Innovation in the Cloud

Innovation in the CloudAlan Perkins Chief Information Officer Altium Limited

1970’s ARPANET Established1970’s ARPANET Established 1970: 56kbps connection across USA 1973: First international connections 1974: TCP specification released

1980’s “Internet” born1980’s “Internet” born 1982: TCP/IP becomes protocol for

ARPANET, 1984: Domain Name System Introduced 1989: Number of hosts exceeds 100,000

1990’s Mass Proliferation1990’s Mass Proliferation 1991: Gopher released 1992: Hosts now 1,000,000+ 1993: White House comes on line 1994: On line shopping malls arrive 1995: World Wide Web is born, first search

engines 1996: Number of hosts exceeds 10,000,000 1999: Internet Banking arrives 2007: Number of hosts exceeds

500,000,000

1986: SGML standard released1989: Hypertext document system

proposed1990: HTML born1994: CSS proposed1996: Javascript Standardised1998: XML released1998: XHTML replaces HTML

1.1. Web as content repositoryWeb as content repository Static Pages delivered to a browser Hyper-linking

2.2. Web as content publishingWeb as content publishing Static pages pushed to user Tailored Content

3.3. Web as collection of content serversWeb as collection of content servers Dynamic pages generated upon

request ASP, JSP

4.4. The Interactive WebThe Interactive Web Pages become increasingly bidirectional Javascript, AJAX

5.5. The Collaborative WebThe Collaborative Web Facilities allow for people to work together Forums, Wikis, Blogs, Web Applications

6.6. The Integrated WebThe Integrated Web Information presented regardless of source Mash-ups, XML, SOA

7.7. The Semantic WebThe Semantic Web Content has meaning/context regardless of

form XML

8.8. Systems Without BordersSystems Without Borders Seamless integration between internal and

external systems Data mined from multiple public and private

sources SaaS, PaaS, Cloud Computing, Thin

Infrastructure

High Performance arrays of inexpensive PCs

High-Availability specialisationOutsourced multi-tenanted

infrastructureUbiquitous accessA common lingua francaExtremely elastic scalabilitySubscription-based pay for use

A Case Study

Altium provides world-leading unified design solutions that break down barriers to innovation in the design of electronic products

Publicly Listed ASXSydney HQ with 97% export revenue350 staff in 10 offices around the

world

Spent ~$200Million on developing world’s first unified electronic design platform

2001: Quadrupled in size after float through acquisitions

Major systems integration challenges Initial Strategy: Develop complete custom

ERP solution Subsequent Strategy: Progressively replace

core functionality with SaaS solutions.

Webinar RegistrationPurchase RequisitioningProject Management Issue TrackingMulti-lingual Quoting

Electronic Production ManagementUnified Library ManagementHR Employee PortalCompensation ManagementDigital Learning System

Forecasting and Scenario-based Financial Planning

Bi-directional Integration with Financial Systems

Data Warehousing and Mining

SimpleDBSimple Storage Service (S3)Elastic Compute Cloud (EC2)Simple Queue Service (SQS)Flexible Payment Service (FPS)Mechanical Turk

Web based developmentUnit TestingGoverning LimitsRich APIPotentially Transparent ConnectivitySecurity

Service Oriented Architecture provides for interconnected systems

Online document collaboration Google Apps (on demand business productivity

tools)

Zimbra (on demand collaboration suite)

Zoho (suite of on demand business tools)

KnowledgeTree (document management on line)

iRows (on demand spreadsheet)

Aurora (concept browser by Adaptive Path)

JoyentAkamai IBMRackspace VMWare?

Privileged user accessRegulatory complianceData locationData segregation and encryptionDisaster recovery Investigative supportLong-term viability

Trust Continuously exponential scaling Increased traffic between servers Multi-tenanted architecture challenges

for external platform development Client and public infrastructure

Latency and Congestion / Bandwidth Data warehousing Semantic Interpretation

Simpler and cheaper client infrastructure

Better availabilityBetter securityGreater opportunity for collaboration

within and between organisations

Staffing easierPlatform independenceArchitectural independenceThe Browser: the ultimate “killer

app”