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Copa, George H.; Ammentorp, WilliamNew Designs for the Two-Year Institution of HigherEducation. Final Report.National Center for Research in Vocational Education,Berkeley, CA.Office of Vocational and Adult Education (ED), Washington,DCMDS-11091998-04-00386p.; For related documents, see ED 352 507, ED 416 398,
and ED 412 403-404.V051A30003-97/A; V051A30004-97-ANational Center for Research in Vocational Education,Materials Distribution Service, Western Illinois University,46 Horrabin Hall, Macomb, IL 61455; 1-800-637-7652.Reports Descriptive (141)MF01/PC16 Plus Postage.Administrators; College Administration; Community Colleges;*Educational Change; Educational Environment; EducationalFinance; *Educational Improvement; Educational Innovation;Educational Policy; *Instructional Design; Learning;Outcomes of Education; Partnerships in Education; ProgramDesign; Program Development; Program Implementation; StaffDevelopment; Two Year Colleges
This final report contains a history and description of aproject called New Designs for the Two-Year Institution of Higher Education(NDTYI). The goal of NDTYI was to begin an earnest search for synergies thatwill better connect educational institutions with the culture in ways thatcreate resources and multiply desired results. NDTYI focused on several
target audiences that were involved in the project's development and
implementation, including administrative leaders responsible for bothdesigning new institutions and restructuring institutions, and policy makersfor higher education. In order to fulfill its goals, NDTYI had to develop aninnovative design process and viable design specifications. This report isorganized based on the design elements, with each chapter discussing oneelement in the process. The first chapter provides an introduction to theproject's goals and implementation. The remaining chapters discuss theNDTYI's design elements, which include the context, signature, outcomes,process, organization, partnerships, staff and development, environment,finance, celebration, and transitions to new designs. Appendices include alist of the designers, national design group meeting agendas, and contactsfor illustrations of new designs. Contains 286 references. (YKH)
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National Center for Research inVocational Education
University of California, Berkeley
NEW DESIGNS FOR THETWO-YEAR INSTITUTIONOF HIGHER EDUCATION:
FINAL REPORT
U.S. DEPARTMENT OF EDUCATIONOffice of Educational Research and Improvement
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TO THE EDUCATIONAL RESOURCESINFORMATION CENTER (ERIC)
Supported bythe Office of Vocational and Adult Education,
U.S. Department of Education
This publication is available from the:.
National Center for Research in Vocational EducationMaterials Distribution ServiceWestern Illinois University46 Horrabin HallMacomb, IL 61455
800-637-7652 (Toll Free)
NEW DESIGNS FOR THETWO-YEAR INSTITUTIONOF HIGHER EDUCATION:
FINAL REPORT
George H. CopaWilliam Ammentorp
University of Minnesota
National Center for Research in Vocational EducationUniversity of California at Berkeley
2030 Addison Street, Suite 500Berkeley, CA 94720-1674
Supported byThe Office of Vocational and Adult Education
U.S. Department of Education
April 1998
4MDS -1109
Project Title:
Grant Number:
Act under whichFunds Administered:
Source of Grant:
Grantee:
Director:
Percent of Total GrantFinanced by Federal Money:
Dollar Amount ofFederal Funds for Grant:
Disclaimer:
Discrimination:
FUNDING INFORMATION
National Center for Research in Vocational Education
V051A30003-97A1V051A30004-97A
Carl D. Perkins Vocational Education ActP.L. 98-524
Office of Vocational and Adult EducationU.S. Department of EducationWashington, DC 20202
The Regents of the University of Californiac/o National Center for Research in Vocational Education2030 Addison Street, Suite 500Berkeley, CA 94720-1674
David Stern
100%
$4,500,000
This publication was prepared pursuant to a grant with the Officeof Vocational and Adult Education, U.S. Department ofEducation. Grantees undertaking such projects undergovernment sponsorship are encouraged to express freely theirjudgement in professional and technical matters. Points of viewor opinions do not, therefore, necessarily represent official U.S.Department of Education position or policy.
Title VI of the Civil Rights Act of 1964 states: "No person inthe United States shall, on the ground of race, color, or nationalorigin, be excluded from participation in, be denied the benefitsof, or be subjected to discrimination under any program oractivity receiving federal financial assistance." Title IX of theEducation Amendments of 1972 states: "No person in theUnited States shall, on the basis of sex, be excluded fromparticipation in, be denied the benefits of, or be subjected todiscrimination under any education program or activity receivingfederal financial assistance." Therefore, the National Center forResearch in Vocational Education project, like every program oractivity receiving financial assistance from the U.S. Departmentof Education, must be operated in compliance with these laws.
1
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for New Designs for the Two-Year Institution of Higher Education (MDS-1109)by George H. Copa and William Ammentorp
Benchmarking New Designs for the Two-Year Institution of Higher Education
Benchmarking is the process of identifying, understanding, and adapting outstanding practices fromorganizations anywhere in the world to help your organization improve its performance. The benchmarkstudies included in this report are offered as exemplars of the processes meeting the design specificationsfor 21st century two-year institutions of higher education, as described in New Designs for the Two-YearInstitution of Higher Education, MDS-1109. They are meant to be illustrative rather than definitive inshowing how two-year institutions are responding thoughtfully to change and meeting student andcommunity needs in new, cost-effective ways. By G. H. Copa, W. Ammentorp.MDS-1108/$9.50
New Designs for the Comprehensive High School
This report describes a new design for secondary schools in the United States. The design draws on ahistorical and international review of secondary school practices and on meetings with students, teachers,and members of the business community. Special attention is given to outcome-based educationstrategies, integration of vocational and academic education, educational reform and transition in thefuture, and giving the school a unique focus and character. Recommendations also address the processesand questions communities would need to consider to design or restructure their own high schools. Theappendices are a series of research and synthesis papers which form the background for the report itself.By G. H. Copa, V. H. Pease.MDS-282/December 1992/$35.50
A Sourcebook for Reshaping the Community College:Curriculum Integration and the Multiple Domains of Career Preparation
Volume I: Framework and Examples
Volume II: Samples of Career Preparation Innovations
Much confusion exists over the ways in which community colleges can address workforce preparationwhile fulfilling traditional educational goals. A Sourcebook for Reshaping the Community Collegeclarifies this issue by identifying seven "domains of competency" that synthesize (1) the needs expressedby employers, (2) the skills students need to progress through postsecondary education and the labormarket, and (3) the knowledge that educators have always wanted for their students. Volume II offersexemplary curricula from community colleges and technical institutes across the nation. Educators at allcommunity colleges and technical institutes will find this sourcebook useful in planning andimplementing workforce development reforms. By N. Badway, W. N. Grubb.MDS-782/October 1997/$17.50
la" Call 800/637-7652 to order.Check out NCRVE's complete Products Catalog at http://ncrve.berkeley.edu
TABLE OF CONTENTS
NCRVE, MDS-1109
Acknowledgments
Executive Summary iii
Chapter One: Introduction 1
Project Purpose 1
Project Focus 2
Project Process 5
Summary 13
Chapter Two: Learning Context 14
Process of Work in Addressing Learning Context 14
Design Assumptions 15
Changing Context 17
The Design Criteria 39
Summary 50
Chapter Three: Learning Signature 51
Purpose of the Learning Signature 53
Process of Developing New Designs for Learning Signature 55
Connecting Learning Signature to Previous Elements in the Design Process 56
Key Concepts Regarding the Learning Signature 57
Design Specifications for the Learning Signature 62
New Designs for the Learning Signature 62
Summary 69
Chapter Four: Learning Outcomes 71
Purpose of Learning Outcomes 71
Process of Developing New Designs for Learning Outcomes 74
Connecting Learning Outcomes to Previous Elements of Design Process 75
Key Concepts Regarding Learning Outcomes 77
Design Specifications for Learning Outcomes 78
New Designs for Learning Outcomes 79
Summary 108
Chapter Five: Learning Process 109
Purpose of the Learning Process 109
Process of Developing New Designs for the Learning Process 109
Connecting the Learning Process to Previous Elements of Design Process 114
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NCRVE, MDS-1109
Key Concepts Regarding the Learning Process 116
Design Specifications for the Learning Process 132
New Designs for the Learning Process 136
Summary 137
Chapter Six: Learning Organization 138
Purpose of the Learning Organization 138
Process of Developing New Designs for the Learning Organization 139
Connecting the Learning Organization to Previous Elements in
Design Process 143
Key Concepts Regarding the Learning Organization 145
Design Specifications for the Learning Organization 155
New Designs for the Learning Organization 161
Summary 162
Chapter Seven: Learning Partnerships 163
Purpose of Learning Partnerships 163
Process of Developing New Designs for Learning Partnerships 164
Connecting Learning Partnerships to Previous Elements in Design Process 168
Key Concepts Regarding Learning Partnerships 171
Design Specifications for Learning Partnerships 182
New Designs for Learning Partnerships 183
Summary 184
Chapter Eight: Learning Staff and Staff Development 185
Purpose of Learning Staff and Staff Development 185
Process of Developing New Designs for Learning Staff and Staff
Development 185
Connecting Learning Staff and Staff Development to Previous Elements
in Design Process 190
Key Concepts Regarding Learning Staff and Staff Development 192
Design Specifications for Learning Staff and Staff Development 205
New Designs for Learning Staff and Staff Development 206
Summary 206
Chapter Nine: Learning Environment 207
Purpose of the Learning Environment 207
Process of Developing New Designs for the Learning Environment 208
1
11,
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NCRVE, MDS-1109
Connecting the Learning Environment to Previous Elements in
Design Process 210
Key Concepts Regarding the Learning Environment 212
Design Specifications for the Learning Environment 221
New Designs for the Learning Environment 222
Summary 237
Chapter Ten: Learning Finance 238
Purpose of Learning Finance 238
Process of Developing New Designs for Learning Finance 239
Connecting Learning Finance to Previous Elements in Design Process 240
Key Concepts Regarding Learning Finance 243
Design Specifications for Learning Finance 255
New Designs for Learning Finance 257
Summary 258
Chapter Eleven: Learning Celebration 259
Process of Developing New Designs for Learning Celebration 259
Connecting Learning Celebration to Previous Elements in the
Design Process 262
Key Concepts Regarding Learning Celebration 262
Design Specifications for Learning Celebration 269
New Designs for Learning Celebration 270
Summary 271
Chapter Twelve: Transitions to New Designs 273
Scanning the Environment of the Two-Year Institution of Higher Education 273
An Agenda for Change 279
Developing the Agenda 283
Transforming the Two-Year Institution 285
Leading the Transformation Process 286
Summary 303
Bibliography 305
Appendix 1: The Designers 333
Appendix 2: National Design Group Meeting Agendas 343
Appendix 3: Contacts for Illustrations of NeW Designs 363
NCRVE, MDS-1109
ACKNOWLEDGMENTS
The overall purpose of the New Designs for the Two-Year Institution of Higher
Education (NDTYI) project is to bring the best ideas from research and practice to bear on
the design of two-year institutions. In this report, we present a design process, a set of
design specifications, some initial new designs for two-year institutions, and thesupporting rationale that are in keeping with the vision set forth above.
We have had much help along the way and many of their names are presented in the
first appendix to this report. However, we give special thanks to the following individuals:
The National Design Group for giving constant encouragement and sage guidance
with far horizons.
The New Designs Work Group for helping to develop and pilot test our design
process.
The many practicing staff of two-year institutions as well as others in several
graduate courses and workshops sponsored by the Leadership Academy for Two-
Year Institutions of Higher Education at the University of Minnesota for also testing
and critiquing our design processes.
The many two-year institution students and staff, and community representatives
who participated in focus group interviews for pointing the way and giving fresh
insights.
Sandra Krebsbach for assistance in coordinating and carrying out the day-to-day
work of the project with enthusiasm and persistence.
Patricia Copa, Peggy DeVries, Jan Gullickson, Bruce Jilk, and Sandra Krebsbach
for drafting sections of chapters and design specifications in ways that were always
insightful.
Michelle Englund for editing the entire manuscript in a thoughtful and thorough
manner.
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NCRVE, MDS-1109
To the many secretaries who helped over the two and one-half years to bring this
project and report to careful closure.
To the U.S. Department of Education, Office of Vocational and Adult Education
through the National Center for Research in Vocational Education at the University
of California at Berkeley and its directors, Charles Benson, who got us started, and
David Stern, who brought us to completion, for providing the opportunity andfinancial support to make this all happen.
To the University of Minnesota site of the National Center and its director, Charles
Hopkins, for making this project a priority and constantly nurturing its progress.
Thank you very much to a cast of hundreds.
As this summary report is being prepared, our project work continues as we
identify and describe the practices of benchmark institutions who have already put
in place some of the design specifications we have recommended.
provide technical assistance to two-year institutions with an interest in applying the
design process to their context.
form partners to assist in disseminating and implementing our recommendations.
provide training through workshops, conferences, and special interest institutes
across the United States and internationally.
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NCRVE, MDS-1109
EXECUTIVE SUMMARY
Change is not an optionit is an inevitability. The tremendous changes in theculture that surrounds and impacts higher education have created both crisis andopportunity. As presently organized and delivered, higher education is no longersustainable pedagogically, technologically, or economically.
The consequence of culture change is most evident in our common lifeplaces
work, family, and community. Within higher education, the two-year institution is closest
to these lifeplaces and therefore to the challenges and opportunities they hold. We must
begin an earnest search for the synergies that will better connect our educational institutions
to our culture in ways that free and create resources and multiply desired results. This is the
challenge and the opportunity of New Designs for the Two-Year Institution of Higher
Education (NDTYI).
Envision
an educational institution that reawakens the potential of all learners, staff, and
community.
an educational institution that has a special spirit that gives coherence and meaning
to all dimensions of the learning experience, as well as pride and joy in its results.
an educational institution that levels the "playing field" for all learners, giving
multiple pathways to learn what is most valuable to know and be able to do.
an educational institution that works so closely with the community that borders are
completely blurred and blendedso learning can occur any place and any time.
an educational institution that is always vibrant, responsive, and on the "cutting
edge" in what is learned and how it is learned.
an educational institution that can confidently find the resources to do what it sets
out to do.
This is the vision implicit in the NDTYI specifications.
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NCRVE, MDS-1109
NDTYI had three purposes. The first was to develop a design process that wassufficiently powerful to overcome traditional approaches and responses to designing two-
year institutions of higher education. The second purpose was to develop a set of design
specifications for an effective 21st century two-year institution of higher education. Thethird purpose was to develop and/or identify and describe new designs for two-yearinstitutions that met the design specifications in order to make the specifications real andconcrete for use in dissemination, training, and implementation.
NDTYI focuses on several target audiences: (1) administrative leaders responsible
for designing entirely new institutions; (2) administrative leaders responsible for major
restructuring through merger, re-engineering, or downsizing of institutions; and (3)policymakers at the local, state, and federal levels responsible for policy, regulations, and
funding of two-year institutions of higher education. These target groups were involved inthe project's development and implementation, as well as in reporting and disseminationplans.
The design process consists of ten elements, executed in a particular order, referred
to as "designing down." The design elements are (1) learning context, (2) learningsignature, (3) learning outcomes, (4) learning process, (5) learning organization, (6)learning partnerships, (7) learning staff and staff development, (8) learning environment,
(9) learning finance, and (10) learning celebration. The elements of the design-down
process follow this specified sequence so as to get careful alignment among the elements
and to get "first questions first." The idea is to ensure that the design fits the needs of the
local situation and proceeds in a logical order from aims to actions to supporting structure,
processes, and environment. The design process is envisioned as being like a seminar
where knowledge and experiences are shared among a design group. The design group ismade up of representatives of all major stakeholders in the institution.
In NDTYI, several sources of information served as ingredients to the designprocess. These sources of information were best professional practices in two-yearinstitutions of higher education nationally and internationally; the latest research on highereducation relating to each of the design elements; reports advocating revision and reform of
higher education; focus group interviews with students, faculty, administrators, other staff,
and external stakeholders; and a National Design Group selected to reflect broadrepresentation of leadership and stakeholders in the future of the two-year institution of
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NCRVE, MDS-1109
higher education. This report is organized based on the design elements, each chapterdiscussing one element in the design process, with the exception of the beginning chapter,
which provides the project's purpose, focus, and process, and the ending chapter, which
summarizes the report and provides future direction for transitions to new designs.
NDTYI must meet the needs of a particular context or situation. Chapter Two
describes the context in terms of assets to be carried forward into the future, problems with
the current institutional operation, opportunities to be taken advantage of in new designs,
and aspirations to be accomplished by the institution. This chapter presents the design
assumptions for NDTYI, the changing context of higher education in the United States with
emphasis on the two-year institution, and the design criteria for NDTYI.
The focus of Chapter Three is on the learning signature. The learning signature is a
powerful shorthand way to represent the institution to its staff, students, and the public. In
NDTYI, the purpose of the learning signature element is to provide explicit and early focus
on the identity of the two-year institution of higher education in relation to its learning
context. The following is presented in Chapter Three: the purpose of the learning signature
and the process used to develop design specifications and new designs for the learning
signature in NDTYI; the connection of the learning signature to the design criteria presented
in the section on learning context; the design specifications for an effective learning
signature; and the learning signature themes developed by the National Design Group, the
resulting NDTYI learning signature, and exemplary new designs for the learning signature.
Learning outcomes is the focus of Chapter Four. Learning outcomes refer to the
added competence (value) developed by a learner through a learning experience. Because of
the centrality of teaching and learning to the mission of two-year institutions of higher
education, the learning outcomes become a powerful force or keystone in designing the
institution and its way of operation. Chapter Four presents the purpose and process of
developing new designs for learning outcomes, the connection of learning outcomes to the
design criteria and the learning signature, a set of design specifications for guiding and
reviewing the development of learning outcomes for a specific institutions, and a set of
learning outcomes developed as part of the NDTYI project and exemplary new designs for
learning outcomes.
NCRVE, MDS-1109
Chapter Five provides a description of the learning process for new designs for the
two-year institution of higher education. The learning process needs to be designed torespond to the learning context of a two-year institution and its learning signature andlearning outcomes. The prior selection of learning outcomes plays a central role indesigning the institution's learning process. Chapter Five discusses the purpose andprocess of developing new designs for the learning process, the connection of the learning
process to the previous elements in the design process, key concepts regarding the learning
process, design specifications developed for learning processes for two-year institutions,and exemplary new designs for the learning process.
Chapter Six focuses on the learning organization for two-year institutions. For thelearning process to be successful in reaching the learning outcomes in a manner called forby the learning signature, a learning infrastructure or organization must be put into placeand continually improved upon. Chapter Six presents the purpose and process ofdeveloping new designs for the learning organization, the connection of the learning
organization to the previous elements in the design process, key concepts regarding the
learning organization, design specifications developed for the learning organization for
two-year institutions, and exemplary new designs for the learning organization.
The purpose of Chapter Seven is to define and apply the construct, "partnership,"
to NDTYI. The link between higher education institutions and their communities takes the
form of learning partnerships or alliances with public and private sector organizations.Research and best practices relating to partnerships in education and other inter-organizational contexts are reviewed in this chapter. In addition, the meaning of being
partners, the process of partnerships, and the links between two-year institutions of higher
education and various categories of partners are explored. Design specifications forlearning partnerships follow from this review and exploration. Finally, examples of newdesigns for learning partnerships are presented.
The purpose of Chapter Eight is to describe and rationalize a set of designspecifications for the learning staff and staff development for NDTYI. The purpose oflearning staff and staff development as an element of the design-down process is tounderscore the importance of the staff to NDTYI. The attitude and competence of staff with
regard to NDTYI are central to feasible implementation. The purpose and process ofdeveloping new designs for the learning staff and staff development are discussed in
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NCRVE, MDS-1109
Chapter Eight. Following this discussion, the connections between the learning staff and
staff development and the previous elements in the design process are presented. Then the
key concepts and the design specifications for staff and staff development resulting from
focus group interviews and discussions of the National Design Group are described. Last,
exemplary new designs for staff and staff development are recommended.
The focus of Chapter Nine, the learning environment, includes attention to both
technology and facilities needed to support the design specifications recommended in the
previous elements of the design process. Key questions addressed in this chapter concern
the desired nature of the relationship between learning experiences and the learningenvironment, design specifications for the environment, and exemplary new designs for the
learning environment of two-year institutions.
Chapter Ten centers on learning finance for NDTYI. Learning finance is critical to
the implementation of NDTYI recommendations. Chapter Ten outlines an approach to
financial management that links institutional resources to NDTYI and its work, identifies
key concepts and design specifications for learning finance for NDTYI, and provides
examples of exemplary practice regarding learning finance.
The final element in NDTYI, learning celebration, is presented in Chapter Eleven.
Learning celebrations have to be designed in consideration of all of the processes and steps
involved in the redesign of the whole institution. In addition to discussing the purpose and
process of learning celebrations and connecting celebrations to the previous elements in the
design process, Chapter Eleven also presents key concepts and design specifications for
learning celebrations and exemplary new designs focused on learning celebrations.
The final chapter of the report offers a perspective on and strategies fororganizational change that show how current practices and structures can be modified to
move toward NDTYI. Putting new designs to work in the two-year institution is a major
undertaking. Old paradigms and their associated practices must be challenged and, in many
cases, fundamentally changed. As we look to the next century, it is clear that highereducation will experience a host of new challenges and opportunities. These will result in
pressures on institutions that cannot easily be countered by conventional organizations and
educational practices. Instead, new designs will be required and institutional forms will
vii 16
NCRVE, MDS-1109
need to be invented to enable institutions to adapt to their environments and to assiststakeholders in dealing with change.
Two-year institutions are at the center of change in higher education. They are the
linking organization that helps people of all ages connect to our common lifeplaces in work,
family, and the community. Furthermore, they are the pathway whereby access toopportunity is afforded to many otherwise excluded from higher education. The new
designs envisioned in NDTYI "dance with change," seek out and use interdependencies,
and lead the way to higher education that is excellent and sustainably sopedagogically,
technologically, and economically.
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NCRVE, MDS-1109
CHAPTER ONE:INTRODUCTION*
This section provides an introduction to the project, New Designs for the Two-Year
Institution of Higher Education (NDTYI), conducted during calendar years 1995 and 1996.
Sections of the introduction will address the purpose of the project, its focus in terms of
institutions and motivations, and the research and development process used to achieve its
purpose.
Project Purpose
NDTYI had three purposes. The first was to develop a design process that was
sufficiently powerful to overcome traditional approaches and responses to designing two-
year institutions of higher education. Two-year institutions (TYIs) face serious threats to
standard operating procedures as will be evident later in this report. A way was needed to
jar institutional planning out of its current ruts and create "new space" within which to think
about institutional purposes, structures, and operations.
The second purpose was to develop a set of design specifications for an effective
21st century TYI. The challenge first was voiced by those involved in implementing
concepts from an earlier National Center for Research in Vocational Education project,
New Designs for the Comprehensive High School. High school stakeholders were asking
what college should be like in view of the proposed design specifications for the 21st
century high school. We decided to focus on only the first two years of college, particularly
in the context of TYIs. The design specifications for future TYIs were to be built on best
knowledge we could find to support effective educational practice. We proposed to start
from scratch with few assumptions about what was needed and how needs should be met,
always questioning conventional thinking and practice. The resulting design specifications
were to serve as the criteria for an alternative model of TYIsa way to stretch thinking and
stimulate responsible critique of current practice.
The third purpose was to develop and/or identify and describe new designs forTYIs that met the design specifications referred to above. The new designs were to make
* This section was written by George Copa.
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NCRVE, MDS-1109
the design specifications very real and concrete for use in dissemination, training, andimplementation. In some elements of the design process, the project was used to developactual new designs for institutional practice as will be illustrated in later sections of thisreport. For other design process elements, the project used a different routeidentifyingand describing actual institutional practices that met the proposed design specifications.
Project Focus
The work of the project was focused in two different waysby type of institutionand by motivation for considering new designs. First, the project focused only on TYIsand not four-year colleges and universities. TYIs included technical institutes and colleges,community colleges, and private proprietary schools. TYIs offer a wide variety ofprograms culminating in certificates, diplomas, and associate degrees. As shown in Table1, there were 7,638 public and private postsecondary institutions offering less than four-year programs in the United States in 1994. Of this total, 2,010 offered less than one yearof instruction; 3,038 offered at least one year but less than two years of instruction; 1,144offered the associate degree, and 1,446 offered two years but less than four years ofinstruction. Only 1,534 of the 7,638 institutions offering less than four-year programswere public institutions. When only the institutions that are accredited at the highereducation level by an agency recognized by the U.S. Department of Education werecounted, the total number of less than four-year institutions dropped from 7,638 to 1,443institutions (U.S. Department of Education, 1994). Of the 1,443 accredited postsecondaryinstitutions, 99% are those that offer the associate degree or two years, but less than fouryears of instruction. From another source, there were 1,472 community colleges in 1991 ofwhich 1,291 were public institutions (Vaughan, 1995). Therefore, we estimate that thereare about 1,500 accredited public and private TYIs in the United States. In 1992,community colleges enrolled more than 5.7 million students in credit courses (p. 1).Vaughan goes on to state, "More than 50 percent of all first-time college students in theUnited States attended a community college, and more than 45 percent of all minoritystudents enrolled in higher education in America attended a community college" (p. 2). Thegeneral educational structure of the United States is shown in Figure 1. The figure depictsthe place of the TYI in relation to secondary education and other forms of higher education.
Comparable European educational institutions comprise the later years in higher levelvocational schools and the earlier years in polytechnic institutions.
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NCRVE, MDS-1109
Table 1Number of Postsecondary Institutions, by Control and Highest Level of
Offering: 50 States and the District of Columbia, Academic Year 1993-1994
Highest Level of Offering* Total Public
Private
Nonprofit For-ProfitAll institutions 10,369 2,152 2,890 5,327Less than one year 2,010 40 157 1,813One but less than two years 3,038 237 175 2,626Associate's degree 1,144 628 147 367Two but less than four years 1,446 629 467 350Bachelor's degree 790 96 631 63
Postbaccalaureate certificate 160 11 125 24Master's degree 830 178 602 50Post-master's certificate 188 99 87 2
Doctor's degree 675 228 427 20Other/did not respond 88 6 70 12
* In addition to the highest levels of offering shown here first-professional degrees or certificates wereoffered by 150 public institutions, 505 nonprofit schools, and 21 institutions classified as for-profit.
Sources: U.S. Department of Education, National Center for Education Statistics, IntegratedPostsecondary Education Data System (PEDS), Institutional Characteristics Survey, 1993-94; U.S. Department of Education (1994).
32©
NCRVE, MDS-1109
18
6
5
3
Figure 1Place of Two-Year Institutions in the
Higher Education System of the United States
Graduate/Professional School(certificate, master's, and doctoratedegrees)
'1W6-7Yaar)hatittittona_(cerfificate,-aas CKte
_ f
Four-Year Institutions(baccalaureate degrees)
Grade 12
High School
Middle/Junior High School
Elementary School
Grade 1
Kindergarten
Nursery School
AGE
The project also focused on a particular target audience in terms of motivations for
considering major changes in the above-mentioned institutions. Three specific groups were
of interest: (1) administrative leaders responsible for designing entirely new institutions
(e.g., the Homestead campus in Florida, which was destroyed by a hurricane; the two new
campuses to be built by the Maricopa Community College district in Phoenix, Arizona), (2)
administrative leadership responsible for major restructuring (merger, re-engineering,
downsizing) of institutions (e.g., merger of technical and community colleges in
4 21
NCRVE, MDS-1109
Connecticut and Minnesota), and (3) policymakers at the local, state, and federal levels
responsible for policy, regulations, and funding for TYIs. Care was taken in the project
development and operation to involve these target groups and ensure that they are a part of
reporting and dissemination plans.
Project Process
This section of the report will describe the design process used in developing
specifications for a future-oriented TYI, the sources of information used as ingredients to
the process, and the way in which the design process was implemented. Each of these
components is a product of the project in the sense of providing a strategy or "roadmap" for
design in a particular institutional setting.
Design ProcessThe design process was made up of ten elements, executed in a particular order,
referred to as "designing-down." The design process is shown in Figure 2. The elements
were addressed in a particular order so as to get careful alignment among the elements and
to get "first questions first." The idea is to ensure that the design fits the needs of the
situation and proceeds in a logical order from aims to actions to supporting structure,
culture, and environment. Each of the design elements will now be described.
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Figure 2New Designs Process
Learning Context
Learning Signature
Learning Outcomes
Learning Process
4,
Learning Organization
Learning Partnerships
1Learning Staff and Staff Development
1Learning Environment
Learning Finance
Learning Celebration
Learning ContextEach design for a TYI must meet the needs of a particular context or situation. The
context is described in terms of problems with current institutional operation, opportunities
to be taken advantage of with a new institution, and goals to be accomplished by the new
institution. Studying and analyzing the learning context results in a set of design criteria for
use in guiding and monitoring the accomplishments of the other design process elements.
Learning SignatureLearning enterprise designs are given direction and energy by the symbols and
metaphors representing the hopes and expectations of policymakers, educators, and their
students. An effective design process must first try to elicit and understand these hopes and
expectations as a way to give coherence and focus to learning design. Often, the signature
takes form through symbols and metaphors (e.g., words, pictures, people, stories, objects)
representing a deeply shared perspective on the learning enterprise.
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Learning OutcomesGlobalization and its associated complexity demands that TYIs have a clear idea of
the value to be added by the learning enterprise as a starting point for programimprovement. In short, TYI leaders must clearly know the competencies, standards, or
results they want to produce for and through the learners. At the same time, students must
be able to see what TYIs can do for them in terms of their personal development.
Learning ProcessLearning outcomes are accomplished through the design of an appropriate learning
process, traditionally viewed in terms of the language of curriculum, instruction, and
assessment. Too often, the attention in higher education is to teaching in contrast tolearning and to subject matter (curriculum) at the expense of instruction and assessment.
Most faculty in higher education are not required to study the learning process; instead,
they center almost solely on subject matter. If TYIs are to address the learning design
challenges and opportunities of the future, they must have a working language andknowledge of the learning process with foundations in human development.
Learning OrganizationFor the learning process to be successful in reaching the learning outcomes in a
manner called for by the learning signature, a learning infrastructure or organization must
be put into place and continually improved. The learning infrastructure is made up of the
organization of learners, learning time, learning settings, subject matter, staff, technology,
and learning environment. It is here that new designs for TYIs are most clearly visible.
Familiar physical and organizational forms of higher education are unlikely to beresponsive to the needs of students and the changing nature of society and its lifeplaces
(e.g., work, family, community).
Learning PartnershipsThe link between higher education institutions and their communities takes the form
of learning partnerships between public and private sector organizations. TYIs can no
longer "go it alone"; they have neither the resources nor the knowledge to be set apart from
their surroundings. Instead of the "ivory tower" of the past, higher education institutions of
the future will be ever more closely integrated with their communities and will bear
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increasing responsibilities for the quality of life of those who support and benefit from theirwork.
Learning Staff and Staff DevelopmentThe changed perspective suggested above mandates parallel development of
teachers, administrators, and support personnel ready to adapt TYIs to new realities.Higher education will need to identify, train, and support leaders who can shape curriculaand student experience in forms indicated by ever-changing learning expectations andprocesses.
Learning EnvironmentThe driving force for higher education has shifted from the traditionalstatic
subject matters to a dynamic view of knowledge and its use. Information technology has
been and will continue to be a pivotal force in this development; it has redefined the process
of knowledge creation, transmission, and application. Learning technology has become one
of the major considerations in any new design for the learning environment for TYIs. After
noting the design elements above, consideration should shift to the physical and socialenvironment of the institution. New designs will not be constrained by architectural forms
nor will they be limited to traditional educational practices; they will be motivated by the
dynamic integration of higher education institutions with their students and communities.
Learning environments will include consideration of settings such as home, workplace,community, and school.
Learning FinanceThis element of the New Designs process concerns both the cost and revenues for
higher education. Key strategies concerning cost include cost containment, improved
efficiency, re-engineering, and privatization. On the revenue side, strategies includeinstitutional development, new products and services, partnerships, andnew markets.
Learning CelebrationThe New Designs process is integrated by the cultural symbols and practices of all
those associated with TYIs. Learning experiences and their applications are continually
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reinforced through celebrations whereby the community confirms the relevance of the work
of higher education.
While the elements are presented in linear, downward order, the process alsoinvolves moving upward and among the design process elements to ensure close alignment
and internal consistency and coherence. Close alignment of the elements is needed to realize
quality and efficiency in operation of the TYI.
Sources of InformationThe design process is envisioned as being like a seminar, where knowledge and
experiences are shared among a design group with the purpose of mutually "learning their
way into" new designs for a higher education institution that meet the needs of the context
they have at hand. The knowledge and experience include that possessed by the group itself
as well as what can be brought to the group from others. In NDTYI, several sources of
information served as ingredients for the design process.
Best Professional PracticeCare was taken to scan professional practices nationally and internationally to
identify the best used by TYIs. We looked for effective and innovative places, leadership,
and concepts for possible use in developing New Designs specifications for each of the
elements of the design as described above. At each design element, we also looked for
professional practices outside of public higher education for ways to improve the design
process and specifications.
Latest ResearchWe also searched for the latest research on higher education relating to each of the
design components. As with the scan for best practice, we searched for ideas and concepts
from outside of higher education that might prove worthy of adaptation. We particularly
examined NCRVE's past and present research and development work for study findings
and recommendations that were appropriate to include in New Designs specifications.
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Reform ReportsWe examined several of the reports advocating revision and reform of TYIs for
recommendations and supporting rationale that deserved consideration in the designprocess. We wanted to ensure that we were making use of previous studies and planning of
TYIs and were not merely reinventing what had already been reported. Sometimes thesereports addressed only certain elements of the design process. Our contribution was uniquein addressing the full range of elements and striving for alignment in the recommendations
among all of the elements.
Focus GroupsGroup interviews were used in the design process in order to get first-hand views
of many of the design elements. Interviews were held with groups of students, faculty,
administrators, and external institutional partners. The group interviews held for each of the
selected design elements were as follows:
Learning Outcomes
San Diego Community Colleges, San Diego, California, students
Tunxis Community-Technical College, Farmington, Connecticut, faculty and staff
Miami-Dade Community College, Miami, Florida, faculty and staff
Learning Process
Red Rocks Community College, Denver, Colorado, administrators
Learning Organization
De Kalb Community College, Atlanta, Georgia, faculty
Learning Partnerships
Miami-Dade Community College, Miami, Florida, external partners
Learning Staff and Staff Development
Miami-Dade Community College, Miami, Florida, faculty
Each of the group interviews was tape recorded, transcribed, and analyzed for
implications for the design specifications and discussion by the National Design Group.
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National Design GroupThe National Design Group was selected to give broad representation by the
leadership and stakeholders in the future of TYIs. They were also selected to give diverse
perspectives in terms of gender, ethnicity, and geographic location. The followingindividuals were the members of the National Design Group:
Jacquelyn Belcher, past Chair of the American Association of Community Colleges
and President of De Kalb Community College in Georgia
Paul Cole, Vice President of American Federation of Teachers and Secretary-
Treasurer of the New York State AFL-CIO and member of the National Skill
Standards Board
James Frasier, a corporate training executive at Motorola University
Augustine Gallego, Chair of the American Association of Community Colleges and
Chancellor of San Diego Community Colleges
Dorothy Horrell, President of Red Rocks Community College in Denver, Colorado
Bruce Jilk, nationally know architect and educational planner specializing ineducational environments with the Cuningham Group located in Minnesota
Robert McCabe, former President of Miami-Dade Community College, now Senior
Fellow with the League for Innovation
Sally Novetzke, a community volunteer who works with Kirkwood Community
College in Iowa
Ruth Silverthorne, Director of Multicultural Services at Skagit Community College
in Mt. Vernon, Washington
The National Design Group provided guidance on important issues needingattention, the resolution of issues, and the development of design specifications forNDTYI. They played a very significant role in forming the institutional designrecommended in this report.
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Process of WorkThe process used in the project to work through the design elements occurred as a
series of interactive steps. The meetings of the National Design Group served as a majororganizer for the project. The agendas for the meetings are shown in Appendix 2 of this
report. Each meeting was preceded by the project staff's development of a draft paper on
the design elements to be addressed at the meeting. The draft paperwas sent to the National
Design Group just prior to the meeting for its review and discussion at the meeting.Following discussion at the meeting, the draft paper was revised and a set of designspecifications for the element was put forth. Where focus group interviews were conducted
on a design element, the results were presented to the National Design Group for its
consideration. The meetings of the National Design Group were held in the following sites:
Meeting IMinneapolis, Minnesota
Meeting IISt. Paul, Minnesota
Meeting DiMiami, Florida
Meeting IVAtlanta, Georgia (with telephone follow-up to those not present)
Meeting VMinneapolis, Minnesota
At each of the meetings, we invited several individuals from local TYIs to serve as
resource persons. The list of resource persons is presented in Appendix 1 of this report. As
part of the Miami, Florida, meeting, we visited three of the campuses of Miami-Dade
Community College. The project staff was responsible for the final form of the report and
for the wording of design specifications.
Design CriteriaDevelopment of an appropriate set of design criteria for NDTYI was a significant
element in the design process. These criteria guided the response to design specifications
and the selection or development of exemplary new designs for the remaining elements of
the design process. The resulting design criteria are grounded in a close examination of the
context of TYIs in the United Statestheir problems, assets, opportunities, andaspirations. The selected criteria are that new designs be imaginative, directional,responsive, collaborative, accountable, and resourced. In the view of the NDTYI staff, if
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new institutional designs are responsive to these criteria in all of the criteria'sdimensionality, the resulting institutions will have good assurance of being successful
(perceived as doing a good job), valued (perceived as doing a job worth doing), and used
(perceived as a good investment by individuals and community).
LimitationsThe major limitations of the project were in funding to support the review of
research and best practices (we wanted to be even more thorough in identification of
research and best practices), commissioning papers from experts on high-profile topics (as
it was, the project staff wrote most papers), and meetings of the National Design Group
(we wanted at least two more meetings at sites permitting visits to institutions exhibiting
best practices). While additional resources would have permitted the development of an
even better product, we appreciated the resources we did have and used them effectively.
Summary
The major products of this project are a design process, design specifications, and
illustrative new designs for the TYI in the United States. Each can be used by a particular
institution in its design or redesign for the 21st century. Our focus was on technicalcolleges and institutes, community colleges, and private, proprietary schools. We targeted
the leadership of places that are building new institutions or undergoing significantinstitutional restructuring. We also targeted policymakers at the state and federal levels who
are directing and funding TYIs. A ten-element design process was used to develop the
design specifications for a 21st century, TYI using information about best practices,
research, reform reports, focus-group interviews, and the National Design Group. The key
limitation was funding for more extensive and enhanced design support and analysis.
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CHAPTER TWO:LEARNING CONTEXT*
The first element in the design process focuses on learning context and results in aset of design criteria to guide and monitor the development of design specifications and
new designs in the elements to follow. As such, the description of learning context is
arguably the most important element of the design process. It provides overall direction and
ensures that the resulting design is tailored to the needs of a particular situation. The design
criteria can be used as a "report card" to assess how the rest of the design process isprogressing and to indicate needed adjustments.
This section is organized into the following parts: (1) the design assumptions for
NDTYI, (2) the changing context of higher education in the United States with emphasis on
the TYI, and (3) the design criteria for NDTYI. Before moving forward with these parts,
an explanation is provided of how the learning context of TYIs was addressed for thepurposes of NDTYI.
Process of Work in Addressing Learning Context
The process of work used to develop what is reported in this section started with a
review of literature on the context of the TYI and discussions by the NDTYI Work Group.
Work on the design assumptions was begun in preparation for a graduate course dealing
with planning and evaluating TYIs, taught at the University of Minnesota during the spring
of 1995 by George Copa. At about the same time, the NDTYI Work Group developed a
preliminary set of characteristics of the context faced by TYIs on entering the 21st century
and a preliminary set of design criteria that could be use to ensure that the NDTYI design
specification and new designs were responsive and effective in addressing the context
characteristics. A similar effort was undertaken as a class project in the graduate course
noted above. The 21 participants in the graduate course were practicing administrators on
TYI campuses or at the state system offices in Minnesota and Wisconsin. As a strategy for
use in identifying the context of TYIs, each group was asked to first identify and prioritize
the problems to be faced, the opportunities to be explored, and the goals to be sought by
effective TYIs on entering the 21st century.
* This section was written by George Copa.
