
ER
A M
ITA
SH
AR
P
TO
SH
IBA
NA
SH
UA
TE
C
XE
RO
X
PA
NA
SO
NIC
OLI
VE
TT
I
LAN
IER
GE
ST
ET
NE
R
TR
IUM
PH
-AD
LER
INF
OT
EC
0
20000
40000
60000
80000
100000
120000
ISM - Office Marketing Group - AP - 4
Segment 1 [1~19ppm]
CA
NO
N
RIC
OH
KO
NIC
A M
INO
LTA
KY
OC
ER
A M
ITA
SH
AR
P
TO
SH
IBA
NA
SH
UA
TE
C
XE
RO
X
PA
NA
SO
NIC
OLI
VE
TT
I
LAN
IER
GE
ST
ET
NE
R
TR
IUM
PH
-AD
LER
INF
OT
EC
0
20000
40000
60000
80000
100000
120000
2004
2002
2003
ISM - Office Marketing Group - AP - 5
Segment 1 [1~19ppm] by model - Top 10
A4 model
A3 model
CA
NO
N iR
16
00
KY
OC
ER
A M
ITA
KM
15
00
KY
OC
ER
A M
ITA
KM
16
20
CA
NO
N iR
12
10
TO
SH
IBA
e-S
tud
io
16
0
OL
IVE
TT
I d-C
op
ia 1
6
SH
AR
P A
R-M
16
0
RIC
OH
Afic
io 2
01
8
RIC
OH
Afic
io 2
01
5
KO
NIC
A M
INO
LT
A
70
13
0
5000
10000
15000
20000
25000
ISM - Office Marketing Group - AP - 6
Market Analysis Segment 1 [1~19ppm]
• Total market in 2004: 570.858 units [InfoSource projection]
• Konica Minolta is losing market share [23% compared with 2002]
• Canon recovered from last year!
• iR1600 sold more than 3 times more than 7013 [A3 vs A4]
• Konica Minolta7013 achieved 6.451 units [1st half 2004]
• Second Konica Minolta device Di1610 on rank 17
• Di1611 on rank 34!
• Only three A4 models in top 10 - rest is A3!
• Kyocera increased sales by 60% [ from 2002 to 2004]
General
ISM - Office Marketing Group - AP - 7
Development Code
• Shimanto (based on Di1610)
Sales Code
• Konica Minolta bizhub 160 (copier, GDI printer)
• Konica Minolta bizhub 160f (copier, GDI printer, fax)
• Konica Minolta bizhub 161 (copier, PCL printer)
Portfolio Cluster
• Successor of Konica Minolta Di1610/7416 series
Launch Date
• beg. June 2005
Portfolio
ISM - Office Marketing Group - AP - 8
Product
Speed: 16 cpm A4 crosswise
16 ppm GDI Printer
16 ppm (600 x 600 dpi)/11 ppm (1,200 x 600 dpi) PCL Printer
First copy out time: less than 13 sec.
Warm-up time: less than 25 sec.
Resolution: 600 x 600 dpi
Memory: 16 MB
Zoom: 25 - 400 % in 0.1% steps
Paper Weights: 60 - 160 g/m²
Volume: 1.5 - 15 K
Life Time: 150 K (or 5 years)
Specification Overview
ISM - Office Marketing Group - AP - 9
Product
Copying
• Fast first copy out time
• Large zoom range
• 2-in-1 copy
• Auto density adjustment
• Auto paper selection
• Electronic sorting
Specification Overview
ISM - Office Marketing Group - AP - 10
Product
Printing
• GDI standard (bizhub 160 & 160f)
• PCL 5e/6 (bizhub 161)
• up to 1,200 x 600 dpi resolution for PCL printing
• USB, parallel (standard); 10/100 Base TX (option)
Specification Overview
ISM - Office Marketing Group - AP - 11
Product
Scanning
• TWAIN scanning (B/W & colour)
• Colour scanning (manually only)
• Scan format TIFF, PDF (both B/W & colour)
• Scan-to-FTP/eMail/iFax
• 4.5 scans B/W per minute (600 x 600 dpi) via DF
Specification Overview
ISM - Office Marketing Group - AP - 12
Product
Faxing
• Super G3
• 33.6 Kbps modem
• JBIG compression
• iFax
• PC Fax (via i-Net portal)
• 200 speed/15 one-touch dials
Specification Overview
ISM - Office Marketing Group - AP - 13
Configuration
• Copy, GDI print
• Main body with 1 x 250 sheet universal cassette
• 10-sheet bypass
• USB 1.1, parallel IEEE1284 interface
• 16 MB copy/fax memory
• 50-sheet feeder standard on 160f
Standard configuration
ISM - Office Marketing Group - AP - 14
Configuration
Configuration bizhub 160
DF-501
PF-501(500 sheets)
Mechanical CounterMC-502
Expansion MemoryEM-101 (32 MB)
ISM - Office Marketing Group - AP - 15
Configuration
Configuration bizhub 160f
Mechanical CounterMC-502
PF-501(500 sheets)
Expansion MemoryEM-101 (32 MB)
Network CardNC-501
Scanner UnitSU-502
ISM - Office Marketing Group - AP - 16
Configuration
Configuration bizhub 161
DF-501
