Driving Strategic Thinking in 2017 - velocityhub.com4 Leadership Engineered. Brendan P. Keegan...

Leadership Engineered.1

Driving Strategic Thinking in 2017

Leadership Engineered.2

executiveHUB Webinar

Welcome to the executiveHUBIntro to Brendan P. KeeganStrategic ThinkingStrategic PlanningAchieving GoalsTaking Action

Leadership Engineered.3

executiveHUB Webinar

Program GoalsGoal

_____ ¤ LearnKeyStrategies&ActionstoThinkMoreStrategically

_____ ¤ DevelopingaStrategicPlanforYourBusiness

_____ ¤ OvercomeChallengesandCourageouslyPursueYourGoals

Leadership Engineered.4

Brendan P. Keegan

Founder & Managing Partner, velocityHUB¤ 4-TimeIndustryLeading

President&CEO

¤ YoungestCSOinFortune100

¤ Led25,000People&5,000

SalesExecutives

¤ Raised$1.0BofCapital&

Returned$2.2BtoInvestors

¤ LedSales&Growthof$100B

&Sold$3.2B

¤ Trained110,000Leadersin

150Countries

¤ PublishedOver200Articles

Internationally

¤ ServedonOver50Boards&

USBusinessDelegate

¤ Education¡ B.S.Rensselaer– RPI¡ MBA,GeorgeWashington¡ Certificate,UofChicago¡ Fellow,DartmouthCollege

Chief Sales Officer – CSO¤ FromEngineertoDeliverytoSales

¤ YoungestCSO intheFortune100

¤ DoubledSalesfrom$12Bto$24.5B

Chief Operating Officer & Chief Sales Officer¤ Raised$183MillioninVCCapital

¤ Built&SoldIndustryLeading$80M

GlobalCompanyin2Years

President & Chief Executive Officer – CEO ¤ TurnedAround,Grew&SoldFailing

SiliconValleyVCBackedFirm

President & Chief Strategy Officer – CSO ¤ TurnedAround&Integrated50

CompaniesintoGlobalEnterprise

¤ Grew&SoldPrivateEquityCompany

President & Chief Strategy Officer – CSO ¤ TurnedAround&Grew7,500Employee

PrivateEquityCompany

¤ Executed$396MManagementBuy-Out

President & Chief Executive Officer – CEO ¤ MergedTwoUnprofitableGlobal

CompaniesintoOne10,000Employee

ProfitableBusinessin150Countries

DistinguishedFellow

DartmouthCollege

GlobalExecutiveoftheYearEDSFortune100

VolunteeroftheYear

NashuaChamberofCommerce

EntrepreneuroftheYearEnterpriseBank

FastestCompanyintheValley

PriceWaterhouse Coopers

BusinessoftheYear

NewHampshireBusinessReview

Fast50Executives

FastCompanyMagazine

SalesLeaderoftheYearEDSFortune100

Top10CoachoftheYear

USAFootball&NashuaPAL

Leadership Engineered.5

Thinking StrategicallyStrategic Thinking is...

TheMentalProcessforCreatingtheFutureforYourself,YourTeamorYourOrganization

Ifyoudon’tfindthetime,whowill?

Leadership Engineered.6

Thinking StrategicallyWhy Its Important

Growth Big Picture Goal Achievement

Thinking Differently New Opportunities Clear Decision Making

Leadership Engineered.7

Thinking Strategically

In Your BusinessThe Tactics & Actions That Drive Weekly & Quarterly Performance.

¤ CreatingReports

¤ MeetingwithEmployees

¤ BriefingExecutives

¤ ReactingtoCorporateNeeds

¤ ServicingExistingClients

¤ CreatingNewOpportunities

¤ WorkingDailytoBeaTrustedPartner

¤ ReactingtoLeaderRequests

On Your BusinessThe Strategies, Plans, Processes &Goals That Optimize Your Tactics & Actions.¤ DevelopingStrategicPlans¤ DevelopingAccountPlans¤ DevelopingNewClient

Relationships¤ BuildingPartnerships¤ ImprovingCriticalProcesses¤ InvestinginExistingRelationships¤ InvestinginProfessional

Development¤ InvestinginEmployees¤ DevelopingProfessionalBrand

Leadership Engineered.8

Thinking Strategically

Keys to Mastering the Art of Strategic Thinking¥ Strike a Balance Between the Strategic & Tactical

¥ Devote 10% of Your Time to Strategic Thinking

¥ Schedule & Prioritize Strategic Thinking Time

¥ Win the Daily Challenge

¥ Manufacture Time

Leadership Engineered.9

Thinking Strategically

Strategic Thinking Time CommitmentTime Annual MonthlyTotalHours 2,080 173.3

Vacations 120 10

Holidays 80 6.7

Administrative 208 17.3

Available Hours 1,672 139.3ONYourBusiness 167.2 13.9

INYourBusiness 1504.8 125.4

What Does 10% Look Like?

