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Ernesto Rodriguez III Visual Designer (UX/UI)
UTPA Graphic DesignSTC MarketingACC MarketingCodecademy HTML, CSS, Java Script
I am a Visual Designer possessing 13+ years of experience and 5+ years experience as a Marketing Manager. I worked at both corporate and boutique agencies in contract and direct hire roles delivering the necessary artifacts to capture the intended user experi-ence to implementation entities.
Through my experience at various advertising agencies, I developed digital branding campaigns for clients such as Kroger, Ford TEL and Coca Cola. I have also produced specifications, standards, user requirements, as applied to product design and development in teams as large as 30 mixed discipline employees. Other interests include AI, AR, and IoT.
LinkedIn https://www.linkedin.com/
in/ernesto-rodriguez-700a1210/
Formathttps://ernestorodriguez.
format.com
500pxhttps://500px.com/er-
nestorodriguez
Illustrator12 yrs
Photoshop14 yrs
InDesign9 yrs
XD2 yr
WordPress6 yrs
Axure2 yrs
Sony Vegas2 yrs
JavaScript>1 yrs
Sketch2 yr
Final Cut Pro1 yr
Software and Skills
Portfolios
Education
M Magazine Visual Designer Oversaw 15 employees while publishing M Magazine and negotiating with vendors. Developed web artifacts and designed M Magazine on Mac platform Software: Flash • HTML 5/CSS 3 Illustrator • Indesign • PhotohopNOTABLE RESULTSIntegral in creation of the company and design layout and sales development.
National Guard Fire Support Specialist PFC/ Squad Leader
Grant Harrison Advertising Creative Director /Visual Designer Managed design and marketing with 10+ employees to develop client’s brands. Software: Illustrator • Indesign • Photohop • Flash • HTML/CSS • Final Cut ProNOTABLE RESULTSWeb Design - Designs helped increase unique users to site by 140% on averagePrint - Cut Print costs by 75% on averageOverall increase of clients by 30%
Corvalent Corporation Marketing Specialist Developed B2B websites and handled Marketing campaigns and data analysis Software: HTML 5/CSS 3 • JavaScript Axure • Illustrator • Indesign • Photohop NOTABLE RESULTSIncreased email open rate from 15% to 38% and click rate from 22% to 35%.
Aug 2014 Aug 2015
Time Line
AVAI Visual (UI/UX) Designer Established client application by executing all visual design stages from concept to final hand-off and conceptualizing original website design ideas. Build wireframes, storyboards, user flows, process flows and site maps. Established and promoted design guidelines, best practices, and standards in Agile/Scrum environment. Software: HTML 5/CSS 3 • Balsamiq • XD Sketch • Illustrator • Indesign • Photohop. NOTABLE RESULTSDesigned Mobile Bank Application (App Store) for Univision.
Revel Ad Agency Visual DesignerEstablished client brands by incorporating typography, color psychology and proven design techniques. Defined & executed the necessary behavioral studies to guide the design process in Agile/Scrum environment. Software: HTML 5/CSS 3 • WordPress • Sketch Illustrator • Indesign • Photohop. NOTABLE RESULTS KE Camps - 250% Increased in enrollment Kroger - Increased social awareness by 170%
Feb 2008 Current
Dell UX/UI DeveloperI work as design lead in multiple projects to include the story boarding, site mapping and prototyping of the A3 Project for server sales. I have assisted in all levels of design from iconography to style guides. Software: Axure • HTML 5/CSS 3 • WordPress • Sketch Illustrator • Indesign • Photohop.
May 2019 Current
512.934.0222
UX Development Visual Design
UX DevelopmentLogo Design
UX Development Visual Design
UX Development Visual Design
Aug 2016 Aug 2017
Aug 2016 Aug 2017
Mar 2017 Jun 2017
Aug 2016 Aug 2019
Ad DesignAd Placement
UX DevelopmentVisual Design
UX Development Visual Design
UX Development Visual Design
Feb 2008 Feb 2009
May 2019 Oct 2019
Oct 2018 April 2019
May 2016 Feb 2017
Significant Clients
Apr 2018 Oct 2018
Feb 2008 Feb 2010
Feb 2003 Mar 2008
Sept 1992 Apr 1997
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