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“Amazon Books sits on a prime corner lot in the University Village outdoor
mall in Seattle, near the University of Washington campus and about 10
minutes by car from Amazon’s downtown headquarters.”
• Most of Home Appliances & TV are more than 20 Kg
• Most of Home Appliances & TV products are complicated and a lot of parts
• WYSIWYG
• Decreasing traffic to stores
• 20% orders choose Click & Collect
• 80% orders choose ES Home Delivery
Inventory & Web - POS Integration
Furniture Integration
Loyalty Integration
Marketing/customer Integration
Operation, Support & incentives Integration
• POS & MPOS transaction• Inventory Integration• Consolidated Order Taking & Fullfilement
• Today: 1X24H• Soon: 1-6Hours• Today Email confirmation & Reminder• Soon: mobile Apps & SMS
• Point collection• Point redeem O2O• Member registration &
member support
Digital Audience
Acquisition
In Store Acquisition
Product Knowledge
020
Promotion O2O
Loyalty O2O
Advocacy O2O
• Customer acquisition & info gathering
People
Process
SOP
Call Center
Incentive
Training
Survey/Feedback
Tracking
ANY QUESTIONS?
Ivan.hudyana@electronicsolution.co.id
THANK YOU
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