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Innovations in Urban Mobility
Dawn ChuiAugust 2016
HPAIR 2016 Asia Conference
Copyright © TOFU Management
TRENDS
Urbanization and Sprawling in Cities
Ageing Population and Concern to Well-
being
Decline of Consumerism and Rise of
Environmentalism
Social and Economic Sustainability
Hot Trends Affecting Urban Mobility
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The vicious circle of urban decline
Urban sprawl
Longer journeys
More cars
More roads
More congesti
on
Decrease of city's attractiveness
Declining quality of life
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Integration
Route & Mode
Information
Fare
Institution
Seamless connection
Real-time journey planner, Open data
Interchange discount
Governance, planning, law enforcement
The Solution: INTEGRATION
Physical connection and linkage – seamless transport facilities
Efficiency service – minimize transfer, securing connectivity through hub & spoke
Economic imperatives – sustainable and affordable fares; efficient payment gateway and system
Technology-enabled information provision – real-time transit information allowing for journey planning
Administrative efficiency – governance, measurement, monitoring, and law enforcement
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Innovations forPassenger Satisfaction
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“Ultimately we want a bit more love, not everybody does love us yet, but that's our aspiration. It's a bit of a tough one...We're wanting to show our customers that we care about them, we're listening to them...”
Lucy WhiteheadPrinciple Planner Social and Digital
Transport for London
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Safety
Mobility Service
Efficiency
Comfort
Reliability
Speed
PersonalizedInformation
Collaboration
Policy
AutomationIntegration
Ergonomic
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Automation: safer and more efficient
Source: TMB Barcelona Source: Mercedes Benz
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Speed: mega city and megacity region transit
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Passenger Ergonomics
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Innovations in Information Provision
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Types of Data the Transport Sector Concerned
Open data – Real-time transit data
•Time of arrival / departure•Service disruption•Position of vehicles•Positions and status of elevators, escalators•Location of stations, shops•Planned schedules•Fare products•Price structure
Personalized data – Private & Confidential
(Consent)
•Contacts information•Travel histories•Financial information
Commercial Data – Copyright & Ownership
(Agreement)
•Third parties (e.g. banks, telecoms)•Shopping recency, frequency, monetary value
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Source: “The Benefits of Open Data”, Action Points, UITP, May 2014
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Who benefits?
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Showcase: London free and open data by default
•TfL is funded by fare and taxpayers, transport information is thus public propertyPublic data•Any person needs travel information get whatever and whenever they wish to getReach•Enabling customers to make informed choices, making best use of network capacity
Optimal use of transport network
•Open data saves customers’ time, optimizes operators’ efficiencyEconomic benefit
•Open for developers to build Apps, services, tools, stimulate growthInnovation
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Examples of apps using TfL open data
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Collaborative Contribution• Working with businesses and academia to improve
journey planning, road safety and service usability.
Source: Gov Lab, www.odimpact.org, January 2016
Copyright © TOFU ManagementBus Information System
In Seoul, transit data is fed to operators, academic, to jointly develop tools to enhance and improve service
Source: Seoul Metropolitan Government
Copyright © TOFU Management Photo credit:: Seoul Metropolitan Government
Transit data is centrally collected by Seoul Metropolitan Government, processed through the government-invested smartcard company, and shared openly for public access.
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KRRI has advised SMG with better night bus routes planning through the sharing and analytics of data, thus optimizing operation efficiency and enhancing passenger satisfaction
Photo credit:: Seoul Metropolitan Government
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Innovations in Integrated Planning
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What have these cities in common?
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Secrets of Success: Integrated Mobility Plans
Vision: Long-term political vision1Context: Transport geography, land
use, growth plan 2Challenges and policies: objectives,
analysis of future scenarios3Transport proposals: multimodal,
delivering strategies 4
Expected outcomes: Analysis on impact of transport proposals5
Implementation plan: short-, medium- and long- delivery plans 6
Costs & resourcing: Identify fundiing sources for strategy7
Monitoring & reporting: framework of indicators, KPIs 8
Thank You!
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