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Wellington County 90,000 population 7 rural municipalities Guelph separate 2,600km2 78% business <10
employees agriculture, manufacturing,
health care, creative professional
Economic Development Strategy 2012“to sustain the local economy, the County should develop effective marketing and programming focused on drawing skilled residents from across Canada and the globe.”
Wellington Workforce Strategy 2013 “we need to attract workers because we have lack of applications and mismatch of skills”
300 in person business interviews 201443% businesses plan on expanding in 2015 but 40% total businesses experiencing difficulty hiring
Diversification, new resident attraction, economic growth!
WHY did the County get involved in talent attraction?Low population growth but businesses needing
talent!
The data analysis from our projects has led us to take a proactive role in the implementation of talent attraction.
2013 Newcomer bus tour in Wellington County
2015 Global Talent Attraction Initiative
Wellington Global Talent Attraction
Lead by the County, together with the City of Guelph and Local Immigration Partnership
Serves to aid employers experiencing difficulty finding specific skillsets locally
Serves to attract new residents to the City of Guelph and Wellington County
Wellington Global Talent Attraction
Objectives: to communicate opportunities and bring workers to businesses:
Understand the benefits of attracting and hiring global talent
Develop global talent strategies
Leverage the immigration system – NEW Express Entry Jan 2015
Wellington Global Talent Attraction
Engage in 30 employer interviews. Provide info about accessing the immigration system. Work with key partners to connect businesses with
immigrants already residing in our community. Apply ‘best practices’ from the Employer Toolkit and
County Employment Resource Centre. Coordinate workshops with partner organizations on
leveraging the immigration system. Identify and compile a list of ‘business champions.’ Assist in writing success stories profiling local businesses
and internationally trained immigrants. Assist with project related activities such as a bus tour of
Wellington for university and college pre-grads.
(GTI) Coordinator Role
Feb – Mar Meet key stakeholders and business supports, gather relevant materials and
resources Identify 30 employers that could benefit from this program Compile survey/interview questions
Apr-Sep Visit with at least 30 businesses Familiarize businesses with the Global Talent toolkit and other partner materials Complete and analyze Survey/interviews Identify early champions
Sep-Oct Hold mini workshops on express entry, based on some of the feedback received
in surveys
Nov-Mar 2016 Follow up visits with employers to see what impact has been had, what
challenges have been encountered Drafting of success stories Publicity for work being done Sustainability planning for the initiative
Roll out of (GTI) project
Robyn Mulder Global Talent Attraction Coordinator
County of Wellingtonrobynm@wellington.ca
www.wellington.ca/business
Thank you!
Jana Reichert BA, MScEconomic Development Officer
County of Wellington74 Woolwich Street
GuelphTel: (519) 837.2600 ext. 2525
Mobile: (519) 830.9969Fax: (519) 837.0285
www.wellington.ca/business
Wellington Global Talent Attraction
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