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Empathy and Fairness: Psychological Mechanismsfor Eliciting and Maintaining Prosocialityand Cooperation in Primates
Shinya Yamamoto • Ayaka Takimoto
Published online: 9 August 2012
� Springer Science+Business Media, LLC 2012
Abstract In the past, prosociality has been considered a hallmark of humans;
however, recently, accumulating data have empirically revealed that non-human
animals also show prosocial behavior. In situations in which animals cannot predict
return benefits, prosocial behavior is probably driven by other-regarding motivation.
A sense of fairness and empathy continue to draw attention as the most plausible
candidates for the psychological mechanisms underlying such prosocial behavior. In
this article, we first introduce comparative studies on prosocial behavior in non-
human primates and discuss similarities and differences between humans and non-
human primates. Then, we discuss the role of a sense of fairness and empathy. In
this paper, we hypothesize that empathy may promote prosocial behavior, whereas a
sense of fairness may play a role as a stabilizer, but not as a promoter of prosocial
behavior in non-human animals. We further hypothesize that prosocial behavior
motivated by sympathetic concerns can survive only with a sense of fairness, the
inhibitory system for unnecessarily excessive expression of prosocial behavior.
Without a sense of fairness, empathic animals might be exploited by free-riders,
which might lead to the extinction of cooperation. Therefore, the interplay of a
sense of fairness and empathy are both important to maintaining prosocial behavior
and cooperation. This hypothesis seems to be supported by comparative studies with
non-human primates and also by neural studies with humans.
S. Yamamoto (&)
Primate Research Institute, Kyoto University, 41 Kanrin, Inuyama, Aichi 484-8506, Japan
e-mail: shinyayamamoto1981@gmail.com
A. Takimoto
Graduate School of Letters, Kyoto University, Yoshida-honmachi, Sakyo, Kyoto 606-8501, Japan
A. Takimoto
Japan Society for the Promotion of Science, 8 Ichibancho, Chiyoda, Tokyo 102-8472, Japan
123
Soc Just Res (2012) 25:233–255
DOI 10.1007/s11211-012-0160-0
Keywords Prosociality � Cooperation � Helping � Fairness � Inequity aversion �Empathy � Understanding of others
Introduction
In this pair of special issues, ‘‘Justice in animals,’’ a sense of fairness that appears in
the form of a behavioral response of inequity is the central discussion topic. Why
has fairness drawn so much attention? It may be because fairness is closely related
to human cooperation and prosociality. Although, in classic economic theories
people are assumed to be exclusively motivated by their own self-interest,
researchers have noticed that in actuality, humans are also strongly motivated by
other-regarding preferences, or interest in others’ outcomes. From this perspective,
fairness has become the focus of modern economic theories explaining human
prosociality (Fehr & Schmidt, 1999). If this is the case in humans, it may also be
true in other species that have recently been shown to demonstrate prosocial
behavior. Thus, non-human animals as well as humans have become a target for
investigation of a sense of fairness, and researchers have devoted efforts to finding
the evolutionary link among prosociality, cooperation, and fairness (Brosnan, 2011).
We place prosociality at the center of the discussion in this article. Prosocial
behavior refers to ‘‘voluntary actions that are intended to help or benefit another
individual or group of individuals’’ (Eisenberg & Mussen, 1989). This definition
refers to the consequences of a donor’s actions rather than the motivations behind
those actions. These behaviors include a broad range of activities, such as: sharing,
comforting, rescuing, and helping. If there is a cost to the actor, then the behavior
can be labeled as altruistic behavior; therefore, prosocial behavior includes altruistic
behavior (Yamamoto & Tanaka, 2009a).
Previously, the evolution of prosocial behavior was mainly explained from an
ultimate perspective, i.e., the cost–benefit balance of the behavioral consequence.
Recently, however, prosocial behavior has been analyzed from the proximate
viewpoint of psychological mechanisms (Brosnan, 2011; de Waal, 2008; Preston &
de Waal, 2002). From an ultimate perspective, it is argued that prosocial behavior
might subsequently bring some benefits to the actor, such as through reciprocal
interaction (Trivers, 1971) and helping kin (Hamilton, 1964). However, the
underlying motivations are not necessarily based on self-interest. When an
individual cannot predict any return benefit, the prosocial behavior must be driven
by other-regarding motivations (de Waal, 2008; de Waal & Suchak, 2010).
Empathy, the ability to share the feelings and emotions of others, as well as a sense
of fairness, are considered to be the most plausible underlying psychological
mechanisms of this other-regarding behavior.
Here, we also define another closely related term, ‘‘cooperation.’’ This word has
acquired two different meanings, which has caused some confusion among
researchers in different fields. In some disciplines, such as primatology and
ethology, this term is often used as ‘‘collective action’’: the behavior of two or more
individuals acting together to achieve a common goal, typically in hunting context
(Busse, 1978; Boesch & Boesch, 1989) and bar- or rope-pulling cooperative tasks
234 Soc Just Res (2012) 25:233–255
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(Chalmeau, 1994; Crawford, 1937; Hirata & Fuwa, 2007). With this definition,
cooperation can be achieved by only self-regarding motives. In other research,
‘‘cooperation’’ is used in the analysis of individual behavior: an individual acts
cooperatively only if it benefits the long-term fitness (in terms of survival and
reproduction) of both itself and the recipient of its actions, even at the expense of its
own short-term fitness (Hamilton, 1964; Krebs and Davies, 1987; Maynard-Smith,
1982). Melis and Semmann (2010) adopted this term in broader sense along with
this line: behaviors which provide a benefit to a recipient or are beneficial to both
the actor and the recipient. In this usage, by definition, cooperation is compatible
with prosocial behavior. In this article, we follow this latter definition, and use
‘‘cooperation’’ when discussing reciprocal cooperation (i.e., reciprocal prosocial or
altruistic behavior). When we refer to cooperation based on the former meaning, we
use ‘‘collective action.’’
Previously, prosocial behavior, a sense of fairness, and empathy were considered
to be some of the hallmarks of humans. However, recently there has been
accumulating evidence for the existence of these traits in non-human animals as
well. In this article, we first introduce empirical studies suggesting similarities and
differences between humans and non-human animals in prosocial behavior and
mechanisms related to fairness and empathy. Following this, we discuss how each
of the two psychological traits, a sense of fairness and empathy, impact prosocial
behavior; finally, we also discuss the possible link between fairness and empathy.