PF-501(500 sheets)
Mechanical CounterMC-502
Expansion MemoryEM-101 (32 MB)
Network CardNC-501 PCL Expansion Memory
64/128 MB
ISM - Office Marketing Group - AP - 17
Configuration
bizhub 160, 160f, 161
Features / Accessories160
Copier / GDI Printer
160fCopier / GDI Printer /
Fax
161Copier / PCL
PrinterCopy standard standard standard
GDI Print standard standard no
PCL Print no no standard
Fax no standard no
Colour Scan standard standard standard
Twain Scan standard standard Standard
ISM - Office Marketing Group - AP - 18
Configuration
bizhub 160, 160f, 161
ISM - Office Marketing Group - AP - 19
Configuration
bizhub 160, 160f, 161
Option Remark
Document Feeder DF-501DF-501 is standard for bizhub 160f. Sort and 2-in-1 functionsare only available if the feeder is installed
500 sheet cassette PF-501 Extends the paper capacity by 500 sheets to max. 760 sheets
32 MB Memory Exp. EM-101Increases the number of storable as well as the scanperformance
Mechanical Counter MC-502 Back up for the electronic counter
Interface Card NC-501With NC-501 network printing is available for GDI as well asfor PCL. NC-501 is also required for ifax and network scanning
Scanner Unit SU-502The integration of SU-502 to NC-501 extends the functionalityof the bizhub 160f
64 / 128 MB Memory Exp. for PCL Increases the number of stored images when collating
ISM - Office Marketing Group - AP - 20
• Long life, user-replaceable consumables
• Drum cartridge: 16 k pages *
• Toner cartridge: 4.3 k pages*
• Consumables are compatible with Di1610/7416 series
@A4, 6 % coverage, 2 pages/job
Consumables
Consumables
ISM - Office Marketing Group - AP - 21
Highlights
Sales Arguments
KM unified design
Low running cost
User-friendly operation
Automatic failure prevention
Pre-configured models
Small footprint
PM-free
Fast first print-out
Scan-once-print-many
Multi tasking capability
Large zoom range
2-in-1 copy
Electronic Sorting
ISM - Office Marketing Group - AP - 22
Highlights
Sales Arguments
Standard GDI printing (bizhub 160/160f)
PCL version (bizhub 161)
High PCL print quality (1,200 x 600 dpi)
Colour scanning
Network scanning (Scan-to-eMail/FTP/iFax)
Software/Web server utility (PS WebConnection, PS NetCare)
Windows 2003 Server support
Remote Set-up Diagnostics
ISM - Office Marketing Group - AP - 23
Highlights
User-friendly operation Input of network addresses for printer and/or scanner via operation panel (no additional software required) Precise text messages on two-line LCD Large zoom range (25 – 400 %)
Easy meter reading Copy, print, scan counters are accessible from LCD All counters are also accessible via PageScope WebConnection Optional mechanical counter is available
Convenient features Standard colour and B/W TWAIN scanning via USB 1.1 interface Scan-to-eMail/FTP Standard GDI printing via parallel or USB 1.1 interface GDI and/or PCL network printing
Easy consumable handlingHigh degree of usability thanks to separate drum and toner cartridgesEasy replacement (front access)Automatic consumable ordering via faxHigh consumable yield (drum: 16 K, toner: 4.3 K)
Sophisticated media handling Easy paper refills thanks to front access Envelope feeding via bypass 60 – 160g/m² paper weight support Up to 760 sheets maximum paper capacity
Comfortable original feeding Fewer skewed originals and paper jams thanks to centre feeding Fewer paper jams and less soilage of scanning section thanks to reduced contact between original and scanning glass High feeder capacity of 50 sheets
Intelligent control board architecture Common copy, print, scan, fax data handling High print productivity thanks to RIP-while-print/RIP-once-print-many technology (bizhub 161) Dual access (print-while-scan, print-while-fax: bizhub 161)
