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Financial Coaching & Counseling Listening & Learning SeriesWebinar 4 | Taking It to the Next Level: Exploring Financial Coaching Platforms

& Putting It All Together

September 14, 2016

3-4:30pm ET, 2-3:30pm CT, 1-2:30PM MT, 12pm-1:30pm PT

This webinar is being recorded and will

be available online within one week.

All webinar attendees are muted to

ensure sound quality.

Ask a question or share a comment any

time by typing the question into the

text box of the GoToWebinar Control

Panel.

If you experience any technical issues,

email gotomeeting@cfed.org.

Trouble dialing in? Just listen through your computer

with speakers or headphones!

Housekeeping

Keys to Success on Today’s Webinar

• Join from a quiet space

• Grab a coffee or snack and settle in

• Engage! Send us your questionsand comments as you listen

• Create a watch party with your team to listen & learn together

Tweet at us!

@AandONetwork#FinancialCoaching

Welcome

Fran Rosebush

Director of Field EngagementCFED

www.cfed.org /CFEDNews@CFED cfed.org/blog/inclusiveeconomy

Our mission at CFED is to make

it possible for millions of people to

achieve financial security and

contribute to an opportunity economy.

Who We Are

National learning and advocacy community that seeks to create a …

• More connected and aligned asset-building field

• More coordinated, effective constituency to advocate for policies

• More effective way to collaborate nationally to learn and test better ways to expand economic opportunity

What is the Assets & Opportunity Network?

UW-Extension Financial Coaching Strategies Website:

http://fyi.uwex.edu/financialcoaching/

Center for Financial SecuritySchool of Human Ecology

1300 Linden DriveMadison, WI 53706

cfs@mailplus.wisc.edu

http://www.cfs.wisc.edu/

Listening & Learning Series Objectives

Explore and discuss CFS Census results

Share latest research and information with practitioners

Hear practitioner experiences and cultivate peer learning

Capture field perspective to inform national dialogue around professionalizing the field of financial coaching & counseling

(Send chats and tweet at us! @AandONetwork #FinancialCoaching)

What have we explored together already?

How do you compare the definitions of coaching vs counseling and choose when to implement each service?

What are the program models (e.g., volunteer, group, virtual) you can use and which are better for the people you serve?

How do you evaluate these services and use different scales and metrics to demonstrate the successes your clients are achieving?

We’ve examined program design for coaching & counseling

Inputs Activities OutputsST

OutcomesLT

OutcomesImpacts

Impact Assessment

Outcomes AssessmentOutcomes Monitoring

Program Process EvaluationProgram Monitoring

VS.

And we’ve shared lots of resources and tools you can use!

CFS Census & Financial Capability Scale

CFE Fund Journal

CFPB Financial Well-Being Scale

Urban Institute Research Study

CFED Integration Planning Guide

And more!!!

About the Listening & Learning Series Financial Coaching & Counseling

June 8Increasing Focus:Gaining Clarity about ”Financial Coaching” vs. “Financial Counseling” & the Implications for Preparing Your Team

July 13Lead by Design:Deepen Understanding of Program Design & Models to Better Meet People Where They Are

August 10Demonstrating Success:Identifying Metrics to Measure Financial Coaching & Counseling Impact

September 14Taking It to the Next Level:Exploring Financial Coaching Platforms & Putting It All Together

Today’s Objectives

Review prior learning from the Financial Coaching & Counseling webinar series

Discuss design, implementation, and lessons learned with experienced financial coaching practitioners

Explore and discuss online platforms for coaching programs

Share resources to for continued learning

About the Listening & Learning Series Financial Coaching & Counseling

June 8Increasing Focus:Gaining Clarity about ”Financial Coaching” vs. “Financial Counseling” & the Implications for Preparing Your Team

July 13Lead by Design:Deepen Understanding of Program Design & Models to Better Meet People Where They Are

August 10Demonstrating Success:Identifying Metrics to Measure Financial Coaching & Counseling Impact

September 14Taking It to the Next Level:Exploring Financial Coaching Platforms & Putting It All Together

Speakers

Hiba HaroonProgram Manager

CFED

Parker CohenAssociate Director

Savings & Financial

CapabilityCFED

Theresa GibbonsDirector of Asset Building

ProgramsHeartland Alliance

Today’s Speakers

Speakers

Laura MaleckyPartnership Associate

The Financial Clinic

Peter RubensteinVice President, Business

DevelopmentSolutions for Progress

Today’s Speakers

Hallie LienhardtOutreach Specialist

Center for Financial Security,University of Wisconsin-Madison

Technology & Financial Coaching

•MyBudgetCoach

•The Financial Clinic

•Technology Use in Financial Coaching Brief

•Demonstration Videos

•Online/Remote Training & Support

•Website, Resources & Tools

HOW IS COACHING BEING DELIVERED?

• OPTIONS INCLUDED: Online, In person, Group, Telephone, or Other

• Telephone and In Person most commonly chosen by managers and coaches

WHAT RESOURCES ARE CONSIDERED MOST HELPFUL?