Comparison of Studies on Prosociality with Human and Non-human Animals
Many non-human species in different taxa have recently been shown to demonstrate
prosocial behavior in the wild and captivity (de Waal, 2008; Dugatkin, 1997:
Kappeler & van Schaik, 2006; see also Price & Brosnan, 2012, previous issue and
Brauer & Hanus, 2012, current issue). Recently, two experimental paradigms have
been developed to empirically test non-human animals’ prosociality: one is a
prosocial choice paradigm and the other is a targeted helping (or instrumental
helping) paradigm.
In the prosocial choice paradigm, an animal is presented with opportunities to
provide benefits to others at little or no cost to themselves (Fig. 1a). The animal can
choose one of two options: one produces rewards to him/herself and a conspecific
partner (prosocial choice), and the other benefits only him/herself (selfish choice).
Whether the animal chooses the prosocial or selfish choice, he or she can obtain the
same amount of reward; therefore, giving a benefit to the partner by choosing the
prosocial option is not costly, although it may require a little labor (e.g., pulling a
bar connected to the food tray). This prosocial choice test is now one of the most
prevalent test paradigms applied to various species and has revealed considerable
species differences (Table 1). A prosocial tendency, i.e., the tendency for an actor to
choose the prosocial choice more frequently when the partner is present than absent,
has been observed in New World monkeys (capuchin monkeys: de Waal,
Leimgruber, & Greenberg, 2008; Lakshminarayanan & Santos, 2008; Takimoto &
Fujita, 2011; Takimoto, Kuroshima, & Fujita, 2010, common marmosets: Burkart,
Soc Just Res (2012) 25:233–255 235
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Fehr, Efferson, & van Schaik, 2007, cottontop tamarins: Cronin, Kori, & Showdon,
2010, but see also Cronin, Schroeder, Rothwell, Silk, & Snowdon, 2009; Stevens,
2010), and Old World monkeys (long-tailed macaques: Massen, van den Berg,
Spruijt, & Sterck, 2010). Bonobos, one of our closest living evolutionary relatives,
also showed prosociality in another experimental setting where they could choose to
share or not to share food with a conspecific partner (Hare & Kwetuenda, 2010).
Surprisingly, chimpanzees have demonstrated ‘‘indifference’’ to the others’ payoff
in most of the previous studies using this test paradigm, not discriminating
between the prosocial and the selfish options (Brosnan et al., 2009; Jensen, Hare,
Fig. 1 Two test paradigms fortesting animals’ prosocialbehavior. a Prosocial choice testanimals were presented with twooptions: one is just self-rewarding, and the other benefitsboth the actor and the partner. Inthis picture, a subject (right) ischoosing prosocial option (back)in which both the subject and therecipient received a high-valuereward (photograph by AyakaTakimoto). b Targeted helpingtest animals were tested whetherthey help others in predicament.In this picture, a chimpanzee(front) is giving a tool uponrequest to the partner who canthereafter use the tool to getotherwise out-of-reach reward.(photograph by ShinyaYamamoto)
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Call, & Tomasello, 2006; Silk et al., 2005; Vonk et al., 2008; Yamamoto & Tanaka,
2010; but see also Horner, Cartera, Suchak, & de Waal, 2011).
The targeted helping paradigm examines whether animals help other animals in
predicaments that they cannot resolve on their own (Fig. 1b). Results to date using
this paradigm have been seemingly incompatible with those using the prosocial
choice tests (Table 1). Besides humans, chimpanzees are the most helpful animals
in the targeted helping paradigm (Melis et al., 2010; Warneken & Tomasello, 2006;
Warneken, Hare, Melis, Hanus, & Tomasello, 2007; Yamamoto, Humle, & Tanaka,
2009, 2012). However capuchin monkeys, who have shown prosociality in the
prosocial choice paradigm, have demonstrated limited performance in the targeted
Table 1 Comparative studies with non-human primate species with two different prosocial test para-
digms and inequity aversion tests
Prosocial choice Targeted helping Inequity aversion
Chimpanzees Na Ph Pj
Bonobos Pb – ?k
Orangutans – – Nl
Long-tailed macaques Pc – Pm
Capuchin monkeys Pd Ni Pn
Cottontop tamarins Pe/Nf – Po
Common marmosets Pg – –
Squirrel monkeys – – Np
P mainly positive results, N mainly negative results
? difficult to interpret the result, – no empirical studya Brosnan et al. (2009), Jensen et al. (2006), Silk et al. (2005), Vonk et al. (2008), Yamamoto and Tanaka
(2010), but see also Horner et al. (2011)b Hare and Kwetuenda (2010)c Massen et al. (2010)d de Waal et al. (2008), Lakshminarayanan and Santos (2008), Takimoto and Fujita (2011), and
Takimoto et al. (2010)e Cronin et al. (2010)f Cronin et al. (2009) and Stevens (2010)g Burkart et al. (2007)h Melis et al. (2010), Warneken and Tomasello (2006), Warneken et al. (2007), and Yamamoto et al.
(2009)i Barnes et al. (2008) and Skerry et al. (2011)j Brosnan et al. (2005) and Brosnan, Talbot, et al., (2010)k Brauer et al. (2009); bonobos demonstrated highest rejection rate compared to chimpanzees and
orangutans, although this difference was not significant (possibly due to the small sample size; see the
discussion in Brosnan (2011)l Brauer et al. (2009) and Brosnan et al. (2011)m Massen et al. (2011)n Brosnan and de Waal (2003), Fletcher (2008), and van Wolkenten et al. (2007)o Neiworth et al. (2009)p Talbot et al. (2011)
Soc Just Res (2012) 25:233–255 237
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helping paradigm (Barnes, Martinez, Langer, Hill, & Santos, 2008; Skerry, Sheskin,
& Santos, 2011). Although there are a relatively small number of empirical studies
in which this paradigm has been used with non-human animal species, some studies
have suggested that targeted helping is observed only in limited number of animals,
such as some great apes, dolphins, and elephants (de Waal, 2008).