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At the first meeting of the National Design Group, members were asked to undergo
the same activity of identifying problems, opportunities, and goals in view of theconclusions of major reports addressing the context of TYIs (provided by the project staff),
other reports with which they were familiar, and their own experiences. The NDTYI Work
Group then presented the preliminary design criteria it had developed from its efforts at
describing the learning context. The strategy used in the project was aimed at getting the
original thoughts of the National Design Group, but also benefiting from more extensive
work by the NDTYI Work Group and the graduate class. Following the presentation to the
National Design Group by the NDTYI Work Group, the National Design Group was asked
to prioritize the problems, opportunities, and goals of TYIs that most needed attention in
new designs for these institutions. The results of these efforts were used to revise the
recommendations of the NDTYI Work Group regarding design criteria, and the revisions
are presented below as the NDTYI' s design criteria. This set of criteria was reviewed
several times by the National Design Group at subsequent meetings. As a result of the
review by the National Design Group, another section was added to the learning context
description presented in this report. The added section focuses on the key dimensions of
the changing context of TYIschanges which must be faced and serve as a basis forinterest in and real concern about new designs for these institutions. The design criteria
serve as a response to the dimensions of change, providing strategic clues about how to
proceed in the NDTYI.
Design Assumptions
As will be apparent later in this section, a key part of new designs for the TYI on
entering the 21st century will be dealing with a changing context on several dimensions at
the same time. With this in mind, we wanted to formulate a few assumptions that would
capture the essence of the strategy that we felt would lead to an appropriate design stance or
posture for effective TYIs in the future.
The first assumption we selected is shown in Exhibit 1. The assumption brings
attention to the idea of viewing change as a friend rather than an enemy, and letting change
assist in finding a productive, satisfying way into the future for higher education. In"dancing with change," the question arises, "Is the higher education institution or some
outside organization or force leading the dance process?" Our answer is that perhaps the
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leadership changes from time to time, and that the study of dance from a multicultural
perspective suggested that there are many forms of dance where there is no one leader. A
whole community may be involved in an integrated way in the whole dance process. The
same might be the case for TYIsat times follower, at other times leader, and at times both
or neither. Another characteristic of dance is that there are many unique in forms andmanners, yet there are often clear patterns that identify particular dances, one from another.
The agile and effective TYIs of the future will need to be astute in ascertaining patterns in
complex and turbulent change as guides to mission, vision, and effective responses.
Exhibit 1First Design Assumption for NDTYI
"What is required now is a purposeful consideration of the alternatives an institution can imagine itselfmaking, as well as a real discussion of the consequences of not changing at all. To convene such aconversation is to dance with change." Pew Higher Education Roundtable, 1994, p. 12A
The Pew report (Pew Higher Education Roundtable, 1994), from which the first
design assumption is taken, goes on to note that convening the "conversation with change"
is "to enter into a relation with a future not yet fully imagined. To demur, . . . is to letsomeone else choose your partner as well as call the tune" (p. 12A). They advise that the
conversations emanate from "a strong collective sense of an institution's identity" (p. 12A).
They must balance faculty collegiality with recognition that postponing painful steps is not
an option, and draw on the best ideas of faculty for maintaining institutional energy and
responsiveness.
The second design assumption is captured by Wheatley and Kellner-Rogers (1996)
in a book entitled, A Simpler Way, and shown in Exhibit 2. Higher education must more
clearly recognize and make use of its interdependencies with many individuals,organizations, associations, agencies, and communities. The challenge for TYIs that aspire
to be really effective is to continuously seek and find many (large and small) synergies with
other entities where resources can be leveraged and multiplied with positive, catalytic, and
symbiotic impacts for all those involved. In the language of the Internet, institutions must
be effective at "surfing for synergies" to improve their quality and effectiveness in the
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context of the problems, opportunities, and goals that they face with increasingly scarce
resources.
Exhibit 2Second Design Assumption for NDTYI
"Everything participates in the creation and evolution of its neighbors. There are no unaffectedoutsiders. No one system dictates conditions to another. All participate together in creating theconditions of their interdependence." Wheatley & Kellner-Rogers, 1996, p. 14
Changing Context
As background for this section, several different reports will be reviewed that
present descriptions of the changing context of higher education and, more particularly,
TYIs. As noted above in the section on Process of Work in describing the learning context,
except for the most recent reports, these are the materials that were presented to the NDTYI
Work Group and National Design Group for their consideration in identifying theproblems, opportunities, and goals to be addressed in NDTYI. The reports are presented in
chronological order.
Assessing the Nature and Operation of Institutional Excellence inVocational Education
In this report published by the National Center for Research in VocationalEducation and authored by Ward low, Swanson, and Migler (1992), the focus was on the
essential elements that characterize exemplary vocational education institutions. This report
is included here because vocational education institutions (e.g., technical institutes and
colleges, private proprietary institutions) are an important form of the TYI, and vocational
education programs are a major component of comprehensive community colleges, another
form of the TYI. The fourteen institutions selected for study through a nomination process
included six secondary and eight postsecondary (four technical colleges, one proprietary
technical institute, and three community colleges) institutions scattered across the United
States. The themes associated with effective institutions were categorized under thefollowing headings: (1) School Climate, (2) Administration, (3) Teacher Attributes, (4)
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Student Attributes, (5) Vocational-Student Organization, (6) Curriculum, (7) Support
Services, and (8) Institutional Marketing. Within this framework the followingcharacteristics were described as being associated with institutional excellence:
School Climate
Ecology (physical and material) Dimension: Effective institutions had
attractive buildings and facilities; well-organized and attractively arranged
classrooms and laboratories; adequate supplies, equipment, and resource
materials; up-to-date equipment; and adequate or good facilities.
Milieu (People) Dimension: Effective institutions had good morale byteachers and students, a caring attitude toward students, camaraderie and
respect within programs, low turnover of teachers and administrators,faculty input in hiring decisions, and faculty cooperation acrossdepartments.
Social System (School Organization) Dimension: Effective institutions had
good communication among all personnel; trust and respect among faculty,
support staff, and administrators; administrators knowledgeable about
programs; collaborative decisionmaking; considerable input by teaching
staff in hiring new teachers; and collegial teacher-to-teacher relationships.
Culture (Norms, Beliefs, and Values) Dimension: Effective institutions had
overt focus on high standards, philosophy of importance of quality work,
strong sense of mission, and unique traits or emphases that differentiated
them from other similar institutions.
Administration
Leadership Style: Effective institutions had administrations that werepeople-oriented and tended to delegate responsibilities to other staff.
High Expectations: Effective institutions had administrations with high-
performance expectations for themselves and their staff.
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Risk Taking: Effective institutions had administrations that were willing to
take risks and start new ventures, were able to foresee trends andconsequential events, and developed an atmosphere of creativity.
Flexibility: Effective institutions had administrations that supported newideas and proposals and were willing to circumvent bureaucracies to solve
problems.
Vision and Sense of Mission: Effective institutions had administrations that
instilled a sense of vision and mission in students, staff, and communities.
Teacher Attributes
Caring Attitude: Effective institutions had instructors who had genuineconcern for each student, were patient and willing to create opportunities for
students, and offered support beyond typically expected studentteacherrelationships.
Acceptance of Student Diversity: Effective institutions had teachers whorecognized that students differ in abilities, wants, and needs.
Positive Climate and High Expectations: Effective institutions had teachers
who created an environment that was demanding and yet friendly andencouraging.
Teacher Competence and Professional Demeanor: Effective institutions had
teachers who were adept in teaching methods and knowledge of subjectmatter and provided a positive professional work role model.
Stability of Faculty and Staff- Effective institutions had low teacherturnover.
Student Attributes: Effective institutions had students with a strong sense of pride,
positive feelings about being involved in programs, and high-performanceexpectations for themselves.
Vocational Student Organizations: Effective institutions had active vocationalstudent organizations, and students and faculty were actively involved in theorganizations.
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Curriculum
Content of Programs/Advisory Committees: Effective institutions hadcurricula in some form of a competency-based framework, with content and
staff training developed through advisory committees.
Faculty Ownership: Effective institutions had strong faculty ownership for
the curriculum of the program through their major responsibility fordeveloping, implementing, and updating it; and faculty took pride in coursematerials.
A Dual Curriculum: Effective institutions had curricula that addressed both
current technical skills, effective personal development, and generalproblem-solving skillsa holistic education.
Support Services: Effective institutions had well-developed support services for
students, including general education programs, career counseling, and placement
for students and clerical support for instructors.
Institutional Marketing: Effective institutions had active marketing strategiesfocused on related industries and their geographic areas, faculty and advisory
committees were involved in marketing, and the institutions were actively involved
in their communities.
These themes were found to be consistent across institutions that were studied, both
secondary and postsecondary. Ward low et al. (1992) suggest that
there is likelihood that the most effective way to develop thesecharacteristics in an institution is for that institution to participate in amentoring process with an exemplary institution, in which participants inthe aspiring institution gain a holistic view of the concept of institutionalexcellence. (p. 42)
Report of the Wingspread Group on Higher Education (1993)This set of discussions and report focused on the question, "What does society
need from higher education?" It was sponsored by four foundationsThe William and
Flora Hewlett Foundation; The Johnson Foundation, Inc.; Lilly Endowment, Inc.; and The
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Pew Charitable Trusts. The preface to the report of the prestigious group, chaired byformer U.S. Secretary of Labor William Brock, states,
An increasingly open, global economy requiresabsolutely requiresthatall of us be better educated, more skilled, more adaptable, and more capableof working collaboratively. These economic considerations alone mean thatwe must change the ways we teach and learn. But, an increasingly diversesociety, battered (and that is not too strong a term) by accelerating change,requires more than workplace competence. It also requires that we do abetter job of passing on to the next generation a sense of the value ofdiversity and the critical importance of honesty, decency, integrity,compassion, and personal responsibility in a democratic society. Above all,we must get across the idea that the individual flourishes best in a genuinecommunity to which the individual in turn has an obligation to contribute.(P. 0
The report notes that there is no single "silver bullet cure" for higher education in the
United States; rather, improvements will come campus by campus with discussion and
action requiring, "honest introspection and some very hard and even controversial new
thinking about its roles and responsibilities, principles, and priorities" (p. ii).
In challenging higher education to raise its learning outcome standards, the report
states, "A disturbing and dangerous mismatch exists between what American society needs
of higher education and what it is receiving" (p. 1). Citing changes in the economy,
demography, culture, technology, and globalization, the challenge for institutions of higher
education is to prepare individuals to "learn their way through life" (p. 2). The response to
the question of what does society need from higher education advocated in the report,particularly as relates to TYIs, is as follows:
It needs stronger, more vital forms of community.
It needs an informed and involved citizenry.
It needs graduates able to assume leadership roles in American life.
It needs a competent and adaptable workforce.
It needs an affordable, cost-effective educational enterprise offering lifelongeducation.
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Above all, it needs a commitment to the American promisethe idea that allAmericans have the opportunity to develop their talents to the fullest. (p. 2)
The report issues three major challenges to higher education institutions:
1. Taking values more seriously. Each institution should ask itself "what it proposes
to do to assure that next year's entering students will graduate as individuals of
character more sensitive to the needs of community, more competent in their ability
to contribute to society, and more civil in their habits of thought, speech, andaction" (p. 9). In responding, the Wingspread Group in Higher Education notes
that institutions should consider two key lessons: (1) the values institutions act on
and exemplify in their own behaviors are much more powerful in teaching than is
simply proclaiming values, and (2) there is no substitute for direct experience on
campuses and in the world beyond in teaching values. Campuses must model and
teach the skills of community in very active ways.
2. Putting student learning first. Institutions, both college and university, "must for
the foreseeable future focus overwhelmingly on what their students learn andachieve" (p. 13). The emphasis on clearer and higher learner outcomes is a central
strategy advocated for all institutions in the report's statement that putting student
learning first means (among other things) that institutions
Define exactly what their entering students need to succeed.
Start from where the students begin and help them achieve explicitly stated
institutional standards for high achievement.
Tailor their programscurriculum, schedules, support services, officehoursto meet the needs of students they admit, not the convenience ofstaff and faculty. (p. 13)
In the Wingspread Group's words, "Putting learning at the heart of the academic
enterprise will mean overhauling the conceptual, procedural, curricular, and other
architecture of postsecondary education on most campuses" (p. 14). And the overall
response may need to be different for different students depending on their ability to
handle independence, support, and challenging standards.
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3. Creating a nation of learners. The opening sentence discussing this challenge is,
"We must redesign all of our learning systems to align our entire educationenterprise with the personal, civic, and workplace needs of the 21st Century" (p.
19). That alignment will "demand that American education transform itself into a
seamless system that can produce and support a nation of learners, providing access
to educational services for learners as they need them, when they need them, and
wherever they need them" (p. 19). They point out that the benchmarks for how to
do this might come from any level of education (i.e., preschool to postgraduate)
and from any economic sector (i.e., educational, private, government). Theconcluding statement is, "America needs a more collaborative, cost-effective and
better-articulated way of responding to the lifelong learning needs of growingnumbers of its citizens" (p. 21).
With respect to financing these changes, the report is straightforward and again
challenging in stating,
higher education's best financial hope rests on helping itself by helpingexpand the nation's wealth, by providing the knowledgeable and highlyskilled workforce that can enhance our productivity, revitalize ourcommunities, and rebuild our sense of "we". . . . We also believe thatinstitutions that defer change until new resources are available will findthemselves waiting for a very long time. Financial salvation will begin onthe campus, or it will probably not begin at all. (p. 25)
Toward a New Model for Thinking and PlanningThe contribution of this report, authored by Banach and Lorenzo (1993) and
published by Institute for Future Studies at Macomb Community College in Warren,
Michigan, is in describing succinctly the radical changes emerging in America at the end of
the 20th century as a backdrop for design and/or redesign of TYIs. These changes in
context, generating both challenges and opportunities, are expected to dictate the need for
bold new strategies in design and operation of TYIs. The key dimensions of the emerging
context resulting from their environmental scanning are as follows:
Demographics: Vital Human Statistics
Aging of society
The mosaic society (growing multiculturalism)
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Population shifts (geographic mobility to urban areas)
Economics: The Workplace, the Workforce, and the Exchange of Value
Economic transitions (to producing and delivering customized quality and
variety)
Workforce transformations (causing disparity between workplace needs and
workforce qualifications)
Polarization of wealth (the gap between the rich and poor is greater than at
any time since records were kept)
Political Climate: The Governing Context in which People and OrganizationsPursue Their Objectives
Political reflections (increased attention to public opinion)
Social Values and Lifestyles
Endangered youth (more children are at-risk)
Families and households (increased diversity of family forms)
Home base (home is becoming more of a "command center" for life)
Individual insulation (more self-centered, individuals isolating themselves)
The pampered consumer (expect maximum convenience, high quality, good
service, and low price)
Advances and Discoveries: Machines, Processes, and Techniques that Enhance or
Replace the Human Element
Technology/information explosion (balancing technological development
and practical applications)
Education: Society's Efforts To Produce an Enlightened Citizenry
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Privatization (stimulated by the forces of funding cutbacks, businessseeking new ways to get the training they need, news media's highlighting
inadequacies in public education, and advent of new educationaltechnology)
Public Opinion: Commonly Held Perceptions and Understandings
Public opinion paradox (public attitudes [i.e., seeking simple solutions to
complex problems] are in direct contrast to what is needed)
Organizational Contexts: How People Organize To Relate, Share, Achieve, and
Compete
De-massification (responding to individual needs and wants)
Female forces (increased participation of women in the workforce)
Greater limits (more things are no longer possible or practical)
Organizational faddism (need to separate fads from foundations forprogress)
Looking for leaders (fewer leaders seem to be available and the rewards are
diminishing)
World Affairs: Interactions of Groups and Nations that Affect the Marketplace or
Political Climate
Globalization (resulting in new coalitions, economic entities, political
alliances, and standards) (pp. 2-3)
In the context of these changes, Banach and Lorenzo (1993) recommend thefollowing changes in the planning (design) process:
The planning model needs to emphasize process over product.
Organizations must develop a clear sense of purpose by understanding theirrelationship to the larger society.
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Organizations must devote greater effort to measuring their effectiveness andimproving quality.
Employee attitude must be monitored systematically and objectively.
To more accurately determine the external forces triggering the need for change,
organizations must strengthen their ability to scan the "local" and "global"environments.
The environmental scan must be designed to reflect the expectations of multiple and
diverse constituencies.
The strategic planning process must include a means to monitor and influencepublic opinion.
For mature organizations, the planning process must provide a basis for continuous
improvement and continuous adaptability. (pp. 32-34)
Ten Public Policy Issues for Higher Education in 1994At the time NDTYI was initiated, the Association of Governing Boards of
Universities and Colleges (1994) published a list of the ten most significant public policy
issues in higher education for 1994. The issues were developed by a group of higher
education policy experts who gathered together in October 1993. The "front burner" issues,
which provide a sense of the challenges facing governing boards, trustees, presidents, and
chancellors responsible for higher education systems and campuses, including TYIs, were
the following (not listed in priority order):
1. The Budget Squeeze: Competition for public funds will become more acute at the
local, state, and federal levels, further squeezing funding for higher education.
2. Oversight and Accountability: Public agency oversight of institutions will grow, as
will demands for greater institutional accountability regarding finances,administration, and academic affairs.
3. Access, Productivity, and Cost Containment: State and federal policymakers will
intensify their pressure on institutions to increase productivity and provide access at
reasonable cost.
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4. Student-Aid Reforms: New student-aid legislation promises dramatic change. Direct
loans, national service, and income-contingent loan repayments are on the way.
5. Changing Priorities for Research: Growth in federal funds for university research
will slow, and priorities may continue to shift to research supporting economicdevelopment.
6. Race and Diversity: Institutions will be asked to do more to address societalproblems, including issues concerning race and diversity.
7. The National Health-Care Debate: Every college and university will be affected by
the outcome of the national debate on health-care reform.
8. Intercollegiate Athletics: Public scrutiny of intercollegiate athletics will continue
amid ongoing controversies about cost containment, gender equity, and the effects
of reforms.
9. Involvement in Public School Reform: Colleges and universities will be asked to do
more to advance school reform.
10. Faculty Retirement: Elimination of mandatory retirement in 1994 could affect the
finances and faculty demographics of many institutions. (p. 6)
Critical Issues Facing America's Community CollegesThis report, published by The Institute for Future Studies (1994) of Macomb
Community College, describes the most important issues facing community colleges in
1994-1995, the time period at which NDTYI was just beginning. Presumably, a new
design for the TYI will have to effectively deal with these issues if it is to be successful.
The issues described in the report are as follows:
Fundamental Uncertainty: Everything is changing, what we normally do might not
work, and uncertainty of rolesall of these suggest the need for fundamentalchange.
Different Directions: Colleges will become more dissimilar, mirroring more
heterogeneous communities; what leads to progress will vary by campus;turbulence of change will lead to needed changes in direction; need for continuous
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experimentation and innovation; no common guideposts among colleges; andvariation in focus on near and far geographic horizon.
Resource Paradox: Colleges will have greater limits and broader possibilities at the
same time, realization of difference between what society wants and can afford,
need models of entrepreneurship and flexibility, being willing to focus,improvement by substitution, and comprehensiveness through collaboration amonginstitutions.
Two-Tier Trauma: Shortage of well-qualified professional staff, many faculty who
should retire but do not, and implementing two-tier systems of rewards andresponsibilitiesfull and part-time, old and new employees.
Financial Futures: Demise of accessibility and affordability; little growth in state and
federal funds; lack of willingness to increase local taxes for college operations;
funding increases will be for very specific purposes; current funding modelsincapable of sustaining the system as it is; and new funding strategies will include
workforce development initiatives funded by public and private sources,community development initiatives funded by communities, special purpose localrevenue efforts, philanthropy and planned giving, grants, and entrepreneurship.
Mission Mania: Expansion beyond capabilities; loss of public confidence; requests
to be a partner by everyone in everything; fuzz college agendas; dilemma of
increasing expectations and declining resources; need to mobilize various interest
groups into a coherent whole; and balancing mission, marketplace, and college core
values.
Strategic Stalemate: Educational institutions are not sure what business wants,business is not sure what it wants from educational institutions, debate over
whether or not educational institutions should emphasize general or specific skills,
mismatch of workforce needs and existing educational programming, need to
emphasize relationships between business and industry which match institutional
strengths, future partnerships likely to be narrower and shorter-term, more
synergistically and quickly developed curriculum projects, and need for educational
institutions to make informed market choices.
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Documenting Results: Documentation of results will move from option torequirement, more assessment of perception of clients and public-at-large,benchmarks will be in the direction of world-class standards, need for educational
institutions to become proactive advocates for evaluation of results as means to
strengthen programs and extend base of support, need to use new information
technologies to assist in assessment process, and assessment will be 3 x 4 matrix
measuring mission and organizational effectiveness and student outcomes and use
of the assessment by academic decisionmakers, public policy officials, taxpayers,
and students.
Technology Avoidance: Faculty members are not enthusiastic about newtechnology; private companies are positioning to use technology to revolutionize the
educational process in terms such as any time, any place, and any content;educational institutions are mostly using technology to do the same things faster
rather that change what is being done; and resisting technology is holding back the
inevitable.
Research Readiness: Community college faculty are not producing or usingresearch, real opportunity for them to make contribution on the teaching and
learning process for postsecondary students, and way for faculty to renewthemselves and advance the profession.
The Shadow College: Typically this includes partnerships in community economic
development such as short-term job training, contract education, and workforce
development; often has entrepreneurial flair and quick response; some see as
harmful to traditional mission of TYI and others see as best hope for future; should
be strategy to evaluate; and progressive institutions are moving this form ofoperation to forefront of their educational efforts.
Breaking Boundaries: Community colleges traditionally have a geographic focus;
challenge to geographic boundary is coming from specialization, customization,
globalization, and technology; and the traditional gentleperson's agreement between
the community college and its local geographic community will need to berenegotiated.
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The Public Trust: Public interest and trust of the community college is slipping;
public support usually results from a public perception of worthy purpose and
quality performance; public is now assessing community colleges on the basis of
cost, quality, and access; need for colleges to be clear about purposes, continuously
improve performance, and focus on issues of public concern that match theinstitutions' capacity.
Being Honest: Need for community colleges to reexamine their core mission to see
if it needs to be changed (e.g., what are implications of really serving a community,
really being student sensitive, really being accessible, really being up-to-date), need
forums to deal with previous untouchable topics, and need to be honest about what
colleges should not keep doing. (pp. 1-28)
A Framework for Fundamental Change in the Community CollegeThis report was authored by Lorenzo and Le Croy (1994) and published by The
Institute for Future Studies at Macomb Community College. The subtitle to the report is
"Creating a Culture of Responsiveness." Lorenzo and Le Croy's operating assumption was
that community colleges need to change in fundamental ways, meeting new needs more
precisely and working from a more cohesive structure. The key assumptions they set forth
to undergird their framework for fundamental change were as follows:
The core need is for fundamental, rather than incremental, change.
Times of fundamental change are characterized by a lack of fit between theproblems pressing in on society and the solutions that its institutions have available
to them.
Amid such societal disequilibrium, new skills, talents, and language are required to
establish better fit and a more coherent path.
The overall goal for the community college is to create a culture of responsiveness
that more clearly relates its comprehensive mission to these new societalcircumstances. (p. 1)
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Ten elements make up the proposed framework for change:
1. Think Holistically: With holistic thinking comes attention to connectedness,interdependence, systems, patterns of change, symbiotic networks, horizontal
decisionmaking structures, seamless web of service, and turning competitors into
collaborators. They suggest that college priorities be set through "an outside-in
thinking process: (1) what's best for the community; (2) what's best for the college;
(3) what's best for the unit; (4) what's best for the staff' (p. 10).
2. Streamline Governance: The challenge here was to pick up the pace ofdecisionmaking to better fit the needs of the Information Age. The mechanisms for
increasing speed included flattening organizations, using information technologies,
and establishing crossfunctional teams.
3. Redefine Roles and Redesign Work: The suggested approaches to redefining roles
and redesigning work include (1) increased specialization (rather than expecting a
person to do everything well) along four linesdesigning curriculum, presenting
information, managing the learning process, and assessing learning outcomes; (2)
increased adaptability in operating structures and professional roles over time; (3)
increased crossfunctionality across disciplines and functional areas; and (4)increased use of part-time faculty to increased speed of change.
4. Diversify Funding: The suggestion is for colleges to move to an offense position
because "doing more with less" is not a viable long-term financial strategy. The
new language of funding includes rigorous fiscal discipline, working smarter and
leaner, outsourcing and privatization, entrepreneurial options, differential pricing,
market niches, grantspersonship, fund development campaigns, collaboration, and
long-term contracts.
5. Provide More Options: Here attention is directed toward providing more choice in
terms of content, format, time, method, and setting. Practices likely to become
more mainstream include home study, open entry/open exit, satellite learning
centers, credit for experience, child care provisions, and customized offerings. The
profile of colleges may take different directions as markets respond to these choices
in different ways.
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6. Assure Relevancy: Note was made that attention to relevancy may be the mostpainful change for community colleges. Being relevant will involve honesty and
introspection; constant dialogue with customers and competitors; providing strong
general and technical skills; questioning the value of associate degrees, the academic
calendar, and faculty-search process; and real commitments to multicultural goals
and lifelong learning.
7. Apply Technology: Technology is seen as a powerful "boundary breaker" for
community colleges allowing the college to feasibly increase choices and horizons.
Major hurdles include cost, training, and enhanced use for both administration and
instruction.
8. Cultivate New Relationships: The centerpiece in building new relationships will be
moving from a focus on "teaching" to one of "learning" and from "faculty-centered"
to "student-centered." The commitment to cultivating new patterns of relationships,
both internal and external, will be tested in the results of moving from line decision
making to team decision making; from adversary to partner between management
and labor; from faculty as information provider to consultant and coach; from
autonomy and independence in services to avoiding duplication, waste, and gaps in
services; from holding on to sharing power and resources across institutional
borders; and from reluctance to enthusiasm in building relationships with K-12
public schools.
9. Changing Success Factors: Attention must shift from measuring inputs tomeasuring learning outcomes for all dimensions of the colleges' activities,traditional and new and emerging.
10. Facilitating Continuous Learning: The suggestion is for the college to demonstrate a
continuing capacity to update and become stronger. The aim is to be a "learning
organization" with constant and significant attention to professional development
for all college staff. (pp. 10-21)
Starving the SolutionIn this report published by the Miami-Dade Community College Foundation,
McCabe (1995) addresses four major issues facing community colleges: "the demand for
more highly educated workers is increasing and will continue to increase; more
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undereducated and underskilled workers are attempting to enter the workforce; there is an
ever expanding dependent underclass; and in most cases community colleges are receiving
less financial support" (p. 1). By not providing adequate resources to community colleges,
legislators are "starving the most promising solution" to resolving the first three issues
noted above. McCabe goes on to document the positive effects of community colleges on
worker training, addressing the needs of the undereducated and underskilled, anddeveloping economic independence. He concludes that community colleges are"undervalued, under-appreciated, and underfunded" (p. 10). Major symptoms of theunderfunding include "a rapid increase in sections taught by part-time faculty, a decrease in
support personnel, inadequate funds to stay current with technical equipment and library
materials, and non-competitive salaries" (p. 11).
National Assessment of Vocational EducationThe National Assessment of Vocational Education was mandated by the U.S.
Congress as a part of the 1990 Perkins Act. The Office of Educational Research and
Improvement in the U.S. Department of Education was assigned the task of conducting the
assessment. Its purpose was to examine the outcomes of the 1990 Perkins Act and make
recommendations concerning future reauthorization. A major component of the assessment
was the examination of postsecondary vocational education, which largely occurs and is a
significant purpose of TYIs.
On examining participation in postsecondary vocational education, the assessment
resulted in the following conclusions (Boesel, Hudson, Deich, and Masten, 1994):
Over two-thirds of postsecondary enrollments in sub-baccalaureate institutions are
by students in vocational programs.
Even with rising costs and the decreasing size of the traditional college-age student
cohort, enrollments in postsecondary vocational education continue to increase (at
about the same rate as for postsecondary academic programs).
Postsecondary vocational programs serve a wider diversity of students in terms of
ethnicity, disability, and disadvantages than other postsecondary programs.
Enrollments in postsecondary vocational programs are increasing in occupational
areas of job growththereby responding to the labor market.
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There is high demand for short-term programs reflected in proprietary institution
enrollments, suggesting a conflicting need for longer education and immediateincome (noted as one of the "greatest challenges of postsecondary vocationaleducation" (p. 55).
Postsecondary vocational students have low completion rates (similar to academic
programs) (26-65% over a period of 2.5 years for full-time students), even though
there are economic gains with program completion. From trend data, the conclusion
is that students in sub-baccalaureate programs are leaving school without credentials
at an increasing rate.
With these conclusions in mind, the assessment makes the following recommendations for
reauthorization of the Perkins Act to improve postsecondary vocational education:
. . . more closely target funds on institutions with large and growingconcentrations of special population students (as a way to betterserve all special populations of students).
. . . funds should be targeted within institutions on programs inareas with growing job demand (as a way to increase vocationaleducation's responsiveness and students' employment prospects).
. . . emphasize the use of funds to substantially upgrade thedevelopment of vocational students' conceptual skills, especially atthe secondary level (as a way to better prepare students forpostsecondary education). (Boesel et al., 1994, pp. 54-55)
Important themes in the assessment's summary report (Boesel & McFarland, 1994) as it
relates to postsecondary vocational education include (1) closer linkage of secondary and
postsecondary programs (Tech Prep); (2) better integration of occupational and academic
programs; (3) more accessible and responsive to a wide range of learners, particularly those
with special needs; and (4) increased use of occupational and industrial standards as
benchmarks for program quality and ensuring being up-to-date.
Transforming Higher EducationNearing the completion of NDTYI, the Society for College and University Planning
published the report entitled Transforming Higher Education: A Vision for Learning in the
2 I st Century (Dolence & Norris, 1995). The authors call for major transformation inhigher education as society changes paradigms from the industrial age to the information
age. In their vision, higher education must realign with the needs of its stakeholders,
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clients, customers, and beneficiaries. The transformation of higher education is addressed
in four phases: (1) realign, (2) redesign, (3) redefine, and (4) re-engineer. Key concepts in
the transformation f r o m industrial age to information age include changing from . . .
Teaching franchise to learning franchise.
Provider-driven, set time for learning to individualized learning.
Information infrastructure as support system to information infrastructure as the
fundamental instrument of transformation.
Individual technologies to technology synergies.
Time out for education to just-in-time learning.
Continuing education to perpetual learning.
Separate learning systems to fused learning systems.
Traditional courses, degrees, and academic calendars to unbundled learningexperiences based on learner needs.
Teaching and certification of mastery are combined, with learning and certification
of mastery as related, yet separable issues.
Front-end, lump-sum payment based on length of academic process to point-of-
access payment for exchange of intellectual property based on value added.
Collections of fragmented, narrow, and proprietary systems to seamless,integrated, comprehensive, and open systems.
Bureaucratic systems to self-forming, self-correcting systems.
Rigid, predesigned processes to families of transactions customized to the needs of
learners, faculty, and staff.
Technology push to learning vision pull. (p. 4)
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In making the transformation, higher education will need to realign with thechanging nature of information, knowledge, and scholarship; needs of individual learners;
and the changing nature of work and learning. Redesigning higher education to integrate
these new concepts will include changes such as creating barrier-free, perpetual learning;
offering high-quality, flexible enabling services; reconceptualizing around essentialoutcomes; and pushing out organizational boundaries using technology. Redefining roles in
higher education will include faculty playing a variety of roles: "researcher, synthesizer,
mentor, evaluator and certifier of mastery, architect, and navigator" (p. 61). Thetransformation will involve re-engineering around performance measures such as thefollowing:
Access to global information networks
Flexible schedule
Lifelong learning support
Personalized learning system available
Simulation capability available (p. 77)
The authors of this report are clear in their admonition about the choice available to higher
education institutions: "Accept the risks of pursuing the transformation of higher education
to an Information Age model, or the certainty of stagnation and decline as Industrial Age
colleges and universities fall further and further from favor" (p. 94).
The Community College StoryA well-known leader in the field of community colleges, George B. Vaughan
(1995), was commissioned by the American Community College Association to prepare
this concise description of the community college movement in the United States. Since the
community colleges represent the most numerous form of public, TYIs, the report was
included in developing design criteria for NDTYI. Vaughan reports that there were 1,472
public community colleges, technical colleges, two-year branch colleges, and independent
junior colleges in the United States in 1990, and they enrolled more than 5.7 million
students in credit courses. This number amounts to about 38% of all students enrolled in
community colleges and four-year institutions (p. 10).
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Vaughan summarizes the mission of community colleges as a series of precepts or
basic commitments:
A commitment to serving all segments of society through an open-accessadmissions policy that offers equal and fair treatment to all students;
A commitment to a comprehensive educational program;
A commitment to serving its community as a community-based institution of higher
education;
A commitment to teaching; and
A commitment to lifelong learning. (p. 3)
The community college's mission is usually achieved through the following traditional
categories of programs, activities, and services:
College Transfer Programs: Preparation for transfer to a four-year, baccalaureate
institution.
Occupational-Technical Programs: Preparation to directly enter the world of work.
Developmental Education: Preparation to enter college courses.
Community Service: Continuing education for employment and personal reasons.
Support Services: Services to ensure success in college (e.g., libraries, learning
resource centers, academic and employment advising, financial aid).
With regard to the description of community college students, Vaughan contrasts
traditional four-year institutions with "student-as-citizen" to the community college, where
the norm is "citizen-as-studeint." The citizen-as-student is described as, "concerned with
paying taxes, working full-time, supporting a family, paying a mortgage, and with other
responsibilities associated with the everyday role of a full-time citizen" (p. 17). The change
in role has many implications for student needs in terms of how, when, and by whom
courses are taught.
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In terms of funding, community colleges are primarily supported by local and state
taxes. According to Vaughan, "On average, nationally, community colleges receiveapproximately 50 percent of their funds from state taxes, 21 percent from localgovernment, 20 percent from tuition and fees, 4 percent from the federal government and 5percent from other sources" (p. 22).
SummaryIn view of the positions, findings, and recommendations of the reports described
above and intensive deliberations in the NDTYI Work Group and National Design Group,
a set of key changes in the context of higher education was selected for attention in NDTYI:
From Industrial Age to Knowledge Age: The technological focus has moved from
the Industrial Age to the Information Age, and now to the Knowledge Age.
From National Society to Global Society: The social and economic horizon hasextended from a local and state perspective to a national perspective, and now to an
international perspective.
From Minority/Majority to Diversity: The cultural lens has shifted from a majoritydominance, to minority/majority considerations, and now to the recognition andvaluing of cultural diversity.
From Waves of Change to Turbulent Change: The approach to dealing with change
has altered from linear thinking to catching and riding waves of change, and now to
coping with the "white water" of turbulent change.
From Resource Growth to Resource Reduction: The resource assumptions haveconverted from growth with added resources, to renewal through resourcereallocation, and now to redesigning with resource reduction.
From Some Wanting Postsecondary Education to All Wanting PostsecondaryEducation: The demand curve has veered from a few wanting postsecondaryeducation to some wanting postsecondary education, and now to all wantingpostsecondary education as a means to a good life and a good society.
These are the changes that challenge new designs for the TYI. They form the basis
for the design criteria that were used to guide the development of NDTYI.
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The Design Criteria
Given the design assumptions and the changing context of the TYI in the United
States, the work of the NDTYI Work Group and the National Design Group, incombination and interaction, resulted in a set of design criteria to guide and monitor the
next elements in the design process. This section of the report will give an overview of the
design criteria followed by a more detailed treatment of each criterion in terms of the
questions it suggests for each element in the design process.
Overview of Design CriteriaBy way of overview, the criteria for the exemplary design of a 21st century TYI
were formulated as follows:
Imaginative (responding to a context in which the old ways of operating are no
longer working): Being imaginative means breaking traditional boundaries, moving
in different directions for different institutions (e.g., designing to be differentdepending on the situation), practicing entrepreneurship (e.g., searching,exploring, risking, investing, and incorporating), and growing/improving bysubstitutions (e.g., shifting resources, new for old). Imagination involvesexploration of the possible.
Directional (responding to a context where many institutions lack a relevant strategic
focus): The process of mission development as it relates to learners and community,
social and economic agenda, becoming part of our social fabric.
Responsive (responding to a context of changing customer needs and expectations):
Being attentive to the diversity of learners (e.g., culture, gender, age), access (e.g.,
in terms of cost, distance, time, learning readiness), lifelong learning, technological
change (e.g., technology as subject matter, learning delivery, and change agent),
market competitions, change agent role (e.g., proactive, setting the pace), flexibility
(e.g., continuous quality improvement approach, a learning community), pace of
response, and customer service.
Collaborative (responding to a context of no longer being able to get the job done
alone): Being cooperative in terms of curricular integration (e.g., academic/general
and vocational/technical/occupational/professional), institutional articulation (e.g.,
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secondary/postsecondary, two-year/four-year), partnerships (e.g., with families,
employers, community agencies, other schools/colleges/universities), brokering of
services (e.g., linking of needs and services provided by others, taking sharedresponsibility), and supporting a seamless learning system.
Accountable (responding to a context where the value of the institution is being
questioned): Being responsible for learning outcomes, quality assurance tostakeholders, continuous quality improvement, and productivity.
Resourced (responding to a context of lack of funds): Ensuring that there areadequate financial resources to provide the desired characteristic for each element of
the design. Being active in increasing resources (e.g., short and long term), cost
containment, increasing efficiency, recognizing what is done as a matter of choice
(e.g., higher education is discretionary), equity, and fairness in who pays andreceives benefits.
On Being Attentive to the Design CriteriaThe following section of the report focuses more in-depth on each of the design
criteria in terms of what the design criteria mean in action (e.g., on being imaginative, on
being directional). For each of the design criteria, attention is given to a brief description of
the concept underlying the criterion and then raising questions relating the criterion to each
of the elements in the design process (e.g., signature, outcomes, process, organization).
On Being ImaginativeImagination involves exploration of the possible. It questions the beliefs and myths
that underlie current activities and organizations. Imagination creates metaphors that help
people visualize productive futures. And, it facilitates the design of models of systems and
behaviors that give creative shape to the future. Being imaginative raises the following
questions for each design element:
Signature
Does the signature express ideas or beliefs that are likely to capture the interest of
stakeholders?
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Outcomes
Are outcomes integrated across the entire range of the institutional mission (e.g.,
academic, personal, and social)?
Process
Is there a dynamic teachinglearning model that provides alternative experiences for
students?
Organization
Does the design provide the systems and structures necessary for a learningorganization?
Partnerships
Does the design make use of community resources in such a way as to ensure the
future vitality of the organization?
Staff and Staff Development
Does the model and its supporting systems provide opportunities for meaningful
roles and the creative input of staff?
Environment
Does the design provide for continued use of new technologyboth in support of
the learning and as an object of instruction?
Are there explicit links between the design and the surrounding environment so as
to foster mutual adaptation?
Finance
Does the design include plans for continued resource inputs commensurate with
learning outcomes?
Celebration
Is there a provision for symbolism and celebration in the design?
How is being imaginative continuously celebrated?
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On Being DirectionalThe metaphor for direction of the TYI is a camera with the ability to change the
lenses of its organizational procedures to focus the resources of the institution and diffuse
information to make impressionswide angle to get a broader view of the context andenvironment, telescope for the future or to view other organizations, snapshot to take
stock, and video to function in an ongoing environment. Each member of the learning
community should have the same camera capacity. Being directive raises the following
questions for each of the design elements:
Signature
Does the signature direct attention and energies of the stakeholders in support of the
mission?
Outcomes
Do the outcomes clearly suggest how they are to be attained and how they lead to
opportunity?
Process
Does the learning process provide multiple options directed by the student?
Organization
Is the organizational structure flexible and responsive?
Does the way of organizing serve to link and connect the student to the institution
and to the community?
Does the direction come from shared decisionmaking with faculty, students, and
other members of the community?
Partnerships
Do the partnerships serve to move the institution in a consistent direction?
Staff and Staff Development
Is the direction seen in staff actions as facilitators, conveners, instructors, tutors,and advisors?
What is the role of the institution's staff in setting institutional direction?
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Environment
Does technology facilitate the connections, linkages, and direction of the institution?
Is the direction evident in the learning places?
Finance
Is the design an investment returned through employability?
Does the learning experience lead to economic viability-employment?
Celebration
Is celebration a means to gather, to recognize, and to provide the dynamic for future
directions?
Does the direction of an institution create an environment of hospitality and being
welcome?
