High-Impact Data Marketing - Chamber of Commerce Hawaii · - Predictions - Direct - Digital -...

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High-Impact Data Marketing

Know your customers deeply.

Guide your marketing strategically.

Provide timely insights.

Acquire new leads efficiently.

Nurture customers effectively.

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- Online forms - Customer history - Appended data

- Consolidated data - Relational database - Regular cleansing

- Profiles - Behaviors - Analysis - Predictions

- Direct - Digital - Advertising - Sales - Outreach

- Track - Report - Visualize

- Refine - Scale

1 COLLECT

2 STORE 4 MARKET

5 MEASURE

6 ADJUST

3 MINE

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