Effectively Managing Communications Around the World · SESSION 3.4 Effectively Managing...

SESSION 3.4

Effectively Managing Communications Around the World

Presented by:

Sheila Lyons, BNY Mellon

Nglan Niat, Schlumberger

Miriam Solomon, BNY Mellon

SESSION 3.4 Effectively Managing

Communications Around the World Presented by:

Sheila Lyons, BNY Mellon Nglan Niat, Schlumberger

Miriam Solomon, BNY Mellon

For Discussion

  Communication Considerations –  Regulatory –  Cultural Attitudes –  Communication Channels

  Schlumberger – Practical Applications –  Communications Structure –  Onboarding New Countries –  Specific Examples

Communications Strategies

Who Target

What Message

How Medium

Regulatory Considerations

  Clearly lay out rules   Set expectations   Anticipate challenges

Cultural Attitudes

  Views about compensation

  Attitudes towards investing and saving

  Financial planning acumen

Communications Channels

Think Globally Act Locally

Expanding your Plan Globally

Schlumberger – Practical Application

Communications Structure

  Orientation   Website   FAQs   Quarterly Webcasts

–  Managers –  Employees

Central support

  New country communications –  DSPP coordinators and personnel training

  Refresher Webcasts   Communication Blitz

–  On-site programs –  Flexible approach to standardized

communications

Regional Examples

  Africa   Middle East

Contacts

Sheila Lyons, VP Relationship Management BNY Mellon 213.553.9708 sheila.lyons@bnymellon.com

Nglan Niat, Discounted Stock Purchase Plan Manager Schlumberger 281.285.4940 nniat@houston.sl.slb.com

Miriam Solomon, VP Marketing BNY Mellon 201.680.3450 miriam.solomon@bnymellon.com