Leadership Engineered.10

Thinking Strategically

Strategic Thinking Time CommitmentTime Annual Monthly Weekly DailyTotalHours

Vacations

Holidays

Administrative

Available HoursONYourBusiness

INYourBusiness

Leadership Engineered.11

Thinking Strategically

Get the Job Done

StrategicPlan

Professional Brand

Community Relations

MarketingPlan

Partnerships & Networking

New & Existing Relationships

SalesPlan

Professional Development

Team Engagement

Critical Processes

LeadershipDevelopment

Personal Development

In On

Leadership Engineered.12

6 Actions to Thinking Strategically

LocationFind a Place Dedicated to Strategic Thinking

ScheduleCalendar 14 Hours a Month

ListKeep a Strategic Thinking List for When You’re There

EnergyDo a Mental Health Thing Prior to Strategic Time

FlowClear Away the Tactical & Get into the FLOW

DistractionsTurn off Phone & Don’t Do Emails or Texts

Leadership Engineered.13

Strategic PlanningStrategic Planning is...

SettingtheDirectionForanOrganizationtoAchieveItsGoalsWhileEngagingEmployees,ServingClients&ReturningaProfitforShareholders

Leadership Engineered.14

¥ Where to Start – 9 Key Questions1. WhatisOurIntent&Vision?2. WhoAreWe?3. WhatAreOurGoals&Priorities?4. WhatMarkets&ClientsDoWeServe?5. WhatProducts/ServicesDoWeDeliver?6. HowAreWeOrganizedtoWin?7. WhatisOurApproachtoGrow?8. WhatResourcesDoWeNeed?9. WhatActionsDoWeNeedtoTaketoAchieveOurGoals?

Strategic Planning

Leadership Engineered.15

Strategic PlanningvelocityICE™ Methodology Investors

Leadership Engineered.16

Strategic Planning Successful Strategies Lead to Good Things

Focus Resources Engage Employees Growth

Set Direction Make Decisions Common Language

"In real life, strategy is actually very straightforward. You pick a general direction and implement like hell."― Jack Welch

Lots of companies don’t succeed over time. What do

they fundamentally do wrong? They usually miss

the future.- Larry Page, CEO, Google

Leadership Engineered.17

Strategic Planning Strategies Often Fail

Lack of Competency Passive Aggressive Unclear Ownership

Poor Communication Weak Follow Through Fear of…..

Leadership Engineered.18

Strategic Planning Models & Methodologies

Model A Model B Model C

Model D Model E Model F

Leadership Engineered.19

Strategic PlanningvelocityICE™ Methodology

Leadership Engineered.20

1. Name an Executive Sponsor2. Sign a Commitment Card 3. Set a Specific Timeline 4. Ensure Access to Information5. Set Strategic Thinking Time6. Have an Open Mindset7. Build a Communication Plan 8. Be Willing to Change9. Assign Tactical Ownership

9 Actions to Strategic Planning

Leadership Engineered.21

9 Actions to Strategic PlanningStrategic Planning Offsite¤ Purpose

¡ AligntheEmployeestotheCompany’sNewStrategicPlan

¤ Delivery¡ OneFullDaySession

Staff Training¤ Purpose

¡ StrengthenProfessionalSkills&ImplementStrategy

¤ Delivery¡ 8MonthlySessions

Leadership Engineered.21

Leadership Engineered.22

Brendan P. Keegan

Leadership Engineered.23

Wrap Up

Program GoalsGoal

_____ ¤ KeyStrategies&ActionstoThinkMoreStrategically

_____ ¤ DevelopingaStrategicPlanforYourBusiness

_____ ¤ OvercomeChallengesandCourageouslyPursueYourGoals

1

2

3

Leadership Engineered.24

Wrap Up

Next WebinarDriving Growth &

Leading Transformational ChangeTheVision,Leadership&StepstoTakeaSmallCompanytotheBigLeagues

April 26, 2017Special Guest

Chris LicataCEO,

The Tecnica Group USA

Leadership Engineered.25