On Being ResponsiveThe amount of information is doubling currently at about a rate of every 18-24
months. By the year 2010, that rate may be every three to five days (Noam, 1995). With
extraordinary growth in information, institutions of higher education need to be able to
respond quickly. How does an institution of higher education position itself to beresponsive in the 21st century, moving from the Information Age into the Knowledge Age?
Being responsive raises the following questions for each element in the design process:
Signature
Is the learning signature and mission "timeless"?
Outcomes
Is the institution responsive to the changing and diverse student body?
Will the face of employment change in the 21st century, and how will it affect the
types of outcomes for which employers and students are looking?
Is the institution responsive to curiosity?
Process
How will technology be used in the learning process?
How do institutions of higher education respond to the increasing diversity of
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Organization
Is the organization going to be proactive or reactive in its response to changes?Does a loosely coupled system allow for more responsiveness?
What is the role of accreditation agencies in ensuring responsiveness?
Partnerships
Will the institution be open to new partnerships in the 21st century?
Is the institution responsive to the public?
Staff and Staff Development
Is the staff creative, flexible, and excited about change?
What is the structure to support the staff?
Environment
How do institutions of higher education keep up with quickly changing andadvancing technologies?
Is the institution modeling openness, creativeness, and characteristics ofresponsiveness?
Finance
How do institutions of higher education contain costs, yet remain responsive tofuture projections and technologies?
Celebration
Are celebrations reflective of change in the 21st century?
Are the celebrations inclusive of all students?
Are there celebrations for student retention as well as completion?
What are the incentives for staff to be highly responsive?
On Being CollaborativeCollaboration is a dynamic, mutually beneficial, and well-defined relationship
entered into by two or more individuals or organizations to achieve common goals. Therelationship includes a commitment to a definition of mutual relationships and goals, ajointly developed structure and shared responsibility, mutual authority and accountability
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for success, and sharing of resources and rewards. Collaboration results in easier, faster,
and more coherent access to services and benefits and in greater effects on systems.Working together is not a substitute for adequate resources, although the synergistic efforts
of the collaborating partners often result in creative ways to overcome obstacles. Being
collaborative raises the following questions about each element of the design process:
Signature
Does the signature grow out of shared and understood goals?
Does the signature convey a spirit of collaboration?
Outcomes
Do the outcomes reflect the ideas, knowledge, and judgment of collaboratingpartners?
Are the outcomes clearly understood and supported by the collaborators?
Process
Is the process supportive of collaborative goals and outcomes?
Does the process model and foster ongoing collaborative work?
Organization
Does the organization support collaborative efforts?
Partnerships
Do existing partnerships encourage the formation of new collaborative partners?
Staff and Staff Development
Are staff provided with training in working collaboratively?
Do the staff utilize and model good, collaborative practice?
Environment
Does the technology support and enhance collaborative efforts?
Is the environment conducive to collaboration?
Finance
Are the time and money costs of collaboration understood and accounted for?
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Celebration
Do celebrations reflect shared as well as differing interests?
Do celebrations recognize and reward collaboration?
On Being AccountableAccountability involves meeting responsibilities and includes nuances that range
from the explicit, but usually quite narrow, demands for specific accomplishments of goals
or objectives as might be expressed in a planning document or contract to the implicit,
diffuse, and usually unarticulated expectations that have their foundations in cultural
traditions and mores that truly determine parameters for institutions and individuals. A
metaphor that reflects the range of meanings for accountability may then be that of the
iceberg with a tip visible on the surface that ostensibly can be approached in astraightforward manner, and a great hulk of the hidden, treacherous mass underlying the
seemingly benign portion. Many a ship has been wrecked because it has not paid attention
to or has misjudged the degree of danger lurking beneath the waves. Likewise, being
accountable demands attention not only to explicit, but also to implicit expectations. Being
accountable raises the following questions for each element of the design process:
Signature
How do images or symbols used to portray the nature and purpose of theorganization communicate the implicit, as well as the explicit, commitments?
What can be done to assure that these symbols embody the values that areespoused?
Outcomes
What outcomes are recognized, valued, and celebrated?
Are all stakeholders considered equally important when allocating resources toward
achievement of outcomes?
Process
Does the learning process incorporate means by which the full range ofaccountabilities can be addressed?
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Are the processes that are in place for all participants, regardless of their learner
roles, congruent with the aims and values of the institutiontaking into account its
status as a public or private entity?
Organization
What are the parameters for the institution?
Do the parameters encompass the notion of "community"?
Are the parameters permeable?
Partnerships
How do partnerships evolve?
Are all the criteria used in selecting partners made explicit?
What commitments are made to partners (e.g., what determines the duration and
scope of a partnership)?
Who decides when a partnership should be initiated or dissolved?
What is the balance of power within the arrangement?
Staff and Staff Development
What messages do staff receive about accountability?
Does the institution provide opportunities for staff to contribute their ideas and
pursue their own interpretations of accountability?
Are all staff "accountable" to each other as well as to the mission of the institution?
Are processes in place that cause power and authority to be shared throughout the
organization?
Are staff selected in a manner that reflects accountability in the broad sense?
Environment
Is technology used appropriately as a means, rather than as an end?
Are decisions concerning technology made in a manner that takes into consideration
the ends and purposes of the institution?
Are plans for the use of technology made for a relatively long-term basis, and are
support mechanisms available?
Are persons learning to use technology provided with the necessary time and
training?
Are the limitations of technology discussed?
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Are alternative technologies made available that accommodate the various learning
and thinking styles of the users?
Is the environment structured appropriately for maximum accommodation of
learners and for learners who are in the roles of facilitating the learning of others?
What concomitant messages pervade the environment?
Would the environment meet the standards of the most user-friendly setting in the
community?
Finance
Does the institution use its resources wisely and in the most cost-effective manner?
Are all persons involved accountable for resources in the same way and to the same
degree?
How are resources allocated?
Celebration
What events, achievements, or conditions warrant a celebration?
Are contributions of all participants celebrated?
What messages are conveyed by the celebrations?
On Being ResourcedBeing resourced means ensuring that there are adequate financial resources to
provide the desired characteristic for each element of the design of a TYI. It means that lack
of funding is never the reason for not doing what is in the best interest of providing a
quality learning experience. Financial resources are soon converted into the people,learning materials, equipment, and settings needed to create the desired learning experience.
Resourcing has short- and long-term considerations and a revenue and cost side to the
ledger. Being responsive demands a balance of prudence and risk taking, making the best
of what is in place and having an entrepreneurial spirit to develop new ventures, making
wise use and the best case for existing financial sources, continually seeking new sources,
honing the efficiency of present systems and ways of doing business, and asking tough
questions regarding entirely new approaches. Being resourced raises the followingquestions about each element of the design process:
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Signature
What level of resources is needed to deliver on the promise of the institutional
signature?
Outcomes
How can the outcomes be translated into added economic value?
Process
How can the learning process be kept both most effective and efficient?
Organization
How can the institution be organized to make the best use of resources on thecampus and in the community?
Partnerships
What partnerships will ensure an adequate flow of resources?
Staff and Staff Development
How might staffing be approached to make best use of resources and createadditional resources for the future?
Environment
What new innovations and creative solutions to the learning environment would
result in releasing resources for other uses or making multiple use of existingcommunity resources?
Finance
What level of resources would be needed to create conditions where the expected
response to a resource request to improve the learning experience was "yes"?
Celebration
How does an institution celebrate efficiency without making it the overriding
concern?
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Summary
Development of an appropriate set of design criteria for NDTYI was a significant
element in the design process. These criteria guided the response to design specifications
and the selection or development of exemplary new designs for the remaining elements of
the design process. The resulting design criteria are grounded in a close examination of the
context of TYIs in the United Statestheir problems, assets, opportunities, andaspirations. The selected criteria are that new designs be imaginative, directional,responsive, collaborative, accountable, and resourced. In the view of the NDTYI staff, if
new institutional designs are responsive to these criteria in all of the criteria'sdimensionality, the resulting institutions will have good assurance of being successful
(perceived as doing a good job), valued (perceived as doing a job very worth doing), and
used (perceived as a good investment by individuals and community).
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CHAPTER THREE:LEARNING SIGNATURE*
Signature communicates our unique identity. Personal signatures are used when we
take ownership and make promises. Institutional signatures come in the form of logos,
seals, shields, and mascots. Signatures have been visible on the educational landscape
since the Middle Ages (Barnard & Shepard, 1929). The seals associated with the ancient
European colleges captured an identity that was rooted in the histories of these institutions
(Lockmiller, 1969). We see the same pattern in the United States where institutional shields
are used as symbols that connect modern institutions with their European past. The shield
of the University of Chicago, shown in Figure 3, is but one of many examples of theseacademic signatures.
Figure 3The Shield of the University of Chicago
Those who know the history of the University of Chicago will be quick to point out
that the Latin inscription, "Cres-Cat. Sci Entia Vita Exco-Latur," can be loosely translated
as "science is the escalator to life" and that the true University signature is that of the
Maroonsthe fabled "Monsters of the Midway" of athletic fame.
* This section was written by George Copa with some assistance from William Ammentorp regardingrelated literature.
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In countless examples like that of the University of Chicago, we see the tension
between a historical signature and the popular imagery that inspires the loyalty of students
and alumni (Lee, 1992). In this tension, we see the signature's essencean attempt tosymbolically visualize an institution's unique identity. In its best form, the signaturepromotes identification with the aims, history, and culture of the institution. Signature is a
powerful shorthand way to represent the college to its staff, students, and the public.
Signatures are not limited to seals and shields. They can also be boundup with the
physical environment of the college. Location, architecture, and the built environment
constitute anchors for perceptions of individuals and groups. The environment has durable
connotations for individuals who have lived and/or worked in the institution (The lin &
Yankovich, 1987). The sum of their experiences is tied to settings, buildings, and rooms in
ways that prompt instant recall of that aspect of signature. Much of the built environment
has been shaped by forms taken from ancient designs. It is not uncommon to find Grecian
temples on many campuses; what is not so obvious is that designs of this sort bring a large
repertory of rituals and behaviors with them, which may or may not be appropriate for the
future (Williams, 1985).
In the contemporary college, signature is increasingly associated with marketing
and institutional development efforts. Signature is the public face of the collegea means
of communication with the public. According to Topor (1986), "The collective image of
your institution, or global institutional image, is the total of many audience members'
perceptions. This global image should contain some recurring components, the key ideas
you want to communicate to each target audience" (p. 5). In a sense, this view of signature
is in line with corporate images and the logos that anchor commercial marketing.
Educational institutions have many interrelated dimensions to their identity. They
are, to be sure, located in physical space; they worry about marketing, and they have no
end of visual images and rituals. These attributes of signature are the tangibles that speak of
the underlying identity of the institution. And, it is the identity that is expressed eloquently
by effective signatures. They empower the organization to realize its potential; as Gareth
Morgan (1986) has stated, "The images or metaphors through which we readorganizational situations help us to describe the way organizations are, and offer clear ideas
and options as to how they could be" (p. 331).
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Here, the key word is metaphorthe shorthand expression that makes it possible
for all members of the organization to understand history, present action, and future
possibilities (Sackmann, 1989). Organizational metaphors gain their usefulness to the
extent that they incorporate the stories or myths that people use to tell others about the
history of the institution (Westerlund & Sjostrand, 1979). Finally, myths and metaphors
are translated into models, which depict the flow of events at the core of the organization
(deThomasis, Ammentorp, & Fox, 1991).
This section is organized into the following major sections: (1) an introduction that
addresses the purpose of the learning signature and the process used to develop design
specifications and new designs for learning signature in NDTYI; (2) a section describing
the connection of learning signature to the design criteria presented in the section onlearning context; (3) a section presenting the design specifications for an effective learning
signature; (4) a section describing the learning signature themes developed by the National
Design Group, the resulting NDTYI learning signature, and exemplary new designs for
learning signature selected from existing TYIs; and (5) a summary to the section.
Purpose of the Learning Signature
In NDTYI, the purpose of the learning signature element in the design process is to
provide explicit and early focus on the identity of the TYI in its learning context. The
learning signature element forces discussion of past identity and how that identity needs to
change for future viability of the institution. The learning signature serves as a way to bring
coherence and focus to multiple dimensions of an institution's identity, including (1)
missionwhat activity is the institution about (e.g., key products and services), (2)visionwhere does the institution want to go with the activity, (3) valueswhat gives the
institution its meaning, (4) assumptionswhat is the institution's context/reality, and (5)
major purposeswhat are the institution's major functions.
Wheatley and Kellner-Rogers (1996) are particularly insightful on the crucial role
that learning signature, as identity, plays in institutional design in a context of need for
change and transformation. One of their guiding principles for thinking about how toorganize human activities is
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Life organizes around identity. Every living thing acts to develop andpreserve itself. Identity is the filter that every organism or system uses tomake sense of the world. New information, new relationships, changingenvironmentall are interpreted through a sense of self. This tendencytoward self-creation is so strong that it creates a seeming paradox. Anorganism will change to maintain its identity. (p. 14, bolding is in original)
They go on to describe identity (signature) as the "most compelling organizing
energy available" (p. 58). In questioning how to think about organizational identity, they
suggest:
In organizations, as in people, identity has many dimensions. Eachillustrates some aspect of who the organization is. Identity includes suchdimensions as history, values, actions, core beliefs, competencies,principles, purpose, mission. None of these alone tells who the organizationis. Some are statements about who it would like to be. Some are revealingof who it really is. But together they tell the story of self and its sojourn in aworld it has created.
Identity is the source of organization. Every organization is an identity inmotion, moving through the world, trying to make a difference. Therefore,the most important work we can do at the beginning of an organizing effortis to engage one another in exploring our purpose. We need to explore whywe have come together. (p. 58)
These remarks reinforce the need for attention to learning signature very early in the
design process. For the learning signature provides a way of bringing coherence and
alignment to the rest of the design. Wheatley and Kellner-Rogers (1996) clarify this point:
We can't resolve organizational incoherence with training programs aboutvalues, or with beautiful reports that explain the company's way, or by thecharisma of any leader. We can resolve it only with coherencefundamental integrity about who we are.
With coherence, comes the capacity to create organizations that are both freeand effective. They are effective because they support people's abilities toself-organize. They are free because they know who they are: (p. 60)
They conclude with a compelling reason for attention to learning signature as an early and
significant design element in NDTYI, "In organizations, clear identity is an unmistakable
and certain call" (p. 61).
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Process of Developing New Designs for Learning Signature
The process of developing the design specifications (the desired features orcharacteristics to be effective) for learning signature involved a review of the literature and
practice on developing organizational identity and ways to communicate the identity
visually. Resulting from this review was a preliminary set of design specifications for the
learning signature of TYIs. The preliminary design specifications were reviewed by the
NDTYI Work Group and the National Design Group and then brought into final form.
The process used to develop actual new designs for the learning signature involved
both the NDTYI Work Group and the National Design Group. The NDTYI Work Group
was used to try out a process of developing a learning signature for NDTYI. Based on this
experience, the process was revised and used with the National Design Group. The final
process was set up in several steps: (1) review and discussion of the purpose of thelearning signature (i.e., its relationship to communicating a unique institutional identity);
(2) review and discussion of the design specifications for an effective learning signature;
(3) development of proposed learning signature for an effective TYI in the 21st century by
each National Design Group member; (4) discussion among the National Design Group of
their learning signature proposals; (5) based on the proposed signatures and resulting
discussion, identifying and prioritizing a set of common themes among the proposed
signatures; (6) contracting with a graphic artist to use the proposed signatures and common
themes as a basis for developing learning signature options for NDTYI; (7) review of the
learning signature options by the National Design Group; and (8) development of a final
learning signature by the graphic artist in consultation with the NDTYI staff. Each of these
steps will be presented in greater detail later in this section.
In addition to developing a generic signature for the TYI in the United States on
entering the 21st century, we also spent a very limited amount of time searching forexemplary learning signatures among TYIs that we knew about. This process resulted in
selecting two additional signatures to illustrate the idea and power of learning signature as a
part of the NDTYI design process. These signatures are presented later in this section.
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Connecting Learning Signature to Previous Elements in the Design Process
If the design process is to produce an effective new design for the TYI, it must be
coherent, one design element with another. For the learning signature, the greatestchallenge is with the first element of the design processthe learning context. In theprevious section, the learning context for the TYI was described in some detail and then
attention was turned to the development of a set of design criteria as a way to bring focus
and priority to the contextual analysis. As a result, NDTYI decided on six design criteria to
guide and monitor the design specifications and new designs for the remaining nine
elements of the NDTYI design process. The design criteria are that new designs for TYIs
should be imaginative, directional, responsive, collaborative, accountable, and resourced.
The imaginative criterion suggests that the learning signature specifications and
designs be willing to break with traditional boundaries for higher education and encourage
an entrepreneurial stance in searching for a future identity. The directional design criterion
suggests that the institution needs to focusinstitutional focus is a very powerful strategy
to deal with a turbulent and challenging context. The discussion of the directional criterion
implies that the learning signature should point the institution in a direction that may be
different from other TYIs as it tunes into its unique learning context and situationits
problems, opportunities, assets, and goals. Being responsive means that the learning
signature must communicate attention to people and communities, lifelong commitment,
diversity, flexibility, quickness, and top-notch service. The collaborative criterionnecessitates that the learning signature cannot be the product of one small group (e.g., the
institution's central administration)rather, it will need to involve and be owned by all of
the institution's stakeholdersstaff, students, partners, community, and state. Beingaccountable brings attention to developing a learning signature that communicates an
institutional promise that will be taken seriously in terms of quality assurance andcontinuous quality improvement; effectiveness in terms of the signature will be monitored,
publicly disclosed, and acted upon. In turn, being resourced means that there are or will be
adequate resources to deliver on the signature's promiseit is naive to become carried
away by grandiose ideas in the development of a leaning signature, only to find that the
promise is hollow in practice. There is much strategic foresight and energy in designing a
learning signature that carefully develops/finds a challenging and yet comfortableinstitutional identity.
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Key Concepts Regarding the Learning Signature
The review of literature and good practice on developing design specifications for
effective learning signatures focused on the concepts of organizational identity and image.
Napo les (1988), in a book entitled Corporation Identity Design, draws a contrast between
identity and image as follows:
Understanding the difference between the concepts of corporate image andcorporate identity is the first step toward closing the gap between the two.The corporate image is the way in which a company is perceived by thepublicconsumers, competitors, suppliers, the government, and thegeneral public. Corporate identity, on the other hand, is a symbol thatreflects the way in which the company wants to be perceived. It is the idealsituation, and can be created; whereas image is always earned. (p. 20)
According to Napoles, a healthy corporate image will have the following characteristics:
Strong Emotional Response: Once established it is nurtured and cared for by those
inside and outside the organization.
Appearance of Power: Creates feeling of strength and stability, which is wanted by
those using the organization's services.
Sense of Experience, Confidence, and Tradition: Has a solid reputation.
Slow Process: Built over time by consistent behavior. (pp. 20-21)
The corporate identity is the visual presentation of the corporate image. Napoles
(1988) notes that effective corporate identities have the following common characteristics:
Symbolism Tends To Strengthen Simple Associations: Simplicity is a keycharacteristic.
A Strong Visual Trigger: Should give a strong and prompt association to theorganization.
Identity as a Promotional Tool: Should be more active than passive.
The Corporate Identity Must Be Memorable: Should have two important features:
suggestiveness (i.e., comes to mind when needed) and recall (i.e., links back to the
organization). (pp. 23-24)
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Napo les (1988) claims that a favorable corporate image "is one of the mostimportant assets a business can have" (p. 32). Another author, Schmittel (1984), in a book
entitled Corporate Design International, presents the following criteria for an effective
trademark: "unique, memorable, flexible, strong, and enduring" (p. 110). He notes thethree key image words are "high quality, progressiveness, and smartness" (p. 136).
Interestingly, one of his basic rules for designing corporate identity is, "A clear identity is
not the result of many individualsand/or of manifold single activities! Uniformity and
conformity come into existence through consistency and responsible competence of onedecisive (!) central authority" (p. 22).
Napo les (1988) cites the following benefits to developing an effective image:
Effects on Organizational Thinking: Serves as a platform for making decisions
about essential questions and stimulates new ideas for advancing the organization.
Cream of the Crop: Helps attract talented staff and gives feeling of ownership.
Good Network: Attracts relationships with suppliers and consumers leading to
market advantages by gaining advanced knowledge.
Identification of Audience: The character of the organization can be more accurately
communicated to a strategic group of stakeholders.
Name Familiarity: It is easier to introduce new products and services because they
are carried by reputation of past experience.
Restoration of Public Confidence: Helps to create and maintain a favorable public
view. (pp. 32-35)
Henrion (1990) in his chapter on design coordination and visual identity in the book
entitled Managing the Corporate Image portrays the benefits as follows: "Increasedrecognisability, increased memorability, increased employee confidence, greater attraction
for potential employees, cost savings through standardization, a stronger presence in the
market, more confidence among sources of finance, increased public awareness, and, in
short, a more appropriate image" (p. 22).
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Symbols are the medium used to communicate an organization's identitythevisualized representation of the signature. Napo les distinguished several different types of
symbols, "linguistic, mathematical, scientific, and graphic" (p. 43). Symbols in turn have
their power on the subconscious mind and the meaning can be positive or negative. Some
symbols are easy to interpret in particular ways and are called "symbolic metaphors" or
"archetypes" (Napo les, 1988, pp. 44-45), such as a bolt of lighting for speedy delivery or
an oak tree for soundness and stability. A key point in designing an effective signature is
being aware of the associations triggered by a symbol. The phenomenon of transfer of
meaning from a symbol to an organization is referred to as "sensation transference" (p. 47).
The basic symbol categories developed by Napo les are as follows:
Typographical: Uses an organization's name or initials (i.e., logotype uses only
company name; seal uses word or group of words inside a container; monogram
uses organization's initials).
Abstract: Uses indirect and stylized abstract symbols; will need time and additional
information to establish the image; usually associated with large organizations.
Descriptive: Uses organization's products or services directly for communications;
works best if focuses on character of organization, rather than picturing actual
products or services.
Often these categories of symbols are used in combination. Napo les notes that thedetermining factor, "should be the ability of the symbol to communicate the company's
objectives to its target market" (p. 49).
With respect to the process of designing an identity or signature, Napo les (1988)
proposes the following steps:
Phase I: Analysis: Gathering information, defining problems, establishingobjectives, and presenting to client.
Phase II: Design Exploration: Developing concise design brief (includes marketing
criteria, competitor activity, technical requirements, image direction, durability,
flexibility), creativity (includes preliminary sketches, attribute analogy chains,
manipulating words, visual research, introducing color), and presentation to client.
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Phase III: Design Refinement: Gaining approval of basic design direction, taking a
closer look, making refinements, developing mock-ups, and presenting to client.
Phase IV: Implementation: Developing organizational identity manualcommunicating the specifications for uses of the signature, such as stationery,signage, and advertising; and presenting to client.
An impressive presentation of an organizational identity manual is the 3MCorporation's (n.d.) The Corporate Identification System, which presents five basic design
elements for the 3M Corporation: (1) corporate symbol, (2) typeface, (3) color, (4) grid
system, and (5) signature system. Henrion (1990) proposes a similar set of steps to the
signature creation process: "analysis, briefing, concept, development, design guidelines,
motivation, and implementation" (p. 16). The "motivation" step is unique and addresses the
need to involve staff early on in the development process and communicate widely to gain
acceptance and understanding of the signature.
In thinking about the organizational identity, Turner (1990) suggests startingutilizing four different points of view:
1. What You Do: The product you make or the service you provide.
2. Where You Are: The environment in which you make or sell your product or
provide your service (e.g., buildings, showrooms, offices, factories, shops, social
clubs).
3. What You Say About Yourself: The messages and the medium used to tell about
your organization.
4. How You Act: How does your organization deal with/behave toward peopleinternally and externally.
As should now be clear, the signature of an organization is significant to itseffectiveness and requires a thoughtful process to develop and implement. The reality is
that the signature portrays the organization's strengths, weaknesses, capabilities, andapproach to a project (Boemer, 1986).
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Key concepts regarding the learning signature for NDTYI, based on the review of
literature and practice and the design context described in the previous section, include
identity, image, uniqueness, focus, coherence, promise, and ownership. Each of theseconcepts is important to the lexicon or language of NDTYI:
Identity: The learning signature must bring out the core of the institution, what the
institution essentially aspires to be about.
Image: The learning signature must visualize in some symbolic form theinstitution's identity with high fidelity. The signature should play a significant role
in creating an accurate perception of the institution's identity.
Uniqueness: The learning signature needs to capture what is special about a TYI.
How is it different from other similar institutions? Much of the answer lies in the
learning context or situation surrounding the institution.
Focus: The learning signature must focus the energy of the institutionits staff,
students, and community. The signature points the direction toward a feasible and
productive niche for the institution.
Coherence: The learning signature provides the "glue" holding the institution
together and ensures a fine alignment of institutional components to producequality, effectiveness, and efficiency.
Promise: The learning signature communicates vividly and boldly what value the
institution portends to add. It brings attention to what the institution is prepared to
strive for aggressively and consistently and for what it is willing to hold itself
accountable.
Ownership: The learning signature must be widely understood and valued by the
institution. The signature must inspire allegiance and joint efforts.
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Design Specifications for the Learning Signature
Based on the process outlined earlier in this section involving the NDTYI Work
Group and National Design Group, the design specifications for an effective learningsignature for a TYI are as shown in Exhibit 3.
Exhibit 3Design Specifications for Learning Signature
Aligns with the learning context: Learning signature pays close attention to design criteria.
Confirms a worthy identity for the institution: Learning signature affirms a morally andintellectually justifiable focus for a higher education institution.
Creates an accurate image of the institution: Learning signature is authentic to the aims, operation,and accountability of the institution; it is real in terms of how the institution goes about itsbusiness.
Provides a unique character: Learning signature highlights the specialness of the institution anddistinguishes it from other institutions.
Gives focus and coherence to all components of the institution: Learning signature is used to uniteall elements of the institution in a common purpose.
Communicates powerfully the promise of the institution: Learning signature is a forceful andenergetic symbol of the institution.
Develops a common understanding by stakeholders: Learning signature is easily understood by allgroups holding an interest in the institution, including students, staff, and wider community.
. Enjoys shared ownership by all institutional staff, students, and supporters: Learning signature issupported by and rallies all key institutional stakeholders.
Integrates consistently into the operation of the institution: Learning signature is woven into andshows through in all elements of the institution's operation.
New Designs for the Learning Signature
In addition to the design specifications for this and each of the remaining elements
of the New Designs process, exemplary new designs for TYIs that are responsive to theproposed design specifications and illustrate the specifications in practice will be presented.
In some cases, an illustrative new design will be developed as part of NDTYI; in otherelements, we will select exemplary new designs from the good practice of institutions with
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which we are familiar, and for some elements of the design process both strategies will be
usedthat is, we will develop new designs as part of the project and also select newdesigns from existing institutions. Learning signature is one of the design elements whereboth approaches were used.
Developed New Design for Learning SignatureAs described above in the section on process, we used both the NDTYI Work
Group and National Design Group to assist the project staff in developing an illustrative
learning signature for NDTYI. The NDTYI Work Group assisted in developing and pilot-
testing the process used with the National Design Group in creating an effective learningsignature for the project.
The process used with the National Design Group was to ask them to first consider
the design criteria and design specifications for an effective learning signature and thenpropose a learning signature for a future-oriented, TYI. More specifically, they were asked
individually to respond to the question, "What picture, words or phrase, object, person, or
music should be used to characterize an effective 21st century TYI?" The National Design
Group members each developed a learning signature and presented it to other members ofthe group and the project staff. The signature proposals included the following:
A sun rising (or setting) over a body of water with the words, "Benjamin FranklinCollege."
A road passing under an archway carrying the inscription, "Learn for Life."
A set of arms (from people of different ethnicities) reaching upward with thewords, "The Most American Institution."
A circle with the inscription, "Community College Engine," and connecting arrows
to community service, building community, collaborative problem solving, higher
education transition, human resources and lifelong learning, and economicdevelopmentand the phrase, "An Educational Enterprise with No Walls andMany Bridges" or "America's Great Educational Invention for All Seasons."
A boat with the inscription, "Liferaft for Life."
A poster with the words, "World of Learning of the People, by the People, and forthe People."
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A picture of a web depicting the interrelationship of work, community, and family
lifeconnections defining life.
A building with the inscription, "The Learning Marketplace and You All Come,"and sidebars referring to open 24 hours, just-in-time learning, self-paced courses,distance learning, group study, classroom discussion, community-based learning,
workplace learning, learning-style inventory, and computer-assisted learning.
While these learning signatures were being presented to and discussed with othermembers of the National Design Group, a record was kept of the concepts used to describe
and explain the signatures. The National Design Group was then asked to help refine thelist, and then the concepts were prioritized by group-voting procedures. The themesidentified as most important in the learning signature presentations were as follows:
Believe in people, unlimited, and boundless
Learning as key to living
Lifelong
Bridge, transition, over barriers, transcend
Choice, opportunity
Hope, optimistic
Energizer, lift, empowered
Joy
Connectedness, web, pattern
In subsequent meetings of the National Design Group, these themes were furtherrefined. The following concepts are central to the learning signature for NDTYI:
Connectedness
Lifelong
Change/transformation
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Personalized
Energy
In addition, the project staff wanted to keep a connection between NDTYI and theprevious design effort which focused on the comprehensive high school and used a bird as
part of its learning signature.
With this information in hand, a graphic artist was contracted to develop thelearning signature. After several options were reviewed by the National Design Group at its
last meeting, the final developments and selection was left to the NDTYI staff. The learning
signature selected for NDTYI is as shown in Figure 4.
Figure 4The Learning Signature for NDTYI's 21st Century
Two-Year Institution of Higher Education
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The bird, with the attributes of both eagle and dove, represents the learner on
leaving the TYI. Under its wing, the learner carries the learning experience which has been
transformational and synergistic. The learner has changed in some very meaningful ways,
and connections have been made, internally and externally, which prepare the person tohave a better life and contribute to a better society. At the same time, the learning signature
symbolizes the desired identity and image of the TYI----moving forward, transforming as it
"dances with change" and responds to a dynamically changing context, and improving
through webs of relationships and connections that produce synergies in accomplishment
and use of resources.
Selected New Designs for the Learning SignatureAs a part of NDTYI relating to the learning signature, the project staff also remained
on the outlook for learning signatures that were already in use by TYIs and represented the
NDTYI design specifications for a learning signature. The signatures of two institutions
were selected for illustrationeach representing a different use of symbols.
Fond du Lac Tribal and Community CollegeThis tribal and community college is located in Cloquet, Minnesota. It is one of the
Native American Tribal Colleges and was recently constructed to provide higher education
opportunities for the Ojibwa.
Fond du Lac Community College is found on land of traditional significance to the
Tribe. It is inand ofthe surrounding second-growth forest. Trees removed from thesite were preserved and used in rough form as interior posts for the main campus building.
The common space of the campus center is open to the outdoors so that one gets a sense ofthe interdependence of the people and nature.
The site plan for the college is where its learning signature is most apparent. The
traditional symbols of the tribe are the bear's paw and the thunderbird. The site and the
buildings express this learning signature as shown in Figure 5. Each of the bear's claws
will soon be represented by a residential building (see Figure 6), showing that theeducational experience and life experience come together at Fond du Lac. Housing units are
open to all ages and the college takes care to see that elders of the tribe are in residence to
provide a cultural foundation to contemporary learning. In fact, the conscious attempt to
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integrate traditional and current values is the fundamental goal of the collegeto apply
what is unique to the Ojibwa culture to the realities faced by students.
Figure 5The Learning Signature of the Fond du Lac Tribal and Community Collegein the form of the Campus "Footprint" as a Thunderbird Inside a Bear Paw
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Figure 6New Residential Buildings Being Proposed in the Form of Claws
on the Bear Paw "Footprints" of the Fond du Lac Tribal andCommunity College Campus
Kirkwood Community CollegeKirkwood Community College is located in Cedar Rapids, Iowa. The college was
visited just as NDTYI was coming to a close. The purpose of the visit was to study its use
of learning technology. While on the campus, it was very evident that a new learning
signature was being implemented for the college. Banners with the learning signature were
evident throughout the campus and in its written materials. For example, a huge banner
proclaiming the learning signature hung above the entrance to the main student building.
The learning signature, as shown in Figure 7, responded in direct ways to many of the
design specifications we had set for an effective learning signature.
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Figure 7Learning Signature for Kirkwood Community College
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Summary
The incorporation of a learning signature is about finding/developing institutional
identity and then symbolizing itusually in a visual form. Developing the learningsignature for a TYI is one of the most important early steps in the design process. The
process requires serious attention to the learning context of the institution and the need for
the institution to change or transform, perhaps in some drastic ways. Once set, the learning
signature provides the starting point for aligning all other elements in the design process. If
it is off -base, it will lead the rest of the design process further off-base.
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Important concepts to be understood and considered in designing a learningsignature include identity, image, uniqueness, focus, coherence, promise, and ownership.
From a NDTYI perspective, the design specifications for an effective signature are asfollows:
Be responsive to the learning context.
Be about a worthy identity for the institution.
Create an accurate image of the institution.
Give a unique character to the institution.
Give focus and coherence to all components of the institution.
Communicate powerfully the promise of the institution.
Be easily understood by institutional stakeholders.
Have shared ownership by all institutional staff, students, and supporters.
Be consistently integrated into the operation of the institution.
In developing a learning signature to be used for the TYI across the United States,
NDTYI selected a core identity that emphasized the concepts of transformation and synergy
for the institution and its effects on learners.
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CHAPTER FOUR:LEARNING OUTCOMES*
The purpose of this section is to identify the design specifications and new designs
for the aims and purposes of two-year institutions of higher education (TYIs) from a
learning perspective. The aims and purposes will be set forth in the language of learning
outcomes. The new designs for TYIs were expected to result in institutional designs that
add value to students, and, thereby, to the communities where they live, to their families,
and to the places where they work. Because of the centrality of teaching and learning to the
mission of TYIs, the learning outcomes become a very powerful force or keystone indesigning the institution and its way of operation. The development of learning outcomes
needs to occur institution-by-institution in order to develop the necessary ownership and
commitment by key stakeholders and to tailor the outcomes to the context of eachinstitution. The products developed through NDTYI's learning outcomes are the following:
(1) a set of design specifications or criteria for guiding and reviewing the development of
learning outcomes for a specific institution, and (2) new designs for learning outcomes
presented as a set developed as part of the NDTYI project and as a set selected from current
practice. The latter are used to illustrate the character of the learning being expected from
effective TYIs.
Purpose of Learning Outcomes
Words such as aims, purposes, goals, objectives, standards, and results have been
an important part of the history and philosophy of education at all levels. Learningoutcomes is another such word. The intent of using the term learning outcomes is to refer
to the added competence (outcome) developed by a learner through a learning experience.
The expected or promised learning outcomes are what the educational institution iscontracting for in exchange for resources from the learner, family, community, state, and
others. The learning outcomes form the common-sense base for designing, implementing,
and assessing the effects of the learning experience. As such, they are central to the design,
funding, operation, and accountability of TYIs.
* The initial draft of the section was developed by Sandra Krebsbach and George Copa. Subsequently, majorchanges and additions were made by George Copa.
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As stated by O'Banion (1995), Executive Director for the League of Innovation in
the Community College, "At the moment, most community colleges are struggling tooperate within established paradigms that are dying" (p. 19). One of the ways to get out of
the "ruts" that TYIs now find themselves in is to focus on rethinking and redefining the
learning outcomes that should be the focus of their programs. Then design down from
these learning outcomes by ensuring that the learning process, organization, staffing, and
environment are in alignment with and take their lead from the learning outcomes. Boggs
(1995) reinforces the emphasis on rethinking the whole operation of the. TYI from the
perspective of student learning in advocating, "We need a new paradigm for community
colleges as learning rather than teaching institutions. The mission should be studentlearning, and we should measure our effectiveness based on student learning outcomes" (p.
25).
As we approach the process of rethinking the TYI, Alfred and Carter (1.996a)
suggest three possible strategies(1) treading water, (2) catching up, and (3) marketforesight. The latter strategy involves transformation of the institution in anticipation of
future changes in the market for education. They note that, "Transformation's new strategy
can be captured in three words, entrepreneurship, speed, and a focus on outcomes"(p. 17). In their book entitled Transforming Higher Education, Dolence and Norris (1995)
also link institutional transformation with a focus on learning outcomes and devote a whole
section to "Redesigning to Meet the Needs of the Information AgeReconceptualizing
Around Essential Outcomes" (p. 33).
In summary, there is a basic need to rethink the whole purpose and operation of
TYIs with a focus on learning outcomes. In order to get a fresh start at this process, the
perspective taken by NDTYI is that institutions must essentially "go outside to get back in"
to be of greatest benefit to their stakeholders. The emphasis on going outside the institution
and thinking through the changes in life roles and responsibilities on entering the 21st
century was made very clear in the prestigious Wingspread Report (Wingspread Group on
Higher Education, 1993) entitled An American Imperative: Higher Expectations for Higher
Education. An important dimension of the imperative dealt with is that, "We must redesign
all of our learning systems to align our entire education enterprise with the personal, civic,
and workplace needs of the 21st century" (p. 19).
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Those who have written about the development of learner outcomes (Spady, n.d.)
have identified three different strategies to approach the development task. The different
strategies are akin to "generations" of computers, in that each succeeding generation (level)
is more sophisticated, powerful, and useful than the previous generation. The firstapproach is called the "traditional strategy" and is initiated by approaching each separate
discipline or occupational field and asking representatives of the discipline or field todevelop a set of learning outcomes for their subject matter area. For example, one would
approach the mathematics faculty or the business faculty and ask them to develop a set of
learning outcomes for their areas of expertise. They might do it themselves or inconsultation with subject matter experts from the next higher level of education (e.g., for
TYIs, advice might be sought from faculty in the same subject matter areas in four-year
institutions) and/or with representatives of business and industry knowledgeable about the
subject matter area. The consultation with representatives of business and industry is more
common for occupational fields rather than for the disciplines. The result of this strategy of
developing learning outcomes is a separate listing of outcomes for each discipline or
occupational field. There is little coordination among the outcomes across disciplines and
fields. Integration of subject matter is left to the learner.
The next "generation" in strategy for developing learning outcomes is labeled the
"transitional strategy." Here the approach is to bring a cross section of faculty involving a
variety of disciplines and occupational fields together and ask them to develop a more
general or generic list of learning outcomes. Usually there is a fair amount of"turfspersonship" as the various disciplines/fields compete for inclusion and recognition of
their subject matter areas in the final list of outcomes. Here most of the energy focuses on
relationships among the various subject matter areas with little involvement of external
stakeholders. The resulting list is usually quite general and "academic" with outcomes
addressing topics such as communications, computation, problem solving, and critical
thinking. The learning outcomes recommended are very abstract, with little context of
application, and timeless in that they are likely to stay in place for several years.
The most sophisticated strategy for developing learning outcomes is referred to as
the "transformative strategy." With this strategy, one starts outside the educationalinstitution by identifying and doing in-depth analysis of the changing context of life in the
future and the resulting problems and opportunities likely to be faced in living andimproving the state of affairs in the workplace, family, and community. Based on the
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analysis of problems and opportunities, the focus shifts to the areas of competence that will
be most needed and effective. These areas of competence should add the most value toimproved living. The result of using the transformational strategy to develop learningoutcomes is the development of outcomes that are both integrative of subject matter areas
(because that is how the challenges of living exist) and contextually linked or applied(because they are derived from real-world problems and opportunities). Often the resulting
list is demanding in terms of the implications for change in direction, operation, and
accountability of educational institutions. Because the promise and expectation of NDTYI is
to be future-oriented and to break with tradition where needed, the transformational strategy
will be used in this project as the approach to developing learning outcomes.
Process of Developing New Designs for Learning Outcomes
The process used to develop the design specifications for learning outcomes and
illustrative new designs for learning outcomes for TYIs involved meetings of the NDTYI
Work Group and the National Design Group, a review of literature, and group interviews
at several TYI campuses. The process started with the NDTYI Work Group and focused on
developing an initial draft of the design specifications for learning outcomes. The draft of
design specifications for learning outcomes was then reviewed and edited by the National
Design Group.
As directed by the resulting design specifications, the project staff began a review
of literature on the changing nature of work, family, and community life on entering the
21st century and implications for education, particularly for the TYI. Central to this process
was grounding the learning outcomes in the demands of future living, in contrast to the past
or even the present way of thinking about the purposes of TYIs. The aim was to make
certain to break with the current mold of designing and operating TYIs where that was
needed in setting the tone and direction for NDTYI.