What is the difference between the two test paradigms? What psychological or
cognitive abilities are required in each test? In the prosocial choice test, if the
subjects are other-regarding, they only need to discriminate the reward distributions
between the two options. Therefore, the prosocial choice test is a useful device to
evaluate whether animals have other-regarding preferences and whether they can
discriminate between the reward distributions for themselves and the partner.
Meanwhile, to complete a targeted helping task, animals have to understand their
partner’s goals. This paradigm requires of animals more elaborate cognitive abilities
in terms of understanding others, i.e., perspective-taking. Capuchin monkeys’
results seem to fit with this explanation. They have shown prosociality in the
simpler prosocial choice test (de Waal et al., 2008; Lakshminarayanan & Santos,
2008; Takimoto & Fujita, 2011; Takimoto, Kuroshima, & Fujita, 2010), but not so
much in the targeted helping test (Barnes et al., 2008; Skerry et al., 2011). It has
been suggested that capuchin monkeys are not so skillful in perspective-taking
compared to chimpanzees (Hare, Call, Agnetta, & Tomasello, 2000; Hare, Addessi,
Call, Tomasello, & Visalberghi, 2003).
Interestingly, however, chimpanzees have demonstrated the opposite: they have
shown prosociality in the targeted helping tests (Melis et al., 2010; Warneken &
Tomasello, 2006; Warneken et al., 2007; Yamamoto et al., 2009, 2012), but rarely
in the prosocial choice tests (Brosnan et al., 2009; Jensen et al., 2006; Silk et al.,
2005; Vonk et al., 2008; Yamamoto & Tanaka, 2010; but see also Horner et al.,
2011). One of the most plausible explanations would be that chimpanzees may
recognize others’ goals (Call, Hare, Carpenter, & Tomasello, 2004), but may not
take them into account unless directly requested to help. Yamamoto et al. (2012)
empirically demonstrated that chimpanzees can understand the partner’s goals and
flexibly adjust their targeted helping in accordance with what the partner needs. In
their experiments, they presented chimpanzees with seven objects, one of which
could be used as a tool by the partner who was in an adjacent booth facing one of
two different tool-use tasks. In this setting, the helpers selected and transferred an
appropriate tool upon request, although not without such a request, when they could
visually assess the partner’s situation. Interestingly, when the visual information
about the partner’s situation was interrupted, the helpers still tried to respond to the
partner’s request (a gesture made by stretching out an arm), but could not select an
appropriate tool. These results suggested the following: (1) chimpanzees can
understand others’ goals just by visual assessment, (2) in spite of this, chimpanzees
seldom help others proactively, and (3) chimpanzees try to help others upon request
even when they do not understand the exact goals of others. The importance of the
recipients’ request has also been suggested from other empirical studies (Jaeggi,
Burkart, & van Schaik, 2010; Melis et al., 2010; Warneken & Tomasello, 2006;
Warneken et al., 2007; Yamamoto et al., 2009). In some prosocial choice tests,
however, the request did not affect (Vonk et al., 2008) or even decreased (Horner
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et al., 2011) the chimpanzees’ prosocial choice, which suggests that a request works
conditionally and sometimes plays an opposite role, as a harassment which might
undermine the prosociality of the partner.
Considering the characteristics of chimpanzee helping, humans appear to be
unique in their proactive targeted helping. Sometimes people help others upon
observing them in trouble, even without being requested. This may be possible
because of humans’ well-developed theory-of-mind abilities, such as understanding
others’ desires and shared intentionality. However, as is sometimes seen in real life,
unsolicited helping runs the risk of resulting in wasted labor, as the recipient may
not need or appreciate the help. Why have humans evolved such a risky helping
style? Reputation and indirect reciprocity may have strongly influenced its evolution
(Nowak & Sigmund, 2005; Ohtsuki & Iwasa, 2006). Even if the recipient does not
appreciate their proactive help, the helper may obtain a good reputation from third-
party individuals and then from the society to which they belong. It can be easily
argued that in such a society, people behave prosocially even without being solicited
(Yamamoto & Tanaka, 2009a). This indirect reciprocity system ensures future
benefit for prosocial individuals in the ultimate perspective, which means that
people are not necessarily conscious of this system.
Prosociality and Fairness
As stated above, prosociality and fairness are supposed to be closely linked.
Especially in humans, the strong preference for fairness, in collaboration with the
reputation system, leads to our social norms, which strongly promote prosocial
behavior (Fehr & Fischbacher, 2004). Fairness can be behaviorally presented as
inequity aversion, which is categorized into two types: advantageous and
disadvantageous inequity aversion. The former is a negative response to an
inequitable outcome in which an individual earns more than a comparison
individual, while the latter means that an individual resists an opposite inequitable
situation, in which they receive less than another (Fehr & Schmidt, 1999). People
demonstrate both the types of inequity aversion. This means that people are willing
to give up some material payoff to benefit others and to move in the direction of
more equitable outcomes (advantageous inequity aversion). This human inclination
strongly supports proactive prosocial behavior.
Now the question is whether this happens in non-human animals or not. At this
moment, there is no empirical evidence for reputation or social norms having a
strong effect on prosocial behavior in primates other than humans. Although
chimpanzees (Subiaul, Vonk, Okamoto-Barth, & Barth, 2008; Russell, Call, &
Dunbar, 2008; but not capuchin monkeys: Brosnan & de Waal, 2009) seem to
evaluate other’s behavior, there is no evidence that they adjust their prosocial
behavior by recognizing that they are evaluated by others (i.e., audience effect). In
addition, although there has been accumulating evidence for a sense of fairness in
non-human animals (for review, see Brosnan, 2009, 2011), the animals have
normally demonstrated only disadvantageous inequity aversion (Brosnan & de
Waal, 2003; Brosnan, Schiff, & de Waal, 2005; Fletcher, 2008; Massen et al., 2011;
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Neiworth, Johnson, Whillock, Greenberg, Brown, 2009; van Wolkenten, Brosnan,
& de Waal, 2007), and there is little evidence for advantageous inequity aversion
(Brosnan, Talbot, Ahlgren, Lambeth, & Schapiro, 2010; see also Brosnan, 2012,
previous issue; Christen & Glock, 2012, this issue). Therefore, a sense of fairness in
non-human animals may not directly promote prosocial behavior in them. Actually,
the absence or scarcity of proactive prosocial behavior, especially in chimpanzees,
may partly be explained by these facts, i.e., the lack of social norm and
advantageous inequity aversion. In this section, we will focus on disadvantageous
inequity aversion in non-human animals, and discuss another possible role of this
type of sense of fairness and how it influences prosocial behavior.
