Google Online Marketing Challenge

Google Online Marketing Challenge

GOMCHA

JAN FEB MAR APR MAY JUN/JUL

First Class (1/20)Create TeamsSelect Team CaptainSelect Business

JAN FEB MAR APR MAY JUN/JUL

First Four Classes(1/20-29)Learn about GoogleHow Search Engines WorkSearch MarketingAdWordsRead the Student Guide

JAN FEB MAR APR MAY JUN/JUL

First Two Weeks in FebruaryCreate AdWords AccountsMeet with ClientSubmit Pre-Campaign Strategy

JAN FEB MAR APR MAY JUN/JUL

Last Week in FebruaryStart Campaign (3 weeks)

JAN FEB MAR APR MAY JUN/JUL

First Two Weeks in MarchMonitor and Modify Campaign

JAN FEB MAR APR MAY JUN/JUL

First Week in AprilSubmit Post-Campaign Summary

JAN FEB MAR APR MAY JUN/JUL

Last Week in AprilPresentations

JAN FEB MAR APR MAY JUN/JUL

End of MayPost-Participation Surveys

JAN FEB MAR APR MAY JUN/JUL

JulyWinners Announced

Quality of written documents

Quality of presentation

Feedback from client

Campaign performance metrics

Participating Businesses

Participating Businesses

Participating Businesses

Participating Businesses

Participating Businesses

Participating Businesses

Form teamsElect a

captainChoose a business

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