Using the review of literature as a base, an initial draft of an illustrative set of
learning outcomes was developed. The review of literature and list of outcomes were first
critiqued by the NDTYI Work Group and then by the National Design Group. Suggestions
were made for strengthening the literature review, and modifications were made to the list
of outcomes. Next, the development process for both the design specifications and the
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illustrative set of learning outcomes involved direct and indirect review through small group
interviews on TYI campuses. Indirect review came by asking those interviewed what they
thought were the criteria for an effective set of outcomes and asking them to list important
outcomes. The suggested criteria and outcomes were then compared with existing drafts of
design specifications and learning outcomes. Direct review came by sharing the existing
drafts of the design specifications and learning outcomes with those interviewed and asking
for their comments. One of the groups interviewed was students; the interview of a diverse
group of students occurred on the San Diego Community College Campus. The second and
third interviews were with faculty and staff and occurred on the Tunxis CommunityTechnical College Campus in Farmington, Connecticut, and Miami-Dade Community
College in Miami, Florida. The results of these interviews were shared with the National
Design Group and resulted in further modification of the illustrative set of learningoutcomes.
The final version of the learning outcomes developed as a part of NDTYI ispresented later in this section. Another illustrative new design for learning outcomes was
discovered in Australia when project staff members were invited there to present apreliminary report on NDTYI at an international conference on learning technology and the
learning environment. The Australian set of outcomes is also presented later in this section.
Connecting Learning Outcomes to Previous Elements of Design Process
If the NDTYI was to be coherent, the design specifications and illustrative new
designs needed to be connected and aligned with the previous elements of the design
processlearning context and learning signature. Since care was already taken to align the
learning signature with the learning context, the connection of learning outcomes to the
learning signature is emphasized here. The design specifications for Ihe learning signature
and the connection to development of design specifications and illustrative new designs for
learning outcomes are as follows:
Be Responsive to the Learning Context: Just as the learning signature needed to be
aligned with the learning context, the learning outcomes needed to be aligned with
the learning signature.
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Give the Institution a Worthy Identity: The learning outcomes must have integrity
with the identity of the institution. Being worthy means that the outcomes mustpass
the scrutiny of intellectual and moral standards expected of accredited institutions of
higher education.
Create an Accurate Image of the Institution: The learning outcomes must assist in
developing the institution's image. The outcomes form a way of more speciallycommunicating what the institution wants to be and is about.
Give a Unique Character to the Institution: The learning outcomes can be used toenhance and put into practice the special character of the institution.
Give Focus and Coherence to All Components of the Institution: The learningoutcomes play a major role in giving direction to the institution and extendingalignment into the learning experience.
Communicate Powerfully the Promise of the Institution: The learning outcomes are
a more specific statement of the promise of the institution.
Be Easily Understood by Institutional Stakeholders: The learning outcomes need to
be clear and understandable by the institution's stakeholders. The outcomes form an
overall message of what the institution is about, often wanted by stakeholders but
missed by communications about/from all of the institutions' various programs and
sub-units.
Have Shared Ownership by all Institutional Staff, Students, and Supporters: The
learning outcomes must be developed in a way that gives ownership by staff,
students, and institutional supporters. Often a real challenge occurs in gainingconsensus of all of these groups on the statement of learning outcomes.
Be Consistently Integrated into the Operation of the Institution: As with the learning
signature, the learning outcomes must be integrated into the fabric of the institution.
All dimensions of the institution must make contributions and add value in striving
for the learning outcomes, otherwise the outcomes will be merely rhetorical andhave little real meaning or impact.
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Key Concepts Regarding Learning Outcomes
As with the development of design specifications for the learning signature, several
key concepts emerged from the development of design criteria based on the learning context
and learning signature for TYIs and the review of literature and discussions with theNDTYI Work Group and National Design Group specifically focusing on learningoutcomes. Those that particularly stood out were the following:
Wide Range of Learners: TYIs need to continue to provide ready access and serve
the needs of a diversity of learners in terms of ages, interests, needs, expectations,
ethnicity, socioeconomic status, and gender. The hallmark of many TYIs,particularly the public technical and community colleges, is and should continue to
be providing access and responsiveness to all who wish to learn in areas addressed
by the institution's mission.
Wide Range of Lifeplaces: TYIs need to continue to serve the educational needs of
the many settings and situations in which an individual makes a contribution and
lives out a productive life. For most people, three of the most important "lifeplaces"
are the workplace, family (home), and community. Institutions must guard against
focusing on only one lifeplace at the expense of others, as the lifeplaces are often
closely related with success in one constrained by lack of success in another.
Wide Range of Talent and Human Development: TYIs, among them as a group and
often in a single, comprehensive institution, must address the multitude of ways in
which individuals contribute to the common gooda better society. Care must be
taken so that TYIs do not drift to a focus on only certain talents (e.g., the academic,
the vocational) and areas of human development (e.g., the cognitive at the expense
of the social).
Future Oriented: TYIs must focus on the challenges and opportunities of living on
entering the 21st century. As noted in describing the learning context in Chapter
Two, the changing conditions of living include globalness, networks, diversity,
resource constraints, and increased educational demand.
Change Agents: TYIs must provide educational experiences that enable andempower learners to take on the challenges and recognize and seize opportunity to
improve living conditions locally, nationally, and internationally.
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Excellence: TYIs must strive for what it means to provide the highest quality
learning experiences and results. Everyone is advanced when educationalinstitutions increase the competence of learners to the highest level possible. This
means reaching for educational standards that may not yet be easily or clearly
measured, yet represent hopes and aspirations that may later become commonplace.
Consensus: TYIs must press for agreement among a wide group of stakeholders on
what the institutional mission means in terms of learning results. More exactly and
precisely, "What is the institution about when it comes right down to learning?"
"What learning is promised?" "What learning should be expected whenaccountability is questioned by learners, staff, and supporters?"
Expedient: TYIs must be clear and to-the-point in setting forth what learning is
expected from their actions. The learning expectations must be explainable and have
recognizable validity to a diverse audience.
Design Specifications for Learning Outcomes
With these key concepts in mind, the discussions by the NDTYI Work Group and
National Design Group led to the development of a set of design specifications for the
learning outcomes of an effective 21st century TYI. The design specifications should serve
as a guide for the development of learning outcomes by a specific institution. Thesuggested specifications for a set of learning outcomes are shown in Exhibit 4. These
specifications are a major product of NDTYI and should serve to review and/or develop the
learning outcomes for a specific institution.
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Exhibit 4Design Specifications for Learning Outcomes
Aligns with the learning context and signature: Learning outcomes pay close attention to the designspecifications for previous design elements.
Survives tests from key internal and external stakeholders for the educational institutions: Learningoutcomes have been examined and are supported by students, staff, and the wider community of theinstitution.
Focuses on all customers of the educational institution: Learning outcomes are inclusive of theneeds of all users and partners in the institutionindividuals and organizations.
Addresses key lifeplaceswork, family, and community: Learning outcomes address the roles andresponsibilities of work, family, and community life.
Represents balanced attention to all areas of human talent and development: Learning outcomesaddress all areas of competence and skillvocational, cognitive, aesthetic, and social.
Directs attention towards changing context and challenges of life upon entering the 21st century:Learning outcomes are future oriented as relates to the problems and opportunities in work, family,and community life.
Prepares learners to be active change agents in improving the future state of affairs in society:Learning outcomes prepare learners to be active in improving the quality of life in our culture.
Involves reaching for a meaning of educational excellence that provides challenges andopportunities: Learning outcomes address the highest expectations for what it means to be aneducated person, even beyond what is easily measured.
Represents goals for all learners in two-year institutions of higher education (e.g., age, gender,socioeconomic status, and ethnicity and culture): Learning outcomes are inclusive of the needs of awide diversity of learners.
Communicates clearly and concisely: Learning outcomes are brief and meaningful.
New Designs for Learning Outcomes
Taking its lead from the design specifications stated in the previous section, this
section of the report goes outside the TYI and addresses the changing nature of work,
family, and community life in the United States (and to some extent the world) as we enter
the 21st century. After identifying and describing these changes and related challenges, the
implications for education are set forth. Finally, two sets of learning outcomes, which were
mentioned earlier, are presented to illustrate what NDTYI has in mind when focusing on
transformative learning outcomes for TYIs.
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Changing Nature and Challenges of Life on Entering the 21st CenturyThe United States is in an "era shift." It is a time of decentralization and
technological advancements that are changing fundamental relationships betweeninstitutions, communities, families, businesses, and individuals. The sense of securityfrom stable lifetime work, family, and community relationships has passed, and the new
paradigm is one of continuous change. Learners in TYIs must be prepared for the social
and psychological demands of change. It will be the responsibility of each individual, in
relationship with others, to focus and to direct his or her life. The next section will address
the changing nature of work, family-life, and community roles and responsibilitiesthe
important and common lifeplaces. These changes have implications for education, and
particularly for the necessary learning outcomes of TYIs.
Changing Nature and Challenges of Work LifeThe 21st century will see major changes in the make-up of the workforce, the
nature of work, and the effects on workers. These changes and resulting challenges are
described below.
Changing Work and Workforce
Two recent authors provide some sense of the changing nature of work and the
workforce: Bridges (1994) Jobshift: How To Prosper in A Workplace Without Jobs and
Rifkin (1995) The End of Work.
Transformation in WorkBridges (1994) sees three major changes in technology and work:
1. Informate, a term that describes the way information technology inserts "data" in
between the worker and the product, is becoming a common phenomenon in the
workplace. For example, a steel worker is now more likely to manipulate data about
the sheet of steel than manipulate the steel.
2. The world of things is being replaced by the world of data. In 1970, American
corporations spent 11% of their durable equipment outlays on informationprocessing, in 1980 that figure had risen to 51%.
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3. Communication technology has a multiplier effect. The entire world is interlocked,
with time and distance no longer a buffer against the effects of change. Thechanges, reactions to changes, and secondary changes create a turbulence. (pp. 10-
17)
To cope with these changes in technology and work, organizations have begun to
make decisions more quickly by reducing hierarchies, turning over the design of products
to crosstrained and self-managed teams, shifting to just-in-time systems of materialhandling, and bringing suppliers and customers onto product development teams (p. 17).
Turbulence requires that every organization build the management of change into the
structure of the workplace: "The job as a packet of responsibility, rewarded according to a
fixed formula, and a single reporting relationship, is a roadblock to change" (p. 26).According to Bridges, organizations must search for speed, "faster product development,
faster production, faster delivery, faster information processing, faster service, and faster
implementation of all of the changes are necessary to keep up with the market" (p. 26).
Team WorkBridges (1994) notes that corporations are moving to teamwork where there is
constant collaboration. For example, at Microsoft Corporation there are no regular hours;
buildings are open twenty-four hours; people work anytime, all the time; no keeping track
of hours, but everyone is watching output, and accountability to the team (p. 40).
New Job RulesNew rules for jobs according to Bridges (1994) are as follows:
Everyone is a contingent worker. Contingency is based on the results of theorganization. Each person's value to the organization must be demonstrated in each
successive situation.
Workers need to develop the mindset of external vendors who are "in business for
themselves" with tasks outsourced to them by the organization.
The benefits of the workplace will be relationships and the work itself.
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Workers need to maintain their own lifework plan, taking primary responsibility for
health care, retirement funds, and negotiating compensation.
Workers need to be able to switch focus quickly, to work with people with verydifferent vocational training and mindsets, to work in situations where the group is
self-managed, to work without clear job descriptions, and to work on severalprojects at the same time.
Workers need to be prepared to move from one organization to another.
Workers will have to manage the shift from job to job for themselves (withorganizations making every effort to train and counsel people who are makingdifficult transitions).
Security resides in the person rather than the position, and to a cluster of qualities
that have nothing to do with the organization's policies and practices. (pp. 50-52)
In the context of these new rules, Bridges suggests that job security will depend onthree characteristics:
1. Employability: Being attractive to employers, having the skills that the employer
needs at the moment.
2. Vendor-Mindedness: Being a traditional loyal employee is no longer an asset.
Employees need to act and move as if they have been hired to accomplish specific
tasks.
3 . Resiliency: Being able to bend and not break, to let go readily of the outdated and
learn the new, to bounce back quickly from disappointment, to live with a high
level of uncertainty, and to find security within themselves rather than from outside.
(p. 56)
Nature of WorkBridges (1994) describes the world of work of the future as a series of projects,
and the organization built around a mix of projects. Project-oriented structures offer the
important advantages of tailor-made, designed-to-fit, unique tasks; flexible resourcecommitments; defined-terminal points; and an absence of enduring commitment that
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encourages resistance to change (p. 57). Bridges encourages individuals to put together
personal strategies where workers see every potential work situation as a marketplace
where things are exchanged. The market defines things in terms of their exchange value,
and the worker needs to look past her or his past and current employer for new markets for
products and services (p. 59).
End of WorkRifkin (1995) notes in his book, The End of Work, that, "Redefining opportunities
and responsibilities for millions of people of a society absent mass formal employment is
likely to be the single most pressing social issue of the coming century" (p. xv). He goes
on to claim that because the idea of a society not based on work is utterly alien to any
notion we have about how to organize large numbers of people into a social whole, we are
faced with the prospect of having to rethink the very basis of the social contract (p. 120).
One of the most challenging phenomenon of the late 20th century is the dislocation,
restructuring, outsourcing, part-time, and temporary employment of millions of workers
and the often accompanying disparities in income, job security, and benefits compared to
the relative job security of the Post World War II decades. Riflcin' s research findingssuggest that we will be facing a depressed workforce, a rising part-time work contingent,
increasing numbers of long-term technological employment, and a disparity in income
between the "haves" and the "have nots" which will result in a two-tiered economy(p. 181).
Declining MiddleThe general agreement among social scientists is that the U.S. society is moving
from one stage of the industrial revolution to a new stage. Rifkin (1995) refers to the stage
to which we are moving as the "Third Industrial Revolution," while Toffler (1980) called it
the "Third Wave Society." Still others (e.g., Tapscott & Caston, 1993) refer to the coming
stage as the "Second Era of Technology." The terms may differ, but there is agreement
among authors that society is moving into a new era. This movement is affecting all
sectors. In the 1970s and early 1980s, the decline in the middle class came from themanufacturing sector; however, in the late 1980s and in the 1990s, the decline in the middle
is made up of the college-educated. Between 1987 and 1991, the college-educated made up
the bulk of management-level positions in the American economy. Over the past ten years,
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more than 3 million white collar jobs were eliminated in the United States (Rifkin, 1995, p.
9). From 1980 to 1990, more than 1.5 million mid-level management jobs were eliminated
(p. 171). Even as the economy rebounded in 1992 with a 2.6% growth rate, more than500,000 additional clerical and technical jobs disappeared (p. 9). United Statescorporations are eliminating more than 2 million jobs annually (International Labor
Organization, press release, Washington, DC, ILO, March 6, 1994). According to reports
from the Michigan State University College Employment Research Institute (1993, as cited
in Rifkin, 1995), more than 35% of recent graduates have been forced to take jobs that do
not require a college degree, up from 15% in the late 1980s (Rifkin, 1995, p. 171). This
Institute reported that the job market for the college educated is the poorest since WorldWar II.
At the TopIn 1953, corporate executives earned 22% of corporate profits; in 1987, they earned
61% of profits. In 1988, the average CEO earned 93 times the earnings of the average
(manufacturing) worker. This represents a greater consolidation of wealth for those who
are executive management, contributing to the disparity of incomes and resulting in thebefore-mentioned two-tiered economy (Rifkin, 1995).
Knowledge WorkerThe knowledge worker is just below the top income level of workers. These jobs
involve the use of state-of-the-art information technology to identify, process, and solve
problems. They are the creators of the stream of information that makes up the post-
industrial, post-service, global economy. Their ranks include design engineers, lawyers,
investment bankers, management consultants, financial and tax consultants, architects,
strategic planners, marketing specialists, film producers and editors, art directors,publishers, writers, editors, and journalists. The top income level, 3.8 million or 4% of the
population, earns as much as the entire bottom 51% of the American wage earners-49.2
million people (Rifkin, 1995, p. 174). The entire knowledge class comprises 20% of the
workforce and earns more income than the remaining 80% combined, $1,755 billion
(p. 174). The comparatively high incomes of knowledge workers to other workerscontributes to the dual economy phenomenon or, according to Reich (1992), "thedivergence of economic fates of Americans" (p. 173).
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Part-Time EmployedDuring the mid-1990s we are experiencing a shift to a core of full-time employees
and a peripheral pool of part-time or contingent workers. "Just in time employment" is the
practice of companies that use people only as needed. Part-time temporary workers earn
20% to 40% less than full-time workers doing comparable work (Rifkin, 1995, p. 194).
Part-time and temporary workers are both clerical and professional. The ExecutiveRecruiter News reported that more than 125,000 professionals work as temporary workers
(as cited in Rifkin, 1995, p. 192).
Effects on the Individual
Rifkin (1995) finds that there is a "world filling with millions of alienated workers
who are experiencing rising levels of stress in high tech environments and decreasing job
security" (p. 181). An electronic supervisor now monitors 20% to 35% of clerical workers
through computer systems. The critical factor of productivity has shifted from a physical to
a mental response and from brawn to brain (p. 189).
Americans still define themselves by their work (Rifkin, 1995, p. 195).
Employment is more than income; for many it is self-worth. Studies conducted over the
past decade have found clear correlation between rising technological employment and
levels of depression and psychotic morbidity (p. 195). Cottle, from the Massachusetts
School of Professional Psychology, has met with the hard-core unemployed, those who
have been unemployed more than six months and have given up looking for employment.
Cottle found that the hard-core unemployed experience symptoms of pathology similar to
dying patients. They manifest the classic signs of dying. There is a common progression of
symptoms; the first is anger at a former employer and coworkers. Second, they turn inward
and become reclusive, which further limits their ability to become employed. A challenge of
the 21st century will be for society to transition from an occupationally identifiedpopulation to a broader criteria for personal identification (pp. 195-197). The changes in
the workplace, changing employment patterns, technological advancements, and changing
or loss of occupational identity will be a challenge for NDTYI.
Educational Implications
The educational implications of the changing nature and challenges of work life will
be described in terms of efforts to identify work-skill requirements to be addressed by
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educational institutions. Two major initiatives will be described: (1) SCANS (1992), which
addressed the more general employability skills needed to enter and change with thechanging nature of work, and (2) the National Skill Standards Board initiative, which
focused on the specific skill-needs of industries in the U.S. Next, this section will address
some of the major research efforts analyzing the results of these initiatives on identifying
work-skill requirements and developing learning outcomes, particularly for TYIs.
Employability SkillsNational attention has been directed at improving the skills and employability of the
American workforce. In 1991, Secretary Lynn Martin convened the Secretary'sCommission on Achieving Necessary Skills (SCANS), a bi-partisan, multi-sectorcommission for the purpose of linking education to the "real world" of work. The aim was
to develop students into productive workers, responsible citizens, and more complete
human beings (SCANS, 1992). Chair William Brock wrote in the report's cover letter to
Secretary Martin, "The United States needs to recognize that schools and students do not
exist in a vacuum but are part of a community, and that this nation needs workplace
competencies integrated into national standards and assessment of core academic subjects"
(p. xiii). The characteristics and skills identified were needed to support a high-performance economy, characterized by high-skills, high-wage employment (p. xiii).
The high-performance economy envisioned by the SCANS report has high skills,
high wages, and full employmentin which every human being's resources are used well.
The high-performance workplace, the foundation of the high-performance economy, has
the following characteristics:
Flexible, decentralized production
Employee empowerment by giving employees decisionmaking responsibilities,
career paths, and wage progression tied to skills
Management that reduces errors and rework
Continual training to upgrade skills and employee's abilities to function effectively
in a problem-oriented environment
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Increasing integration of tasks through work teams and the identification of workers
with their products and services
SCANS brings back a common term of the 1950s and 1960s, "know-how."Know-how has moved from the old job skills of reading, writing, comprehending(instructions), reliability, and following a set schedule, to new job skills of decisionmaking, gathering and sifting information, setting and troubleshooting systems, organizing
workflow and team arrangements, manipulating data to solve problems, and providing
direction to colleagues (p. 12). For the nation to realize a high-performance workplace and
a high-performance economy, SCANS links the high-performance criteria back to the
schools. High performance must be consistent throughout the interlinking system ofeducation and work.
SCANS (1992) reported that high-performance workplaces required a solidfoundation in basic literacy and computational skills, in thinking skills necessary to put
knowledge to work, and in personal qualities to be a trustworthy and dedicated worker.
These characteristics and skills were further refined into competencies that wouldencourage a high-performance economy characterized by high-skill, high-wageemployment (p. xiii). The competencies state that effective workers can productively use
the following:
Resources: Workers need to know how to allocate money, time, materials, space
and staff.
Interpersonal Skills: Workers need to know how to work on teams, teach others,
serve customers, lead, negotiate, and work well with people from culturally diverse
backgrounds.
Information: Workers need to acquire and evaluate data, organize and maintain
files, interpret and communicate data, and use computers to process information.
Systems: Workers need to understand social, organizational, and technological
systems; they need to monitor and correct performance; and they need to design and
improve systems.
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Technology: Workers need to be able to select equipment and tools, applytechnology to specific tasks, and maintain and troubleshoot equipment.
In addition, SCANS recommended the following foundational skills:
Basic Skills: Reading, arithmetic, and mathematics, speaking, and listening
Thinking Skills: Learn, reason, think creatively, make decisions, and solveproblems
Personal Qualities: Individual responsibility, self-esteem, self-management,sociability, and integrity
The report called for the competencies and skills to become the standard for both
employers and schools, and that individuals should be provided with multiple opportunities
to achieve them (p. xiv).
The Commission envisioned the skills becoming explicit objectives at alleducational levels, assessment systems providing students and workers with a résumédocumenting attainment of skills, SCANS know-how being incorporated into the human
resource development efforts, the federal government leading the way to the high-performance workplace by advancing the SCANS agenda, and every firm in America
creating its own strategic vision around the principles of the high-performance workplace
(p. xvi).
The competencies and skills would be realized through the followingrecommendations:
Teaching and Learning in Context: Teaching and learning should be offered "in
context" so that students learn content while solving real problems. "Learning in
order to know" should not be separated from "Learning to do."
Improving the Match: What work requires and what students are taught need to be
much more closely matched, which changes how instruction is delivered and how
students learn.
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High Performance: A new system of administration and assessment needs to be
developed and implemented.
Community Involvement: The entire community needs to be involved in teaching
and learning.
The SCANS report noted that one third of new entrants into the workforce are
members of minority groups (p. xvii) and that 80% of the workers of the 21st century are
already on the job (p. xviii). Education and training programs need to take intoconsideration differences in family incomes, limited English-speaking proficiencies, and
different lifestyles.
Labor unions and industry-specific groups can develop training strategies and
materials around the SCANS competencies. Students/workers would be certified inworkplace competencies. There could be a nationwide voluntary assessment system
bridging education and work. The individual's résumé would include courses, projects
completed, and proficiencies attainedbeginning in middle school (SCANS, 1992, p. 3).
Information would flow from employer to educator through recruiting and employee
development activities. A national assessment system would be implemented to permit.
educational institutions to certify the levels of SCANS competencies that students have
achieved. Employers, both public and private, would define requirements for higher-level
competencies. Employment-based assessment would be needed to diagnose theindividual's learning needs (p. 3).
Kantor (1995), in her book World Class, supports the argument for standards
world standards. She calls the 21st century the "World Century" (p. 12). The competition
is no longer among corporations but between global networks and world class skill centers.
To be "world class," businesses must be in the global network and;therefore, must meet
world standards to be a member. Some companies are "born global" and can implement
universal standards, as has happened in software, telecommunications, and health care
technologies (p. 26). In the 21st century, "those who set the standards call the shots" (p.
354). Setting or meeting standards will be necessary to create a world class educationcenter.
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World class education centers gain competence from "core capabilities," such as
flexibility, and can be renewed or updated; the organizational competencies are general and
permit diversity, which in turn creates new industries. World class education centers havedeepening, widening skills that link them to the global economy (Kantor, 1995, p. 28).The world class centers are preeminent for "thinkers, traders, and/or makers" (p. 28).
Industry-Based Skill StandardsThe Goals 2000: Educate America Act, passed into law in 1993, established the
National Skill Standards Board. The purpose of the board is to develop and implement a
voluntary system across the country of industry skill standards and certification. According
to Hoachlander and Rahn (1994), an effective system of national skill standards willrequire completing four tasks:
1. Reaching consensus on what constitutes an industry and the occupations within it.
2. Settling on how specific and detailed our list of skills will be and how we willdetermine them.
3. Determining how to set standards and who will decide what standards to set.
4. Figuring out how best to assess students and what certification signifies. (p. 20)
As a nation, we have a long way to go before completing these tasks.
Work at identifying industry skill standards was begun prior to passage of the
Goals 2000 legislation when the U.S. Departments of Education and Labor (n.d.)commissioned 22 pilot projects in 19 major industries back in 1992 and 1993. The reports
of these projects, which present long lists of general and specific occupational skills
competencies in different formats, have been under review by the National Skill Standards
Board since its creation. More information on national skill standards is provided in a four-
volume report (Wills, 1993), focusing on a review of skill standards (education andindustry driven) in the U.S. and selected other countries. While applauding the value of
developing and using skill standards, Wills and her research team concludes, "The largest
challenge . . . will be the development of the capacity to exploit the standards to their fullest
potential within organizations and governments" (p. 29). In other words, the standards
must be used by government, education, business and industry, and labor.
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The July 1996 newsletter of the National Skill Standards Board entitled Work Wise
reports that some of their current activities include increasing public awareness of the need
for skill standards, awarding studies to implement skill standards in several industries, and
implementing a series of projects to incorporate skill standards into effective school-to-
work programs. Clearly, as the work on skill standards develops, it will have implications
for TYI learning outcomes, particularly as outcomes address worklife roles andresponsibilities.
Employability Skills in PracticeStasz, Ramsey, Eden, Melamid, and Kaganoff (1995) explored skills and work-
related dispositions in technical work by closely examining skills in seven target jobs in
work sites representing diverse industrieshealth care, traffic management, transportation,
and semiconductor manufacturing. The project research goal was to improve theunderstanding of skills as they are manifested in technical work, both by extending the
theoretical conception of skills and by providing empirical observations of skills in practice.
The study explored employer's strategies for obtaining the skills needed under conditions
of technological or organizational change (p. iii).
The project research focused on three skill areas(1) problem solving, (2)communications, and (3) teamworkas well as work-related dispositions because all have
been generally perceived to be required in the workforce (Stasz et al., 1995). Further, it is
widely agreed that the workforce lacks these capabilities, and to improve them requires
public policy action (p. 11). Cape lli and Rogowsky (1995, cited in Stasz et al.) surveyed
workers and supervisors on the importance of skills as defined by SCANS (1992), their
contribution to job performance, and the relationship between the new system of work
organization and skill requirements. Employees ranked thinking skills (problem solving)
first, followed by "ability to work with others," communication skills (speaking, listening,
writing), and the "ability to work in teams" (Stasz et al., 1995, p. 11). Supervisors'ratings, according to Stasz's recount, overlapped with the workers (p. 11).
Industry-Based Skill Standards in PracticeBailey and Merritt (1995) analyzed the skill standards movement and twenty-two
U.S. Departments of Labor and Education pilot projects for various industries in the U.S.
Their research generated a detailed description of two models within the skill standards
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movement (Merritt, 1996): (1) the skill components model and (2) the professional model.
The skill components model is based on limited passive roles that workers are expected toassume in traditional hierarchical organizations (p. 1). The academic skills are learned prior
to vocational skills and are useful to the extent that they help workers master the required
list of tasks. Workers do not transfer the enabling competencies to their applications (Stasz,McArthur, Lewis, & Ramsey, 1990, as cited in Merritt, 1996, p. 1). In the end, themanager, not the worker, retains control over the decision of when to use the skills ortools, the process of developing skill standards, and their certification.
The other model identified by Bailey and Merritt is the professional model. This
model assumes that workers have the ability to apply general knowledge to a variety ofnonroutine circumstances or situations (Wolfson, Trebilcock, & Tuohy, 1980, as cited inMerritt, 1996, p. 1). Professionals are rewarded for autonomous, proactive, nonroutinebehavior and are expected to make important decisions on a client's behalf. At the sametime, professionals are expected to carry out specific tasks. In the professional model,technical and academic skills are the foundation or enablers for more complex generalfunctions.
Educational Domains for Work Skill RequirementsLooking specifically to the role of the community college in preparing the
workforce, Grubb, Badway, Bell, and Kraskouskas (1996) identified five areas ofeducational content for occupational preparation. Their analysis was done as a basis forthinking about and identifying/developing strategies for integrating general andoccupational studies in community colleges. The five areas of competence they describe areas follows:
1. Job-Specific Skills: Production skills used in particular work
2. Generic-Skills for Modern Workplaces: Skills used in a variety of occupations:
computer applications, business procedures, diagram/blueprint reading, qualityassurance techniques
3. Related Academic Competencies: "SCANS skills": decisionmaking, problemsolving, communications skills, independent learning, understanding systems,organizing resources
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4. Career Exploration and Decisionmaking: "Foundation skills": reading, writing, and
communications skills; appropriate mathematics, including problem solving;appropriate science and social studies, including workplace applications
5. Economic, Political, and Social Aspects of Work: Understanding broad economic
and political issues; responsibilities of citizens and community members; traditional
goals of liberal education (p. 8)
This listing represents one of the most recent interpretations of what might be the
general areas of learning outcomes from a work requirement perspective. The next part of
this section turns to the family and community life requirements as two additional and
important areas of learning outcomes for the TYIs.
Changing Nature and Challenges of Family LifeThe 21st century will bring many changes to homes and families, resulting in new
challenges to individuals and families as an institution. These changes will includechanging demographics, rising dual economy, lack of affordable housing, and impact of
technology.
Changing DemographicsSome of the demographic trends of the late 20th century that affect family formation
(DaVanzo & Rohman, 1993) and help to describe the context and challenges of the learner
in TYIs are the following:
Adults are marrying later due to greater education and work opportunities for
women, low incomes and lack of economic opportunity for some men, greater
acceptance of cohabitation outside of marriage, greater ability to control fertility,
and greater acceptance of out-of wedlock childbearing.
More adults are living in non-family settings. In 1991, 30% of all households
consisted of "non-family" households (p. xii).
The divorce rate is increasing from 9 per 1,000 in 1969 to 21 per 1,000 in 1988
(p. xii) due to the increase in the cohort of baby boomers reaching the marriage age,
increase in labor force participation of women at all ages of family formation,
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changes in gender roles, and increased acceptance of the primacy of individualneeds over group needs.
More births are occurring outside of marriage (5% in 1960 compared to 25% in
1990) due to the decline in the number of births to married women, the rise in birth
rates for unmarried women, and ethnic differences (67% of births to African-
American women were out-of-wedlock, compared with 25% of births to Caucasian
women; Caucasian women saw an increase in births among women in theirtwenties and thirties, more highly educated and professional).
More women are participating in the labor forcewomen with children under 18
are more likely to work outside the home (28% in 1960; 68% in 1992) due to
increases in women's education, the growth in the service sector, slow wagegrowth for men, rising housing prices, increased prospects of divorce, and birth
control to regulate the size of the family and the timing of births.
Population is becoming older due to increase in life-expectancy and the decrease in
births over the last few decadespersons over 65 represented 4% of the population
in 1900, 13% in 1991, and estimated to be 25% by 2025. (pp. xi-xiv)
Children and the Dual EconomyJust as the workplace is changing, families continue to change. The impact of
changes in work and the workplace affect the family, and changes in the family affect work
and the workplace. Some of these changes may be positive, others negative. The dual
economy was described earlier and reported in the 1993 Census. They found that thenumber of Americans living in poverty in 1992 was greater than at any time since 1962(Rifkin, 1995, p. 177). The total number in poverty was 36.2 million people with 40% of
those being children. The poverty rate was, 11.6% for Caucasians, 29.3% for Hispanics,
and 33% for African Americans. Among the poor, 40% were working in low-paying orpart-time jobs (p. 177).
Change in HousingThe statistics cited above mean that fewer families are able to own their own homes.
In 1980, a home required 37.2% of the average American's income. This was up from29.9% in the 1970s. Consequently, in the 1980s and early 1990s, home ownership
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dropped for all age categories. In the February 5, 1988, Wall Street Journal, it wasreported that Americans were having difficulty purchasing homes (as cited in Rifkin, 1995,
p. 179). For persons in the thirty to thirty-four age bracket, the rate of home ownership
dropped from 61% to 53.2%, and, for the thirty-five to thirty-nine group, home ownership
declined from 70.8% to 63.8% (p. 179). In 1995, when housing was discussed, anadditional category needed to be included, which was the number of homeless persons. A
1991 survey of 25 cities found 600,000 persons were homeless, which included 90,000
children (p. 180).
Impact of Technology on the FamilyThe Third Wave family (Toff ler, 1980) or the family at the turn of the century will
continue to have many forms: two parents, single parents, individuals, childless couples,
same-sex marriages, adult clusters, and family clusters. Part of the diversity of the 21st
century will continue to be the diversity of the family structure. Individuals will experience
multiple "family" arrangements over a lifetime.
Toff ler (1980), as well as others, recognized that technology would have an impact
on the family. He suggested that one of the most profound effects on the family will be the
shifting work back to the home. Technology makes it possible for individuals to work
either at home or in work centers close to home. The linking between family and work has
always been strong. Just as the factory and office caused the shift of parent's time away
from the family, the technological changes in the workplace will cause a shift in family
communication patterns and activities. The family in the coming era will have the ability to
work together or to work in parallel arrangements within the home. The presence of work
in the home will mean a fundamental shift in family relationships and family interaction.
The functions that were transferred from the home to schools, hospitals, and human
service organizations may return to the home often via telecommunications. Toff ler (1980)
predicts that children in the 21st century will again experience adults working. The family
may, in fact, extend itself in ways similar to the families of the 1930s. Families in the
1930s often included an unrelated child or young adult who lived with the family and
contributed to the family work. In the 21st century, the family will be able to function in an
extended fashion through electronic communications. In 1980, 6% of American families
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were classified as expanded or extended, and Toffler predicts that the number will triple bythe turn of the century (pp. 219-222).
Centrality of Time, Place, and AttentionBellah, Madsen, Sullivan, Swidler, and Tipton (1993) in their book, The Good
Society, made the point that,
The family is in flux, and signs of trouble are widespread. The idea of thenuclear family is difficult to create and to keep in place. The communities ofsupport for the family have weakened, and many family functions havebeen taken over by the economy and the state. While there are practical andsometimes moral reasons for the decomposition of the family, it coincidesneither with what most people in our society say they desire nor, especiallyin the case of children, with their interests. (p. 45)
These authors go on to describe the postnuclear family as being characterized by a shiftfrom child to adult centeredness, to family having a purpose of generating personalsatisfaction, to increasing divorce rates with long-term consequences for children and the
larger society, and to reducing the ability to depend on extended family.
Educational ImplicationsChanges in families have significant implications for educational institutions,
including TYIs. For good, and sometimes for bad, family is the young person's firstteacher, first community, and first workplace. Many of the most important skills for life
(e.g., communications, relationships, problem solving, responsibility) are first approached
and often accomplished in the family (Way & Rossmann, 1996). The impact of the family
on the young, with its wide variety of forms, is part of nearly everyone's life. Individuals
probably spend as much time dealing with their family roles and responsibilities as with
work and community roles and responsibilities. And there is "much to be learned aboutbeing effective in family roles and responsibilities over a lifetime.
Elkind (1995) has contrasted the stereotype of the modern family common in theUnited States over the past fifty years with what he termed the postmodern family, more areality today, and then suggests implications for education. The contrasting features of the
modern and postmodern family are described as follows:
Shift from nuclear family as ideal to many other forms of effective family life.
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Shift from romantic, one-person-for-a-lifetime-and-ideal-mate love to moretemporary, different relationships based on consensual love.
Shift from mother having instinctive need to care for children to shared parenting by
both parents and other caregivers.
Shift from domesticity, where each family member owes primary allegiance to the
family, to urbanity, where boundaries between home and place of work andbetween private and public spaces are much more open and flexible.
Shift from togetherness with emphasis on placing the family ahead of self toautonomy, where each family member focuses on her/his own interests, sometimes
putting them before those of the family.
Shift from parenting as intuitively knowledgeable about child care to parenting as a
learned technique.
Shift from children seen as innocent and needing parental guidance, limit setting,
and protection to children as competent and able to deal with the challenges and
complexities of life (e.g., outside child care, divorce, poverty, crime).
Shift from adolescents seen as immature and needing adult support and guidance to
adolescents as sophisticated and knowledgeable in such areas as drugs, AIDS, and
modern technology. (pp. 10-13)
With the change to a postmodern family, Elkind (1995) suggests that education will
need to mirror the kinship structures, sentiments, values, and perceptions of the emerging
family characteristics. For example, educational institutions will have to recognize many
different forms of family, provide for shared parenting, and use more sophisticatedcurricular materials that address the problems faced by families and family members who
are more urban and autonomous.
Changing Nature and Challenges of Community LifeThe concern for families and children extends to concern for communities. Etzioni
(1993), in The Spirit of Community, links concern for children and parents withcommunity. He writes,
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The moral voice of the community is based on shared values. Theunderpinnings of society are based on people knowing one another. If thereis not viable community, if people do not know one another, then theunderpinnings of morality are lost. The moral voice does not just censure, itblesses. Communities need to hear the moral voice of welcome, concern,encouragement and celebration. (pp. 33-34)
Etzioni finds that the moral voices are no longer heard with clarity and conviction.
To Etzioni (1993) the challenge of the 21st century is to reverse the dearth of time
that parents are able to spend with their children: "Any industry that would haveexperienced the same downsizing and replacement (as the parenting industry of the 1980s
and 1990s) with less qualified personnel would experience a decline in quality" (p. 56). He
does not criticize working parents or single parents, but he is concerned that parents and
children do not have time together. Parenting is commitment. Whether it is one parent or
two, it is the scope of commitment that is important (p. 56). Children require a commitment
of time, energy and self (p. 56). He cites the National Commission on Children Report
(1991, cited in Etzioni, 1993), which called for the revaluation of children's situation and
the need to show a greater respect for children by making parenting a less taxing and more
fulfilling experience (p. 161).
To bolster the family, Etzioni (1993) recommends concentrating on community
building. He finds that we have lost the traditional community and now live in a society of
individuals isolated from one another, with a lack of caring for one another, and with
exposure to rowdiness and crime (p 117). The following new forms of community areemerging:
Urban Villages: Places where neighbors know one another, members act together
on political issues, various ethnic groups can live together without difficulty, and
where residents watch out for the welfare of each others' children.
Small-Town Life and Working at Home: Increasing numbers of people are moving
out of the central cities and suburbs to smaller towns and, with use of technology,
taking work with them.
Non-Geographic Communities: These are communities made up of people who do
not live next to each other but have formed strong connections because of where
they work, study, care for their children, go to church, or for leisure. (p. 117)
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To strengthen new and traditional forms of community, Etzioni suggests that we
change orientation in terms of how we use our energy, invest our time, and allocate our
resourceschanging our concepts of "making it" and "habits of the heart"; work outconflicts between working and serving community; redesign our physical environment
(e.g., workplace, home, public spaces) to be more community-friendly (e.g., places to
mingle, enhance sociological mix); and foster volunteer endeavors that make wise use of
our commitment to the common goodthat is, ways that make it count (pp. 123-131).
The first line of community building is maintaining and establishing community
institutions. Educational institutions have historically played an important part in building
communities. They are part of the common core of institutions for all members of society
(p. 134).
Educational ImplicationsIn writing about the core competencies required to be effective in community
building, Brown and Isaacs (1995) recommend the following areas of focus:
Commitment: skills at sharing intense learning experiences; working toward ideals;
collaborating on needed tasks; jointly facing adversity; and bringing forth the spirit,
resources, and energy that create involvement
Contribution: skills at contributing personal gifts as a community resource through
individual action on a daily basis
Collaboration: skills at providing reliable interdependence, supporting a web of
information that flows in all directions, acting autonomously for the common good,
meeting and communicating face to face, and creating a web of trust throughpersonal relationships
Continuity: skills at developing institutional memory and introducing newcommunity members to rights, responsibilities, and practices
Conscience: skills at embodying or involving guiding principles, ethics, and values
in concrete actions and decisions, and developing a "bill of rights andresponsibilities" for members
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Conversation: skills at using dialogue as a medium for evolving collective action,
and using personal and electronic conversation to enable members to share learning,
create innovative products and services, and collaborate on continuousimprovement
Writing in the same collection of essays as the previously cited authors, Gerald and
Teurfs (1995) reinforce the importance of conversation to community building and the role
of dialogue in the process. They note that productive dialogue will require skills atuncovering and correcting incoherence through
Suspension of judgment to build a climate of trust and safety.