First of all, there appears to be a considerable phylogenetic link between
prosociality and inequity aversion. Chimpanzees and capuchin monkeys have been
the most examined. These two species have shown both a greater tendency to reject
inequitable outcomes (Brosnan & de Waal, 2003; Brosnan et al., 2005; Brosnan,
Talbot, et al., 2010; Fletcher, 2008; van Wolkenten et al., 2007; but see also Jensen
et al., 2007a) and greater prosocial tendencies in either the prosocial choice tests or
the helping tests than have many other species (de Waal et al., 2008; Lakshmin-
arayanan & Santos, 2008; Melis et al., 2010; Takimoto & Fujita, 2011; Takimoto
et al., 2010; Warneken & Tomasello, 2006; Warneken et al., 2007; Yamamoto et al.,
2009, 2012). Cottontop tamarins have also demonstrated both traits (prosociality:
Cronin et al., 2010, inequity aversion: Neiworth et al., 2009), although there have
been contradictory results on prosociality (Cronin and Snowdon, 2008; Cronin et al.,
2009; Stevens, 2010). Long-tailed macaques (Macaca fascicularis) have demon-
strated a prosocial tendency (Massen et al., 2010), even though they are known as a
despotic species with a steep linear hierarchy (Thierry, 2000). Accordingly, they
also showed aversion to disadvantageous inequity (Massen et al., 2011). Orangutans
(Pongo pygmaeus), which are not known to cooperate to a great degree in the wild,
possibly due to their more solitary social organization (van Schaik & van Hooff,
1996), did not show any inequity aversion (Brauer, Call, & Tomosello, 2006;
Brosnan, Flemming, Talbot, Mayo, & Stoinski, 2011). However, the link between
prosociality and fairness requires further investigation, because some studies with
captive orangutans have suggested that they do show reciprocal cooperation
(Dufour, Pele, Neumann, Thierry, & Call, 2008).
We next consider the link between prosociality and fairness from the perspective
of its mechanism. Although it is assumed that a sense of fairness is beneficial as a
mechanism for stabilizing cooperation (Fehr & Schmidt, 1999), there can be
competition in nature between fairness and prosociality (Brosnan, Hauser, et al.,
2010). Prosocial behavior may lead to unequal payoffs between the actor and the
recipient (Fig. 2). Consider the prosocial choice test. The actor has the choice of
either the prosocial or the selfish option. Either option produces the same reward to
the actor; therefore, the actor could benefit the partner at no cost. Nevertheless, the
actor has to spend labor on this task (e.g., pulling a bar), whereas the partner does
nothing. In this situation, selecting the prosocial option results in disadvantageous
inequity in terms of effort, although the reward is equal. Animals that are sensitive
to disadvantageous inequity have to overcome at least such temporal inequity. In
fact, there has been a study suggesting this competition. In an experiment entailing
240 Soc Just Res (2012) 25:233–255
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the competing demands of prosociality and equity, capuchin monkeys ceased
prosocial behavior when this other-rewarding behavior resulted in considerable
disadvantageous inequity in rewards (Brosnan, Hauser, et al., 2010).
One possibility is that non-human animals can recognize reward differences
between themselves and others, but are not sensitive to an imbalance in effort. Many
studies that suggested inequity aversion in non-human animals (e.g., Brosnan & de
Waal, 2003; Brosnan et al., 2005; Brosnan, Talbot, et al., 2010; Fletcher, 2008) have
focused on the imbalance in rewards between the target subject and his or her
partner, but did not consider the influence of the reward/effort balance on the
partner’s side. A smaller number of studies (Massen et al., 2011; van Wolkenten
et al., 2007) manipulated the amount of effort required of the targeted subjects who
would get a lesser reward and found that an increased amount of effort increased the
subjects’ aversion to the reward inequity; however, this result can be interpreted as a
sign that the subjects responded just to their own increased amount of labor, and that
this effort-effect might not be based on comparisons with the partner. So far, there
has been no empirical study that shows non-human animals are sensitive to inequity
in effort between themselves and their partner (cf. Fontenot, Watson, Roberts, &
Fig. 2 Response to equity and inequity of prosocial behavior and a sense of fairness. Top when there isequity between self and others, prosocial behavior generates disadvantageous inequity situation (light-gray arrow), and therefore, a sense of fairness may work the other way (dark-gray arrow). Middle whenthere is advantageous inequity situation, prosocial behavior and advantageous inequity aversion work todiminish the inequity. Bottom when there is disadvantageous inequity situation, prosocial behaviorincreases the inequity. Disadvantageous inequity aversion may restrict this unnecessarily excessiveprosocial behavior
Soc Just Res (2012) 25:233–255 241
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Miller, 2007). Therefore, how animals perceive imbalance and whether or not the
animals really do the two-by-two comparison with respect to effort remains to be
resolved in future studies.
Nevertheless, some have suggested that capuchin monkeys, although not, so far,
chimpanzees (Melis, Schneider, & Tomasello, 2011), are sensitive to the amount of
others’ labor at least in cooperation tasks. De Waal and Berger (2000) found that
capuchin monkeys shared more food reward with the partner when the reward was
obtained by cooperation with the partner than when they obtained the reward by
themselves. Moreover, Takimoto and Fujita (2011) showed that capuchin monkeys
did not discriminate between prosocial and selfish choices when the partner did not
need to help, but actively tried to benefit their partner when the partner did help.
Food sharing in de Waal and Berger (2000) could have been a by-product of
increased proximity between the monkeys rather than an intention of the operator.
However, this account fails to apply to Takimoto and Fujita (2011) as the operator
monkeys had to make a dichotomous choice, and there was no increased proximity
between the operator and the recipient. These results suggest that non-human
animals are equipped with sensitivity to the amount of others’ efforts as well as
sensitivity to the reward distribution.
