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Grants and Fundraising
Getting the extra resources to be successful or the Seven Habits of Successful
Fundraisers
What do cadets need? What helps recruiting and grows the
program? What builds their future? What is fun for cadets?
It’s All About Cadets
Who you know is critical Do you know people, businesses or
foundations with money? How are you related or are they related to
your school or JROTC? Your relationship is the key to opening the
door.
#1- It’s all about Relationships
Who are you working with? For color guards, community service, your own school, service learning
Think in concentric circles from near to far Who supports or works with youth? In a partnership, both parties prosper from
the relationship.
#2- Form Partnerships
Take no for an answer- it can take ten no’s to make one yes
Ask for little and ask for big- all the little requests add up
Ask according to the ability of the askee to give support
Ask when the time is right
#3- Don’t be afraid to Ask
Prime the pump with your current resources Leverage your success Leverage cadet leadership and need
#4- the secret of LEVERAGING
People want to double their investment Will your partner match? Match two sources with each other
#5- “Matching” is a magic word
Sniff out all leads and beat the bushes Check every way your school can help Use every benefit
#6- Birddog for opportunities
Put your S-5 and S-6 to work Newspapers, social networking and the
media Use your web site and others Let the cadets do the talking
#7- Proclaim your story
List 25 ideas of ways to make money Have cadets only come up with 25 ideas Best ideas are ones that involve low time
and high profit Best ideas are ones that involve low
financial input or risk and produce high profit
Brainstorm Ideas
Different from grants- can be verbal or involve a one page written request
KISS or Just the Facts The request matches the need Timely, strike while the iron is hot Follow up, but do not pressure
The Appeal
Sell a buffalo Gifts in kind Your school can do more Get a big name and a small donation Who supports or works with youth?
Seeking support outside the box
Study, preparation and investigation are critical
Birddog the net Understand how you link People that support youth People that support troubled youth People that support service learning
Research
In most cases, you must be invited to submit a grant.
Who can link you to the foundation or fund? What relationship or partnership can link
you?
Seek a contact
What do you ask for? Match you grant request to a specific need
or program Present a matching opportunity to increase
or double a grant Investigate to see how much or how large a
granting organization gives
How Much ?
Not too soon, but never late Deadline for submittal Upon request When your need must be filled
When would you ask?
Produce a generic program accomplishments letter
Get your facts straight Count the costs Find grants, foundations, trusts on the
internet or from a Foundation Directory
Put your ducks in a row
Never pay to have grants written Cadre writes grants Study grant writing formats Is a letter of inquiry or specific request
format required Make an emotional appeal Make a factual appeal Play to your strengths and successes Focus on meeting needs
Grant Writing Basics
Have experienced success Appeal a second, third, fourth time Develop key relationships and partnerships Run high-quality, successful programs Think outside the box Use a shotgun Spend hours on the internet and with USA
Today
Grant Writing for Intermediates
The pro level is for pros Put on your pay attention eyes and ears Rarely miss a fat pitch Know how to ask for the max Leverage all opportunities Have learned TDS Do good follow-up
Grant Writing Entrepreneurs
Step one- write a one page cover letter which presents a specific need and a specific request amount
Step two- make a grant request which follows the foundation requirements
Step three- be prepared to produce an annual budget or program budget related to the specific request
Write a Grant
Always write about costs or expenses that are already covered- JROTC covers staff salaries, admin costs, automation- this shows that up to 100% of the grant goes to cadets or need
Always show how you will measure the success of your program and evaluate the value to the foundation
Always present youth with special needs- dealing with drugs, suicide, abuse
Writing II
Establish a boilerplate request and be able to produce a request in 10 minutes
Set a target goal of 10, 20 or 30 requests for the year
Hit a home run and never miss a foundation grant that is offered to you
Keep studying and building resources Keep it all on computer and on file
Writing III
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