Identification of assumptions to get at core misunderstandings and differences.
Listening in order to learn, build relationships, and staying "present."
Inquiry and reflection to create breakthroughs to solving problems.
To add to this understanding of the models and techniques for building community
in personal relationships, neighborhoods and cities, and workplaces, Shaffer andAnundsen (1993) recommend developing the following skills and processes:
Understanding the Natural Phases of Community Building: excitement andpossibility; autonomy and vying for power; stability and settling into roles and
responsibilities; synergy and allowing self and group to unfold; and transforming,
expanding, segmenting, or disbanding
Integration of Strengths and Weaknesses of Members: resolving personal,interpersonal, and business issues; making discussion safe by allowing negative
feelings and resentment to be expressed; listening for the concerns of disruptive
members; sharing responsibility; asking for help; planning for worse-casescenarios, yet holding positive vision; and setting aside time for renewal
Communicating in Meetings, Small Groups, and One to One: taking responsibility
for sharing one's feelings; communicating directly with persons involved in an
issue; proactive listening; providing continual feedback; respecting and validating
others feelings; using humor softly; and recognizing the importance of silence
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Making Decisions and Governing: getting to consensus; noticing if information is
missing; engaging all members in discussion; stating and restating positions;
finding/developing options and alternatives; actively seeking out differences,questions, and irreverences; helping the group to decide
Working with Conflict: making conflict a healthy part of community building and
resolving conflicts through providing safe places to talk, enough time, speaking
truthfully, and being willing to change (pp. 207-303)
Changing Nature and Challenges of Some Other Dimensions of LifeBeyond the central lifeplaces of work, family, and community, there are many
overriding ways in which the context of life is changing on entering the 21st century.Among these are the changes occurring in organizations, learning systems,communications and media, social accountability, health care, and criminal culture. Each of
these changes impact roles and responsibilities in work, family, and community and, in
turn, the learning outcomes expected of TYIs.
Changing Nature of OrganizationsWe know instinctively that the world is opening in different ways and that it is
volatile (Tapscott & Caston, 1993). Walls to competition are disappearing; an era shift is
also occurring in organizations. The new organization or enterprise is dynamic and can
respond quickly to changing market conditions. It is flatter and team oriented (p. xii). This
is due to changes in technology from computing architectures of personal-to-workgroup
computing, from system islands to integrated systems, from internal to inter-enterprise
computinglinked with suppliers, distribution channels, and consumersand workgroup
commuting (p. xii).
The Second Era of Technology (Tapscott & Caston, 1993) is open and networked,
modular and dynamic, and based on interchangeable parts. It distributes intelligence and
decisionmaking to user networks made possible because of common standards to integrate
data, text, voice, and image informationthe backbone of team-oriented computer work
groups. The integrated technology blurs walls between enterprises, enabling the recasting
of external relationships. This technology is affordable and achievable for all organizations
(p. xii). The business environment and other work environments will be driven by
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increasing productivity of the knowledge worker, quality improvements, responsiveness torapidly changing markets, reduction of time from production to delivery, removal of
government barriers and regulations, mergers and alliances, outsourcing and partnering,
and social and environmental responsibility (pp. 6-9).
Changes in LearningLearning in the 21st century will be "trans-disciplinary" (Gibbons et al., 1994). The
emphasis will be on group problem solving. Through problem solving, learning and
knowledge are generated and sustained in the application. The new learning will develop its
own distinct theoretical structures, research methods, and modes of practice. The diffusion
of results of 21st century learning will be accomplished in the course of participation. Once
a specific problem is solved, the practitioner will move on to new problems. Theknowledge will be disseminated and contained in the learners' communication network.
The learning/knowledge may not be formally disseminated. Learning will be dynamic;
exactly how it will be used and how it will be developed are difficult to predict (pp. 5-7).
There will be an increase in the number of sites where knowledgecan be createdno longer just in colleges and universities, but in non-university institutes, research centers,
government agencies, industrial laboratories, think-tanks, and consultant groups as well
(Gibbons et al., 1994, p. 6). The sites will link with one another in a variety of wayselectronically, organizationally, socially, informallythrough functioning networks.Educational institutions will be in the linkage, but may not control the participation andproduct.
Changing Communications and MediaIn the Post World War II, Second Wave, Second Industrial Revolution, and First
Technological Era, the mass media standardized the message. Even though there weremultiple messages in the environment from school, church, friends, and community, there
was a powerful mass standardizing message from the broadcast radio, television, and film
industries. Mass media had the power to turn its image into an icon, to implanta message
into the memories of millions of people at once (Toff ler, 1980, p. 167). This created a
universal image file for the culture to draw upon. This, in turn, produced thestandardization of behavior or, at least, public behavior of the American society. Mass
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media followed along with the Second Revolution of mass production and massconsumption.
In the 1990s, mass media is being forced to share access and influence with other
networks, vendors, and forms of communication. The "de-massified" communication
includes publications, newspapers, magazines, newsletters, radio stations, cable andsatellite television, CD-ROMs, Internet, and video and audiotapes. The audience is targeted
and diverse.
De-massified media has had an effect on public opinion. The Third Wave (Toff ler,
1980) culture is diverse. The de-massified communication facilitates and accelerates diverse
images. The net effect is less consensus at all levels on issues and goals. The individual
must contend with "blips" or information shards. It is for the individual to sum up and to
organize the shards into a whole (p. 165). The individual must also select and manage input
to avoid being overwhelmed.
The Third Wave world requires that individuals invent the reality by which they live
(Toff ler, 1980). For a time, it will be possible to live in a Second Wave culture bycontrolling the selection of information, entertainment, news broadcasts, and publications
and through retention of a position or work begun in an earlier decade. Because society is
both diverse and differentiated, the amount and types of information are increasingexponentially. The computer is the vehicle that manages the info-sphere of multiple strata of
information (p. 179). The information organizer of the Second Wave was the file cabinet. It
managed systematic records. It was linear. The Third Wave is a matrix. The computer is
the information organizer of the Third Wave. It can record and interrelate in "fine grained
detail."
Changing Social AccountabilityThe nature of social accountability will also change as we enter the 21st century.
New sectors of the economy will arise, diversity will take on a new form, and wellness and
crime will present new challenges.
The 21st century economy will be comprised of the market sector, government
sector, and a third sectorcommunity builders (Rifkin, 1995). Participants in the third
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sector work in nonprofit organizations. Volunteer participation is a strong theme in the
literature on social accountability. The volunteers may be managed by paid staff. Asignificant work of the 21st century will be building community.
The literature reviewed for this section reframed the race-specific diversity issues of
the 1980s and early 1990s into a general discussion of the collapse of consensus and ademocracy of minorities (Toff ler & Toff ler, 1994). In Creating a New Civilization, the
Tofflers recommend institutional changes to recognize diversity beginning with "semi-
direct democracy" (p. 96), a shift from representation to self-representation.
Diversity is the context of the turn of the 21st century. The advantage of being a
majority will diminish. Individuals, in relationship with others, must plan for themselves.
There will not be the clear path to success or security provided by institutions or lifetime
employers (p. 96).
Changing Health CareA theme identified by the National Design Group as emerging in the new century is
public healtha return to an earlier concern for the spread of disease. This concern isdifferent from the concern for adequate health care services for all Americans. To be able to
address the concern will require immunization or the control of communicable diseases.
However, the health of Americans adversely affected due to poverty, unemployment, job
changes, and lack of health care benefits is an ongoing challenge.
Changing Criminal CultureEmbedded in the discussion of work, family, and community are concerns for
health and safety. Rifkin (1995) refers to a criminal culture that indicates more than
youthful misdirection, but an alternative economy based on criminal activity, often the
buying and selling of drugs. Banach and Lorenzo (1993) note in Toward a New Model for
Thinking and Planning, "over 900 addicted babies are born every day" (p. 12). It will cost
$40,000 per child to prepare them for kindergarten (p. 12).
The cost of crime is great for American inner-city youth. Homicide by firearms isthe leading cause of death among 15- to 19-year-old African-American males and third for
Caucasian males (p. 12). The August 13, 1995, New York Times (Butterfield, 1995)
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reported that homicides for the first six months of 1995 were down in most major cities.This is due in part to the incarceration of 1.5 million persons. The incarcerated are in the 25
and older age group. The article quotes criminologist, Alfred Blumstein from CarnegieMellon University, as attributing the reduction in crime by this age group to the fact that alarge number of those age 25 and older are in prison. Persons who commit crimes andpersons who are incarcerated are a challenge that has been faced at other times in thiscountry. Blumstein notes that the homicide rate (those who commit murders) in 1993 was
10 in 100,000; today, it is 9.9 in 100,000, but had been as high as 10.9 in 100,000 in1991. What is of grave concern is that when the statistics are separated out for teenagers,between 14-17, the rate is 18.6 per 100,000 teenagers, up from 6.2 per 100,000 in 1984.
Teenagers are not being deterred from crime by the incarceration of those a few years older
than themselves. The number of teenagers is expected to grow by 15% between 1995 and2005, which could cause another rise in the homicide rate.
SummaryClearly this brief review of the challenges and opportunities of work, family, and
community life on entering the 21st century has profound implications for education at all
levels and throughout a person's lifetime. The changes now with us and before us in these
three realms of life will make challenging demands on educational institutions.
First, work, family, and community roles and responsibilities interact and overlap
in significant ways.. Success in family life contributes to success in work life and viceversa. Without successful community life, neither a successful family nor work life is very
possible. The learning outcomes of educational institutions must seriously and effectively
address all three of these domains of life and do so in combination.
Second, the challenges and opportunities of work, family, and community liferequire attention to many of the same problems and needed areas of competence. Forexample, all three domains of life require skills at communications, solving problems,making decisions, building and sustaining relationships, and continued learning. Thelearning outcomes of educational institutions must capture the general as well as the specific
skills needed across all three domains of life.
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New Designs for Learning Outcomes
Keeping closely in mind the design specifications for learning outcomes for theTYIs presented earlier in this section and the results of the review of literature on thechanging nature of work, family, and community life and their implications for education,
NDTYI first took an initiative to develop an illustrative set of learning outcomes. Theoutcomes moved through several rounds of discussion and modification by the NDTYIWork Group, National Design Group, and project staff. The resulting set of learningoutcomes is shown as Exhibit 5.
Exhibit 5New Designs for Learning Outcomes Developed by NDTYI Project
Learners will leave the two-year institution with added general and specialized competence in the contextof work, family, and community responsibility in order to do the following:
Function in a diffuse and complex environment: without external direction or plan, with concurrentmultiple tasks and issues, sometimes with a high degree of ambiguity, sometimes with prescribeddirection or processes; bring a semblance of coherence and with commitment to this task
Work independently and collaboratively: to lead and follow, to work in a group, and with peoplediverse from themselves
Make decisions: with flexibility, with speed when necessary, with reflection, and with wisdom toswitch and pursue other directions when necessary
Use information: identify, collect, and organize narratives, numbers, and nonverbal information
Communicate ideas: interpersonally, nonverbally, in writing, in large and small groups, orally, andusing varying media
Use technology: to learn and to work
Solve problems and take advantage of opportunities: by formulating desired states of affairs;critically evaluating the present state of affairs; identifying and describing problems andopportunities worthy of action; selecting, understanding, and applying information; makingrefinements and combinations; generating options; and brokering and linking resources,information, and experiences
Produce results in an area of endeavor: goods and services, tangible and intangible, and command ofneeded specialized knowledge and skills
Manage one's own continuous learning: develop personal plans and learning to learn
During the NDTYI project time line, staff were also on the watch for existinginstitutions that had developed and were using a set of learning outcomes that were
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responsive to the design specifications for learning outcomes and the literature review on
the changing nature of work, family, and community life. As the project drew to a close
and the presentation of a preliminary report was invited by an international conference on
learning technology and the learning environment in Australia, a set of learning outcomes
was identified that had been in use for several years (and recently updated) by the Torrens
Valley Institute of Technical and Further Education (TAFE) in South Australia. Their set of
learning outcomes is shown in Exhibit 6.
Exhibit 6New Designs for Learning Outcomes
Used by the Torrens Valley Institute of TAFE in South Australia
Collecting, analysing, and organizing information: locate information, sift, sort, and select what isrequired and then present it in a useful way
Planning and organizing activities: make good use of time and resources and learning to sort outwhat is important and needs to be done now
Using mathematical ideas and techniques: dealing with data and figures, complex calculations, andestimations and approximations
Using technology: combining physical and sensory skills to operate equipment and understanding ofscientific and technological principles
Communicating ideas and information: communicating with others using a range of spoken,written, graphic, and other nonverbal means of expression
Working with others and in teams: responding to the needs of others and working effectively as amember of a team in achieving shared goals
Solving problems: identifying problems and using creative thinking to achieve an outcome that isthe most desirable solution for oneself and others in practical situations
Using and understanding of culture: building an awareness of effective communications and anunderstanding of people's customs, beliefs, behaviors, ways of living, values, social institutions,and styles of communications and applying this understanding to real-life situations
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Summary
The purpose of this section was to extend the design-down process for the TYI
from learning context and signature to learning outcomes. Learning outcomes communicate
the aims of the institution in terms of how it promises to add value through the institution's
work. The outcomes should speak to and capture the full array of educational programs and
activities undertaken by the institution. After drawing implications from learning context
and learning signature for the learning outcomes, a series of concepts important todiscussion and thinking about outcomes was advanced. These concepts includedaddressing a wide range of interests, wide range of lifeplaces, wide range of talent and
human development, future orientation, change agents, excellence, consensus, andexpedience. Using these concepts, a set of design specifications was advanced to guide the
review/selection/development of learning outcomes for an educational institution.
One of the design specifications was that the learning outcomes should address the
changing nature of work, family, and community life roles and responsibilities. With this
in mind, the section includes a brief review of the major changes being faced in the United
States in these realms of life and their implications for education. Using this information
and giving due consideration to all of the other design specifications for learning outcomes,
two sets of learning outcomes were presented to illustrate new designs for learningoutcomes. One set was developed as a part of the NDTYI project, with involvement of the
NDTYI Work Group and National Design Group. The other set was selected from existing
practice and represents the learning outcomes used by a college of technical and further
education in South Australia.
In the end, the learning outcomes for a particular institution will have to be worked
out by that institution. The design specifications and illustrative new designs for learning
outcomes proposed in this report should be helpful in that process.
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CHAPTER FIVE:LEARNING PROCESS*
The learning process needs to be designed to respond to the learning context of a
TYI and its learning signature and learning outcomes. The prior selection of learning
outcomes should play a central role in designing the institution's learning process. In short,
the learning process must be sufficiently powerful to effectively and efficiently produce the
desired outcomes. The learning process is traditionally described in terms of curriculum
(content), instruction (method), and assessment (evaluation). We are recommending that
design of the learning process for NDTYI move from these concepts and artificial divisions
to others that are more integrated and better suited to the design specifications for learning
outcomes and the illustrations of new designs for learning outcomes presented in the
previous section. The design specifications for the learning process will, in turn, provide
the basis for design specifications for the organization of learning described in the next
section.
Purpose of the Learning Process
The element of learning process follows on the design elements of learning context,
learning signature, and learning outcomes. The design of the learning process brings
attention to the pedagogical challenge of assuring the achievement of the promised learning
outcomes with the learning context and learning signature kept firmly in mind. What
learning experiences (e.g., events, episodes, or activities) will result in effectively and
efficiently advancing the learning outcomes with diverse learners? What are the desired
features of the pedagogy?
Process of Developing New Designs for the Learning Process
The process of developing the design specifications for the learning process in
NDTYI and selecting illustrative new designs for the learning process involved review of
related research and best practices in view of the design specifications for learning
* The part of this section focusing on "Key Concepts Regarding the Learning Process" and the initial draftof Design Specifications for Learning Process were written by William Ammentorp. The remainingsections and overall editing was done by George Copa.
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outcomes and the illustrative sets of learning outcomes we had in mind. We also held a
focus group interview with administrative staff at Red Rocks Community College inColorado to provide insights to designing an appropriate learning process. The results ofthese activities were shared with the National Design Group, and the discussion andfollow-up staff work led to the design specifications shown later in this section.
Focus Group FindingsThe focus group interview with attention to learning process occurred at Red Rocks
Community College, located in a suburb of Denver, Colorado. The interview involved
several of the administrative staff at the college. In response to the key question about the
characteristics of the learning process where learning was really felt to be occurring in the
college, the interview participants described the following desired characteristics:
The learning process was student-centered.
The learning process involved working on real projects drawn from and valued by
the surrounding community.
The instructors were viewed as partners in the learning. They facilitated and also
learned.
The learning process had a lot of energy and excitement, and was very alive.
The learning process provided many opportunities for review and reflection onwhat was being experienced.
The learning process was characterized as a discovery experience with no oneperson having all the answers.
There was considerable pre-preparation by both students and instructors for the
learning experience.
The learning experience was issue-oriented, integrating academic and vocational
studies.
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The learning experience contributed to developing a "high-performance"communityone with a better state of social and economic affairs and with more
competence in dealing with its needs and concerns.
In order to develop a learning process with the above characteristics, the interview
participants suggested the following needed changes in the learning process:
Focusing more on delivering just-in-time learning, where the learning process is
flexible and the environment supportive of developing learning plans "right on the
spot."
Acting as if all those involved in the learning process (e.g., students, teachers,
administrators, support staff, mentors) are learners and will have an opportunity
and need to learn in the learning process.
Figuring out ways in which changes in the learning process will have "ripple
effects" throughout the college and supporting community. To be fully successful
in getting needed changes in the learning process, the whole institution and itssupporting community will have to change.
Increasing access to high quality learning resources. The learning processenvisioned requires that there be significant improvements in access to needed
learning resources to support learning anytime, anyplace, and for any competence.
National Design Group DiscussionsThe National Design Group had access to an early draft of this section (with its
review of literature), the results of the focus group, and the benefits of their discussion on
learning context, signature, and outcomes as they worked through their ideas on learning
process. Some of the points made regarding learning process were as follows:
There is a need to consider how the occupational and academic studies mesh. There
is a fundamental disconnect for these areas in the present learning process. Each
needs to be interwoven with the other, even in the context of having to educate fast.
The learning process needs to be transformed to be meaningful and useful forstudents' progress.
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Creating separate and distinct learning processes in 1,200 community colleges
(across the country) is costly and does not permit bold and visionary changes.
Through collaboration and pooling of resources, we can move from the "grownlocally" perspective to a more global perspective.
Students should leave the college with added competencies, not necessarilydegrees.
The TYI makes a contribution to the community by bringing community issues into
the classroom for joint problem-solving.
We need to find ways to bring out and use the talents that people have. We mustvalue students' time and experiences and address the real issues facing students.
There are a large number of students who would not be at the institution if they did
not find it a nurturing environment. There is a difference between providing student
services and creating an environment for students that makes them comfortable in
the institution. However, there are also some students who do not need nurturing.
For example, they just need to take calculus.
The contextual realities that affect design of the learning process include recognizing
and being willing to compete with other institutions, organizations, and agencies;
learning to collaborate with the competition in order to access important resources(e.g., with Jones Cable, Disney); making use of part-time faculty; dealing with an
increase in the number of high school graduates; responding to changingdemographics, culture, and economy; working with government systems thatsupport turf issues in higher education; and keeping up with high-performanceworkplaces outside the institution.
Faculty will have to work in teams, including secretarial staff as part of the team.
Faculty need to be guides or navigators, yet they are often isolated from the real
world. Tenure should allow faculty to be on the forefront of thinking, and yetfaculty are using tenure to save their jobs.
Knowledge will no longer be held/kept by institutions of higher education with the
advances in information technology. The half-life of knowledge is getting much
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shorter; we have to begin thinking about what it means to be knowledgeable in a
different way.
Information technology may allow college campuses to be increasingly bypassed in
the learning process.
People learn in many different ways.
The key is to align curriculum, instruction, and assessment so that assessment is
built into the learning process. For example, architecture is an area of study where
curriculum and assessment are aligned; the student is assessed on an ongoing basis.
We continue to come back to the need for teamwork on the job, high-performance
work teams and learning teams. Socially this is a big challenge for faculty who
believe that learning is individual.
The college needs to reflect a high-performance learning organizationlinked to
standards or outcomes. This means a focus on quality, contextualized in a real work
base, having assessment embedded in the instruction, viewing student as worker
and teacher as coach, and emphasizing collaborative problem solving.
People need to be engaged in the learning process. The whole process has to be
designed so that people will participate actively.
The learning process has to build on the skills and competencies of each learner and
help develop self-esteem. Many of the people we see do not believe that they can succeed in
higher education.
In addition to these statements of intent for the learning process, the National
Design Group subsequently reviewed a draft statement of the proposed design specification
for the learning process. Each statement was discussed, and many revisions were made.
The National Design Group also suggested illustrative examples of learning processes that
they were familiar with that met many of the design specifications for the learning process.
Two of these examples are included in a later part of this section entitled "New Designs for
the Learning Process."
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Connecting the Learning Process to Previous Elements of Design Process
As noted previously, if a coherent and consistent learning experience is to follow,the design-down process should flow from the design specifications for previous elements
in the design process. Care has already been taken to align the learning outcomes withlearning context and learning signature. The emphasis here will be on relating learningprocess to each of the learning outcome specifications as follows:
Be Consistent with the Design Criteria and Signature: As the learning outcomeswere consistent with the design criteria and signature, the learning processspecifications need to follow from the learning outcome specifications. The design
criteria for the learning context of TYIs focused on the characteristics of being
imaginative, directive, responsive, collaborative, accountable, and havingresources.
Each characteristic has implications for the desired features of the learning process.
For example, being imaginative in the learning process suggests thinking in fresh
ways about pedagogy, beyond the typical approaches. Being directive suggests that
the learning process should be in keeping with an overall direction selected for an
institution, which might be described in terms of particular characteristics oflearners or the learning experience. Being responsive makes some major demands
on the learning process if it is to match the needs of learners in terms of time, cost,
readiness, location, and preferred learning approach. Similar consideration was
given to the design criteria of being collaborative, accountable, and resourced.
In addition, the learning process needs to amplify the design specifications for the
learning signature. Important considerations for the learning process resulting fromattention to the learning signature included designing the learning process so that it
created an accurate image of the institution in view of its preferred identity. The
learning process must resonate with the institution's unique character; givecoherence to all components of the institution; and result in shared ownership of the
learning process by all institutional staff, students, and supporters.
Survive Tests from Key Internal and External Stakeholders for the Educational
Institutions: The learning process needs to make sense and be effective and feasible
from the view of multiple stakeholders. Students will judge the merits of the
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learning process working for them, employers will decide if the learning process
will produce the competence they need in the workplace, and funders will decide if
the process is worth paying for in view of outcomes and other options for thelearning process.
Focus on All Customers of the Educational Institution: The learning process has to
work (be effective) for all of the users of the institution, suggesting the need for
multiple approaches to reaching learning outcomes.
Address Key LifeplacesWork, Family, and Community: The learning process
must provide learning experiences that relate to major, common lifeplaceswork,
family, and community. Each of these lifeplaces makes demands on the pedagogy
of the learning process.
Represent Balanced Attention to All Areas of Human Talent and Development: The
learning process must be comprehensive and balanced in its attention to human
talent and development. Focus should be not merely on the social or kinesthetic, but
on all areas of intellectual growth needed in workplaces, homes, and communities.
Directed Toward Changing Context and Challenges of Life Upon Entering the 21st
Century: The pedagogy making up the learning process must be tuned to constant
change, not just be up-to-date at a point in time but be keeping up-to-datecontinuously. This context will call for a level of responsiveness and flexibility not
usually found in higher education.
Prepares Learners To Be Active-Change Agents in Improving the Future State of
Affairs in Society: The state of affairs in workplaces, families, and communities on
entering the 21st century has much room for improvement. The learning process
must address the role and competence of the change agent as much or more than
merely adapting to the current situation in these lifeplaces.
Involves Reaching for a Meaning of Educational Excellence that ProvidesChallenges and Opportunities: The changing context noted above will call for
rethinking what is meant by educational excellence, and these new meanings of
excellence must be embraced and be striven for by the learning process.
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Represents Goals for All Learners in TYIs: There is much inequity in access,opportunity, and outcome of higher education in relation to individualcharacteristics such as age, gender, socioeconomic status, and ethnicity and culture.
The learning process will need significant revision if it is to meet the challenge of
equity and comprehensiveness in reaching the promised learning outcomes.
Can Be Conveyed Clearly in a Short Amount of Time and Written Space: As with
the design specifications for learning outcomes, those for learning process mustalso be parsimonious if they are to have the focus and priority needed for any hopeof implementation.
Together, the implications of learning outcomes for learning process suggest a formidable
challenge to designing the learning process for an effective TYI. Major changes in the
specifications for the learning process, in contrast to what is typical today, should beexpected and will need to be firmly supported if there is to be integrity to NDTYI.
Key Concepts Regarding the Learning Process
Learning processes now in place in TYIs are largely discipline-driven. They are
drawn from a compartmentalized view of knowledge, which holds that each set of ideas
and evidence is unique. History has its own specialized structure, and only historians know
how it is to be learned. The masters of the disciplines have raised walls at the boundaries of
their domains and created political systems to ensure autonomy and survival. For the
student, the result is a puzzling array of options where special languages rule. Furthermore,
students have no way of assessing the costs and benefits associated with the choices they
face.
As knowledge enters an era of explosive growth, it also begins to manifestincreasing complexity. Old disciplinary boundaries can no longer contain a knowledge
dynamic that transcends the historical experience of the academy. This means that students
can no longer sit at the feet of master teachers who know all of the destinations on the
roadmap of their subject. Clearly, a new learning process is called forone that is freefrom disciplinary constraints and open to the informed choice of students.
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It is the thesis of this section that learning must shift from instruction of students to
the construction of meaning by the learner. In effect, teaching becomes a matter offacilitation of student choice that is informed by direct interaction with a dynamicknowledge base. Students, too, must change in response to the knowledge explosion.They cannot survivelet alone prosperunless they take responsibility for their learning
experiences and hone the skills that will make them lifelong learners (Seidman & Ramsey,
1996).
The argument we offer in support of this thesis is one that deviates from thetraditional perspectives on teaching and learning. Instead, it is drawn heavily on individual
life in learning organizations and the skills needed to be involved in ever-changinginstitutions and communities. We take the position that it is the cognitive sciences and the
sociology of knowledge in learning organizations that, together, offer the insights needed
to reform the learning processes in TYIs (Thomas, Johnson, & Anderson, 1992).
At the same time, there are important issues and developments that affect the future
of postsecondary education. Rapid changes in knowledge, work, and social life require a
"just in time" response from educational institutionsresponses which must conform to
the concern for quality that permeates organizational thought. Global communities require
learning on a similar scale; parochial ideas and practices are already obsolete and must give
way to international perspectives. And, the learning process of the future will surely be
positioned between diverse demands and limited resources.
From Instruction to ConstructionAs we begin our journey in search of new learning processes, it is important to
review our starting point. One way of putting it is that we are beginning from a static and
settled view of knowledge and learning and going to one that is ever more dynamic. To
understand our journey, we need to see clearly how our institutions and our ownexperiences determine the pathways we might select.
There can be little disagreement with the observation that our colleges are organized
around a static perspective on both knowledge and the student. Every new college we
develop and, unfortunately, most new and revised programs of study, has the familiar
academic landscape of the subject matters. The very foundations of instruction can be
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found in the relationship between knowledge and the academy. Historically, the academy
has been the sole generator of knowledge for all practical purposes, the owner of thesubject matters. In this context, the professor is the necessary mentor of those who wantaccess to knowledge. He or she has both the power and the skills needed to instruct.
There is much of the monastic metaphor at work in the traditional college. There are
high priests in each subject matter who are served by earnest monks. They, in turn, are the
instructors of the novices who are called to the intellectual apostolate. And, all too often,
what these people do is not of the world. Rather, it is disconnected from the mundaneworld of work, family, and community.
Like the church, there are canon laws that make higher education every bit asresistant to change. The Carnegie Unit, student credit hours, and full-time equivalents are
permanent features of the academy to which any new program or approach must conform.
When one considers the convoluted bureaucracies that have grown up around the subject
matters, it is little wonder that higher education is characterized by tradition and notinnovation.
The traditional academy is now threatened by the knowledge explosion (Sterman,
1985). As more and more highly trained people work outside the academy, there are new
sources of knowledgesources that are much more closely linked to the world of practice.
Corporations, human service agencies, and governments are all populated by persons with
the capacity to produce useful knowledge and the resources to communicate ideas outside
the academy. Furthermore, the sources of support for its traditional work have eroded to
the point where whole disciplines are without the resources needed to be vital players in the
business of knowledge generation (Sommer, 1995).
The shift in knowledge production and distribution away from the academy has
been documented by several writers (Crain, 1972; Dordick & Wang, 1993; Drucker, 1993;
McCain, 1990; Mulkay, 1991; Nonaka & Takeuchi, 1995; Tapscott & Caston, 1993). The
"invisible colleges" identified by Crane (1972) have been found to be extended beyond the
boundaries of the academy (McCain, 1990). These "colleges" are constantly changing
groups of knowledge workers who follow and contribute to the development of subject
matters according to their interests (Mulkay, 1991). All of this has been facilitated by two
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factors: the exponential growth of telecommunications (Dordick & Wang, 1993; Tapscott &
Caston, 1993) and the increased value of knowledge in the marketplace (Drucker, 1993).
There is a growing "electronic community," which opens access to knowledge and
allows increasing numbers of interested parties to exchange their ideas on issues(Ammentorp, 1993). Construction is precisely what goes on in these communities.Knowledge is produced and valued for its contribution to economic and socialdevelopment. In sum,
(the new mode of) . . . knowledge production is characterized by closerinteraction between scientific, technological, and industrial modes ofknowledge production, by the weakening of disciplinary and institutionalboundaries, by the emergence of more or less transient clusters of experts,often grouped around large project[s] of various kinds, and by broadeningof the criteria of quality control and by enhanced social accountability.(Gibbons et al., 1994, p. 68)
The traditional academy is now but a player in a larger arena of knowledgeproduction and usean arena in which both teacher and student are obliged to construct
their own perspectives.
Construction and InformationWe can visualize construction in action by thinking of students and teachers
wandering on an "infoscape" like that shown in Figure 8 (Roca, Ammentorp, & Morgan,
1995). Each dimension of the "infoscape" reflects a critical attribute of knowledge as seen
from the user's point of view. Accessibility refers to the extent to which the "common
speech" of users can lead them to information of interest to them. Connectedness speaks of
links among clusters of information, which enables users to construct knowledge inappropriate configurations. And relevance is a measure of the value of information to a
community of users. As these measures are applied to a particular knowledge base, the
result is a grouping of media in "islands" on the landscape. It is the task of teacher and
learner to navigate this landscape to discover the "peaks of relevance." When they ascend a
particular peak, they have the capacity to add to relevance, to make that collection ofknowledge even more valuable through their own constructions.
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Figure 8Topological Model of Infoscape
Accessing knowledge continues to be dependent upon understanding the language
of those who create and store information. In the past, this was largely in the hands oflibrarians and authors. Today, it is the electronic network and its many users that define the
common speech of the subject matters. Each Internet server creates its own roadmap to the
Infoscape, and those drawn to that site add to accessibility by refining the ways information
is addressed (Heylighen, 1995).
Knowledge is created when information is connected, as we find in the AAI (AllAspects of Industry) movement (Bailey, Koppel, & Waldinger, 1994). We see this clearlyin electronic databases where "pointers" create networks of connected information, and the
user can navigate according to her or his interests.
Relevance comes about through user experience in discovering knowledge that
addresses important problems. In the Infoscape, knowledge is not simple propositions
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narrowly applied to single fields. Instead, it is made up of a variety of media that can be
brought to bear on the issue at hand. As information media are increasingly enriched, they
provide for the features of the Infoscape: "Multimedia technologies can provide the three-
dimensional landscape of mountains instead of the two-dimensional flatland of current
presentations" (Anderson, 1992, p. 138).
Navigating the InfoscapeFinding one's way around the Infoscape is a challenging assignment. To wander
without a guide, or at least a map, runs the risk of missing the relevant "peaks" needed to
be functional in work, family, and community settings. Building a roadmap to theInfoscape is what the learning process is about. Figure 9 shows the subsystems thatconstitute the learning process in TYIs.
Figure 9Learning Process Subsystem
INFOSCAPE
CONSTRUCTION 4c7
ENGAGEMENT 4c7' INVOLVEMENT 4S7
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Figure 9 is the minimal collection of systems required to treat the totality of the
learning process. We cannot, for instance, proceed without a perspective on the state ofknowledgethat is, how it is accessed and developed. In fact, we will need a thoroughunderstanding of the Infoscape. Similarly, our constructivist approach demands an
explication of constructive behaviors in learning settings. And such behaviors do not take
place without the engagement and involvement of learners. To make the matter even more
complex, we must also pay attention to the interactions among these systems. For it is in
the "cracks" between systems where creative management can come into its own, and newdesigns can be tested.
Each box in Figure 9 contains a model, which details the dynamics of the learning
process. In the paragraphs below, each model is developed to show how they are linked in
typical educational settings.
Paradigms and ModelsIf we de-emphasize instruction in favor of construction, what is it that students
"construct"? How do they build a view of knowledge that can accommodate rapid change?
And, how do they keep track of information that is of value to them? These questions are at
the core of a learning process that emphasizes the development of paradigms and models by
each student; they provide unified perspectives that can themselves evolve in pace with
changes in what is known and how it is put to use (Copa, 1992; Richardson, Andersen,Maxwell, & Stewart, 1995).
Paradigms and models are critically important to an information-driven world. They
determine how information becomes knowledge and how individuals navigate theInfoscape. In fact, we can use a model of the Infoscape to illustrate this point.
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Figure 10Dynamic Infoscape Model
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contributions
addressibility
addchg
complexity
products
In this model, the driving force comes from the environment as complexity. Work,
family, and community are all increasingly complex, and neither individuals nororganizations can cope with their demands without access to equally complex information
(Vacas, 1990).
The construction of new knowledge (products) has two principal resultants: (1)
contributions and (2) model power. These variables serve to link students, teachers, and
knowledge workers into the network of information. Contributions add to the knowledge
base and to the connectedness of information. In this way, information becomesknowledge and can be applied to problem-solving and design activities. Contributions are
embedded in conversation as people talk about knowledge and put it to use. Because
knowledge is becoming more and more "social," it is increasingly cast in what Zadeh
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(1987) calls "commonsense" or linguistic forms. Knowledge is framed by the concepts andheuristics of everyday work, family, and community life and shaped by what we mightlabel as an "ecology of complexity."
However, knowledge is not merely conversation. Those who produce and useknowledge take on over-arching perspectives or paradigms, which enable them to visualizeknowledge of interest to them and to discourse about it. Such paradigms are what Kuhn(1970) had in mind; they are ways of putting knowledge in order so that it can facilitateproblem solving.
The Dynamics of ConstructionLearning in an Infoscape dominated by paradigms and models is a matter of
construction, engagement, and involvement. Construction means that students and teachers
collaborate to produce knowledge as well as tangible products of knowledge. Engagement
speaks to the learner's relationship to knowledge and the processes whereby it is developed
and acquired. Involvement deals with the social aspects of knowledge use. Together, these
attributes define a learning process quite different from historical experience and thetraditions of today.
The idea of construction is probably best captured by Harel and Papert (1993) when
he says, ". . . (construction) . . . happens in a context where the learner is consciouslyengaged in constructing a public entity, whether it's a sand castle or a theory of theuniverse" (p. 1). The key ideas in this definition are engagement (the learner is actively
involved in working with knowledge and not a passive receptor of information) andproduct (there is a result to learning that can be shared with others) (Bragg, Hamm, &Trinkle, 1995).
We now have three dimensions that define the learning process: (1) construction,(2) engagement, and (3) involvement. Let's look at these to see how they might shape theactivities of teachers and students in postsecondary institutions (see Figure 11).
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Figure 11The Dynamics of Construction
construction contributions
investment in technology
Through construction, learners acquire expertise in a field of study. This is a matter
of solving the problems posed by complexity in work, family, and community. Asproblems are transformed into products, learners reduce their uncertainties concerning
major issues and tasks. This places the learner in the sort of environment envisioned by
Newell and Simon (1972). From their perspective, learning is a matter of constructing an
internal representation of the task environment faced by the student. Construction,however, goes a step beyond internalization of a task or problem. It generally involves
creation of specific products that represent the learner's capacity to integrate the knowledge
and skills appropriate to the task at hand. Thus, we can see the results of learning in the
"public entities" produced by students.
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The central place of problem solving in this view of the learning process isespecially important for TYI educators. The vast range of backgrounds and objectives oflearners puts severe limitations on the utility of traditional pedagogy. There is literally noway that pre-set content or experiences can guarantee students access to the knowledge and
skills required by their personal circumstances and future plans. They are creatures of their
task environments, where their capacity to function is determined by their ability to useknowledge in the problem-solving process.
Figure 11 also shows that construction is even more complex than Harel and Papert
(1993) suggests. Once we place construction in a social environment and add faculty to the
mix, we have a set of relationships that, acting together, determine the course of knowledge
production and learning. By tracing the linking of "circles, boxes, and pipes" in thisschema, we can see how construction might work in a typical education, work, family, or
community setting. To do this, we focus on the two submodelsengagement andinvolvementand their relationships.
The Dynamics of EngagementLearners cannot solve problems nor construct products unless they are engaged in
the use of information and the tools for manipulating and transforming knowledge, energy,
and materials. Engagement refers to the motivational state where the learner's attention is
directed primarily to the task at hand (Gettinger, 1986). It is more than a passive reception
of information offered by teachers; it is active search and discovery, which may well rangefar beyond the bounds of any curricular design.
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assessment
navigation
products
fachange
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Figure 12The Dynamics of Engagement
relevant knowledge
engagement teamwork
echange
factrtly expertise
faculty training
learner direction
learning opportunities
()change
organizational support
Engagement is linked to construction through the three variables shown in Figure
12 (products, relevant knowledge, and learner direction). These define the inputs and
outputs of engagement. Products determine the development of both learner engagement
and faculty expertise. Relevant knowledge is not only augmented by engagement, it "feeds
back" to effect changes in engagement (through the exchange variable). At the same time,
engagement affects teamwork, the central factors in our view of construction dynamics.
This factor, too, is involved in "feedback" to help determine changes in both learner
involvement and faculty expertise.
The model reflects the key role to be played by faculty in the learning process.
Faculty are the navigators who assist students in discovering and applying relevant
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knowledge to the problems at hand (Fischer, Lemke, Mastaglio, & Morch, 1991). In other
words, there are no "textbook" solutions to modern problemsonly a landscape ofevidence that may or may not be relevanthence, navigational support is the key to
productive engagement. By helping learners find productive connections in evidence,
navigators assist in producing the models and paradigms that shape opportunity for learners
(Check land & Scholes, 1991). Faculty continuously review learner products with the goal
of continuously improving the product and the learning process. This brings facultyexpertise to bear on learning outcomes and helps to determine how learners will be engaged
in the future.
There is another critical "feedback loop" involved in engagement. This has to do
with the building of faculty expertise. What this "loop" does is value the products of
learning for faculty and makes possible the further development of their personal models
and paradigms (expertise). As Figure 12 shows, teamwork is a central factor in thisprocess. Faculty are no longer aloof from the learning process; they are themselvesengaged and become the beneficiaries of cooperative work.
All of this takes place in a context of learning opportunities. These are jointly
created by learners (learner direction), faculty (expertise), and the institution (organizational
support). Here our learning process deviates widely from the conventional practices ofhigher education. In place of rigidly scheduled classes, seminars, and laboratories, we have
the whole range of human problem-solving settings reflective of life in work, family, and
community. Because these opportunities are jointly created, they are valued by allstakeholders and are relevant to the best of the abilities of those involved.
The Dynamics of InvolvementInvolvement is what makes learning "social." It is like engagement in that it
expresses a motivational condition; however, the motivating force here is social. Learners
are involved in social exchanges where they find reference points for learning. But more
importantly, involvement provides opportunities for developing social skills and valueclarification that transfers to work, family, and community life (Tinto, 1989).