Considering competition between a sense of fairness and prosociality, inequity
aversion may not actively ‘‘promote’’ prosociality during the first stage, but may
‘‘stabilize’’ cooperation, by keeping the balance between giving and receiving
prosocial behavior. There can be two mechanisms to stabilize cooperation: one with
a negative response directly aimed at free-riders, such as punishment that leads free-
riders to amend their behavior, and the other is one that involves an evaluation of
the partner, enabling animals to avoid free-riders and choose appropriate partners
for cooperative interactions. In non-human animal studies, there has been limited
evidence supporting the idea that punishment maintains cooperation by changing
free-riders into valuable cooperators. Even in humans it has been reported that
punishment leads to lower payoffs in repeated public goods games (Rand, Dreber,
Ellingsen, Fudenberg, & Nowak, 2009). Thus, we can question whether costly
punishment is an ideal force for promoting cooperation, at least in all situations. It is
almost certain that non-human animals, especially chimpanzees, have a revenge
system, i.e., negative reciprocity (de Waal & Luttrell, 1988; Jensen et al., 2007b).
However, such a negative response to inequity often results in the corruption of
reciprocal cooperation (Yamamoto & Tanaka, 2009b, c), rather than promoting
cooperation (although see Raihani, Grutter, & Bshary, 2010; Raihani & McAuliffe,
2012, previous issue).
It may be more plausible to assume that instead, a sense of fairness stabilizes
cooperation through the mechanism of the evaluation of the partner (Fehr &
Schmidt, 1999; Brosnan, 2006, 2011). The ability to recognize situations in which
one is receiving a lesser outcome than a partner in a cooperative interaction may
encourage individuals to switch to a new partner. If the new partner is more
equitable, this ultimately functions to increase the individuals’ payoffs and ensures
proper benefits for both. The negative response to inequity can also function as a
commitment device (Frank, 1988; Yamagishi et al., 2009). It can be an indicator of
an individual’s fairness, whereby a good reputation as a good cooperative partner is
242 Soc Just Res (2012) 25:233–255
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obtained (Frank, 1988). Similarly, refusing absolute gains which are relatively
unequal may send a signal to potential partners that they cannot get away with such
behavior with you, perhaps increasing future gains (Yamagishi et al., 2009). This
theory can possibly be applied to non-human animals. Melis, Hare, and Tomasello
(2006) reported that chimpanzees facing a collaboration task recruited the more
collaborative and effective of two potential partners on the basis of their experience
with each of them on a previous day. This suggests that non-human animals, or at
least chimpanzees, can evaluate others’ cooperative tendencies and appropriately
choose the cooperative partner, which leads to reciprocal interaction (Melis, Hare,
& Tomasello, 2008). Although reciprocal cooperation did not last long when the
pairs of chimpanzees were fixed in experimental settings (Yamamoto & Tanaka,
2009b, c), it has been suggested that reciprocal interaction is balanced between
individuals in the wild (Gomez, Mundry, & Boesch, 2008; Mitani, 2006; Mitani &
Watts, 2001). This may be achieved due to their fission–fusion society that allows
individuals to flexibly change their partner in social interactions.
As stated above, fairness and cooperation seem to be closely linked phyloge-
netically, and possibly coevolved (Brosnan, 2011). However, the mechanism
remains a theoretical concept supported by inadequate collateral evidence and
should be empirically examined in the future studies. If a sense of fairness is
actually a useful device for detecting free-riders and choosing partners, this
mechanism ensures a deterrent for defection; nevertheless, it cannot actively
promote prosocial behavior. In concluding this section, a sense of fairness may
stabilize cooperation, but it is unlikely to play a promoter role. To start cooperative
relationships by initiating prosocial behavior, there has to be a mechanism to
overcome inequity aversion during the first stage. How do animals realize this, and
what actively promotes the commencement of prosocial behavior?
Prosociality and Empathy
It is quite plausible that a sense of fairness is closely related to prosocial behavior.
Moreover, it may play a role as a stabilizer of prosocial behavior, albeit not a
promoter. Therefore, there is a need to identify another psychological mechanism
that acts as a promoter of prosocial behavior. Empathy seems to be the best
candidate for this role (de Waal, 2008).
Empathy is the capacity to (1) be affected by and share the emotional state of
another (e.g., emotional contagion), (2) assess the reasons for the other’s state, and/
or (3) identify with the other, adopting his or her perspective (de Waal, 2008; de
Waal & Suchak, 2010). This definition of empathy does not necessarily require
developed cognitive abilities. Psychologists sometimes speak of empathy only when
it involves perspective-taking and are skeptical about the existence of empathy in
non-human animals (Hauser, 2000; Povinelli, 1998). However, de Waal (2008)
emphasized that at its most basic, empathy can be defined as emotional sensitivity to
others or emotional contagion (Hatfield et al., 1994). According to de Waal (2008),
perception of the emotional state of another automatically activates shared
representations, causing a matching emotional state in the observer. He also
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proposed a model in which empathy is cognitively multilayered: from state-
matching (e.g., emotional contagion) to sympathetic concern (e.g., consolation) and
perspective-taking (e.g., targeted helping) with increasing cognitive capacities (de
Waal, 2008, 2012).
How does empathy promote prosocial behavior? Previously, de Waal et al. (de
Waal, 2008; de Waal & Suchak, 2010) pointed out that sympathetic concern occurs
when emotional contagion is combined with the appraisal of the other’s situation,
leading to attempts to understand the cause of the other’s emotions. This other-
oriented emotional activation might be seen in consoling and assisting others against
aggression in the wild. When the ability to understand others (i.e., perspective-
taking) is added, it enables animals to perform targeted helping, i.e., help and care
based on a cognitive appreciation of the other’s specific need, or situation. This
explains the mechanism by which empathy may cause prosocial behavior. In
addition, empathy may also work as a feedback system based on the consequences
of prosocial behavior. If animals can be affected by the positive emotion of another
that they have helped, this emotional contagion will work as a positive feedback to
promote future prosocial behavior. People sometimes worry about whether their
helping is actually helpful to others and also get upset when their offer of help is
refused. Thus, in humans, expression of gratitude is important, even if this is not an
actual return benefit. Although this has not been fully examined in non-human
animals (but see Bonnie & de Waal, 2004), chimpanzee helpers in the targeted
helping test sometimes closely watched the partner getting a reward with a tool that
they donated (Yamamoto et al., unpublished data; cf. see supplemental videos in
Yamamoto et al., 2009, 2012). They did not seem to be interested in the reward
itself in the partner’s hand, as they often demonstrated no request for it. Thus, even
though they received no return benefit (e.g., there was no sharing the juice reward),
they continued to help the partner.
