IABC Group Memberships Presentation to (Insert Company) (Insert Date) (Insert Your Name) (Insert...

IABC Group MembershipsIABC Group Memberships

Presentation to Presentation to (Insert Company)(Insert Company)

(Insert Date)(Insert Date)

(Insert Your Name)(Insert Your Name)

(Insert Title, Company Name)(Insert Title, Company Name)

IABC: An OverviewIABC: An Overview

• Founded in 1970Founded in 1970

• Over 13,500 members in over 65 Over 13,500 members in over 65 countriescountries

• ++100 chapters worldwide100 chapters worldwide

IABC: An OverviewIABC: An Overview

Worldwide network for professionals Worldwide network for professionals working in:working in:

PRPRCorporate communicationsCorporate communications

Public affairsPublic affairsInvestor relationsInvestor relations

MarketingMarketingCommunity relationsCommunity relations

Writing/editingWriting/editingAdvertisingAdvertising

Membership:Membership:Areas of ResponsibilityAreas of Responsibility

• 21%21% PR, public affairs, community relations, PR, public affairs, community relations, external communication, media relationsexternal communication, media relations

• 23%23% Corporate communication Corporate communication• 18%18% Employee communication Employee communication• 16%16% Marketing communication Marketing communication• 6%6% CEO or other sr. management CEO or other sr. management• 16%16% Other Other

Extrapolated from 91% response rate to questionnaire.Extrapolated from 91% response rate to questionnaire.

Membership:Membership:Top IndustriesTop Industries

• Top industries represented:Top industries represented:

- 10%- 10% Consulting Consulting

- 10%- 10% Public relations Public relations

- 8%- 8% Finance/banking Finance/banking

- 7%- 7% Medical/healthcare Medical/healthcare

- 6%- 6% Education Education

- 5%- 5% Insurance Insurance

- 5%- 5% Government/military Government/military

Membership:Membership:Top IndustriesTop Industries

• Top industries (continued)Top industries (continued)- 4%- 4% Manufacturing Manufacturing- - 4%4% Professional Services Professional Services- 3%- 3% Utility Utility- - 38%38% Other Other

More than 25 other industries represented More than 25 other industries represented as well.as well.

Extrapolated from 92% response rate to questionnaire.Extrapolated from 92% response rate to questionnaire.

Membership:Membership:Year Began in CommunicationsYear Began in Communications

• 16%16% began working in the field began working in the field before 1980before 1980

• 31%31% began between 1980-1989 began between 1980-1989• 39%39% began between 1990-1999 began between 1990-1999• 15%15% began between 2000-present began between 2000-present

Extrapolated from 86% response rate to questionnaire.Extrapolated from 86% response rate to questionnaire.

What IABC Can DoWhat IABC Can Do

• Help individuals improve their Help individuals improve their contributions in their jobscontributions in their jobs

• Enhance job skillsEnhance job skills

• Offer unlimited client and vendor Offer unlimited client and vendor contactscontacts

BenefitsBenefits

• MyComm planning toolMyComm planning tool• Communication WorldCommunication World (magazine)(magazine)

• CW BulletinCW Bulletin (e-newsletter)(e-newsletter)

• Members-only web siteMembers-only web site- - NetworkingNetworking (MemberSearch, MemberSpeak, (MemberSearch, MemberSpeak, Communication Commons, The IABC Buzz)Communication Commons, The IABC Buzz)

- - LibraryLibrary (CW archives, conference presentations, (CW archives, conference presentations, Gold Quill winners)Gold Quill winners)

--Job Centre listingsJob Centre listings

Benefits (continued)Benefits (continued)

• Chapter resources/eventsChapter resources/events• Volunteer opportunities Volunteer opportunities (marketing, (marketing,

finance, project management, meeting planning, public finance, project management, meeting planning, public speaking, leadership)speaking, leadership)

• Member pricing: Member pricing: books, manuals, events, online books, manuals, events, online learning, recognition programslearning, recognition programs

• Discounts on third-party products Discounts on third-party products and servicesand services

GoldGold Membership Membership

• 31 members or more31 members or more• 10% discount on IABC member dues 10% discount on IABC member dues

(required)(required)• 10% discount on IABC International 10% discount on IABC International

Conference and productsConference and products• One IABC resource manualOne IABC resource manual• Additional benefits for two and three Additional benefits for two and three

year commitmentyear commitment

Gold PlusGold Plus Membership Membership

• FlexibleFlexible• Membership for up to 50 employees Membership for up to 50 employees

(can be quoted for more than 50 too)(can be quoted for more than 50 too)• 10% discount on IABC International 10% discount on IABC International

Conference and productsConference and products• Three IABC resource manualsThree IABC resource manuals• PLUS….PLUS….

Gold PlusGold Plus Membership Membership

• One-day in-house trainingOne-day in-house training• Membership for your VP of Membership for your VP of

Communications to the exclusive Communications to the exclusive Global VP Communications Round Global VP Communications Round Table ForumTable Forum

• PLUS…PLUS…

Gold PlusGold Plus Membership Membership

• Preferential consideration to Preferential consideration to showcase your company in IABC showcase your company in IABC publications or eventspublications or events

• Additional benefits for two- and Additional benefits for two- and three-year commitmentsthree-year commitments

• Cost: Flat rate US$16,000 Cost: Flat rate US$16,000 (can be re-(can be re-priced for groups larger than 50)priced for groups larger than 50)

SilverSilver Membership Membership

• Between 16-30 new membersBetween 16-30 new members• 7.5% discount on IABC member dues 7.5% discount on IABC member dues

(required)(required)• 7.5% discount on IABC International 7.5% discount on IABC International

Conference and productsConference and products• One IABC resource manualOne IABC resource manual• Additional benefits for two and three-Additional benefits for two and three-

year commitmentyear commitment

BronzeBronze Membership Membership

• Between 5-15 new membersBetween 5-15 new members• 5% discount on IABC member dues 5% discount on IABC member dues

(required)(required)• 5% discount on IABC International 5% discount on IABC International

Conference and productsConference and products

Corporate PackagesCorporate Packages

Questions?Questions?