Learning is not merely an interaction between students and subject matters. It is a
process that is made more effective by teamwork. This is quite different from the learning
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activities that characterize the traditional classroom. Teamwork involves assisting learners
in navigating the Infoscape. Experts (faculty) are the navigators who add value to thelearning process by forging links between knowledge and social construction. But they do
it in cooperation with learners; all are members of a team. This brings the learning process
into line with the kind of organizational life facing students outside the school (Castle &
Estes, 1994).
To see how these factors help to structure the learning process, we must look more
closely at learner involvement in postsecondary institutions. In Figure 13, we showinvolvement at the center of a cluster of four social variables.
diversity
Figure 13The Dynamics of Involvement
pro social culture W involvement optionsteamwork
pro social choice
sochange inchange
student resources
faculty commitment
involvement potential
pochange
organizational support
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What makes involvement possible is the involvement options in the learning
environment and the involvement potential of learners. In fact, it is the social side oflearning that gives the educational institution its reason for being. If there were no need for
social construction, there would be no need for schools and colleges. This aspect of thelearning process may be the most challenging for those designing new educationalenvironments. The wide ranges in age, the variety of objectives, and the diversity of learner
groups mirror the realities of modern social life. As such they define new forms of social
life, which transcend the boundaries of convention. Thus, the involvement options of an
effective learning environment must be configured to help learners acquire the skills that
will enable them to function in a turbulent social milieu (Astin, 1984).
But options alone do not define social behavior. Values play a critical role in setting
the conditions under which choices are made. We reflect this fact in Figure 13 byrecognizing that there is pro-social behavior that draws people together and fostersinvolvement. Over time, such behavior builds into a pro-social culture, which canaccommodate the diversity of contemporary student populations. This is not to say that the
institution forces a value perspective on learners; instead, it is a forum for discussion of
alternative values and an environment where the implications of varying beliefs can betested. The pro-social culture also serves to support learning through involvement and
teamwork. As learners become a part of the culture, they focus their energies through the
social system of the organization and take advantage of the opportunities it provides(Lipetzky & Ammentorp, 1991).
The principal "driver" for these dynamics is the commitment of faculty. To the
extent that they see the benefit in social construction, they can themselves be motivated to
become engaged and involved in the learning process. This means that designs must bedirected at building relationships between students and faculty so that mutual benefits flow
from the social construction of knowledge. And it is organizational support that sets the
conditions under which social life can develop.
Critical Design Elements in the Learning ProcessIf commitment is the "driver" of learning, technology is the instrument whereby
learning can take place (Stuebing, 1992). Time and space limits for educational activities
are eased by information technology. In addition, technology allows learning to be
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self-paced and sensitive to different learning styles and contributes to progress being
accessed continuously (Massy & Zemky, 1996). Investment in technology makesteamwork "go" by enabling learners to access information and construct knowledge. This
is the hypertext environment where information takes on life and becomes knowledge. In
Barrett's (1992) words,
Hypertext is an embodiment in a machine of the social construction ofknowledge in the human domain of thought and language. Hypertext,hypermedia, [and] multimedia support all of the functions that define socialconstruction: the collection and classifying of texts, the review anddeconstruction of these texts, the exchange of texts among peers, [and] theempowerment of the individual through the ability to create marginalia(which may eventually take center stage). And computer media can do all ofthese things quickly, with fine or coarse-grained thoroughness, and withcomplete documentation of every interaction with a text or anotherindividual. (p. 9)
But technology alone will not suffice to shape the learning process. In our models,
we have isolated several other design elements that can be used to organize and manage
learning in TYIs. Foremost among these is organizational support. Support ranges from
resource supply to the organizational culture, which may or may not nurture the social
construction of knowledge. If new designs are to realize the potential inherent in the above
systems, schools and colleges must themselves become learning organizations (Senge,
1990). They must construct new social realities that reflect all aspects of the learning
process.
The other key variable that cuts across our systems is that of faculty expertise and
commitment. In the past, colleges have left this resource in the hands of individual faculty
and paid little, if any, attention to its potential as a learning resource. This is no longer
sensible; faculty are just as valuable to the college as players are to a professional sports
team. They must be nurtured, developed, and shaped to respond to the demands ofcomplexity and diversity. Each faculty member must become what Schon (1983) calls a
"reflective practitioner," evaluating experience to help form the collegiate culture into a
social milieu where construction is encouraged, informed, and facilitated.
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Design Specifications for the Learning Process
To get a sense of the "well-constructed" student, consider the attributes of a modernsoftware "agent," an alter-ego who can probe the intricacies of electronic databases. Asoftware agent is a computer program that acts in meaningful ways in a social context.According to Etzioni and Weld (1995), characteristics of such agents are as follows:
Autonomous: Having the ability to take initiative that is
goal oriented
collaborative
flexible
self-starting
Continuous in Time: They are not one-shot processes that consider only simplelinks among information inputs.
Believable Personas: They can interact with other agents and humans.
Communicators: They are skilled in complex communications that facilitate goal
attainment.
Adaptable: They have the capacity to respond to changes in their environments.
Mobile: They are able to fit into different contexts and systems. (p. 45)
These are, of course, precisely the attributes that a well-educated student needs tobe an effective player in an information-rich environment. They are also the characteristics
of an effective performer in a modern learning organization (Senge, 1990). When they are
compared to current learner outcomes, we can see an overlapping of objectives that draws
the learning process into the learning organization.
Although each new educational design must be unique, there are certain criteria thatmust be honored if the design is to be relevant. Foremost among these are the following:
Multimedia: Environments can no longer rely on a single medium for learning.
Students must have flexible access to the whole range of media with a primacy ontimeliness of information and availability.
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Networking: These environments must provide for flexible links between learners
and information and among learners. Teamwork, as well as individual activity,
must be supported and dynamically configured (Holton, 1995).
Global: In both knowledge and delivery of learning opportunities, the environment
must be truly global. Parochial views of knowledge must give way to international
perspectives and to the critical examination of alternative field paradigms (Riegle,
1995).
Social: Learning can no longer be an individual matter; it must be framed in a social
context and must address social issues. It is truly the "whole person" who is at the
center of learning, with knowledge and environments in support of her or hisdevelopment as a social being.
Values: Learning is also about choice. As a person builds expertise, she or he
selects information and constructs meaning. There is a larger sense of choice,which comes into play when expertise is put to work. Choice and the values that
shape its options cannot be ignored in design but must have a central place in the
conversations among learners, knowledge workers, and those who generate new
knowledge.
The transition to a constructionist perspective on learning probably lies along a
continuum like the one shown below:
Instruction Work-Based Team Goal Directed Construction
Learning Learning Learning
Each point on this scale includes all those to its left. Team Learning includes both
Work-Based Learning and Instruction. This scale pictures a range of learning alternatives
that can accommodate many different student needs and styles as well as the following
roles for teachers:
Instruction: Lectures and other didactic teaching practices are at the center of
instruction-based learning processes. These approaches grow out of the subject
matters to define the traditional academy.
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Work-Based Learning: On-the-job-training, apprenticeships and the like are used to
give the student a hands-on learning experience. It is a key component of school-to-
work modelsan important step in "unfreezing" instructional systems (Bragg etal., 1995).
Team Learning: Collaboration is an emerging theme in all aspects of organizational
life. It is no less so in learning, where team efforts have been shown to be highly
effective in improving student engagement in the learning process and in connecting
learning to the external environment (Mathews, 1995).
Goal Directed Learning: For the individual student to become adept at directing his
or her own learning, each must develop a goal and a plan for its attainment. Goal
directed learning connects the goals of the student with the objectives the college
offers (Ram & Leake, 1995).
Construction: All of the above learning modalities come together as students work
in teams, pursuing their personal goals through collective construction of products
and new knowledge. The shift in learning from instruction to construction is the
fundamental change proposed in the NDTYI model (Harel & Papert, 1993).
With this background in mind, the design specifications for the NDTYI learning
process are as shown in Exhibit 7. The major dimensions of the learning process are that it
is relevant, engaging, involving, and constructive for learners.
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Exhibit 7Design Specifications for the Learning Process
Aligns with the learning context, signature, and outcomes: Learning process pays close attention tothe design specifications for previous design elements.
Results in learning products which improve the community: Learning process produces productswhich are valued by the community external to the institution.
Links to internal and external standards: Learning process is responsive to the expectations of staffand the wider community (e.g., needed to continue learning at other educational institutions,occupational skill standards).
Applies continuous assessment to improve learning: Learning process uses frequent and immediateassessment and feedback to improve the learning experience.
Personalizes to the needs and prior experiences of each and every learner: Learning process is tailored
to the unique situation and experiences of each learner with the learner at center of the planningprocess.
Provides multiple pathways to reach learning outcomes: Learning process provides several ways tolearn the same thing.
Builds the self-esteem of each learner: Learning process is a positive and energy-producingexperience for learners.
Is managed by learners in consultation with learning staff. Learning process is managed by thelearners with guidance by staff.
Employs collaborative learning in problem solving: Learning process involves working as a smallgroup or team to solve problems.
Creates strong sense of learning community: Learning process builds a close and caring relationship
among learners.
Engages the learner in inquiry (research) and knowledge construction: Learning process involvesstudents in the research and development process and forming meaningful knowledge.
Links to global information network: Learning process is tied to and uses electronic informationnetworks (e.g., Internet).
Guides by experienced navigators: Learning process is shaped by knowledgeable staff who are very
familiar with using information networks.
Uses learning projects connected to the needs of the community: Learning process uses real projectsdrawn form the needs of the community as a context and content for learning.
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New Designs for the Learning Process
With the learning process, the tact taken in describing exemplary new designs wasto identify and describe two examples of existing learning processes in TYIs that illustrate
several of the recommended design specifications. Undoubtedly, there are many suchexamples in practice of which we are simply unaware. We chose examples recommended
by the National Design Group from institutions with which they were familiar.
Project SynergyProject Synergy (Miami-Dade Community College, 1995) is based out of Miami-
Dade Community College and is being used in several colleges across the country. Inessence, the purpose of the project is to provide an opportunity for learners to manage their
own learning of developmental/remedial skills, which are prerequisite to pursuing more
specific programmatic study. The project is computer-based and draws on a wide variety of
learning materials to learn particular skills. The learner has multiple options in the materials
that are used, so an individualized learning process can be designed. Assessment is built
into the learning experience in a continuous way. Learners can start at a variety of points asa way to take credit for what they already know and build from there. Since the learning
experience is computer-based, students can access the learning process anytime andanyplace where a computer, which is networked to the system, is available.
Project CWELL
Project CWELL (Consortium for Workforce Education and Lifelong Learning)(Sticht, 1994) involves the San Diego Community College District in a partnership withSan Diego State University and the Applied Behavioral and Cognitive Sciences, Inc., with
funding from the William and Flora Hewlett Foundation. Teams of students, guided by afaculty member, are engaged in learning projects that focus on doing research anddevelopment in the community of San Diego. Students are viewed as student researchersand produce products needed in the community (e.g., a recent team was recognized in thelocal newspaper for developing a new curriculum to improve GED preparation). Students
are involved in selecting the problem to be addressed, designing the problem-solving
approach, doing the needed research and development, and producing a solution.Collaborative problem-solving is central to the learning experience, as is the use of internal
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and external standards, along with viewing the TYI as a source of research anddevelopment with student participation.
Summary
Throughout this section we have emphasized the social construction of knowledge.
Individualized, academic control over knowledge production and distribution is rapidly
giving way to a diffused social constructionism where all users of informationindividually or through an organizationare involved in transforming understanding. This
is the central dynamic that informs all new designs for postsecondary education.
What we hope to leave with our students is, first of all, an appreciation ofcomplexity; respect for the unknown along with the confidence to do something about it.
Secondly, it is the task of educators to build the conversational foundations forunderstanding. Students must speak the languages of relevant subject matters and must be
able to master new dialects as they appear. Finally, they need to possess useful mental
models of the human and material worlds they inhabit so that they may constructknowledge and its useful products.
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CHAPTER SIX:LEARNING ORGANIZATION*
First we need to clear up what might be an initial confusion in the use of the term,
learning organization. The reference is not to learning organization in the sense used by
authors such as Senge (1990). Rather, our intent is to refer to the organization for learning
in the TYI with the organizing being supportive of the learning context; learning signature;
learning outcomes; and, specifically, the learning process specifications already set forth in
NDTYI. When considering what dimensions of an educational institution can be organized,
the typical dimensions that come to mind are the organization of students, time and time
schedules, learning settings (i.e., on or off campus), staff, learning processes (i.e.,pedagogical arrangements and infrastructure), and decisionmaking. Organizational attention
might also go to technology, resource allocation, and functions within the institutions (e.g.,
admissions, guidance, instruction, placement, institutional development).
With this said, the idea of learning organization in the Senge sense will be given
attention in this section because learning organization with this meaning is a good backdrop
for organizing learning in NDTYI. It models the dynamics in organizing for learning thatwe have in mind.
Purpose of the Learning Organization
The purpose of the learning organization element in the design process is to address
the structure and infrastructure of the TYI to ensure that it is aligned with and supportive of
the other elements of the design process, particularly those elements that have already been
addressed. In turn, the design specifications for the learning organization will have direct
implications for the design process elements to follow such as learning partnerships,
learning staff, and learning environment. It is at this point in the design process that the
reality of the degree of change that will be required to work effectively in the projected
learning context and with the recommended learning signature, outcomes, and process
becomes apparent. With the design specifications for learning process, some feeling of the
* The part of this section focusing on "Key Concepts Regarding the Learning Organization" and the initialdraft of "Design Specifications for the Learning Organization" were written by William Ammentorp. Theremaining sections and overall editing was done by George Copa.
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change is noticeable, but many of these concepts are already part of the higher education
rhetoric and jargon. Now as the organization for learning comes into focus in response to
seriously supporting the envisioned specifications for learning process, those involved in
the planning and operating of institutions begin to see that they will face major changes.
At this point, the educational designers and stakeholders have at least two clear
options: (1) keep going and map out the design specifications for learning organization with
the idea that what has come before is really true and the organizational changes are only
speaking more of the truth; or (2) go back and alter the design specifications for learning
context, signature, outcomes, and process as really not needed. The learning organization
element of the design process will take the first option and is used to provide guidance to
the organization of time, students, staff, learning process, learning settings,decisionmaking, technology, facilities, and governance.
Process of Developing New Designs for the Learning Organization
As with the learning process element of the design process, the designspecifications for learning organization were developed on the basis of a review of literature
and best practice, a focus group interview with TYI staff at De Kalb Community College in
Atlanta, and discussions by the National Design Group. The literature review is presented
under the later heading of "Key Concepts Regarding the Learning Organization."Highlights from the focus group interview and National Design Group discussions are
presented in this section.
Focus Group FindingsThe focus group interview which dealt with learning organization was held at
De Kalb Community College in Atlanta, Georgia. De Kalb Community College has three
campuses serving the downtown and suburban areas of Atlanta. The interview was done
with about 20 members of the faculty, student services staff, and administrative staff. The
group was split into two small groups, and the interviews were done simultaneously by
two members of the NDTYI staff. The lead question for the interview asked the group to
think about times when they felt learning was really going on and then to describe how
things were organized to support the learning. Indications that learning was taking place
were as follows:
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When teaching and learning began to blur and I as teacher was both learning andteaching.
When the focus of learning was real (e.g., doing pro-bono legal work representing
real people).
When there was the opportunity to apply learning.
When learning was timed to when it was really needed.
When students had a role in deciding what was to be learned and how it was to belearned.
When students are not afraid to take the risk and speak out concerning their ownconcerns and views.
When students get immediate feedback.
When students have access to concrete examples of what they are learning about.
When students did research.
When the time schedule was open ended (e.g., Socratic method used).
When students saw connections of learning to their lives.
When it was realized that learning can occur anywhere.
When the learning was very personal, one person at a time.
When the learning was recognized by the learnerthey got immediate feedback.
When students worked in small groups and helped each other.
When students could learn at their own pace and schedulenot locked into timeconstraints.
When there was a lot of demonstration and coaching by the teacher.
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When the lines between real courses (during the day) and continuing educationcourses were blurred.
When staff were connected across the disciplineswhen we worked together with
a unified approach.
When we started with projects, and students produced tangible products.
When we were sensitive to cultural differences.
When staff development occurred across the whole staff.
When faculty and students had ready access to technology for all curricular areas.
When the faculty acts more as a coach.
When students are comfortable in terms of access to refreshments and seating.
When students take responsibility for their learning.
When the community is involved in the learning experience.
When students feel they are part of a "family" of other learners.
National Design Group DiscussionsA major portion of one of the National Design Group meetings was devoted to a
discussion of learning organization, and later meetings were used to review drafts of the
design specifications for learning organization. The major ideas and suggestions thatemerged in the discussions were as follows:
There are benefits from co-learning by teachers and students.
Students should be involved in developing the learning process.
We should shift from fixed time and variable achievement to variable time and
common achievement of mastery; time must be viewed as resource and not aconstraint.
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Before putting up new buildings, we need to take care of what we have and explore
more joint use of existing spaces in the communityleveraging other facilities.There simply are no more resources to build new space.
Do we need a place called a college with the advances in distance learning and
technology? Learning need not be fixed in time or place with current information
technology.
Some students need the protection and sense of place given by a college campus.
There must be many ways to go about learning.
There should be rewards for learning.
A mix of diverse people contribute to learning.
It is important to carefully monitor student progress and provide a strategy tosupport students when support is needed.
Learning in the context of application has value.
Cooperative learning is important.
Students should pay for achievement of learning outcomes, not time spent incourses.
It is fundamental that the technical and academic areas be integratedorganizationallybe part of one system.
There is a need to capture and support both formal and informal learning.
There is a need to institutionalize collaboration inside the college and externally with
the community.
There is a need for "charter" colleges, where new forms of learning organization
can be developed and tested.
The ideas from the focus group interviews and National Design Group discussions
were used to shape an initial draft of design specifications for learning organization in
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TYIs. The draft specifications were then reviewed by the National Design Group at a later
meeting.
Connecting the Learning Organizationto Previous Elements in Design Process
The preceding steps in the design process have set the stage for a transformation of
the TYI. The design specifications for learning organization suggest fundamental changes
in the organization, operation, and management of higher education. We can see thesignposts of change in the organization of learning in each of the design specifications for
the previous design elementthe learning context, signature, outcomes, and process. The
learning organization must be fitted to the design context for TYIs described by theconcepts of imaginative, directive, responsive, collaborative, accountable, and resourced.
Taking responsive as an example, the organization of learning must be attuned to the goal
of accessibility in terms of cost, time, learning style, age, geographic location, readiness,
and ethnicity:
Alignment with learning signature means, for example, helping to project an image
of the institution that reinforces its chosen identity: Alignment with learningoutcomes on one dimension means reaching for educational excellence that provides
challenge and opportunities.
It results in learning products that improve the community: For the learningorganization to support this process specification, learning must be organized in
close concert with the needs of the community and provide easy opportunity to
actually produce significant product.
It is linked to internal and external standards: Learning organization that is aligned
with internal and external standards will mean opportunities to involve those who
know and assess the standards. For external standards, this will mean a role for
community-based evaluators and opportunity to demonstrate competence in real
work, family, and community settings.
It applies continuous assessment to improve learning: This process specification
means that learning will need to be organized so that feedback on progress is
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continuous and is communicated and taken seriously by those responsible for thedesign of the learning process.
It is personalized to the needs and prior experiences of each and every learner:Organization of learning to meet this learning process expectation means carefulinitial and ongoing assessment of each learner, development of individual learning
plans with the learner actively involved in developing the plan, and learningorganized to be sufficiently flexible to meet the needs of a diverse array ofindividuals.
It provides multiple pathways to reach learning outcomes: Learning organization
will need to move away from the expectation that one or even a few paths tosuccess are sufficient. Learning organization will need to be more like a complex
pathway system with multiple routes and good signage to various destinations.
It builds the self-esteem of each learner: Learning organization will need to bring
students into the learning process at places where they can be successful andprovide immediate reinforcement when and wherever learning occurs.
It is managed by learners in consultation with learning staff: Learners will need to
play an active role in organizing learning to meet their needs.
It employs collaborative learning in problem solving: Learning will need to beorganized so that students have ample opportunities to collaborate and develop
problem-solving skills.
It creates strong sense of learning community: Organization of learning must beplanned with the attributes of community building in mind. That is a strong sense of
caring for each other, a shared set of values, and opportunities to know and develop
trust in one another.
It engages the learner in inquiry (research) and knowledge construction: Learning
must be organized so that students are involved in constructing knowledge much
more frequently. This demands flexible time, access to learning resources, and
opportunities for feedback and reflection. And the institution must begin to think of
its role and mission in research and service along with teaching.
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It is linked to the global information network: Learning must be organized to
provide ready access to global information networks and international experiences
on campus and throughout the world.
It is guided by experienced navigators: Staff must be organized in a way thatdevelops and uses skills in guiding learners in the process of knowledgeconstruction, drawing on multiple disciplines, and working in multiple settings.
It uses learning projects connected to the needs of the community: The implications
for learning organization are quite clear here. The community becomes very central
to learning, and lines are blurred between campus and community. This will be
essential in planning and supporting the desired learning process.
Key Concepts Regarding the Learning Organization
The learning organization has become a central concept in both the language of
organizational practice and in the literature of organizational theory and research. Itrepresents a productive response to the uncertainties of a turbulent environment. Despite the
popularity of this idea, we find little evidence of such learning activities in educational
institutions. Instead, we find schools and colleges that can be labeled teachingorganizations, where there is little use of information for purposes of organizational
learning. NDTYI attempts to change the collegiate metaphor from teaching to learning. It
defines the information flows needed to foster student learning and to link the academy to
its environment. Through the use of modern organizational research, NDTYI develops a
design for the learning college. This design takes shape in models of the essential systems
needed to promote organizational learning.
In developing this chapter, we attempted to strike a middle ground betweenemphasis on structure versus emphasis on process. Such a middle ground lies between the
conceptual approaches to organization design and structural designs like those described by
Richardson (1991). Our approach is very much in line with Senge (1991), if one includes
his analysis of microworlds in the design process.
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The transformation called for in these steps is one that changes the college from a
teaching institution to a learning organization. If the college is to be about learning, it mustlearn about itself, its work, and its environment.
The Teaching InstitutionSchools, colleges, and universities have one basic characteristic in commonthey
are teaching institutions. They teach in the sense that information is supplied to students by
experts. The information they provide is lodged within a curriculum that is relatively static
in the short run and only marginally dynamic in the longer run. They are institutions in the
sociological sense of the word. That is, they exhibit certain patterns of organization and
standard sets of roles for both staff and students.
More to the point of this section, the teaching institution is a prisoner of a paradigm
that cuts across all educational organizations. This is a perspective that sees the work of
schooling through the lens of resources. Students are counted only as FTE (full-time
equivalents), who generate an average level of tuition so that revenues can be estimated. In
the case of the school, the concern is limited only to enrollment or ADA (average daily
attendance) since there is no other revenue. On the expense side of the ledger, it is the 1- i h
faculty and their average salary that expresses costs. This gives rise to a narrow view of
productivity where SCH (student credit hours) are the bearer of the costs of productionembodied in faculty (Massy, 1991).
Nowhere in this paradigm is any attention paid to learning. Not even in the limited
sense of costs per unit gain. Learning is assumed to take place whenever SCHs are
delivered. And the magnitude of learning is reflected in the amount of "seat time" spent by
students to accumulate "credits" toward some license or degree. There can be no argument
with the proposition that education is instruction and that, for the most part, it takes place in
the institutional frame defined in the above paragraphs.
Here is the starting point for the organizational design process. To be seen ascredible, any new design must begin with the concepts and language of the "Financial
Management Paradigm" (Bruegman, 1995). There are at least three reasons why this
paradigm must be taken into account. First, the institutional system of higher education
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speaks this peculiar dialect. Students attempting to move from one organization to another
must measure the value of their learning in terms of "credits."
Second, those who staff and manage schools and colleges see their world in terms
of this "ruling paradigm." They see students as seekers after "credits"; they allocateresources according to the variables of "1-qb" and "tuition"; and they organize themselves
in divisions and departments that house "credit-based" subject matters. Finally, the buyers
themselves, the students, expect organizational forms and practices consistent with the
paradigm. They know that "credits" are the coin of the realm, and they are unconvinced that
alternative products such as learning outcomes have value in the marketplace.
These attributes define an organization that is, in every sense of the word,"collegiate." It is hierarchical in structure and committed to the symbols of status that hold
the university in highest esteem and relegate the TYI to the lowest echelon. It is anorganization that is balkanized into departments that reflect ancient subject matters;divisions which, in subtle ways, speak to a hierarchy of prestige. The attributes of"collegiality" can be summarized as in the following:
Signature Logo
Outcomes Subject Matter
Learning Process Instruction
Organization Collegiate
Staffing Tenured
Partnerships One Way
Environment Campus
Celebration Graduation
Finance Line Item Budget
The "collegiate" organization is managed from a bureaucratic perspective which
uses the budget cycle as its principle point of reference. In effect, managers use a "single
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loop" structure that uses year-end data to plan for the next year. The result is a ponderousorganization, ill-equipped to function in a rapidly changing, global environment (Pew
Higher Education Roundtable, 1994). And it is this environment that is forcing a newdesign on the academyone that is able to foster learning and has the capacity to learnabout itself and its future prospects.
The Learning OrganizationIn the turbulent environments of modern organizations, survivors, to say nothing of
those who will succeed, are the businesses, agencies, and schools that are able to learn. To
quote Senge (1990),
This, then, is the basic meaning of a "learning organization," anorganization that is continually expanding its capacity to create its future.For such an organization, it is not enough merely to survive. "Survivallearning" or what is more often termed "adaptive learning" is important,indeed it is necessary. But for a learning organization, "adaptive learning"must be joined by "generative learning," learning that enhances our capacityto create. (p. 14)
Thus, learning implies both the capacity to "fit" to the environment and to shape it toward a
productive future for the organization.
As we move toward this objective, it is necessary to leave inappropriateorganizational metaphors behind (Morgan, 1986). Old paradigms rely on hierarchies,
bureaucracies, and, in education, instruction/finance. They have no survival value in a
modern, global society. In their stead, we need organizations that can generate newknowledge and the systems to put it to work (Mason, 1992). This means that a new
organizational design cannot be framed exclusively in student credit hours, full-time
equivalent faculty, and credit-based courses. Instead, design must be described in a new
language where learning takes center stage (Barr, 1993).
The language of the learning organization centers on information. This is in marked
contrast to other metaphors where roles, structures, and power are the topics ofconversation. In education, the work of the organization is compartmentalized by thesubject matters owing their form to ancient philosophic principles. These sameorganizations manage day-to-day affairs by simple divisions of labor that hearken back to
the colonial foundations of the academy. To make it possible for these organizations to
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learn requires more than a little cultural transformation. The current management culture
must alter its financial base to incorporate partnerships and innovation. And the academic
culture must alter its view of subject matter and accommodate a learning perspective.
Such fundamental transformations require a radically different perspective on the
structure of the college. The collegiate model so familiar in educational organizations will
be replaced by dynamic structures that foster innovation within the organization, adaptation
to the environment, and, above all, responsiveness to learners (O'Banion, 1995).
If the NDTYI is to foster learning, it follows that the organization must beconstructed from this starting point. When learning is shaped to the capacities of students
and the requirements of social and economic life, the foundation of the learningorganization is in place. In Figure 14, we show the flow of information associated with the
learning process.
Figure 14Information Flows in the Learning Process
ENGAGEMENT
CONSTRUCTION
PROGRAM RELEVANCELEARNINGPROCESS
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STUDENT COMPETENCY
DESIRED LEVEL OF COMPETENCY
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The "Learning Process" of this new organization is at the center of Figure 14; it
includes the set of activities that facilitate student interaction with knowledge and with one
another. It is the organizational site where construction has replaced instruction.
In order to put the Learning Process in an appropriate framework, we must provide
for the use of information in organizational learning. Information about the results of
constructive learning activities must be "fed back" to effect changes in the learning process.
This is essentially a "Continuous Quality Improvement" (CQI) function in which student
assessment is used to improve the performance of the learning process (Langford &Cleary, 1995). Figure 14 shows that the college has a goal for the Learning Process in the
form of "Desired Level of Competency." Based on information about work and social life,
the college can determine what the student must know and be able to do in order to be a
fully functioning citizen (Astin, 1995).
The standard of Desired Level of Competence is used to evaluate the results of
assessment of "Student Competency." By comparing assessments to the standard, thecollege can initiate "Adaptations" that modify social "Involvement" and learning"Engagement." These modifications lead to changes in the "Construction" experiences of
students to bring resultant Student Competency into line with the Desired Level ofCompetency.
Loops of this type replace the traditional hierarchical structures in the learning
organization. They use information that compares current conditions, processes, andoutcomes against desired standards to initiate corrective actions. The quality of the resulting
performance depends upon the accuracy of information passed along the loop, the speed at
which the loop processes information, and the extent to which key processes and actors are
included in the loop (Richardson, 1991). These are also the attributes of CQI structures as
they have been implemented in education (Spanbauer, 1992).
Figure 14 is the "fast loop" in the learning organization. It produces change on a
time scale that is measured in days or hours to adapt learning experiences to the student. As
learning experiences are aggregated over time, there is a larger concern having to do with
the match between the "Desired Level of Competency" and the demands of work and social
life. The "learning loop" that addresses this match is shown in Figure 15.
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Figure 15Information Flows in Learning Goal Setting
DESIRED LEVEL OF COMPETENCY
(4)GOAL ADJ1,STMENT\ENTERPRISE EFFORT
LEARNING GOALSETTING
EMPLOYER DEMANDS
RCM
Using worklife as one context for developing and assessing learning outcomes, in
the "Learning Goal Setting" loop, information is used to compare current goals with regard
to Desired Level of Competency with "Employer Demands." By taking measures of student
functioning in the workplace, the college can assess the extent to which it is preparingstudents appropriately. These comparisons lead to discrepancies between "what is" and"what is required" and are indicative of needs to engage in "Goal Adaptation" which, inturn, leads to changes in the Desired Level of Competency. "Responsibility CenteredManagement" (RCM) is the name of this process. College resources are directed to thosegoals that are most in line with the expectations of employers (Robbins & Rooney, 1995).
Over time, changes in societal expectations are followed by the college so that students areprepared for current realities.
This loop is somewhat slower than that shown in Figure 14. However, it is a loopthat must function much more rapidly and accurately than the traditional college program
advisory committee if it is to respond to the accelerating pace of change in modern
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economic life. It is also a loop that is in continuous operation as the college engages inenvironmental scanning and goal adaptation.
There is, of course, a larger issue having to do with the capacity of students tofunction effectively in family and community, as well as in the workplace. To address theassociated competencies, the college must make decisions concerning which learning goalsit seeks to emphasize. In effect, the college must set priorities among learning goals to givestudents the best possible preparation. In Figure 16, we show the information flowsassociated with this decision.
Figure 16Information Flows in Organizational Priority Setting
GOAL ADJUSTMENT
PRIORITYSETTING
PRIORITY SETTING
ECONOMIC AND SOCIAL CONDITIONS
ORGANIZATIONAL MISSION
VCM
"Priority Setting" is where the organization learns about the efficacy of its"Mission." If Mission does not address the "Demands" of social and economic life, neworganizational goal priorities must be determined. This involves "VCM" (Value Centered
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Management), where stakeholders debate what the organization is about and howeffectively it prepares students (Whitaker, 1994).
Finally, there is an overall concern with organizational vitalitythat is, the capacityof the college to survive and prosper in the very long run. Vitality is ensured in the learning
organization by information flows that speak to the needs for NDTYI as shown in Figure17.
Figure 17Information Flows in Organizational Design
ORGANIZATION VITALITY
MISSION CLARIFICATION
DESIGN
ENVIRONMENTAL DYNAMICS
DESIGN EFFORT
Constant attention to "Vitality"that complex of resources, market presence, andstaff motivationis the driving force behind "Design" efforts. As the college experiences
its relationship to the environmentthe local, national, and global realities of modern lifeit can determine whether current "Mission" emphases guarantee future "Vitality." Bytracking organizational performance on key indicators, the college can make a generalassessment of current Vitality and gather important insights into future prospects(Community College Roundtable, 1993). In the "Design" process, the institution shapesMission to the ever-changing dynamics of the environment.
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The Structure of the Learning OrganizationThe four loops pictured in Figure 17 constitute the structure of the learning college.
They are "nested" within one another and connected by key relationships. For instance, the
Design loop is connected to the Goal Setting loop by the "Organization Mission." Thus,design decisions help to set goal priorities and the effects of these decisions are feltthroughout the organization. This example does not, however, imply a hierarchy of causeand effect. What happens is that Design decisions find their way to the Learning Process,
which takes many other factors into account in shaping student competency. And it isstudent competency that relates the college to its environment to complete the circle.
Interdependency among learning loops can be shown by the "nest" displayed inFigure 18. Structure in the learning organization is found in the exchange of informationwithin and between these loops. At any point in time, there will be an observable structure,but it will be temporary. As the environment changes, so will structure. Organizationallearning is the result; the college becomes a continually adapting system of relationships,which ensures its vitality in a turbulent world (Yates, 1987).
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Figure 18Information Flow Loops in the Learning Organization
VITALITY
PRIORITIES
GOALS
110, OUTCOMES
CQI
RCM 4
vc:m
DESIGN
Design Specifications for the Learning Organization
Given the above ideas and concepts, the recommended design specifications for the
learning organization are shown in Exhibit 8.
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Exhibit 8Design Specifications for the Learning Organization
Aligns with the learning context, signature, outcomes, and processes: Learning organization paysclose attention to the design specifications for previous design elements.
Responds to the unique learning plans of learners and recognizes and uses prior experiences oflearners: Learning organization must make a firm commitment to personalizing learning byassessing what the learner brings to the learning process and building on this assessment inplanning subsequent learning experiences.
Learner organization supports formation of strong learning communities: Learning organizationmust create a sense of smallness and provide opportunities for learners to work in teams and learninformally.
Learning process organization supports integration of general and technical subject matterareas andcollaboration between the institution and the community: Learning organization must naturallydraw together and blur boundaries between general and technical subject matter and institution andcommunity.
Time organization supports flexibility (e.g., just in time, learning in breath and depth) in learningprocess: Learning organization must provide the flexibility in time essential for learners to engagein more project-based (constructivist) learning focused on producing products valued by thecommunity.
Staff organization supports becoming very knowledgeable of learners, building strong learningcommunities, using the community as a learning context, and integrating subject matters: Learningorganization must commit to flexibility and training for staff to personalize learning, managecommunity-based learning, and work in inter-subject matter teams.
Technology organization provides ready access to information and resources to support learning:Learning organization must deploy technology so it is decentralized and personalized.
Environment organization creates flexibility, access to multiple learning settings, and buildinglearning community: Learning organization must support learning in multiple settings and settingswhich adapt quickly to the needs of the learning process.
Decisionmaking organization involves learners and supports making decisions as close as possibleto those most affected by consequences of the decision: The learning organization must commit tokeeping learners and staff informed about and involved in resolving issues and concerns affectingthem and the institution.
Governance organization supports continuous institutional responsiveness to the needs of society,the local community, and learners: The learning organization must support governing theinstitution in a way that ensures the institution's vitality and nurtures quality learning experiences.
A more detailed explanation of each specification is as follows:
Organizational elements should be aligned with the learning context, signature,
outcomes, and processes.
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New designs for learning organizations must be shaped by the requirements set by
the learning process, which in turn is based on learning context, signature, and
outcomes. As those requirements are aggregated, they define the needs forcollecting information for the purposes of student learning and for flows ofinformation that make for nimble, imaginative decisions. In effect, the learning
process must be surrounded by information structures which make it possible for
the organization to engage and shape its environment. This is especially critical for
the postsecondary institution as it takes on the responsibility for individual and
community development.
The organization should be responsive to the unique learning plans of learners and
recognize and use prior experiences of learners.
There is, in effect, no standard learning process organization. Instead, each student
has a learning plan that specifies the experiences that will move her or him toward
her or his personal goal. The learning plan is dynamic in that it is continuallyrevised in light of the learning experiences of the individual (Sinclair Community
College, 1994). This is continuous quality improvement in actiona new design
for the planning and management of learning. The institution must make it a firm
priority to assess the knowledge the learner brings to the learning process and build
on it in planning subsequent learning experiences. This will mean that each and
every student will be given individual attention in the organization of the learning
experiencethe "moment of truth" regarding the commitment to student-centered
learning. Somehow the institution must be brought around to marshal and organize
its learning resources with the learner at the center, rather than being driven by
staffing patterns or program structures.
Learners should be organized in a way that supports formation of strong learning
communities.
Business and social organizations of the future will be characterized by intensive
social exchange. People will work in teams and will be drawn together incommunities where common interests are shared on a global scale. To function in
such a future, individuals will need social competencies that can only be gained by
experience in learning communities where students are involved with one another
and engaged in the learning process. They should come to see the attributes of
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community, and how the attributes are developed and maintained, as well as the
consequences of lack of community. Creating a sense of smallness in organization
and designing to maximize informal learning are key factors in supporting and
taking advantage of building learning communities.
Learning processes should be organized in ways that support integration of general
and technical subject matter areas and collaboration between the institution and the
community.
Historical divisions between academic and vocational curricula are a thing of the
past. The challenges and opportunities of work, family, and community life do not
come separated into each of the disciplines; rather, they come with the need to draw
from and integrate several subject matter areas. The TYI must clearly and boldly
move beyond the separation of disciplines if it is to be organized in a way that
supports the learning process we have recommended. Then it will have a reasonable
chance of reaching the learning outcome specifications that have been set forth.
Similarly, close collaboration between the institution and the community must
become the expected and achieved norm in the way the institution operates. This is
what Massy (1991) calls an "open system". There is no hope for the college that is
disconnected from its environment; it cannot obtain the resources, knowledge, and
clients it needs for survival. To be "open" means that meaningful exchanges take
place between the college and its community. It is not realistic to pose the learning
outcomes and processes advocated by NDTYI without taking the collaboration with
community seriously; this topic will be taken up more directly in the next chapter on
learning partnerships. Institutions of higher education must quickly move away
from the current mode of being fairly isolated from the community in location (often
on the edge of the city, surrounded by huge parking lots and sometimes imposing
walls), mode of delivery (come to campus, during the day), and opportunity for
regular faculty to be available to guide learning in community contexts.
By overturning traditional patterns of organization, the newly designed college
makes it possible for new subject matters to emerge on demand. Knowledge is truly
integrated in ways that foster the production of new knowledge and its products.
Connecting to community also implies a joint responsibility for individual growth
and community development (Castle & Estes, 1994).
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Learning time should be organized to support flexibility (e.g., just in time, learning
in breath and depth) in learning process.
A major barrier to transforming the present operation of TYIs in the directions of
new designs is the time scheduleacademic years, quarters and semesters,courses, and class periods. Again, if an institution is to take the recommendations
of NDTYI for learning outcomes and process seriously, it must confront standard
operating procedures with regard to time schedule and learning process quality
assurance (e.g., long processes for curriculum modification and approval,everything equivalenced against the norm of a three-credit class, meeting during the
day for one quarter/semester). There must be a high-speed feedback loop, which
makes it possible for staff and students to examine the outcomes of learning and
adjust experiences to ensure that outcomes match opportunity. This amounts to
continuous quality improvement of the learning process (Kaufman & Zahn, 1993).
Student experiences are arranged "just in time" to meet the opportunities of the
moment.
The staff should be organized in a way that enables them to become veryknowledgeable of learners, be able to build strong learning communities, be able to
use the community as a learning context, and be able to integrate subject matters.
In the learning organization, instruction has given way to construction. Staff and
students are co-equal in their joint search for timely, high-value knowledge. They
arrange social and intellectual activities that mirror productive life outside the
college. As a consequence, the number of tenured faculty declines in favor of
persons involved in knowledge production and use in community and business
organizations. Each learner must be known by someone on staff if student-centered
learning is to be achieved. Building strong learning communities requires that staff
have the flexibility to interact with learners, their staff colleagues, and community
partners in informal as well as formal settings. Staff must be able to move about the
community if the community is to be used as an effective source of learning projects
and the projects are to develop into high-quality learning experiences, tapping into
the best learning resources of the community. And staff must be cross-subject
matter and crossfunctionally organized if the learning resources of the institution are
to be made fully available and support integration of subject matter and "wrap-
around" services with the learner as the center of attention and recognition.