Therefore, according to this explanation, prosocial behavior may be solicited by
empathy in situations in which animals are able to recognize another’s desire easily.
Returning to the laboratory findings, we see that in the prosocial choice test, the
partner’s need was obvious in the simplest setup: for the prosocial option, food was
set in front of the partner, and their own and the partner’s desire for food was the
same. Takimoto and Fujita (2011) reported that capuchin monkeys participating as a
‘‘partner’’ often made a request to the subject, or expressed a desire for the food by
reaching out for it. Therefore, if we can assume the animals are equipped with
sensitivity to another’s emotion, prosocial behavior in this choice test could
naturally occur in the animals.
Now the question is why chimpanzees did not proactively help others even when
they understood exactly the partner’s need (e.g., Yamamoto et al., 2012). In the
targeted help tests, chimpanzees understood what the partner needed and
appropriately selected and donated a tool to the partner so that they could get a
reward using it. This study also suggested that the chimpanzees could only
understand the partner’s goal by visual assessment, but not by direct vocal and
gestural communication between them. In spite of this, they did not help the partner
proactively, but only after being requested. Why did prosociality not occur
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automatically following the chimpanzees’ understanding of the needs of their
partners?
Here, we may have to separately consider empathy and the understanding of
others’ goal. de Waal stated (2008 p. 285) that ‘‘Perspective-taking by itself is, of
course, hardly empathy: It is so only in combination with emotional engagement’’.
Continuing this line of discussion, cognitively developed species do not necessarily
show high levels of empathy or prosociality.
We would like to advance this discussion by hypothesizing that cognitively
developed animals have to be equipped with some modulatory mechanism to deal
with empathy-based prosociality. If animals automatically responded to every desire
of others with prosocial behaviors, they would be exhausted from helping. Such
individuals could also be easily exploited by free-riders, which would result in the
extinction of prosociality. Therefore, animals that have the capacity to put
themselves in the other’s ‘‘shoes’’ and can easily recognize the other’s desire
paradoxically have to limit their helping to some extent. As a result, in animals that
are skilled at perspective-taking, their inhibitory mechanism should also be strong,
and therefore some additional triggers should be required for eliciting prosocial
behavior. This hypothesis fits the results for chimpanzees. Chimpanzees may
recognize others’ goals and needs, but may not take them into account unless
directly requested for help.
How do animals limit their prosociality? One strategy is to refrain from
proactively helping, as the chimpanzees do in the tests described above. Social
relationships may also have a considerable influence on this process. The closest
relationship is the mother–infant relationship, which can be considered as the core
unit of a social group (Hirata, 2009; Matsuzawa, Tomonaga, & Tanaka, 2006).
Prosocial behavior occurs most often between the mother and infant (Hirata, 2009),
although request is still important even in this closest bond in chimpanzees (Ueno &
Matsuzawa, 2004; Yamamoto et al., 2009; Yamamoto & Tanaka, 2009c, 2010);
other kin, friends, old acquaintances, and in-group members follow this in
frequency. In capuchin monkeys, it was reported that prosocial tendencies increased
with social closeness, being lowest toward strangers and highest toward kin (de
Waal et al., 2008). In long-tailed macaques, Massen et al. found a strong effect of
kin-ship on prosocial behavior (Massen et al., 2010), although they did not find an
effect of relationship quality among non-kin (Massen et al., 2010, 2011).
Competition may also serve as an inhibitor of prosociality. It is suggested that
chimpanzees demonstrate cognitively sophisticated abilities in experiments using
competition paradigms, as compared to cooperation paradigms (Hare, 2001; Hare &
Tomasello, 2004). Therefore, chimpanzees seem to be fine-tuned to competition, in
which naturally the automatic arousal of prosociality should be minimal.
Another way that animals limit prosociality is through fairness. Disadvantageous
inequity aversion serves to stop the unnecessarily excessive expression of
prosociality. When others are getting an equal or greater benefit, there is no need
to help them. A sense of fairness plays a role in this evaluation. A sense of fairness
also helps animals choose an appropriate partner to whom they should direct their
prosociality. In humans, research on neural activity suggests that empathic brain
responses to another person’s pain are modulated by perceived fairness of the other
Soc Just Res (2012) 25:233–255 245
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person (Singer et al., 2006). In Singer et al.’s (2006) experiments, empathy-related
activation was observed when a fair, likeable player was in pain. However, men, but
not women, showed an absence of such empathic brain response when seeing an
unfair player in pain. The link between fairness and empathy will be discussed again
in the section ‘‘Fairness and empathy.’’
In conclusion for this section, empathy can serve as a promoter of prosocial
behavior, but does not possess in itself mechanisms for stabilizing cooperation (i.e.,
free-rider avoidance). Therefore, animals equipped with empathy need a braking
system to avoid being exploited by free-riders. We suggest that empathy and
fairness may work interactively with each other to maintain the balance of
prosociality. We will discuss this in detail in the next section.
Fairness and Empathy
Here is a brief review of our points. Empathy promotes but does not stabilize
prosocial behavior, whereas a sense of fairness stabilizes but does not promote.
These two psychological mechanisms can be likened to a car’s accelerator and
brake. To drive a car (prosociality and cooperation), both an accelerator (empathy)
and a brake (a sense of fairness) are necessary, and balance between the two is
important. A brake of course, cannot start a car, and an accelerator cannot stop a car
from crashing.
