View
215
Download
1
Category
Tags:
Preview:
Citation preview
JcPenney Chit Ko Angeles Salas Isaura Villegas Maribel Padilla
What is JcPenny?•Mid-range department stores• Retailor
History
James Cash PenneyEstablish—April, 1902
CEO – Ron Johnson (MBA)
Head Quarter
Plano, Texas
How big is the Company?
Jcpenney products
Why is the company successful?Quality
productsCustomer service
Competitive prices
Selling methods
Marketing
Internet marketing
Display window products at the store
Interesting facts
1897
Have you purchased the company’s products or services?
Good things
Recommended