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TECHNOLOGY, SOCIETY AND
BUSINESSDr. Sadaf Sajjad
WHAT IS TECHNOLOGY?
Technology is comprised of the products and processes created by engineers that meet our needs and wants.
TECHNOLOGY AND ITS IMPACT ON SOCIALINTERACTIONS Technology is closely related to social
interaction. Every breakthrough in technology leads to a change in social interaction. It is difficult to imagine what else can be invented, but we can be sure that in 10 years people will interact in many different ways using technology not invented yet. Social interaction Technology changes improvement
Technology Instant communication (such as internet, mobile phone) on has allowed closer contact between people. Intercultural and International relations.
PROS.At business field, internet (skype for example) has enabled internationalization, updated the available information, relations worldwide, expansion…At social field, it allows an ‘easy way of life’ Shopping from home (more time for work and family). Keep in touch with friends. Easy relationships. Relations between individuals and businesses. Access information.
TECHNOLOGY VS. SCIENCETechnology
– Study of our human-made world
– Deals with“what can be”
Science– Study of our
natural world
– Deals with“what is”
TECHNOLOGICAL CHANGES
• Home
• School
• Workplace
New technology is causing
major changes in our
society at:
HOW DOES TECHNOLOGY ADDRESS HUMAN NEEDS AND WANTS?
Transportation
Technology
Medical
Manufacturing
&
Construction
Bio-Related andAgriculture
Nanotechnology
Information Communication
Energy and Power
Environmental
INFORMATION TECHNOLOGY
Information Technology allows us to send signals around the world.
Examplesinternet, television, satellite, GPS, cell phones
10
TECHNOLOGY AND E-BUSINESS
The strategic use of information technology is one of the defining aspects of organizational success in today’s world
Many companies in industries from manufacturing to entertainment use IT to
Get closer to customers Enter new markets Streamline business processes
11
TECHNOLOGY AND E-BUSINESS
Management of information technology and e-business
Basic information technology & information systems frequently used in organizations
Fundamental strategies
Management implications
Recent information technology trends
12
INFORMATION TECHNOLOGY
The hardware, software, telecommunications, database management, and other technologies used to store, process, and distribute information
13
DATA VERSUS INFORMATION
Data- Raw, non-summarized , and unanalyzed facts and figures
Information- Data that have been converted into a meaningful and useful context for the receiver
14
INFORMATION AND MANAGEMENT CHALLENGE
Increasing Challenge for Managers1. Effectively identify needed information2. Access useful information
Magnitude of transforming data into useful information = introduction of chief information officer (CIO) position
15
TYPES OF INFORMATION SYSTEMS
Operations Information Systems Transaction-processing systems Process control systems Office automation systems
Management Information Systems
16
TYPES OF INFORMATION SYSTEMS
Management Information Systems Information-reporting systems Decision support systems Groupware Executive information systems
17
BASIC ELEMENTS OF MANAGEMENT INFORMATION SYSTEMS
Management Information Systems
Reporting Systems
Decision Support Systems
Executive Information Systems
Group Decision Support System
Corporate and External Databases
Source: Adapted from Ralph M. Stair and George W. Reynolds, Principles of Information Systems: A Managerial Approach, 4 th ed. (Cambridge, Mass.: Course Technology, 1999), 391.
Operations Information Systems
18
INTERNET AND E-BUSINESS
Internet = global collection of computer networks linked together
World Wide Web = (WWW) a collection of central servers for accessing information on the internet
19
INTERNET AND E-BUSINESS
E-business = any business that takes place by digital processes over a computer network rather than in physical space
E-commerce = business exchanges that occur electronically
20
INTERNET COMMUNICATION SYSTEMS Intranet = an internal communications
system that uses the technology and standards of the Internet but is accessible only to people within the organization
Extranet = external communicati0ns system that uses the Internet and is shared by two or more organizations
21
E-BUSINESS STRATEGIES
Strategy = Market Expansion● Internet division allows a company to
establish direct links to customers and expand into new markets
● Organization can provide access around the clock to a worldwide market and reach new customers
22
E-BUSINESS STRATEGIES
In-House Internet Division
Spin-Off
Strategic Partnerships
Strategy = Productivity and Efficiency
23
STRATEGIES FOR ENGAGING CLICKS WITH BRICKS
Competitive Business
Environment
E-Business Strategy
Market expansion and revenue growth
Increased productivity and cost efficiency
Benefits•Add new markets•Integrate bricks and clicks•Increase market size
•Immediate short-term effects•Measurable productivity impact•Driven by internal processes
Implementation
In-house division or partnership
In-house division or partnership
24
E-MARKETPLACES Biggest boom in e-commerce is in
business-to-business (B2B) transactions$2.4 trillion and growing in 2004B2B marketplaces = intermediary sets up
an electronic marketplace where buyers and sellers meet, acting as a hub for B2B commerce – online portal
Ebay has become a B2B portal