Emerging data support the hypothesis that a sense of fairness and empathy
coevolved in conjunction with prosociality. Comparative studies indicate that
species that respond to inequitable outcomes also demonstrate empathic prosocial
behavior (Table 1). Although we are limited to data from only a few species, studies
on chimpanzees and capuchin monkeys have shown disadvantageous inequity
aversion in these species (chimpanzees: Brosnan et al., 2005; Brosnan, Talbot, et al.,
2010, capuchin monkeys: Brosnan & de Waal, 2003; Fletcher, 2008; van Wolkenten
et al., 2007). They are also known to be other-regarding in some ways
(chimpanzees: Horner et al., 2011; Melis et al., 2010; Warneken & Tomasello,
2006; Warneken et al., 2007; Yamamoto et al., 2009; 2012, capuchin monkeys: de
Waal et al., 2008; Lakshminarayanan & Santos, 2008; Takimoto & Fujita, 2011;
Takimoto et al., 2010). Bonobos have been considered to be prosocial and more
cooperative than chimpanzees (Hare & Kwetuenda, 2010; Hare, Melis, Woods,
Hastings, & Wrangham, 2007; but see also Jaeggi, Stevens, & van Schaik, 2010),
and in a study of direct comparison with chimpanzees and orangutans, they have
demonstrated the highest difference in the rejection rate between the inequity
(approximately 20 % rejection) and equity conditions (approximately 10 %
rejection), although this difference was not significant (possibly due to the small
sample size; see the discussion in Brosnan, 2011 referring to Brauer et al., 2009; see
also Brauer & Hanus, 2012, this issue). Recently, long-tailed macaques (who are a
despotic species) have demonstrated both empathic prosociality (Massen et al.,
2010) and inequity aversion (Massen et al., 2012). We cannot directly examine
empathy itself from behavioral data; however, in experimental paradigms (prosocial
choice tests and targeted helping tests) animals could not expect any return benefit,
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and therefore the psychological motivation could be interpreted as being driven by
empathy (de Waal, 2008).
The hypothesis that a sense of fairness and empathy coevolved is also supported
by data on the absence of prosocial behavior. Among the New World monkeys,
squirrel monkeys, which cooperate in only limited situations (Boinski, 1987), did
not respond negatively to inequity (Talbot, Freeman, Williams, & Brosnan, 2011).
Data on cottontop tamarins are not fully consistent. In some studies, cottontop
tamarins demonstrated sympathetic concerns (Cronin et al., 2010); however, in
others they did not show other-regarding behavior in the prosocial choice tests
(Cronin et al., 2009; Stevens, 2010). Their tendency of inequity aversion is also still
debated (cf. Neiworth et al., 2009; see also Price & Brosnan, 2012, previous issue).
Considering that cottontop tamarins are cooperative breeders and have demon-
strated intense levels of cooperation (Cronin et al., 2005; Cronin & Snowdon, 2008),
we can expect that they are equipped with these two psychological traits; however,
at this moment, we just point out the necessity of further investigation with this
species. Common marmosets, another cooperative-breeding New World monkey,
have shown prosociality, choosing the prosocial option more often when the partner
was present than absent (Burkart et al., 2007). Unfortunately, at this moment, data
on inequity aversion in this species are not available. Again further studies are
needed.
Both a sense of fairness and empathy might have evolved on the basis of
preference for similarity with others. Humans, from a very early age, are known to
show preference to individuals who are similar to themselves. Sanefuji, Ohgami,
and Hashiya (2006) presented 6- and 9-month-old babies with movies and pictures
of 6-, 9-, and 12-month olds. The results revealed that 9-month olds showed peer
preference when they saw movies of infants and that 6- and 9-month olds preferred
static images of same-age infants. This study suggests that humans inherently have a
sensitivity to similarities and differences between others and themselves, and that
they feel familiarity with those who have similar traits. Such sensitivity can be
considered as a basis for fairness and empathy. Similarity between individuals
seems to be important in affiliative interactions among non-human primates, too.
Capuchin monkeys affiliate preferably with human experimenters who imitated
their behavior (Pankner, Suomi, Visalberghi, & Ferrari, 2009). Primates sometimes
intentionally adjust their power balance between individuals. For example, analysis
of play behavior in primates indicates that physically stronger, or socially dominant
participants tend to inhibit their power and control playful interactions with weaker
or subordinate individuals (self-handicapping: Fagan, 1981; Shimada, 2006). As a
result, actual differences in relative ranks, or power among participants, do not seem
to exist during social play, which leads to maintaining this affiliative interaction (but
see also van Leeuwen, Zimmermann, & Davila Ross, 2010: gorillas seem to try to
maintain their competitive advantage during play fights).
Peer preference in non-human animals can also be easily seen in their in-group
biases in friendly social interactions. They restrict cooperative behavior to familiar
group members. In the experiments that have examined responses to inequity, it has
been suggested that chimpanzees, but not long-tailed macaques (Massen et al.,
2012), show higher tolerance to inequity between long-term associates, in
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comparison to recently introduced individuals (Brosnan et al., 2005). Thus, inequity
aversion is regulated by the social relationship between individuals. Social closeness
also affects empathy, although in the opposite direction, by enhancing empathy. In
prosocial choice tests, prosocial tendencies in capuchin monkeys increased with
social closeness, being lowest toward strangers and highest toward kin (de Waal
et al., 2008). In chimpanzees, mutual request behaviors were observed in mother–
infant pairs more frequently than in non-kin adult pairs, leading to more frequent
and mutual helping between mothers and infants (Yamamoto et al., 2009). As
mentioned in the section ‘‘Prosociality and empathy,’’ a sense of fairness and
empathy are closely related: when feeling inequity, men did not feel empathy for the
unfair person in pain. For the emergence of prosociality, the balance between a
sense of fairness and empathy is important, and this seems to be regulated by the
social relationship with others.
In short, we postulate that a sense of fairness and empathy emerged from the
same principle and work interactively and differently for soliciting and maintaining
prosocial behavior. Although empathy, or at least its perception–action mechanism
(Preston & de Waal, 2002), is an automatic response that does not require conscious
effort, a sense of fairness may require a higher level of cognition, such as comparing
the reward/effort balance with others (Fehr & Schmidt, 1999). Therefore, emotional
contagion, the first step of empathy, may be found in various mammals and birds (de
Waal, 2008), but the existence of a sense of fairness may be restricted to several
more cognitively-developed species (including non-primates; see Range, Leitner, &
Viranyi, 2012, previous issue; Horowitz, 2012, previous issue; Pierce & Bekoff,
2012, previous issue). We hypothesize that if both a sense of fairness and empathy
are important for promoting and stabilizing prosocial behavior, empathy (emotional
contagion) alone may not be related to the prevalence of prosociality, in the absence
of a sense of fairness, which may be considered to be the braking mechanism. For
example, mirror neurons seem to compose the core part of empathy, such as the
perception–action mechanism, but may not warrant sympathetic concern in animals
(Preston & de Waal, 2002). Thus, the existence of mirror neurons itself does not
directly lead the existence of prosociality in a species.
