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Impact?
Richard Wall
Ixodes ricinus
Ctenocephalides felis
Chorioptes
1. You need to be proactive to achieve impact!
3. You need to know what your target group
want ……
2. You need to identify your target group …
….. this takes time, thought and effort
…….. and how to reach them.
Stating the obvious?
…….. which may not be immediately obvious!
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