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Technology should be organized to provide ready access to information andresources to support learning.
Technology shapes the learning process while, at the same time, competence with
technology is a learning outcome. No quality institution can hope to beappropriately positioned in a turbulent environment without state-of-the-art
information technology (Seymour, 1991). Technology must be organized so it is
readily accessible for scanning as learning resources, for communicating with co-
learners, and for producing learning products. Key directions in organizing learning
technology are to decentralize and personalize technology as soon as possible, with
costs and constant training as due considerations.
Environments should be organized to create flexibility, access to multiple learning
settings, and promote building a learning community.
If the learning process is to be characterized as just in time, the physical learningenvironment must be very flexible and adaptable or the environment will become an
immediate barrier. The environment can easily shape and "wear down" the bestintentions with respect to the learning process. Because more of the learning will be
project-based, with projects drawn from the community and learning occurring in
the community, the learning environment must be thought of as a network, web, orpattern of settings located throughout the campus . . . near-community, home,workplace, and the far-community readily accessible via information technology.And the environment can be a big factor in increasing a sense of community forlearners.
Decisionmaking should be organized to involve learners and make decisions as
close as possible to those most affected by consequences of the decision.
This means that learners are the principle driving force in continuous quality
improvement of the learning experience. They have many of the experiences needed
to shape their own learning plans. And the college must develop new forms of
organization to support student choice (Cheng, 1993). Also for the learning staff,
this design specification means a decentralization of decisionmaking and organizing
in a way that localized decisions are made effectively (e.g., clear delegation, access
to information, necessary power) and efficiently (e.g., time is provided, structures
are in place, training is provided).
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Governance should be organized to support continuous institutional responsiveness
to the needs of society, the local community, and learners.
The newly designed college is a steward of public resources that are to be used for
public benefit. There is a need for systems that can learn about their clients, about
knowledge, and about opportunity. To make this possible there must be a
transformation of governance at all levels. We see this clearly in the call for"institution-wide accrediting bodies to transform themselves from organizations that
purport to accredit the 'quality' of the institution into bodies that determine whether
the institution has in place procedures and practices that enable it to learn about
itself' (Graham, Lyman, & Trow, 1995, p. 18). Within the organization,governance takes place in a series of conversations where individuals and groups
evaluate their work and explore new opportunities. These conversations can be
shaped so that they flow toward decisions that change processes, programs, or
even the direction of the organization (Ford & Ford, 1995). The challenge oforganizing for governance is to put in place a structure and processes thatcontinually nurture quality and community. It means building shared responsibility
for continuous change as the society, local community; and learners change.
New Designs for the Learning Organization
As with the learning process, two existing strategies of organization of learning will
be used to illustrate the design specifications for learning organization in practice. Each
represents attention to different aspects of organizing for learning in imaginative ways.
Learning EnterprisesSaint Mary's University (n.d.), with headquarters in Winona, Minnesota, portrays
and manages its operation as a solar system with its sun being its mission statement (not the
founding campus or the board of directors and central administration). The university is
made up of many enterprises rotating around the mission statement, and essentially
operating as somewhat autonomous units (as long as they relate to mission) in terms of
costs and revenues. With this way of thinking about learning organization, small,responsible communities are developing with the flexibility to be responsive in unique
ways to their clients and feeling free to operate in sensible ways. Enterprises can easily
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come into existence or be discontinued in response to needs and without major disruption
of the rest of the organization.
Satellite Learning CentersThe San Diego Community College District delivers nearly half of its instruction in
450 satellite learning centers blended into the city of San Diego and its surroundings. These
centers are located in strip malls, churches, fire stations, K-12 schools, governmentagencies, workplaces, housing units, and a host of other settings. In this learningorganization, shared learning environments are a mutual gain, access to learning issignificantly enhanced, and opportunities to contextualize are often very convenient.
Summary
In this chapter, the implications for organization of learning were presented for
careful review and discussion because they call for some major changes in highereducation. If the learning context, signature, outcomes, and process are taken as givens,
then supportive learning organization must be created. Areas of organization particularly
noted were organization of learning time, students, staff, learning settings, learningprocesses, technology, physical environment, decisionmaking, and governance. The
attributes of a learning organization, in the Senge sense, were brought to play in showing
the contrast between focusing on learning as compared to teaching. Key themes running
through the recommended design specifications for learning organizations were flexibility,
decentralization, community, integration, and access.
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CHAPTER SEVEN:LEARNING PARTNERSHIPS*
The purpose of this section is to define and apply the construct partnership toNDTYI. Research and best practices relating to partnerships in education and other inter-
organizational contexts are reviewed. The meaning of being partners, the process ofpartnerships, and the links between TYIs and various categories of partners are explored.
Design specifications for learning partnerships follow from this review and exploration.Finally, examples of new designs for learning partnerships are presented.
Purpose of Learning Partnerships
One of the major assumptions underlying NDTYI with direct implications forlearning partnerships is the notion stated by Wheatley and Kellner-Rogers (1996) that,"everything participates in the creation and evolution of its neighbors. There are nounaffected outsiders. No one system dictates conditions to another. All participate together
in creating the conditions of their interdependence" (p. 14). The point is that NDTYI haslittle opportunity of being realized without serious and constant attention to the inevitable
relationships among the major players inside of TYIs (e.g., students, faculty,administrators, support staff, and governing boards) and the TYIs themselves, as well asrelationships with other organizations. In reality, partnerships may not be a sufficientlypowerful enough concept to describe the complex and dynamic patterns or web ofrelationships that must be considered, the symbiotic nature of relationships that must besought after, and the responsive and supportive infrastructures that must be nurtured toreach the learning outcomes that have been set forth earlier in this report.
The purpose of defining an element in the design process labeled "learningpartnerships" is to bring as much attention to the importance of partnerships as to othermore typical elements of educational design such as learning outcomes, learning process,and learning organization. As with all of NDTYI, the role of learning partnerships proceeds
from the era of which we are a part. In the current knowledge era, creating, processing,and distributing information have become the work of millions (Matthews & Norgaard,1984). In the agrarian age, production was rooted in the family unit; in the industrial age,
* The initial draft of this section was prepared by Jan Gullickson with advice from George Copa.Subsequent revisions were made by George Copa.
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production was organized around anonymous fabrication. Our current age is transformedby the conveyance and alteration of information. People and organizations and theirinterrelationships have become the focus of production.
For example, looking at internal partnerships in British Columbia, Canada,Capilano College developed a partnership, termed a covenantal relationship, among faculty,
staff, administration, students, and its governing board (Jardine, 1995). A covenantal
relationship was to move the college from hierarchical interactions among stakeholders to
one that "tolerates risk and forgives errors," making the organizational culture "hospitable
to the unusual person with unusual ideas" (p. 13). At the same time, the provincialgovernment passed legislation assertively encouraging faculty, staff, students,administration, and governing boards to consult and advise each other as partners in the
participative management of colleges. This legislation responded to a call for community
ownership and public interest in postsecondary education as well as collegiate fiscalresponsibility and responsiveness.
A partnership-centered approach to TYI management should extend to student
learning. Attending to the student as customer or co-producer means that programs are
developed quickly; planning cycles match the economy's and culture's changing needs;
competency-based learning replaces seat-time-based learning; the learner is very active in
the design of the learning experience, and information technology becomes a regularly used
tool (Jardine, 1995, pp. 30-31). The role of learning partnerships in the design process for
NDTYI originates in this notion of inclusive internal and external participation of important
stakeholders in an information-abundant setting.
Process of Developing New Designs for Learning Partnerships
Developing the design specification for learning partnerships involved reviewing
the research and best practice on educational partnerships, particularly in higher education;
a focus group interview with TYI faculty and administrators and communityrepresentatives; and a TYI site visit and discussions by the National Design Group.
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Focus Group FindingsDuring February 1996, a focus group with attention to learning partnerships was
conducted at Miami-Dade Community College with participants from the Entrepreneurial
Education Center, Kendall Campus; Microcomputer Education for Employment of the
Disabled (MEED) Program; Business Advisory Council of the MEED Program; Metro-
Dade Recreation; Metro-Dade County Courts; and Medical Center Campus. The focus
group participants made the following points in discussing the characteristics of successful
learning partnerships:
Design of an educational program should begin by first going to the community and
asking what is needed.
The community should be involved beyond visits to the classroom by helping to
select students, design the curriculum, evaluate students, arrange internships, and
find employment opportunities.
Partnerships should include both public and private sector entities.
Service learning should be considered as a form of learning partnership entailing
service to the community and mentor assistance from community-based volunteers.
An infrastructure of staffing (e.g., coordinators, support), communications, and
expectations should be in place to support learning partnerships.
In order to tap the resources available through partnerships, the gap between an
"academic attitude" and a "business perspective" will need to be bridged.
Because the community college is located very close to the heart of the community,
many of the community's problems should be seen on the college campus andreadily serve as a basis for partnerships.
The college president should be very supportive of developing partnerships.
The attention to partnerships should move from isolated activities to beinginstitutionalized throughout the college.
Advisory committees are one form of partnership and should have representation
from government, youth services, public schools, and the private sector.
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Good external partners should see themselves as a source of ad hoc faculty for the
college.
The whole community as an entity should be thought about as a partner, with the
college being a major player in community development.
The organization of the college by disciplines should be done away with to really
become a partner with the communitythe community interests areinterdisciplinary.
Being responsive partners means that the college should move away from the policy
of uniformity controlling the college (e.g., everything needs to be translated into
credits, one equal to another).
Partnership should be based on an exchange. At first the exchange with the student
is tuition for learning. The college and its partners must move beyond this initial
stage to thinking of the exchange more broadlythe community being a source of
learners and the college helping to make a fundamental difference in the community.
With this view, there can be a snowball effect. The exchange should includeknowledge and expertise, resources and rewards, visibility, good public relations,
and power. There should be a mutual benefita win/win relationship.
Partnerships require many dedicated people in the community and college.
In designing partnerships, the college should pay attention to the dreams ofstudentswhat they need and want. The college should consider many options for
partnerships, rather than limiting itself to one approach.
National Design Group DiscussionsThe National Design Group began its attention to learning partnerships with a visit
to two of the campuses of Miami-Dade Community College. Its assignment was to look for
implications for desired characteristics of learning partnerships (among other aspects).
Following the visit and the sharing of the focus group's results reported above, which had
been conducted by project staff the previous day, the National Design Group discussed the
basis and forms of design specifications for learning partnerships. The following points
emerged from the discussions:
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Partners for TYIs should include both public and private sector representation.
Partnership relationships should provide for both formal and informal agreements,
depending on needs and situations.
Partnerships should focus on learning and all of the support services learners might
need to be successful (e.g., child care, transportation, health care, incomesupplement, tutoring, counseling).
Partnerships should be flexible to increase capacity to leverage resources, ensure
mutual benefits, and maximize contribution to learning and communitydevelopment.
Partnerships should increase effective use of adjunct faculty and other "knowledge
resources" of the community.
Partnerships should provide for reciprocity, clear expectations, goodcommunications, and consensus decisionmaking.
Partnerships should not begin with the educational institution asking for money, but
center around ways to engage the community in the learning experience and the
college in community development.
Partnerships should be encouraged to move from short-term relationships to longer
term ones.
Partnerships should be integral to the financial planning for the institution.
Partnerships can include sharing of spaces such as sports fields, cafeterias, meeting
places, parking lots, and land.
Partnerships should not be exploitative of learners.
Partnerships should be monitored and assessed on a regular basis for effects on
learning and impact on social and economic aspects of community development.
Both the results of the focus groups and the discussion by the National Design
Group, along with the review of research and best practice, were used by project staff to
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develop an initial draft of design specifications and to seek ideas for exemplary new
designs. The National Design Group had an opportunity to review the design specifications
at a subsequent meeting before they were put in final form as presented later in this section.
Connecting Learning Partnerships to Previous Elements in Design Process
Walk into the classroom of the first-grade teacher of today who is preparingstudents for TYIs of tomorrow. The teacher sits by the window rocking a student and
listening as a favorite book is read. In one corner, a group of students builds towers with
assorted construction materials. In another, students are sharing their writing assignments,
rich with metaphors describing science. In another room in the building, other classmates
are using interactive instructional technology to manipulate fractions of objects. In another
classroom, students from the Nutrition Club are demonstrating the food pyramid andoutlining their leadership roles in setting school lunch alternatives. Parents, community
members, educators from the neighboring university, other school staff, third-gradementors, and the students themselves assist the teacher in preparing TYI students for the
year 2008 and beyond.
One teacher and 25 or more students require a linearly structured teachingenvironment: all desks in a straight row and facing forward; all students on the same page;
one person speaking with the others in silence so all can hear; and uniform learning
expectations determined by content, calendar, and page number. However, add some
partners, a parent, a secondary-school volunteer, a scuba-diving grandparent, and a local
computer operator, and learning possibilities increase exponentially.
More than any other human endeavor, education is relational and founded on trust.
The context of learning is information-laden, global, and diverse. The NDTYI's signature
represents people connected to learn over a lifetime. This view of learning is not solitary.
The fictitious hermit needs only to learn what enables continued survival. In a society
composed of families, communities, cultures, and intertwined futures, learning outcomes
are owned by all. Many should be partners.
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In keeping with the design-down process, and focusing more specifically on the
link between learning organization (the previous design element) and learning partnerships,
the following implications can be drawn:
Organization elements should be aligned with the learning context, signature,
outcomes, and process. Some of the implications of each of these previous design
elements for learning partnerships have been highlighted above.
The organization should be responsive to the unique learning plans of learners and
recognize and use their prior experiences. The implications of this designspecification include providing for the important role of the learner as partner in
designing and implementing learning experiences and establishing the role of
partners in increasing the number of approaches to learning that will be required in
order to respond to unique learner plans and prior experiences.
Learners should be organized in a way that supports formation of strong learning
communities. For the development of strong learning communities, partners must
have equity with institutional staff in recognition, power and influence, andpresence in the learning experience. Partners must feel equal in the learningcommunity.
Learning processes should be organized in ways that support integration of general
and technical subject matter areas and collaboration between the institution and the
community. The implication for learning partnerships is that with a more integrated
curriculum, the needs (e.g., problems, challenges, opportunities) of partners can be
a part of the learning experience in a more realistic and feasible way; thepartnerships should come more easily and smoothly and be more productive to
partners, learners, and the educational institution. This should mean morepartnerships are expected and forthcoming, both traditional and in many new and
innovative formats and exchanges. The call for collaboration between the institution
and community means that partnerships need to cut across and involve all aspects
and dimensions of the community and bring attention to the mutual relation of the
TYI in developing community and the community in developing the TYI.
Learning time should be organized to support flexibility (e.g., just in time, learning
in breath and depth). For this organizational design specification to work,
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partnerships must be flexible and responsive to learning needs. A key implication is
focus on the infrastructure supporting partnerships, perhaps more then specific
partnerships. Attention must go to building the trusting relationships, informal
communication networks, competent and committed staffing, and flexible (and
invisible) financial policies to support the constant and dynamic creation and use of
learning partnerships to permit organization of the learning time necessary inflexible learning processes.
The staff should be organized to support their becoming knowledgeable of learners,
building strong learning communities, using the community as a learning context,
and integrating subject matters. The implications for learning partnerships are to
begin to seriously and consistently think about and act in ways that make thepartners part of the learning staff. The partnerships must be personalized to the
needs of each learner, be built on an expectation that much more of the learning will
occur at partners' sites, and be required to integrate curriculum and subject matter
experts.
Technology should be organized to provide ready access to information andresources to support learning. Partners will need to be involved in developing
learning technology plans (e.g., equipment, maintenance, updating, training,ownership) so that the needed technology is at-hand when, where, and how it is
needed.
Environments should be organized to create flexibility, to access multiple learning
settings, and to build the learning community. This organizational designspecification, along with several others, reinforces the importance of learningpartnerships in realizing the learning signature and outcomes of NDTYI. Partners
will need to understand that they are expected to provide effective learning settings
and contribute to building the learning community.
Decisionmaking should be organized to involve learners and be placed close to
those most affected by consequences of the decisions. As partners become more
important players in the design and setting for learning, they will need to be much
more responsive to involving the learner in making decisions about these matters.
As more of the learning occurs in partner settings, the expectation that decisions be
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made as close as possible to those affected will mean a more active and influential
role for partners in decisionmaking.
Governance should be organized to support continuous institutional responsiveness
to the needs of society, the local community, and learners. This organizational
design specification serves to again underscore the importance of partnerships, an
inclusive notion of partners, and their role in continuously improving the TYI.
As can be seen, the design specifications for learning organization have direct
implications for learning partnerships, and vice versa. In order to make the expectations for
learning outcomes, process, and organization at all feasible, partners and effectivepartnerships must be considered of primary importance. The next section introduces some
of the key concepts and best thinking and practices of developing and sustaining learning
partnerships.
Key Concepts Regarding Learning Partnerships
Pertinent literature about partnerships is bountiful and multidisciplined. In addition
to education writings, the private sector, community-based organizations, and health fields
were used as sources of information. Finally, recent publications about the role oftechnology in groupwork were instructive regarding the tools needed to perform and
document partnership work.
One of the most useful sources of literature concerning partnerships was found
outside education literature in the interorganizational relations writings of organizational
theorists. Beginning with Emery and Trist' s (1965) discussion of the effect ofenvironmental turbulence on organizations and organizational coping mechanisms, theorists
have examined the emerging relations formed among organizations. According toWhetten's (1981) seminal review of the field of interorganizational relations, research
began with case studies of practitioners and expanded in the 1960s. Organizations form
relationships with other organizations to increase coordination, to manage externalresources, and to control environmental uncertainty. Almost two decades ago, Whetten
found that the demand for education and training in a community influences the density of
relations in a network of agencies.
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Other prominent writers in the area of interorganizational relations include Van de
Ven (1976), later joined by Walker (Van de Ven & Walker, 1984) and by Ring (Ring &
Van de Ven, 1989; Van de Ven & Ring, 1991); Gray (1985, 1989), later joined by Hay
(Gray & Hay, 1986); and by Wood (Gray & Wood, 1991; Wood & Gray, 1991); and
Mattessich and Monsey (1992). Because legislation and client service needs led health,
social service, and community-based organizations to form interagency partnerships earlier
than education, these interagency activities provide models for educational counterparts
(Magrab, Flynn, & Pelosi, 1985).
In education literature, much of the writing about relations between educational and
non-educational institutions has been anecdotal, many containing lists of requirements for
successful partnerships. Gullickson (1997) found in her study of partnerships among K-12
and TYIs that "many of the 'gotta-haves' for collaboration successes listed in education
literature are not necessary conditions. Rather, they may reflect the writers' perceptions of
what made the reported collaboratives work" (p. 136).
One education writer who has developed a model for partnerships is Good lad(1991). His model consists of a concept, a purpose, an agenda, and a structure forpartnerships involving educational institutions. The concept is a formal, mutually beneficial
interinstitutional relationship. The purpose is the process and structure of equal parties
drawing on each other's strengths to advance self-interest. The agenda is to solve problems
affecting the exemplary performance of each party. The structure is the organization of the
relationship. Many education writers focus on the structure of partnerships with less
attention to their concepts, purposes, or agendas (Gullickson, 1997).
Pease and Copa (1994) depart from the emphasis on structure in their description of
the characteristics of partnerships. The characteristics involve a level of cooperation
(purpose); shared goals, vision, or enterprise (agenda); mutual respect and trust (purpose);
contributions of resources (agenda); shared power (purpose); and shared accountability
(purpose). By suggesting a less significant role for structure in partnerships, these authors
move closer to the design specifications, which will be recommended for learningpartnerships in NDTYI.
There are many different ways to view the multifaceted gem called partnerships.
Held one way, the light of the gem produces insight about partners. Held another, the
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process of partnership is reflected. Turned yet another way, the benefactors andbeneficiaries of partnership glisten. The following portions of this section offerperspectives from these three views.
PartnersOne way to talk about learning partnerships is to examine partners. In NDTYI,
partners include the learner partner, the intra-institution partner, and the inter-institution
partner. Among the design specifications for learning outcomes presented in Chapter Four
are outcomes that are directed toward the context and challenges of the 21st century and that
represent goals for all learners in TYIs. The new designs for learning outcomes developed
by NDTYI include working independently and collaboratively. Learning partnerships begin
with the learner.
Learners are asked to use new skills as they build partnerships. Rather than acting
as receptacles for facts, they must process information. They must use information about
an issue and its culture and other expertise to create knowledge. Learners with wide ranges
of experiences and talents are placed together in TYIs. The opportunities for partnerships
among learners abound. Partnership-making is learned, assessed, and valued.
The next type of partnership is intra-institutional. Underlying this type ofpartnership is the collaboration of teachers, schedulers, media specialists, facility planners,
administrators, lab technicians, management information specialists, and other educators.
Teachers of different subject areas must integrate curricula. Students will be unaware (and
not concerned) that they are not in a sociology class, business class, human services class,
or an automotives class. Teachers, facilitators, and resources will be available as needed
and ordinarily via technology and over distances. Draft solutions will be craftedelectronically for the groupwork. Facilities and equipment allow for simulation, anytime
meetings, or virtual meetings. Learning materials will be obtainable over distances.Learners will employ multimedia presentation skills and equipment. This kind of intra-
institutional partnership is not very common in TYIs today. Badway and Grubb (as cited in
Dykman, 1997) found only 27% of surveyed community colleges had curricular examples
of integrated academic and occupational subjects. Only 12% of the colleges said that they
purposefully integrate these areas.
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This kind of a learning experience also brings another set of partners to the "virtual"
table: inter-institutional. An example would be a sociology student may be in Toronto, a
business student may be in Milwaukee, an automotive student may be in rural Nevada, and
a human services student in Pittsburgh. An expert on preparing automotive technicians may
live in Germany. A person on the jury assessing or evaluating the solutions may live in
Minneapolis. Some of the resources for the solution may reside with the NationalAutomobile Dealers Association. A companion problem-solving team may exist at a high
school in Alaska. Business owners, interested in preserving their family automotivebusinesses, may have resources to contribute. And, finally, the competencies gained
through this learning experience assignment may be recognized by other educational
institutions and by business and industry.
Through the design process, room is made for all three learning partnerslearners,
infra- institutional, and inter-institutional. Few partnerships should be constructed without
representatives from each partner group.
Partnership ProcessThe partnership process represents a second perspective of partnerships. Process
and purpose may conflict or become lost in one another when designing learningpartnerships for TYIs. Almost without exception, however, the purpose of learningpartnerships in NDTYI should be to improve student learning. The value of a partnership
should be demonstrated in the answer to the question: What is the effect on student learning
as a result of the formation or activities of this partnership? If the focus of a partnership is
on the institution and the community's desire to build a wellness center, rather than that the
institution and the community want to improve the health and wellness competence of
learners and other community members, something is lost. If the focus is on increasing the
amount of equipment donations, rather than securing equipment to improve learning, vital
considerations are overlooked. A learning focus is vital to successful learning partnerships.
The process of educational partnerships has both a political and a practical side.
Ignorance or neglect of either side may be fatal to a partnership. Practically or politically,
educational partnerships are often formed in response to a need for resources (Bodinger-
deUriarte, Fleming-McCormick, Schwager, Clark, & Danzberger, 1996, p. 2). Eachorganization may be required to change policies and procedures to accomplish the work of
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partnerships. The partnership will need to fit the culture of the community and mayrepresent the blended cultures of the organizations. Often, organizational boundaryspanners may be the source of innovative partnerships. A shared vision and commitment
may overcome design flaws. Partnerships may be institutionalized even with changing
membership or without clarity. Leadership is critical in a complex partnership and is most
successful when it is evidenced as commitment rather than facilitation. Having committed
and skilled staff to do the work of the partnership is also critical to its success. Other
important activities are identifying and solving problems, establishing flexible planning,
breaking complex partnerships into components, and giving and receiving feedback to
strengthen partnerships.
After reviewing best practices, Bodinger-deUriarte et al. (1996) suggested a three-
step process to partnership formation and functioning. First, participants should conduct a
needs assessment and reach consensus on expectations and project goals. When partners
do not have a common view of the problem, implementation issues are more likely to arise.
By conducting a needs assessment, discussion about the project needs and goals,participant sorting of ideal and real expectations, and information sharing may occur.
Next, strategic staffing should be arranged around partnership needs (Bodinger-
deUriarte et al., 1996). Identification and recruitment of participants are often neglected but
unavoidable tasks. Management and technical staff charged with the work of thepartnership should know what to do, how to do it, and be given resources to continue their
understanding throughout the process. Both commitment and contribution levels from staff
should be clear.
Finally, necessary activities should be determined and implemented (Bodinger-
deUriarte et al., 1996). To implement activities, staff must be matched to tasks and trained.
Matching technical staff or content assistance with project goals is particularly important.
Pertinent to NDTYI, "for projects concerned with systemic reform, including curriculum
and instructional improvement . . . , staff development is especially important because
without training and support it is difficult for teachers to initiate and maintain anymeaningful change in practice" (p. 31). The strength of the partnership is not necessarily
related to the number of its activities. Rather, first relationships must be built or oldrelationships rekindled around new goals. An existing network may be expanded toaccommodate a new project. Effective partnerships are relational and trust-bound.
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The process of partnership occurs each time a partner associates with another.
Relationships are constantly checked and balanced. Gains and losses are evaluated.Resources are counted and recounted. At times, attention to process may overshadow
attention to results. This is especially true in learning partnerships.
Partnership Benefactors and BeneficiariesThe third perspective in learning partnerships is that of benefactors and
beneficiaries. In the best partnerships, these roles are not always clear. This sectionaddresses the benefactors and beneficiaries of partnerships.
FamiliesCopa (1995) describes "parents and other family members as important sources of
information and opportunities" (p. 10) for learners. As volunteers in the learning process,
families may provide opportunities for contextual learning, expertise in learning outcome
rubrics, and support for learning outside and inside the TYI. NDTYI emphasizes family-
centered as well as learner-centered services and advising the TYI can be a place ofmultigenerational gathering and learning. NDTYI is concerned about building families that
care about learning and institutions that care about families.
Connecting families as partners in the NDTYI process is not episodic. Like most
other design elements, fundamental change and integration will occur as a result of forming
partnerships between the TYI and families. Effort and other resources are required. Forexample, imagine the following learning opportunity:
As part of a learning outcome, learners are required to demonstrate effectivedecisionmaking. Learners investigate teacher and other instructional sourcesfor effective decisionmaking facts, knowledge, and evaluation criteria. Theyexamine decisionmaking presentations. Family members also are introducedto decisionmaking information as part of a family-centered curriculum.Together with their families, learners select an authentic decision todemonstrate their newly bolstered skills. All participants, including familymembers, evaluate the effectiveness of the process and of the learning.Opportunities for continued learning are available electronically. A next levelof outcome is suggested for those wanting to continue after satisfying thefirst outcome threshold.
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Business and IndustryThe roles of NDTYI and business and industry partnerships settle around economic
and educational development. Business and industry do not donate to learning partnerships
but, rather, invest resources and tie them to future gains. Partnerships result in long-termpay-offs and operate with varying levels and kinds of activities over time. Educationalready receives more than a third of corporate giving as part of enlightened self-interest(Brumbach & McGee, 1995).
TYIs can serve economic development functions by (1) performing basic andapplied research, (2) offering technological and management assistance, or (3) providingeducation and training programs (Powers, Powers, Betz, & Aslanian, 1988, p. 15). Allthree functions are among existing capabilities at Iowa's Kirkwood Community College:
contracted training to meet specific business and industry needs, training for newemployees, retraining for existing employees, business and industry pretraining analysis,technical assistance and consultation, pre-employment and pretraining employeeassessment, research and development, and a joint center on quality (Ovel & Olejniczak,
1992, pp. 29-30).
In Canada, the Canadian Network for Total Quality (CNTQ) was formed in 1991,
in response to an economic downturn, to assist Canadian businesses in global competition
(Bourgeois & Gauvreau, 1993). Operating at the sector, community, provincial,functional, and national levels, the CNTQ meets the needs of private businesses,government agencies, public entities, and community and labor groups. Because of itsinclusive and comprehensive nature, this network is able to cut across, over, and through
the economy to raise quality standards. One of its many joint products is a catalog of alltotal quality courses available through CNTQ members across Canada.
Powers et al. (1988) present three reasons for education to seek partnerships withbusiness and industry: (1) to improve financially; (2) to improve instruction, research, and
the advancement of knowledge; and (3) to increase the numbers of learners in high demand
career fields. Business and industry may support TYI or TYI learners financially, through
volunteer services, joint programming, shared staffing, conference sponsorship,recruitment, and shared facilities. Specifically, employers are interested in the work ethic,basic literacy skills, and technical competencies of learners.
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Business and industry partnerships may experience conflict in these areas: project
management, institutional policies and practices, contractual agreements, administrativeoversight, personal integrity, and professional responsibility (Powers et al., 1988, p. 170).
During the formation of partnerships, these areas should be raised as potential "hot spots"to be managed as they arise.
For learners, partnerships between business and industry and TYI mean moretangible resources, greater flexibility through workplace learning and other possibilities,better prepared teachers, and a cumulative effect of learning from one place to another(Brumbach & McGee, 1995). Again, learning improvements are the primary consideration.
Work-based learning is a mode of partnership with business and industry that isgaining in visibility and impact (Bragg & Hamm, 1996; Bragg et al., 1995).Recommendations for policy changes to assist in facilitating work-based learning included
attention to fiscal resources, incentives, clear standards and guidelines, and support forgovernment and professional associations (Bragg et al., 1995, p. x). Based on case studyresearch in eight TYIs, the following factors were found to contribute to effective work-based programs:
Strong program leadership
Exclusive connections between the program and its environment
Frequent and effective communication with local employers
Beliefs about employee excellence
An effective school-based component
Adequate and diverse financial support
Innovative program and pedagogical features (Bragg & Hamm, 1996, pp. vi-viii)
Other Educational InstitutionsNext to business and industry, perhaps the greatest expression of interest in
partnerships has occurred among TYI and other educational institutions. Ironically, TYIsappear to face their industry neighbors with less reticence than their educational siblings.
However, the strongest learning partnership gains and ultimate learner benefits, may flow
from the middle school next door rather than from the Fortune 500 company down thestreet.
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K-12 Schools
Edgar and Parnell (1996) hold up Ohio as a benchmark to establishing a statewide
approach to Tech Prep. The Ohio model contains six components accepted by allstakeholders that are significant to the NDTYI process. First, the emphasis is on systemic
change at both the K-12 and postsecondary levels. Second, all students are part of theinitiative. Third, the partnership is among secondary education, higher education,employers, and labor. Fourth, beginning in grade nine, curricula are progressivelycoordinated around student career plans. Fifth, academic, occupational, and employability
competencies are evidenced at the end of K-12 education and upon graduation from theTYI. Sixth, unduplicated and technically responsive curricula are developed systematicallyto prepare students through school-to-work, apprenticeship, or associate degreecompletion. Tech Prep is co-administered by K-12 and higher education administrators atthe state level. Local staff training, not only for programmatic needs but also for leadership
development, is coordinated statewide. Labor, business and industry, and universityleaders are active partnership members. Formative and summative evaluation has been built
into the partnership process. As an example of the creativity desired in NDTYI, one Ohiocity is granting tax abatements to companies sponsoring student summer internships.Among the reasons this network of partnerships seems to be working are strong statehigher and secondary education leadership; clear and supported vision and missionstatements; ties to broader education reform; employer and labor support; seamless andcontextual curricula validated by industry; and the integration of this movement with others
(Edgar & Parnell, 1996).
Other Two-Year Institutions and Four-Year Institutions
Interorganizational theorists suggest that even competitive organizations will form a
partnership if participants perceive resource dependence, awareness and commitment to an
implementation issue, and consensus on issue resolution (Gullickson, 1997). Participants
will come together because a partnership is a vehicle to gain access to resources.Partnership members will forfeit some autonomy for access to these resources. One of the
best examples of partnership among two-year and other institutions is the East Valley Think
Tank (EVTT) in Arizona. It also serves to support interorganizational theory.
EVTT was formed as a result of the sudden announcement in the fall of 1991 of an
air force base closure, making available a 4,000-acre site in Phoenix (Ronan, 1994). Aclear vision guided the process as follows:
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The goal would be a one-stop-shopping approach to educational services,with benefits to all segments of educationelementary, high school,community college, university, and adult training. The partnership amongthe diverse providers of education in this futuristic "mall" would offereducation opportunities and enhance the technological skills of students ofall ages and abilities. (p. 46)
By July 1, 1993, one university and five community colleges submittedcomplementary documents requesting transfer of the base from the Department of Defense
to the consortium. This partnership was built on a former cooperative relationship amongthe institutions and included K-12 members as well. An out-of-state member, theUniversity of North Dakota aerospace program, was added as a partner in the consortium.
According to Bodinger-deUriarte et al. (1996), EVTT members have said inhindsight that more time should have been spent on brainstorming and personal networking
(Ronan, 1994). They credit the success of the educational consortium to finding a CEOchampion, starting and not waiting for ideal conditions, personal contact, informal steering
processes, both a hands-on and relational mission statement, mutually beneficial projects,
determining funding and staffing needs, embracing an innovative and futuristic community
perspective, and meeting to review projects and strategize about the future.
The number and quality of relationships among educational institutions give pause
when surveyed.. Perhaps insight may be gained during this moment of reflection from aremark made by the chancellor of a Phoenix community college. The original cooperation
from which the EVTT was engendered came from a meeting between this chancellor and a
local school district superintendent. Teenage pregnancies, drug problems, and climbingdropout rates were threatening the city: "We decided that what we needed most was anatmosphere to think together" (Elsner, 1994, p. 49). There may be no better definition forpartnership.
Community and Community-Based OrganizationsThe Beacon College Project was supported between 1989 and 1995 by the
American Association of Community Colleges and the W. K. Kellogg Foundation as an
effort to build communities both within and outside TYIs (Barnett, 1995). Twenty-six
TYIs nationally were selected to collaborate with others across the country andinternationally to design and implement change to enhance communities.
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Among the recommendations resulting from the efforts of more than 600institutions in 36 states are that community building should be part of the mission of TYI
and that training for TYI leaders should include community-building techniques (Barnett,
1995). Service learning and issues affecting workplace and interpersonal relationships
should become parts of instructional methodology and content. The TYI should be a part of
the heart of the community, and partnerships can be a form of connective tissue.
Roueche, Taber, and Roueche (1995) surveyed 14 colleges known for community
partnerships to describe their activities. They found that the size and nature of thecollaborations varied from two to 30 members among business and industry, health care,
government, the military, the religious community, and other countries. The partnerships
were formal or informal and very new or as old as 20 years. Resource use, collegeleadership role, and formality also varied. They also found that the term community was
not a traditional service district or area, but could refer to almost any group of constituents.
Differing terms were used to refer to the partnerships: collaboration, alliance, consortium,
and convention. The partnerships may have been formed for economic, community,individual, organizational, or resource development. Variety appeared the constant. The
authors concluded that "community colleges that do not master community collaboration
and partnering simply cannot survive in times of escalating costs and diminishing sources
of funding" (p. 39).
This section examined the benefactors and beneficiaries of learning partnerships.
Many examples of best practices exist in TYI today, and some are included later in this
chapter. However, the mainstreaming and thoughtful use of partnerships require constant
and serious attention in NDTYI. The next section of this chapter provides direction for
learning partnerships.
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Design Specifications for Learning Partnerships
Exhibit 9 provides the recommended design specifications for learningpartnerships. The design specifications synthesize and prioritize what was learned from
experts, stakeholders, literature, and best practice.
Exhibit 9Design Specifications for Learning Partnerships
Aligns with learning context, signature, outcomes, process, and organization: Partnership
characteristics follow from and reinforce the design specifications for previous elements.
Enhances the learning experience: Partnerships add value to the learning experience, for example, by
making it more authentic, providing opportunities to integrate subject matter areas, ensuring access
to up-to-date technology, developing relationships with future co-workers, opening up new sourcesof knowledge, and leading to smoother transition from education to work, family, and communitylife.
Provides mutual benefit: Partners are both benefactors and beneficiaries through the partnership
activities. All of the partners have some of their needs met.
Includes all stakeholders: The portfolio of partnerships provides opportunities for all of the key
stakeholders to be involved with and benefit from the learning experience. Assertive action ensuresrepresentation across age, gender, socioeconomics, geography, and cultural background.
Bridges cultures: There is attention to developing an understanding of the values, policies, andpractices of all partners and ways they can work together effectively.
Leverages resources/results in synergy: Partnerships result in additional resources/results for each
partner or the same results for reduced resourcesone plus one adds up to more than two.
Provides many ways of contributing: Partnership building is open and encourages multiple ways ofadding value to the learning experience such as sharing risk, communicating standards, teaching and
mentoring, providing support services (e.g., child care, transportation, subsidized income, ortutoring), giving equipment, and providing scholarships.
Builds supporting infrastructure: Partnerships-related strategies focus on sustaining alliances and the
widespread responsibility to build new partnerships when and where they are needed. Developing a
supportive infrastructure means opening up opportunities for good communications, establishingtrust, involving all staff, providing ongoing training on partnerships, removing policies andpractices that provide disincentives for partnerships, engaging in continuous quality improvement ofpartnerships, encouraging both formal and informal agreements, and ending partnerships graciously.
Impacts the entire community: Partnerships reflect the dynamics of community with its local, state,national, and international dimensions. There is serious and strategic attention to stewardship of thecommunity through partnerships.
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New Designs for Learning Partnerships
As with the other elements of NDTYI, we looked to our National Design Group for
examples of learning partnerships in TYIs that exemplify the design specifications for
partnerships that were being recommended. Three that were suggested are briefly described
below.
Technology Incubation CenterThe Technology Incubation Center at the downtown campus of the San Diego
Community College District takes up the space formerly occupied by the Auto Mechanics
Program. The space was remodeled to serve as a temporary home to ten small businesses.
The Technology Incubation Center is part of a state and city sponsored, regional,economic-development strategy. The college provides space with secretarial, smallbusiness management, and computer support. The businesses are selected by competitive
proposal; they can use the sheltered environment of the college for three years. Then, they
move into the city and new business ventures are selected for nurturing at the college.
During their stay at the college, the businesses have access to faculty and students to help
with their work. Here we have a learning partnership with many players, both learners and
supporters; a wide variety of real work experiences to draw upon in designing learning; and
win-win relationships for the learners, wider community, and college.
Regional Training CenterOne of the programs of the Rocky Mountain Education Center, located at Red
Rocks Community College in Lakewood, Colorado, is the OSHA (Occupational, Safety,
and Health Administration) Training Institute serving the western United States. The
OSHA Training Institute is a partnership of Red Rocks Community College, Trinidad State
Junior College located in Denver, and the federal government. The Training Institute is
located in what was formerly the maintenance space at Red Rocks Community College.
Through a competitive grants program, the consortium of two colleges has gainedconsiderable resources and regional visibility for very high-quality training in a major
industrial sector. And the federal government has a source of dependable training in a
closely regulated area of their authority. The colleges and the federal government are all
closely involved in designing the curriculum and delivering the OSHA training.
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Campus-Based Business CenterKirkwood Community College in Cedar Rapids, Iowa, has taken a novel approach
to learning partnerships by using its campus and central location in the United States as an
asset. It has entered into a long-term, formal agreement with the AEGON Corporation, an
international insurance organization, to build a $10 million corporate data center on the
campus. The Center houses the mainframe computing center for AEGON USA, with some
of its employees working on the Kirkwood Campus. The lower level of the building
houses the Kirkwood Information Technology Center, which serves as a training facility
for both the corporation and the college. The partnership results in maintaining an up-to-
date information technology training center on the campus at a low cost to the college and
access to internship settings for those in the insurance-related educational programs. The
partnership is also a source of adjunct faculty as well as a faculty development setting for
regular college faculty.
Summary
This section has defined and broadened the application of the construct partnership
in relationship to NDTYI. The role of learning partnerships is central to the effectiveness of
TYIs in the knowledge age. Although there are no standard patterns for learningpartnerships, the design specifications presented in this chapter should guide theirformation and evaluation. Clearly, the implementation of learning partnerships makes
possible what may appear, at first glance, as impossible in NDTYI.
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CHAPTER EIGHT:LEARNING STAFF AND STAFF DEVELOPMENT*
The purpose of this chapter is to describe and rationalize a set of designspecifications for the learning staff and staff development for NDTYI. Therecommendations regarding staffing and staff development are to follow from and be
consistent with the design specifications for the previous design elements. The design
specifications for staffing and staff development were formed from the results of a focus
group interview with TYI staff and administrators, National Design Group observations
and discussions, and a review of best practice and research in the United States.