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B2B MARKETPLACE MODEL
Online portal or “hub” for
B2B marketplace
Sellers
Buyers
Many sellers offer products and services through an intermediary to many buyers
26
E-BUSINESS INFORMATION MANAGEMENT
ERP, integrate and optimize all the various business processes across the entire firm
Enterprise Resource Planning Systems
•Top ERP vendors today host the applications themselves and offer their products through Internet portals
•Customers access the applications with standard browsers
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CUSTOMER RELATIONSHIP MANAGEMENT
Systems that help companies track
customers’ interactions with the firm
and allow employees to call up
information on past transactions
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KNOWLEDGE MANAGEMENT
Process of systematically gathering
knowledge, making it widely available
throughout the organization, and
fostering a culture of learning
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KNOWLEDGE MANAGEMENT
Three Keys Data warehousing Business intelligence Knowledge management portals
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MANAGEMENT IMPLICATIONS OF INFORMATION TECHNOLOGY
Improved employee effectiveness
Information overload
Enhanced collaboration
Empowered employees
Increased efficiency
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IT TRENDS
Wireless Internet Peer-to-Peer File Sharing Blogs and Wikis Going International
32
INFORMATION SYSTEMS TODAY
Information technology and e-business are changing the way people and organizations work
Customer, partners, and suppliers are brought into the information network
COMMUNICATION TECHNOLOGYCommunication Technology helps with
the giving or exchanging of information.
Examplesdigital cameras, magazines, DVDs,
video games
COMMUNICATION: THE ROLE OF ICT
In business, communication can be: between individuals between individuals and organisations within a business between a business and an external
organisation
COMMUNICATIONCommunication takes place within networks. These are some of the types of network:
chain circle wheel all-channel
COMMUNICATION A chain
network e.g formal contact
COMMUNICATION A circle network e.g.
between people at the same level
COMMUNICATION A wheel network
e.g. sales teams report to head office
COMMUNICATION An all-channel
network e.g. brainstorming
COMMUNICATIONCommunication in the business world is very different today compared to twenty years ago, because of:
Information and Communication Technology (ICT)
EXAMPLES OF ICT USE Mobile telephones Video and tele-conferencing Lap-top computers E-mail Multi-media communications
COMMUNICATION FAILURE
No matter what medium of communication is used, it can fail if:
jargon is used inappropriately badly written messages are transmitted the message goes to the wrong receiver information overload takes place the communication channel breaks
down
COMMUNICATION FAILUREIn the UK until recently, firms wanting to move into e-commerce have been:
prevented due to slow connection speeds
affected by lack of broadband services
Go to the Activity for more on this.
BIO-RELATEDTECHNOLOGY
Biotechnology transform living things into products or new forms of life.
Examplesmedicine, genetic engineering,
bionics
DNA Replication image from the Human Genome Project
AGRICULTURAL TECHNOLOGYAgricultural Technology produces plants and animals for food, fiber, and fuel.
Examplesfertilizer, irrigation, food preservation, weed and insect control
MEDICAL TECHNOLOGY
Medical Technology creates tools to treat disease and injury.
Examples X-rays, lasers, prostheses, ultrasound, medications
ENVIRONMENTAL TECHNOLOGYEnvironmental Technology creates
tools to minimize the effect of technology on the development of living things.
Examples waste management & recycling, hybrid vehicles, conservation,
PRODUCTION TECHNOLOGYProduction Technology is the manufacturing
of physical goods on an assembly line and the construction of structures on a job site.
Manufacturing Technology changes natural or synthetic materials into usable products.Examples: automobile factories, clothing factories, food factories
Manufacturing Technology
Construction Technology builds structures that support loads and protect us from the environment.Examples: residential construction (homes), bridge construction, road construction
Construction Technology
Materials Technology develops materials with outstanding combinations of mechanical, chemical, and electrical properties. Examples: BpA free plastic, asbestos insulation, Mosquito repellent clothing, artificial skin grafts for burn victims, composite decking
Materials Technology
TRANSPORTATION TECHNOLOGY
Transportation Technology Provides a way for people, animals, products, and materials to be moved from one location to another.
ExamplesFlight – airplane, rocket, space shuttleLand – car, train, subway, automobile,
bicycleWater – oil tanker, cruise shipNon-vehicle – conveyor belts, pipelines
ENERGY AND POWER TECHNOLOGYEnergy and Power Technology develops
more efficient ways to use renewable and nonrenewable energy sources.
Examples: wind energy, hydroelectrical energy, solar energy, tidal power, geothermal energy, nuclear energy, oil (gasoline/diesel), coal, natural gas
NANOTECHNOLOGYNanotechnology is manipulating materials
on an atomic or molecular level.Examples
implanted sensors, Nanobots, molecular manufacturing
THANKYOU
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