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Eric Sieverts. Institute for Media & Information Management (Hogeschool van Amsterdam). University Library Utrecht IT Department. Google and/or/not databases. why using search engines ? functionality of search engines (including the latest technology) - PowerPoint PPT Presentation
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Eric SievertsUniversity Library Utrecht
IT DepartmentInstitute for Media &
Information Management(Hogeschool van Amsterdam)
Google and/or/not databases
• why using search engines ? • functionality of search engines
(including the latest technology) • what is hidden for search engines ? • search engines databases
• why would people prefer google ? • what is up for us, librarians ?
Eric Sieverts | e.sieverts@library.uu.nl | http://www.library.uu.nl/medew/it/eric | Bielefeld 2002 Conference, 7 febr 2002
why using search engines ?
• easy to use best match technique • such a good relevance ranking
(at least some of them) • still a lot of additional (hidden) functionality • recent language technological methods • such large collections
Eric Sieverts | e.sieverts@library.uu.nl | http://www.library.uu.nl/medew/it/eric | Bielefeld 2002 Conference, 7 febr 2002
why using search engines ?
some common document ranking parameters
• the more terms from your query in a document, the better (now for most engines only "all the terms")
• the more prominent a term in a document, the better (in <title>, in the first few sentences, in a <meta> tag)
• the more frequently repeated a search term, the better • the closer together the terms in a document, the better • the more uncommon a search term, the higher its weight • the more "popular" a web-page, the better
(more hyperlinks pointing to it, more people visiting it, ..) google’s strong point
Eric Sieverts | e.sieverts@library.uu.nl | http://www.library.uu.nl/medew/it/eric | Bielefeld 2002 Conference, 7 febr 2002
why using search engines ?
google offers a lot of additional functionality• boolean search (if you really want to - I do occasionally!)
• "citation" search (other web-pages linking to "this" site)
• similarity search (means here: similar linking patterns; not really better than word-based similarity search)
• disappeared documents in result set can be retrieved from archive cache
• many other document types than just plain html
• also image search, usenet archives, integration of open directory subject tree
see google see google advanced search
Eric Sieverts | e.sieverts@library.uu.nl | http://www.library.uu.nl/medew/it/eric | Bielefeld 2002 Conference, 7 febr 2002
why using search engines ?
modern language technology aboard
categorisation of result sets• (formerly) northernlight's custom search folders
(rulebased method)
• teoma (statistics based method)
• wisenut (statistics based method)
• fast-alltheweb (statistics based method)
teoma wisenut
Eric Sieverts | e.sieverts@library.uu.nl | http://www.library.uu.nl/medew/it/eric | Bielefeld 2002 Conference, 7 febr 2002
why using search engines ?
search engine “sizes”
see for instance “search engine watch”
search engine watch
december 2001
Eric Sieverts | e.sieverts@library.uu.nl | http://www.library.uu.nl/medew/it/eric | Bielefeld 2002 Conference, 7 febr 2002
what is hidden for (most) search engines ? (and consequently for their users ! )
non-HTML documents: flash, office-files, pdf (not fundamentally impossible, as google demonstrates)
"real-time" data (too difficult to keep track)
dynamically, database generated pages(out of fear for spider traps; but google seems to do it)
all information hidden in searchable databases(spiders cannot fill out database search forms)
to-be-paid-for or licensed information(bibliographic databases, full-text scientific journals, ....)
all information that is not (yet) on the web
Eric Sieverts | e.sieverts@library.uu.nl | http://www.library.uu.nl/medew/it/eric | Bielefeld 2002 Conference, 7 febr 2002
search engines vs. databases
besides - for us obvious - differences in content:
differences in functionality
database search engine field searching boolean, proximity, truncation controlled vocabulary
- categories- thesauri- etc
modern retrieval technology relevance ranking ease of use
but do users use all of this ??despite its importance !!
Eric Sieverts | e.sieverts@library.uu.nl | http://www.library.uu.nl/medew/it/eric | Bielefeld 2002 Conference, 7 febr 2002
why do students graduate on google" ?
why do so many users prefer the use of search engines ?
apparent simplicity of search engine interface
too many separate other search systems to address overwhelming choice of databases example overwhelming choice of digital primary sources example
plethora of different database system interfaces
interfaces crowded with "functionality"
what would you use ? – if you did't know what's the difference – if you did't know what you'd miss
Eric Sieverts | e.sieverts@library.uu.nl | http://www.library.uu.nl/medew/it/eric | Bielefeld 2002 Conference, 7 febr 2002
do you miss so much with only google ?
• google also indexes .PDF , .DOC , .PPT , .XLS , .RTF
• the web also contains preprints, reports, projects etc. that are NOT in databases
• many scientists (and others) put copies of their published articles on their personal websites
that seems fine, but you still get low recall, because:
• the web remains a very fragmented incomplete mess (behind that simple google screen)
• it is not indexed consistently and in a controlled way but for many users lousy recall is no problem at all .....
Eric Sieverts | e.sieverts@library.uu.nl | http://www.library.uu.nl/medew/it/eric | Bielefeld 2002 Conference, 7 febr 2002
what is up for libraries ?
• realise better integrated access to all our precious (and expensive) information sources
• realise more advanced retrieval possibilities while keeping the advances of controlled indexing as well
central index solution meta-search / portal solution
- our own choice of advanced local search engine / retrieval software
- problems with indexing remotely stored data
- problems with non-uniform controlled indexing
- many remote and locally available retrieval systems addressed in a single query (via Z39.50, http, etc.)
- restricted to common denominator of classical boolean functionality
- problems with non-uniform controlled indexing
Eric Sieverts | e.sieverts@library.uu.nl | http://www.library.uu.nl/medew/it/eric | Bielefeld 2002 Conference, 7 febr 2002
indexer
internet
document text files
central index
searchintegrated system:local central index solution
indexing-rules fortargets
full-text links
document text files
internet
searchintegrated system:metasearch /portal solution
index
files
search
query-generator / result-collector
index
search
index
search
index index index
Z39.50
Z39.50 Z39.50
internal api
http http xml
Z39.50 http
configurationdata fortargets
search search search
files
files files files files
and some look into the (near) future ....
competition between “ “ and "our databases" will continue
library based search systems will improve
performance of web search engines will improve as well
- automatic methods of uniform classification and controlled keyword indexing
- more flexible xml-based methods for metasearch-solutions (srw, sru)
- improved access to remote data to be locally indexed
- xml, rdf metadata & the semantic web will improve concept- and meaning- based retrieval on the web
- ever more information will be available on the web
- newest technologies will continue to be tested on the web first
Eric Sieverts | e.sieverts@library.uu.nl | http://www.library.uu.nl/medew/it/eric | Bielefeld 2002 Conference, 7 febr 2002
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