Facilitated firmware update Speedy firmware update via USB 1.1 interface (no EPROMs required) Remote firmware update via RSD or fax-to-fax transmission
High productivity Short warm-up time of less than 25 seconds Fast first-copy time of less than 13 seconds Up to 16 ppm copy and print speed
Environmental Soundness Compliance with Energy Star and Blue Angel
ISM - Office Marketing Group - AP - 24
Highlights
Operation Panel
= changes compared to Di1610/7416 series
ISM - Office Marketing Group - AP - 25
Highlights
Document Management
A PageScope CD is bundled with NC-501
PageScope Cabinet (2.0)
• efficient tool to automate workflows
• easy archiving
• fast file retrieval
ISM - Office Marketing Group - AP - 26
Highlights
Device Management
PageScope Web Connection
• Web based network utility for users to monitor the status of their
MFPs/printers and set up the network related configuration, scanning
functions, and fax destinations
PageScope Address Book Utility
• for registration of eMail addresses and fax numbers
PageScope NetCare, Network Set-up, NDPS Gateway, EMS Plug-In
ISM - Office Marketing Group - AP - 27
Highlights
RSD Remote Setup & Diagnosis for service personnel allows to
• program and change one-touch, speed and group dial numbers
• set up initial settings for fax registration, copy functions and eMail
• monitor the status of paper jams
• monitor machine counter
from a remote PC via PSTN or local PC via USB
Device Management
ISM - Office Marketing Group - AP - 28
Positioning
• Replacement of A4 analogue machines (ex-K, ex-M as well as competitors)
• Users/small offices with a demand for copy and local print function
• Users/small offices with the need for electronic data conversion and sharing of
documents in a network environment
• Small to mid-sized offices wishing to install local MFPs
• Users requiring MFP functionality at competitive cost
Target Market
ISM - Office Marketing Group - AP - 29
• Brother 8440LT
• Canon iR1210/1230
• Kyocera KM-1500
• Ricoh Aficio 1515MF/2015
• Sharp AL-1457/AL-1555/AR-M155
Competition
Main competitors bizhub 160/160f/161
ISM - Office Marketing Group - AP - 30
Machine Mix / Option Attachment Ratios
ArticleEstimated Ratio
(%)Remarks
bizhub 160 70 %
bizhub 160f 20 %
bizhub 161 10 %
DF-501Document Feeder
30 % standard on 160f
PF-501500 Sheet Cassette
4 %
MC-502Mechanical Counter
10 %
SU-502Scanner Unit
8 % bizhub 161 only
NC-501Network Interface Card
18 % for bizhub 160f / 161
EM-10132 MB Copier / Scan /Fax Memory Expansion
5 %
64 / 128 MBPCL Memory Expansion
--- Local purchase
ISM - Office Marketing Group - AP - 31
• Product Guide CW 19
• Fact File CW 21
• Prompt Card CW 21
• Leaflet CW 21
• Product configurator CW 19
• Product photos CW 21
• Press Release CW 21
• Flash files CW 21
Marketing Material
Launch CD end/May
Sales support material
ISM - Office Marketing Group - AP - 32
Languages: GB, D, F, E, I, P, NL, DK, S, N, FIN, GR, TUR, CZ, HUN, LIT,
PL, ROM, RUS, SLO:
bizhub 160:
• User manual copier
• User manual GDI-Driver, CD with drivers
• User Manual Twain Driver, CD with drivers
bizhub 160f:
• User manual copier/fax
• User manual GDI-Driver, CD with drivers
• User Manual Twain Driver, CD with drivers
bizhub 161:
• User manual copier
• User manual PCL driver, CD with drivers
• User Manual Twain Driver, CD with drivers
Marketing Material
Documentation
ISM - Office Marketing Group - AP - 33
Environmental Aspects
Certification
• Blue Angel Mark
• Energy Star
• WEEE (Waste of Electric and Electronic Equipment)
ISM - Office Marketing Group - AP - 34
Konica Minolta bizhub 160/160f/161
Let‘s make them successful!
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