Conclusion and Future Direction
In this article, we have discussed prosocial behavior and cooperation in relation to their
possible underlying mechanisms, a sense of fairness and empathy. We then proposed a
hypothesis of the coevolution of a sense of fairness and empathy and suggest that they
function as a promoter and a stabilizer of prosocial behavior, respectively. Of course,
not all prosocial behavior requires empathy (de Waal, 2008), and the propensity to
engage in other-regarding behavior is not determined exclusively by whether an
animal is equipped with such empathic resonance mechanisms, but by many other
factors as well (Singer, 2009). Keeping this in mind, we simplified our discussion by
focusing on these two mechanisms and the triadic relationship.
Figure 3 exemplifies how prosocial behavior and cooperation are related to a
sense of fairness, empathy, and other relevant factors. We suggest that starting from
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the preference for similarity, perhaps through the avoidance of heterogeneity,
psychological mechanisms for inequity aversion, i.e., a sense of fairness, emerged.
This may have developed into social norms when animals acquired a reputation
system and its required cognitive abilities, such as language and an understanding of
triadic interactions (self, partner, and third-party), which can be found specifically in
humans (Tomonaga et al., 2004). Although social norms may promote prosocial
behavior directly, a sense of fairness, represented as disadvantageous inequity
aversion, functions to stabilize prosocial behavior through the evaluation of others’
fairness, and partner choice. The other line of mechanisms, i.e., empathy, also starts
from psychological traits that prefer similarity with others, going through simple
emotional contagion and leading to sympathetic concern. Although the ability
to understand others, such as perspective-taking, is not necessarily connected to
prosocial behavior, empathy, and especially sympathetic concern, function to
promote prosocial behavior directly.
We have reviewed a number of comparative studies conducted with non-human
primates that at least partially support our hypothesis. Unfortunately, however, there
are still not enough data to conclusively support, or reject, our hypothesis. First of
all, controversy still continues as to whether a sense of fairness exists in non-human
animals (Brauer et al., 2009; Henrich, 2004; Silberberg, Crescimbene, Addessi,
Anderson, & Visalberghi, 2009; see also Christen & Glock, 2012, this issue). To
counter this skepticism, we suggest that researchers have to focus more on the
balance between reward and effort (see also Skitka, 2012, this issue). Previously
Fig. 3 The relationship among prosocial behavior, a sense of fairness, empathy, and other relevantfactors. A sense of fairness and empathy interact with each other (we do not mean that each factor in thetwo lines is linked one by one). Similarity also influences these two mechanisms, and therefore ultimatelyhas an effect on prosocial behavior
Soc Just Res (2012) 25:233–255 249
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studies with non-human animals have focused mainly on reward inequity, almost
ignoring the effort imbalance. Furthermore, we also have to consider individual
differences. Who is concerned about fairness? It is possible that individual A may
feel inequity to a certain payoff that individual B may consider fair? Social status,
physical abilities, and many other factors might affect a sense of fairness. When
discussing a sense of fairness in this article, we focused on disadvantageous inequity
aversion because there has been little evidence for advantageous inequity aversion
in non-human animals (Brosnan, Talbot, et al., 2010). As mentioned above (see the
section ‘‘Prosociality and fairness’’), advantageous inequity aversion is directly
linked to prosocial behavior, and some researchers have pointed out the possibility
that human prosocial behavior, as observed in economic game paradigms, may well
be based on fairness motives rather than empathic motives (Singer, 2009). The
evolution of advantageous inequity aversion is still mysterious and worth further
investigation.
As for empathy, many issues also remain to be investigated. Preston and de Waal
(2002) proposed the perception–action model in which empathy is automatically
aroused upon observing others in some emotional states. However, considering the
observed empathy–fairness intervention in neural activities, which is found in men
who did not feel empathy for the unfair person in pain (Singer et al., 2006), it is
plausible that empathy is not always a mere automatic consequence of the passive
observation of emotional cues in others, but rather subject to an appraisal of the
situation and modulation (de Vignemont & Singer, 2006; Singer, 2009). The
interaction between fairness and empathy recently received attention in empirical
studies with non-human animals (e.g., de Waal et al., 2008), and further
developments are expected.
In human prosociality, we can detect the influence of a sense of fairness and
empathy, as well as their interaction, and it seems that human psychological
tendencies are more biased toward prosociality, which allows for our highly
cooperative society. From the viewpoint of cognitive mechanisms, this seems to be
linked to what appear to be human-unique traits, including advantageous inequity
aversion, social norms, and sophisticated abilities to understand others’ desires,
although perspective-taking itself should be carefully discussed apart from
sympathetic concern. In addition to searching for the evolutional basis for these
cognitive mechanisms, we would also like to understand individual, sex, cultural,
and/or developmental differences in human prosociality, fairness, and empathy. As
the literature on these topics has begun to develop only recently (e.g., Singer et al.,
2006; Svetlova, Nichols, & Brownell, 2010), there is not yet enough evidence to
draw firm conclusions. A better understanding of the nature, culture, and
development of the promoting and modulating factors of prosociality will help us
to understand the complex interplay of conditions determining prosocial behavior.
Acknowledgments We thank Dr. Sarah Brosnan, the editor of this pair of special issues, and the
anonymous reviewers for their thoughtful comments. This study was financially supported by the Japan
Society for the Promotion of Science Grants #22800034 (to S.Y.) and #20220004 (to A.T.), and by the
Ministry of Education, Culture, Sports, Science & Technology in Japan #24000001 (to Tetsuro
Matsuzawa).
250 Soc Just Res (2012) 25:233–255
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Conflict of interest The authors declare that they have no conflict of interest.
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