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GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE
Thinking critically about media
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 2
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GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE
Language of Persuasion
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 4
What is media?
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 5
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 6
Media makers have a message
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 7
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 8
Media makers choose their messengers wisely…
Beautiful People
Celebrities
Experts
Testimonials
Plain Folks
Ad hominem
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 9
Media makers use specific words and phrases
Analogy
Explicit claims
Glittering generalities
Intensity
Maybe
New
Name-calling
Repetition
Timing
Symbols
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 10
Media makers want to bring up certain feelings or emotions
Association
Bandwagon
Fear
Humor
Flattery
Warm & Fuzzy
Nostalgia
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 11
Media makers try to use or present a process or solution
Bribery
Cause vs. correlation
Rhetorical questions
Simple solution
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 12
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 13
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 14
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 15
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE
Language of Persuasion
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 17
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 18
Media makers choose their messengers wisely…
Beautiful People
Celebrities
Experts
Testimonials
Plain Folks
Ad hominem
Card-stacking
Charisma
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 19
Media makers use specific words and phrases
Analogy
Explicit claims
Glittering generalities
Intensity
Maybe
New
Name-calling
Repetition
Timing
Symbols
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 20
Media makers use specific words and phrases
Diversion
Euphemism
Extrapolation
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 21
Media makers want to bring up certain feelings or emotions
Association
Bandwagon
Fear
Humor
Flattery
Nostalgia
Majority belief
Slippery Slope
Warm & Fuzzy
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 22
Media makers try to use or present a process or solution
Bribery
Cause vs. correlation
Denial
Rhetorical questions
Simple solution
Scapegoating
Scientific evidence
Straw man
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 23
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 24
GENDER AND VIOLENCE: HOW MEDIA SHAPE OUR CULTURE 25
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