MANAGERS:

• IN-PERSON TRAINING

OR PROFESSIONAL

DEVELOPMENT—

67%

• DIGITAL OR WEB-

BASED TOOLS— 62%

• ONLINE TRAINING

TOOLS— 54%

COACHES:

• DIGITAL OR WEB-

BASED TOOLS— 60%

• IN-PERSON TRAINING

OR PROFESSIONAL

DEVELOPMENT—

54%

• OUTCOME

MEASUREMENT

GUIDE— 54%

Next Steps•Financial Coaching Census 2016 – Anticipated Release Date of 9/28/16• To participate visit the CFS website cfs.wisc.edu or sign up to receive financial

coaching updates by visiting: http://fyi.uwex.edu/financialcoaching/

•Cultural Competencies, Equity and Inclusion Study –Interviews to take place October through December of 2016 with brief released first quarter of 2017• To participate in study contact the Center for Financial Security at:

fincoaching@mail.sohe.wisc.edu or 608-890-0229

POLL & DISCUSSION

Who do you currently target your coaching services toward? Check all that apply.

Public housing residents & Housing Choice Voucher recipients

Workforce development program participants

Immigrants/refugees/non-native English speakers

Female heads of household

Formerly incarcerated individuals

Others? Tell us in the Questions box!

Poll

POLL & DISCUSSION

How would you rate your experience designing and/or delivering coaching services?

Complete beginner

Some experience

Intermediate experience

Seasoned pro

Would you describe it some other way? Tell us in the comment box!

Poll

Would you be interested in connecting with other practitioners with similar interests/ experience for peer learning?

YES

NO

Tell us more!

Poll & Discussion

Practitioner Perspectives

Parker CohenAssociate Director

Savings & Financial Capability

CFED

Hiba HaroonProgram Manager

CFED

What questionsdo you have?

Q & A

What questions do you have?

Share them in the Questions box!

Practitioner Perspectives

Parker CohenAssociate Director

Savings & Financial Capability

CFED

Theresa GibbonsDirector of Asset

Building ProgramsHeartland Alliance

Heartland Alliance is an anti-poverty organization that creates solutions to achieve results and change lives. We do this through a comprehensive continuum

of programs in four areas – housing, healthcare, jobs, and justice.

Our asset building strategies include both program and policy efforts.

• Serve 1200 individuals per year through financial education, individual coaching, and matched savings (Program Area)

• Chair the Illinois Asset Building Group, a statewide coalition committed to promoting solutions to the racial wealth gap and expanding savings opportunities for Illinois families (Policy Area)

Practitioner Perspectives

Parker CohenAssociate Director

Savings & Financial Capability

CFED

Theresa GibbonsDirector of Asset

Building ProgramsHeartland Alliance

What questionsdo you have?

SpeakersToday’s Speakers

Laura Malecky

Partnership AssociateThe Financial Clinic

a product of

Laura Malecky

lmalecky@thefinancialclinic.org

Introduction to Change Machine VP

September 15, 2016

3pm-4pm EST

Peter Rubenstein

Vice President, Business Development

Solutions for Progress

September 14, 2016

The MyBudgetCoach Platform

What is MyBudgetCoach• One-on-one coaching

In-person

Remotely

• Data collection and

reporting tools

• Highly customizable

platform

• Cloud-based expert

technology includes:

Budgeting tools

Goal tracking tools

Real-time alerts

FinCap curriculum

Goals Budgeting

Financial

Capability

Knowledge

Community Outreach + Expert Technology

Non-Profit Organizations,

Gov’t Agencies, Community Colleges

Client

Goal

TrackingBudgeting

Tools

Financial

Capability

Knowledge

Coach/Counselor/Case Manager

Coaching Beyond the Coaching Session

Member (Client) Site

Coach Site

Program Manager Site

MyBC Expense Tracker

• Manual Expense Tracking

• Client gains intimate

knowledge of finances

quickly

• Flexible tracking

categories/items

• All data shared with

coach

• Alerts for overspending &

underspending goals

MyBC Goal Tracker

MyBC Financial Wellness Curriculum

• Covers core

concepts

• Clients can save all

work online or print

out

• Customized per

client

• Features in-session

exercises and post-

session homework

MyBC Is A Proven Solution!

RESEARCH STUDY OUTCOMES

Contact Information

For more information about the MyBudgetCoach

online financial coaching platform, please contact:

Peter Rubenstein, VP Business Development

Email: prubenstein@solutionsforprogress.com

Phone: 215-701-8079

What questionsdo you have?

Financial Coaching Website & Resources•http://fyi.uwex.edu/financialcoaching/

•Newsletters

•Publications & Coaching Research

•Forms, Surveys & Coaching Tools

•Training Opportunities

•And more…

Other Websites & Resources•CFS Website:

• https://cfs.wisc.edu/

•Emergency Savings Website:

• https://emergencysavings.org/

•Small Savings Build Big Dreams Website:• http://fyi.uwex.edu/collegesavings/

•Check Your Free Credit Report Campaign Website:• http://fyi.uwex.edu/creditreport/

Thank You!

HA L L IE L IE NHA RDT

HAL L IE .LIENHARDT@W ISC.EDU

608.890.0229

What questionsdo you have?

JOIN US FOR THE

September 28 – 30

Register at www.assetsconference.org

Next Steps•Financial Coaching Census 2016 – Anticipated Release Date of 9/28/16• To participate visit the CFS website cfs.wisc.edu or sign up to receive financial

coaching updates by visiting: http://fyi.uwex.edu/financialcoaching/

•Cultural Competencies, Equity and Inclusion Study –Interviews to take place October through December of 2016 with brief released first quarter of 2017• To participate in study contact the Center for Financial Security at:

fincoaching@mail.sohe.wisc.edu or 608-890-0229

Next Steps

• Complete the survey and sign up for organizational matchmaking

• Join us for the Assets Learning Conference for additional sessions on financial coaching

Next Steps

• Let us know your suggestions for future learning events

• If you are not already a member, join CFED's Assets & Opportunity Network to stay informed and engaged!

Thank You!

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