Purpose of Learning Staff and Staff Development
To the extent learning experiences are planned and guided by someone other than or
with the learner, there is a need for a learning staff. And for the staff to keep up-to-date
with a changing context, changing learners, and changing knowledge base, the staff must
be continually involved in renewal or professional development. The purpose of learning
staff and staff development as an element of the design-down process is to underscore the
importance of the staff to NDTYI. If an institution is not willing to make the needed
changes in staff and the investment in staff development, then undertaking the NDTYI
process is ill-advised. The attitude and competence of staff with regard to NDTYI are
central to feasible implementation.
Process of Developing New Designsfor Learning Staff and Staff Development
The recommendations presented for design specifications regarding learning staff
and staff development are carefully drawn from the design recommendations of previous
elements of the design process as well as the focus group findings, National Design Group
discussions, and the review of best practices and research. At this stage in the designprocess, the implications for each subsequent element in the design process are building to
* The initial draft of this section was developed by Sandra Krebsbach with advice from George Copa.Subsequently, changes and major additions were made by George Copa.
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the point of being fairly prescriptive. A particular path is being taken with regard to the
design of the TYI, and the usefulness of more general ideas from focus groups, and thereview of best practices and research are more limited. Rather, the focus is more narrowly
on the practices, insights, and research that is more or less specific to the direction being
taken in the design process. With this in mind, the next section will review the results of
the focus group interview on staff and staff development and the discussions of theNational Design Group.
Focus Group FindingsThe focus group on learning staff and staff development took place at Miami-Dade
Community College at the same time, but a different place, from the focus group onlearning partnerships. The interview was with faculty and administrators, including
representation from the Teaching and Learning Center, which will be described later in this
section as representing an exemplary new design for staff development. The focus group
interview was formed around the question of desired features of staff and staffdevelopment when the learning process in TYIs was particularly effective. Key points
made by the participants in the focus group were as follows:
The learning staff should include everyone who is responsible for enhancing
student learningthat includes all of the staff on the campus (e.g., full- and part-
time faculty, secretaries, counselors, admissions staff, administrators) as well as
those involved in setting up and mentoring internships and those at distancelearning sites.
Continued learning should be expected of all members of the learning staff.
Staff development should be integrated with student learning and occur in multiple
settings.
Standards of excellence for staff development relating to various functionalresponsibilities (e.g., teacher, support service, administration) should be developed
and used.
Support services (e.g., someone to take over responsibilities while one is away for
staff development) and time provisions should be available to enable staff toparticipate in staff development.
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Staff development should occur in a wide variety of ways, including job exchange,
both horizontally and vertically in the organization, inside and outside the college.
The community should be seen as a place for staff development.
There should be a collegial approach to the way that staff operates, with much more
interdisciplinary contact and contact between staff on campus and in other learning
sites.
There should be much wider involvement of the staff in the institutionaldecisionmaking process.
A sound financial basis is critical to providing the needed staff and continued staff
development.
The cultures of the day school staff and the night school staff should be blended.
Communication should be such that changes in business and industry and in four-
year institutions do not come as a surprise to the TYI staff.
Staff functions should include helping learners get jobs (e.g., placement) following
training.
There should be better use of staff resources; one way is to relate closely to the staff
in K-12 schools and in four-year colleges and universities.
Staff should have a strong voice in making decisions about staffing and staffdevelopment.
There should be a more innovative, flexible, and creative staff for TYIs in the
future.
Staff should be able to teach, relate effectively with, and care about and respect
students.
Staff should believe that all students can learn and that students come already
knowing some things.
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There should be an assessment process for staff to see that they have the skills
needed initially for the responsibilities that they are undertaking and that these skills
are kept up-to-date and advanced.
Continued employment of staff should be based on performance.
Staff members should be able to work as members of a team and do the neededresearch to resolve professional problems.
Staff should be sufficiently entrepreneurial in order to design learning experiences
that are successful for a wide range of students and with little failure on the part ofstudents.
Staff members should have a "home" in the institution, and it may not be thetraditional departments; they should be able to form interdisciplinary learningcommunities.
Staff should strive to give students multiple options to learn each area ofcompetence.
Staff should be informed about the world, involved with students, empathic tostudent needs, and flexible.
Staff should belong to professional organizations and do externships in businessand industry.
Staff should be thought of and organized more into learning teams that arecrossfunctional in makeup.
Staff development should recognize nontraditional approaches to development
beyond the university class, workshop, or professional conference.
Staff development for faculty should include development of leadership skills.
National Design Group DiscussionsThe National Design Group had the benefit of an oral summary of the focus group
interview noted above and a site visit to two of the campuses of Miami-Dade Community
College (including the Teaching and Learning Center, which was designed to support and
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deliver staff development) just prior to its discussion of the design specifications for
learning staff and staff development. The following are the major points made during the
National Design Group discussion of staff and staff development:
Institutional research should be conducted and the results shared with all staffmembers so they are informed about the institution as they try to improve it and
ensure accountability.
Mid-management staff (e.g., presently in the form of department and divisionchairs) should be "point guards" for bringing and implementing the vision for the
institution.
In order to redesign an institution, it is probably necessary to change and redefine
staff roles. Staff development should be in alignment with changes in staff roles.
The culture of the institution should communicate that all staff members areresponsible for learning and the success of the institution, all should take risks, and
all should be rewarded.
Staff development should be directly linked to student development.
Gains in productivity as a result of staff and staff development decisions should be
credited back to the unit making the decisions.
Staff development should be a shared responsibility, with the staff memberscarrying some responsibility for it.
The above points of view from both the focus group and the National DesignGroup were used to draw out the implications of design specifications for prior elements in
the design-down process as a basis for developing the design specifications for learning
staff and staff development. The results of this deductive process are presented in the next
section.
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Connecting Learning Staff and Staff Developmentto Previous Elements in Design Process
The strength of the design-down process is in assuring that each of the design
specifications for each of the added design elements contributes to and enhances the
specifications for previous elements. There is also the reverse process of checking-up to
ensure careful alignment and coherence to the complete design. As with previous elements,
the focus at this point is on explicitly examining the implications of the designspecifications for learning partnerships (the immediately previous element) for the design
specifications for learning staff and staff development. The implications appear to include
the following thinking about staff and staff development based on each of the designspecifications for partnerships:
11,
Aligns with Design Specifications for Learning Context, Signature, Outcomes,
Process, Organization, and Partnerships: Staffing and staff developmentcharacteristics should follow from and reinforce the design specifications forprevious elements.
Enhances the Learning Experience: Staffing and staff development must bedesigned and executed in a way that keeps the learning experience a central and
overriding concern. Staffing and staff development decisions must always look to
the value added to student learning. When partners are involved in the learning
experience (and this should be common practice), attention should focus on the
staffing contributions that are and can be made by the partners and the staff,development that may be needed by partners and institution-based staff to take
maximum advantage of the partnership.
Provides Mutual Benefit: Staffing and staff development must provide ways for all
partners (i.e., learners, intra-insitutional or inter - institutional)' to benefit. Benefits in
the form of opportunities to contribute knowledge, support services, and other
staffing resources should be recognized and sought.
Includes All Stakeholders: Perhaps this partnership specification has the most
significance for staffing and staff development. The implication is that theinstitution's staff extends far beyond traditional definitions of staff as allstakeholders become involved in the learning process. The boundaries between
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part- and full-time staff; between on- and off-campus staff; between evening or
extension and day or regular class staff; and between faculty and student services,
administrative services, and support services should begin to blur. The difference
among these typical categories of staff should become less important as they are
viewed more as a team or family of staff focused on providing the needed learning
experiences. The affirmative action to include representation across boundaries of
age, gender, socioeconomic status, geographic areas, and cultural diversity held out
for partnerships should be clearly evident in staffing and staff development.
Bridges Cultures: Staffing and staff development must address an openness and
willingness to work across the cultures of the various partners. The skill at "border
crossing" must be developed, recognized, and rewarded.
Leverages Resources/Results in Synergy: Staffing and staff development should
take full advantage of the potential contribution to the learning experience that can
be provided through partnerships.
Provides Many Ways of Contributing: Each partnership, actual and potential,should be scrutinized for its possible contributions to staffing and staffdevelopment.
Builds Supporting Infrastructure: Staffing and staff development must insist that
building and using partnerships and the infrastructure underlying partnerships are
essential to the attitude and way of operating for all of the institution's staff. Care
should be taken in staffing and staff development to build the communication
patterns, trust, and commitments needed to enhance the number and quality of
partnerships in the learning experience.
Impacts the Entire Community: Staffing and staff development should recognize
and advance the importance of understanding the nature of the community served
by the institutions, its needs as a community, and effective ways of responding to
these needs in consort with others.
Clearly, the design specifications for partnerships have implications for the design of
staffing and staff development. The implications are basic to and have a significant effect
on defining staff, how staff members must work together, and what it means to be and
remain competent.
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Key Concepts Regarding Learning Staff and Staff Development
Educational institutions no longer have a monopoly on learning and learningorganizations. Corporate America is being called upon to form learning communities,
learning companies, and learning organizationssystems where people are constantlyupgrading their resources and updating one another about their current reality (Campbell,
1995, p. 14). The following discussion, taken from Campbell's work, was directed at a
business and corporate audience, but the message seems applicable to NDTYI.
Organizations can achieve restructuring by creating new organizational processes
that put all aspects of the organization in immediate interactive communication with one
another. People from a variety of fields, including some whose values or work styles feel
foreign or threatening, will learn with and from these interactions and through thisinteraction will develop a "more adequate, more complex" response to the given situation
(Campbell, 1995). The new organization will require leaders who are comfortable sharing
decisionmaking with people who have no special rank or position. It will mean sharing
information with colleagues working on similar problems instead of keeping important
discoveries to oneself to protect turf. The new organization will require high levels of trust
in self and others, so that little time is wasted covering mistakes so that the organization and
the learning can move forward. In fact, "The exploration process will require individuals
who are trustworthy, change-worthy, and learn-worthy" (p. 24).
For individuals to change and to learn, the educational institution or learningorganization will have to develop and foster trust. Galbraith and Shedd (1990) in the
article, "Building Skills and Proficiencies of the Community College Instructor of Adult
Learners," state that instructors must possess personality characteristics and interpersonal
skills that engender an image of caring, trust, and encouragement. Referring to the learning
organization, Campbell (1995) says that decisions based on adjustment rather than control
will use information and experience. A fundamental question that learning staff will need to
ask is, "What does the current situation require?" (p. 24). Knowing how to learn and the
learning process will be more important than being right or knowing the right thing to do.
It is the end of "solo" instructors and the beginning of an era of team or ensemble
players in the learning organization. Teamwork requires public learning (Campbell, 1995).
To be a team player is to be a team learner, placing more value on the team's learning than
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on the personal needs to be right, to be accepted, or to be in control. Team learners listen,
publicly acknowledge mistakes, share perceptions, participate in discussions that raise
conflicts to the fore, respectfully differ in public, connect one another to the organization,
and become partners to help the organization realize its goals.
The learning staff and staff development are key to the implementation of NDTYI.
If the designs are to have congruity, the learning staff will manifest the same qualities and
competencies as the learning outcomes, practice the learning processes, organize learning to
support the learning process, and be responsible for continually building and using learning
partnerships. Staff development will need to be consistent with these expectations:
American organizations cannot evolve any farther than the individuals whowork in these organizations. If we want our institutions to be more changeworthy, individual workers will need to undertake the personal learningnecessary to perceive change as it is happening. (Campbell, 1995, p. 13)
Educational institutions as learning communities must be caring organizations that
are interested in the potential of all members (Orlich, 1989, p. 1). A caring institution will
invest in staff development to transform and to change.
The Learning StaffNDTYI includes all staff in the definition of learning staffsupport staff, student
service, technical staff, faculty, and administration, as well as outside partners in the
learning process. In 1995, the National Association of State Directors of VocationalTechnical Education Consortium and University Council for Vocational Educationconvened a Task Force on Vocational Technical Teacher Education. Their report defined
learning staff as "all those who engage learners in purposeful learning activities oroperating the enterprises within which people learn" (p. 5). Cross wrote in the foreword to
The Teaching and Learning Enterprise (Jenrette & Napoli, 1994), referring to a highly
successful institutional reform at Miami-Dade Community College, that it wasaccomplished by "ordinary people." By this she means that existing learning staff, a
biology teacher (Jenrette) and a social studies teacher involved in faculty governance
(Napoli), both respected by their peers, directed the staff development programthetransformation of an institution.
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The community colleges and technical colleges across this country are not going to
make wholesale changes in staff; rather, the institutions implementing NDTYI will use a
combination of staff development programs, role changes, new hires, adjunct faculty, and
new partners to transform the institution. The major difference will be in the level of
flexibility characterizing the organization in order to implement new design specifications.
Flexibility is necessary because the learning staff will not be able to identify all theunplanned and unanticipated learning needs and opportunities of learners (Galbraith &
Shedd, 1990, p. 10). Flexibility will mean flexible time, ability to change roles, and add or
use different skills.
As stated earlier, there will be many outside partners in NDTYI. An example of an
outside learning partner is the LaGuardia's Co-op Seminars for School-to-Work Programs
(Grubb & Badway, 1995). The instructors came from different backgrounds, some from
the college, some from local businesses. The students reported that they found the "true
stories" of the workplace fascinating (p. 14). The instructors from the workplace were able
to teach the customs and folkways of the workplace. Grubb and Badway noted that the
outside instructors did not have access to staff development. NDTYI proposes to include
the needs of all learning staff in the planning and delivering of staff development.
Current CompositionOf all staff in higher education, 20% are employed in TYIs. Of the TYIs, 91% of
staff are employed in public institutions. The institutions that are less than two-year are
largely private (70% private) (National Center for Education Statistics, 1996, p. 13).
According to the National Center for Educational Statistics, 57% of TYI staff are faculty
members. TYIs have a lower percentage of support service professionals than four-year
institutions (18% in four-year institutions and 8% in TYIs) (p. 16). From 1970 to 1993,
there has been growth in the number of faculty employed by TYIs due to an increase in the
number of part-time faculty. In 1993, 64% of faculty employed in TYIs were part-time.
Table 2 is adapted from the National Center for Educational Statistics (1996, p. 9)
to show the TYI totals for employees; men and women; full-time and part-time; faculty and
non-faculty; and professional and nonprofessional.
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Table 2Number of Total Employees in Postsecondary Institutions,
by Level, Sex, Employment Status, and Professional/NonprofessionalStatus: 50 States and the District of Columbia, Fall 1989-1993
NumberTwo-YearInstitution
TotalNumber Men Women
Full-Time
Part-Time Faculty
Non-Faculty Professional
Non-Professional
1989 476,868 226,076 250,801 259,308 217,560 261,295 215,573 334,940 141,9281991 505,212 235,708 269,504 277,710 227,502 256,095 249,117 355,672 149,5401993 543,607 247,546 296,061 285,690 257,917 309,958 233,649 387,051 156,556
PercentTwo-YearInstitution
TotalNumber Men Women
Full-Time
Part-Time Faculty
Non-Faculty Professional
Non-Professional
1989 476,868 47 53 54 46 55 45 70 301991 505,212 47 53 55 45 51 49 70 301993 543,607 46 54 54 47 57 43 71 29
Note: Professional staff include staff in the following occupational categories: executive/administrative/managerial, faculty (instruction/research), instruction/research assistants, and professional (supportservices). Nonprofessional staff include technical and paraprofessionals, clerical and secretarial,skilled crafts, service/maintenance, and other employees. National Center for Education Statistics(1996), p. 9.
Source: U.S. Equal Employment Opportunity Commission, "EEO -6 Higher Education StaffInformation" Surveys, 1989 and 1991; and National Center for Education Statistics, IntegratedPostsecondary Education Data System (IPEDS), "Fall Staff" Survey, 1989, 1991, and 1993.
Redefining RoleThe role of the staff in NDTYI will need to be reconsidered and may be redefined in
significant ways. Galbraith and Shedd (1990) described an instructor's role in the teaching
and learning transaction as role model, counselor, content resource person, mentor,learning guide, program developer, and institutional representative (Galbraith & Shedd,1990, p. 9). Other roles for learning staff will be navigator, facilitator, coach, and mentor.
Staff will share roles within the institution and with external partners.
In NDTYI, those who do the work of teaching and learning will do less instruction
and more facilitation of knowledge construction and problem solving with students.Learning staff will connect the learner to a learning context such as a hospital, private firm,
or government agency, and in other instances the connection may be through simulationsand case studies. The learning staff will serve as navigator in guiding the direction of the
learning enterprise and individual learning through the vast storehouse of information now
available. Among the learning team will be staff with pedagogical expertise and content
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expertise. The learning teams will require various skills, backgrounds, and expertise.These are not revolutionary concepts. In 1980, Knox suggested that the generalcharacteristics and interpersonal skills for a facilitator of adult learning entail three areas of
core knowledge: (1) knowledge of content, (2) knowledge of adult development andlearning, and (3) knowledge of instructional methods (Galbraith & Shedd, 1990, p. 9).
The institutions that prepare learning staff will be encouraged to consider theprinciples proposed in the Task Force on Vocational Technical Teacher Education, Final
Report (National Association of State Directors of Vocational Technical EducationConsortium and University Council for Vocational Education, 1995). These include the
following:
Preparation for work and family as one of the primary goals of education
Learner-centered, reality-based systems that demonstrate authenticity and serve as
exemplary models for lifelong learning experiences
Contextual, integrated learning experiences guided by learning enterprise workers
and instructional processes that value the full potential of each individual, and
reflect and accommodate diversity in contexts and learner styles (p. 12)
Beyond the CampusThe learning staff role is more easily understood in the context of the NDTYI
learning environment. The learning enterprise will be the unit for delivering and managing
the pedagogy around a unifying idea such as interest areas or occupational/industry areas.
Enterprises will be self-defining groupings of learning staff and students. These enterprises
will organize themselves around a set of standards or criteria that will be derived inconjunction with real work environments in the community. Members of the learning staff
will have the ability to build teams as needed and collaborate with other enterprises both
within the institution and outsidesuch as businesses. The role for the faculty will be to
negotiate, to link, and to maximize resources by connecting with the community of interest
outside of the institution.
A review of Cohen and Brawer's (1989) basis for hiring community college faculty
found that "regardless of degree, titles, and types of programs, an emphasis on breadth of
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preparation and on people sensitive to the goals of the community colleges and the concerns
of their students has been a standard recommendation" (p. 70). These characteristics will be
valued in the NDTYI.
Responding to SignatureThe first step in the design-down process is the learning signature, which articulates
either graphically or in writing what is special or unique about the TYI. Cross (cited in
Jenrette & Napoli, 1994) wrote that Miami-Dade Community College started the Teaching/
Learning Project in "textbook-perfect pattern, with a statement of agreement about the
values of the college, and then went on from there to develop one of the most far reaching
and potentially powerful reforms of our timestimes that are critical of the quality ofteaching and learning" (p. ix).
At Miami-Dade Community College, a clear delineation of college values was
selected as a starting point. They reviewed the college's publications and written documents
to identify both explicit and implicit values. A survey was developed and sent to all college
personnel as well as a sampling of students and community members. Miami-Dadeidentified seven institutional values related to teaching and learning: (1) learning, (2) change
to meet educational needs and to improve learning, (3) access while maintaining quality, (4)
diversity in order to broaden understanding and learning, (5) individuals, (6) systematic
approach to decisionmaking, and (7) partnership with the community. In the Miami-Dade
experience, institutional values were the starting place for learning staff and learning staff
development (Jenrette & Napoli, 1994, p. A-11).
Assuring OutcomesLearning outcomes in NDTYI are integrative of subject matter areas and
contextually linked or applied (because they are derived from real-world problems and
opportunities). The learning staff must be able to integrate vocational and academic areas
and work in interdisciplinary teams. The staff will be expected to demonstrate the outcomes
expected of students.
The learning process operated by staff will involve a combination of instruction and
construction, requiring that the learning staff be able to guide group problem solving.
Galbraith and Shedd (1990) describe problem solving as critical questioning, critical
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incident exercises, role playing, crisis decisionmaking simulations, and discussion. NDTYI
recommends including and moving beyond these pedagogical strategies to increase focus
on knowledge construction (Gibbons et al., p. 6). Problem solving will move outside of
the classroom to the community. It will be the equivalent of "on-the-job-training" for both
the learning staff and the learner to gain needed skills and knowledge through "experience,
trial and error, modeling, peer groups, collegial contact and collaborative efforts, as well as
through self-directed study that utilizes human material resources" (Galbraith & Zelenak,
1989, p. 128). Integrated technology will blur the lines between learning and other life
activities such as work, family, and community responsibilities, enabling the recasting of
external relationships (Tapscott & Caston, 1993, p. xiii).
Attending to Process"Just in time" learning experiences will involve the use of resources and talent to
provide a "just right" response to the changes in knowledge, learning needs, and the
learning situation. Learning experiences will be developed in the self-defining enterprises
through intersecting sets of pedagogical and supporting skills.
In 1986, Da loz drew a picture of a learning staff that would develop learning
interactions that are challenging, active, and supportive by maintaining standards and high
expectations for adult learning. Students were to have challenging tasks that call for
closure, while at the same time providing insight into how knowledge is applied to the
learners' lives. Instructors should provide for realistic and varied practice opportunities that
help adult learners persist and apply what is learned (Galbraith & Shedd, 1990, p. 11).
Several authors support educational encounters that require the adult learner and theinstructor to act and to think critically and reflectively (Brookfield, 1987; Galbraith &
Shedd, 1990; Schon, 1983).
Stern and Tsuzuk (1996) discuss such an endeavor in their description of a career
major as a coherent sequence of courses or field of study that prepares a student for a job
by integrating academic and occupational learning; including school-based and work-based
learning; and establishing linkages between secondary and postsecondary educationalinstitutions.
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Working with AdultsThe more sophisticated the learner, the more the learning staff can work with the
student's experiences instead of treating the student as an empty vessel (Johnson, 1991, p.54). The current reality is that the average community college student is 29 years of age and
most are employed (p. 54).
Learning staff will need to be trained in theory and skills of educating adults. Inorder to facilitate the interaction among the learner, the situation, and the content, thelearning staff will need to be knowledgeable of the following:
The Characteristics of Adults: motivation, physiology of learning, developmenttasks of adult learners, interpersonal development, aspects of aging, stressmanagement, cultural strengths and differences, influence of personal situations,and the process of adult learning
The Learning Situation: teaching strategies, learning styles, differences andsimilarities between men and women, ethnic groups, class orientation, groupdynamics, career development, environmental considerations, organizationaldynamics and culture, and the analysis of the societal and cultural context withinwhich the learning will occur
The Content of the Program: the purpose of the learning endeavor, needsassessment, evaluation of learning and program, curriculum planning,administration, marketing, and public policy (Saul, 1990, p. 51)
Knowing the LearnerTYIs already have a knowledge base in the field of adult education. The learning
process that Brookfield (1985, as cited in Saul, 1990) recommends is praxis or an actionreflection model. Brookfield writes, "praxis is at the heart of adult education; participantsare involved in a constant process of activity, further reflection and collaborative analysis of
activity, new activity, further reflection and further collaborative reflection" (p. 53). In a
similar way, Johnson describes a strategy facilitating experiential learning as helping thestudent to "process out" the experience into learning (cited in Saul, 1990, p. 51). The basic
experience must be worked over, processed, and dealt with in some manner in order for the
student to learn from it. Johnson calls it moving from the experience, to the analysis of the
experience, to the generation of a personal theory (p. 55).
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Through facilitated learning or experiential learning, the learner will find fulfillment
and be better able to manage change (Johnson, 1991). According to Johnson, thesestrategies will enhance the employability of the student. Employers are more impressed
with students who are able to learn from their experiencesto learn on the job (p. 56).
Increasingly employers want to be involved in student learning and are willing and able,
with some support from educational institutions, to assume a substantial role in theeducation process (p. 56).
Experiential learning can be internships, cooperative education, service learning,
and other outside-the-classroom educational programs. Experiential learning should include
scenarios in which the student's experiences are the starting point of the learning, rather
than simply the final application. A facilitative staff would manage to find the learning
resources in each student's experiences (Johnson, 1991, p. 55).
Assessing LearningAssessment in NDTYI will mean both diagnostic assessment to determine the needs
of the learner, appropriate placement, and prior learning, as well as assessment forimproving the learning process. Cross and Angelo's (1988) work is summarized inClassroom Assessment Techniques (see also Cross, 1988, 1993a, 1993b) as a means to
maximize learning through frequent assessments of how well students are meeting the
goals of instruction. Learning staff will need to have some level of proficiency in collecting
data from students throughout the learning process for use in improving the learning
process. Cross and Angelo (1988) offer 50 Classroom Assessment Techniques (CATs),
some for assessing course-related knowledge and skills; others for assessing learner's
attitudes, values and self-awareness; and still others for assessing the learner's reaction to
instruction.
Using External PartnersSaul (1990) encouraged TYIs to offer training for adult educators in the
community, external to the institution. The many learning partners necessary to fulfill the
implementation of contextual learning warrant consideration by the TYIs of developing
training programs for community partners. Possible training topics include adult learning
and adult development; techniques for teaching adults; focus on specific learner groups;
focus on specific learning situationsbasic literacy, training in business and industry,
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human resource development; research methodsaction research, research application in
practice, and the practitioner as researcher; management of internships; train-the-trainer;
practitioners in literacy, working with volunteer agencies and business; lifelong learning
skills; and self- and peer assessment techniques (p. 55).
Involving Internal PartnersNDTYI incorporates all staff in the discussion of learning staff. For example,
Miami-Dade Community College chose the teaching/learning environment as one of its
conceptual areas of focus in improving learning (Jenrette & Napoli, 1994). Theyrecognized the role of support services in the following comments:
while highly skilled teachers and willing learners are required for excellentteaching and learning, high quality services are also essential to create anenvironment that facilitates teaching and encourages learning. Creating newenvironments is not necessarily the solution; it may be maintaining andmodifying existing environments is more appropriate. The environmentsneed to be supplied with equipment in good working condition, and thereneeds to be clerical and custodial services as well. In short, the commitmentto excellence must be shared by all personnel whose efforts support theteaching and learning process, even in the most indirect way. (pp. 7-8)
Miami-Dade also recognized that the equipment and maintenance of the learning
environment are of utmost importance and are often the most difficult budget category to
support. Jenrette and Napoli (1994), offering Miami-Dade' s experience, wrote,
Their Teaching and Learning Subcommittee recommended processes toensure support of operational practices of all service areas: user feedback besolicited, faculty regularly be invited to talk with service providers, annualobjectives be developed which include recognition of each area'scontribution to teaching and learning, and that items relating to thoseobjectives be included in the annual performance review of all service areapersonnel. (p. 8)
The Miami-Dade experience discovered that it was more challenging to relate and recognize
the purchasing department, budget office, and personnel office relationship to teaching and
learning (than other areas) (p. 8).
Prioritizing Staff DevelopmentThe staff development strategy at Miami-Dade Community College is
comprehensive. Staff development is designed to revitalize careers and bring focus on the
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institution helping the individual learner to be successful. The effect was to create asuccessful learning environment for both students and staff within a complex, diverseurban environment with all of the attendant problems of lack of skills and limited access to
technology and socioeconomic constraints. None of these conditions prevented the learning
staff from creating an exciting and caring learning environment.
The learning staff of Miami-Dade recommended that staff development programsmeet the following criteria:
The system should be supportive and developmental in nature. Monitoring of
performance provides for reinforcement of positive efforts and an opportunity forprescriptive intervention.
Personnel decisions should be based on information obtained systematically and
from multiple sources.
Individual faculty members should be responsible for their own advancement
(NDTYI would include administrative staff, student service staff, technical staff,
and support staff). (Jenrette & Napoli, 1994, p. 10)
The main steps for the staff development program at Miami-Dade involvedidentification and agreement in the following areas:
Institutional values
Definition of excellence
Goal setting
Personnel policies (to encourage development and reward for'performance)
Orientation
Mentoring
Process for feedback
Review
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In order to ensure a long-range institutional commitment to staff development and
institutional implementation, Miami-Dade instituted Teaching and Learning Centers with
full-time staff, including a director, support staff personnel, and a substantial budget, given
the institution's size and commitments. The role and program focus of the centers were
determined by those affected, faculty, and others (Jenrette & Napoli, 1994).
Influencing New HiresIncorporating learning staff specifications into the institution begins with reviewing
principles and practices for hiring and acculturating new staff members. Excellence should
be defined for all areas as it relates to learning. Standards exist for faculty that can be used
as models for definitions of excellence for other learning staff positions. Definitions of
excellence give both the hiring committees and the applicants an opportunity to know what
is expected. As suggested by Jenrette and Napoli (1994), from the definitions should flow
the interview protocol "to elicit information about the critical aspects" of the learning staff's
role.
Orientation and training will take on greater significance in NDTYI because of
greater participation in and by community members in the learning process. Miami-Dade
developed a faculty orientation program beginning with a week of workshops,presentations, and meetings conducted by appropriate personnel. New hires were given a
separate contract, which paid them to attend the orientation and follow-up activitiescontinuing through the first year (Jenrette & Napoli, 1994).
Mentoring is also a part of the Miami-Dade program for new hires. It is continued
through the first year of employment. Mentoring enables the learning signature to betransferred from one "generation" of staff to the next and across areas. The extension of
support and connection to the institution through mentoring reinforces the learningsignature: "Mentoring improves and accelerates the process by which new faculty (and
others) become knowledgeable about the institution, effective in their positions, and
comfortable as members of the learning community" (Jenrette & Napoli, 1994, p. 9).
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Crosstraining/CrossfunctioningJust as business crosstrains its employees, NDTYI encourages crosstrained staff so
that staff can be comfortable with role exchanges. Crossfunctional teams or task forces help
to integrate the parts of the organization and can guide staff development. Job rotation
promotes a continuous process of learning and staff development. It broadens the learning
staff's knowledge in ways that open up new approaches to meeting the institutional goals.Crosstraining and role exchanges foster broad mastery of the process and understanding ofeach individual's contributions to the team and the team's contribution to the enterprise.
Continuous Quality ImprovementThe learning staff is responsible to conduct continuous assessment of students to
determine what changes are needed to improve the learning process and organization. Oneexample of how continuous improvement can work in higher education comes fromMarchese (1991, as cited in Cross, 1993b). Marchese was one of the first to publicly linkhigher education with Total Quality Management (TQM). He identified 12 major themes ofTQM for higher education, while Cross and Angelo (1988) contributed classroomassessment techniques. Cross (1993b) combined the two works into 12 strategies forcontinuous improvement: (1) focus on quality through simple daily routines; (2) focus onstudent learning (i.e., the customer); (3) make changes or adjustments as the need arises;(4) understand the process and know how to improve it (i.e., cognition and human learning
processes); (5). extend the mindset to know the background, preparation, and priorexperience of students entering the classroom; (6) share and use data collected on thestudent with the studentfor example, asking "how effective is the learning situation orlearning interaction in meeting its goals and the student's needs?"; (7) eliminate rework orremediation by identifying weaknesses when they appear; (8) emphasize teamwork through
self-directed workgroupsinteract about what works and what does not work; (9)empower people to review work processes and to make the necessary changes; (10) invest
in training and recognition; (11) make explicit the teaching goalswhat students shouldlearn; (12) hire leaders who are vision givers, listeners, team workers, committed to quality
and customer needs, but are patient for long-term ends (Marchese, 1991, p. 6, as cited inCross, 1993b, p. 19).
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Design Specifications for Learning Staff and Staff Development
The design specifications for learning staff and staff development drawn from the
focus group interviews, review of research and best practices, and the discussions of the
National Design Group are shown in Exhibit 10.
Exhibit 10Design Specifications for Learning Staff
Aligns with design specifications for learning context, signature, outcomes, process, organization,and partnerships: Staffing and staff development pay close attention to the design specifications forprevious design elements.
Ensures that each learner is known and served very well: Staffing and staff development provides for
the needed "wrap-around" supportacademic, social, psychological, and physicalneeded by eachlearner in an integrated fashion.
Manages constructivist learning: Staffing and staff development support learning that produceslearning products valued by the learner and wider community, involve extensive project-basedlearning, integrate subject matter areas, and use and closely connect community-based learning withschool-based learning.
Handles just-in-time learning design: Staffing and staff development are flexible, innovative, and caneffectively manage the design and execution of learning experiences that are very responsive to theneeds of learners and the context in which learning is taking place.
Builds learning communities: Staffing and staff development attend to the competencies needed todirect the development of strong learning communities such as teamwork, understanding and valuingdiversity, establishing trust, balancing freedom and responsibility, and being supportive.
Operates as information navigator: Staffing and staff development give priority to the competence of
using information systems and guiding others to do the same.
Includes competence in research and service functions: Staffing and staff development include andintegrate the educational functions of learning, research, and service to enhance the learningexperience and contribution to community.
Employs continuous quality improvement: Staffing and staff development apply continuous quality
improvement processes to the learning experience with expectations of excellence that are constantly
updated, performance that is continually assessed, and rewards and recognition that are closely linked
to meeting expectations.
Continues to learn: Staffing and staff development recognize the value of lifelong learning for allstaff, view lifelong learning as a shared responsibility of individual and institution, provide renewal
opportunities in multiple formats, and commit resources (e.g., time, substitutes, and space) for staffdevelopment.
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New Designs for Learning Staff and Staff Development
Two illustrations of new designs for learning staff and staff development were
suggested by the National Design Group. Both focus on staff development.
Center for Teaching and LearningThe Center for Teaching and Learning at Miami-Dade Community College has a
long history of operation and impact on learning experiences available on its campus. The
Center was established with much involvement of faculty and staff. It has its own space on
the campus and provides a wide array of staff development opportunities for all categories
of staff at the collegesupport staff, student services, faculty, and administrators. Training
can be informal or through formal, credit-earning avenues done in consort with four-year
colleges and universities. Competency profiles and standards have been developed for each
classification of campus staff. Performance reviews and rewards are linked closely to
competency development and demonstration. The Center has staff and technical assistance
to support the staff development functions underway.
Spaces Designed for Staff DevelopmentMaricopa Community College in Phoenix, Arizona, has set aside space for staff
development that is exemplary in modeling the "classroom of tomorrow." The staff
development space provides opportunity all in one area for display, collaboration,concentration, information access, product production, and relaxation.
Summary
NDTYI proposes that the role of each member of the learning staff be recognized
and developed for its part in the learning experience. The learning staff is viewed as
needing to share roles to provide institutional flexibility. Movements that are in keeping
with this view of learning staff are high-performance work groups and professionalization
of the workforce. At the same time, exemplary models of staff development, as found at
Miami-Dade Community College, foster institutional change while strengthening andfocusing the skills of staff to better support the goals of the institution.
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CHAPTER NINE:LEARNING ENVIRONMENT*
This section focuses on the learning environment and includes attention to both the
technology and facilities needed to support the design specifications recommended in
previous elements of the design process. The learning environment can have a verysignificant effect on the kind of activities that are encouraged and those that arediscouraged. Key questions addressed in this chapter concern the desired nature of the
relationship between learning experiences and learning environment, design specifications
for the environment, and exemplary new designs for the learning environment of TYIs.
Purpose of the Learning Environment
Buckminster Fuller was quoted as saying, "Reform the environment, stop trying to
reform people. They will reform themselves if the environment is right." Because the
learning environment can be so influential, it is included as a major step in the design
process. Making matters more complicated than implied by Fuller, there is the admonition
that one can learn in a closet, or a classroom, or a cathedral, which suggests that therelationship between learning and environment may not be as straightforward as form
following function. The connection of learning experiences and learning environments may
be better understood as patterns in a cultural context, rather than linear relationships of
learning activities to the most appropriate learning settings. The development of design
specifications for the learning environment responds to these dilemmas.
On another dimension, study and investment in the learning environment are
beginning to shift from "bricks and mortar" to technology. A significant impact ofinformation technology is increasing expectations for learning performance and for access
to learning anytime, anyplace, and any content. The design specifications for learning
environment speak as much to learning technology as they do to facilities.
* The sections of this chapter focusing on "Key Concepts Regarding the Learning Environment," "NewDesigns for the Learning Environment," and "Related References" were written by Bruce Jilk. The othersections and overall editing were done by George Copa.
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Process of Developing New Designs for the Learning Environment
While there were no focus group interviews held to address the learningenvironment because it came late in the design process, the National Design Group did
discuss the design specifications for the learning environment at three of its meetings. In
contrast to the other elements of the design process, the efforts in developing a description
of the desired features of the learning environment turned to exemplary new designs as a
way to communicate what was felt to be needed. This shift in effort will be seen in this
section with more of it devoted to a description of an exemplary new design for the
environment of TYIs than was the case in other sections. The project staff thought that the
National Design Group was able to be more specific in its critique and suggestions in
relationship to actual design plans and pictures of the environment than in relationship to
the narrative design specification statements. We have also found that the presentation of
the learning environment is a re-telling of the whole story of NDTYI in a way thatintegrates and makes more concrete the meaning of the design specifications for all other
elements of the design process.
National Design Group DiscussionsThe National Design Group had an opportunity to review and discuss the design
specifications for the learning environment at several of its meetings. The key pointsemerging from these meetings were as follows:
The learning environment should not be limited to consideration of schoolbuildings. Learning occurs in many places and through a wide variety of media.
There should be opportunities to learn through variable time, location, andindependently; but for many learners, having a central place, a campus, is still
important. The campus is not going to and should not disappear. Some learners
need to connect to a campus and its social relationships to sustain learning.Remember in the design process that different people have different needs. The
learning environment should be able to respond differently for different people.
With dispersed learning settings, special effort should be made to develop identity
with the institution that can substitute for the pride and status that often comes from
a centralized learning setting.
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Care should be taken to ensure educational equity as information technologybecomes central to the learning process and it is not equally accessible to alllearners.
There should be much more flexibility in the facilities (e.g., few permanent walls)
to avoid major investments in remodeling in the future as needs change.
The learning environment should be able to accommodate variable staffing (e.g., ashifting mix of part- and full-time faculty, faculty and paraprofessionals) depending
on what is needed.
The learning environment should facilitate the TYI becoming one with thecommunity in social terms. Community should refer to something to practice anddo rather than to beas a verb rather than a noun as place or geographic region.The design specifications for learning environment should address the delicatebalance of attention to the local community (located close to the TYI) and the wider
community (state, national, international).
The learning environment should provide informal meeting areas to encourageopportunities for socialization, connecting, and public forums.
The learning environment should accommodate and encourage an expandedenvironment for the institution to provide greater access in relationship to time,cost, transportation, child care, and self-confidence.
The learning environment should be pedagogicaland cost-effective; breaking thestudent body into small clusters can become very inefficient in the context oflearners who come on a wide variety of time schedules and lengths of time and with
many different program specializations of interest.
The learning environment should provide for small groups of students workingtogether when that is feasible in view of the learning process and student attendance
patterns.
Design of the learning environment should be kept in perspective, relative to other
ways in which the institution can be responsive to learner needs (e.g., changing the
learning process and organization). Different learning environment designspecifications may be needed for different program areas, rather than one pattern for
the whole institution.
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It may not be feasible to push all of the learning off the campus and into thecommunity; the campus and buildings do not necessarily have to be considered a
barrier between the institution and the community. There is need for both thecampus and learning in the community.
The learning environment of the institution should assist in weaning learners from
considering the campus as the only or best place to learn. The learning environment
should ease learners out into the larger learning environment.
The learning environment design specifications should address existing facilities as
well as new facilities.
The learning environment should began to shift attention from the environment as a
sense of place to that of a sense of presencethe goal being to have learningpresent as opportunity at all times (and places). The building of identity with the
learning institution would then shift from identity with a place (campus) to the
responsiveness of learning delivery (its being present when and where needed and
with just the right focus in terms of what needs to be learned).
The learning environment should give as much attention to supporting informal
learning as to formal learning. The environmental challenge is to support theconvening of conversations among learners and sustaining them with care.
The learning environment should provide opportunities to build a multicultural
democracy and therefore should provide settings that promote the breakdown of
intercultural barriers and, at the same time, opportunities for sharing.
Connecting the Learning Environmentto Previous Elements in Design Process
As with the discussion under this section in prior chapters, attention in developing
the design specifications for the element in focus (in this case, learning environment) must
be aligned with all previous elements. But for the sake of brevity, special care is taken to
draw out the implications of the design specifications for only the previous design element
(learning staff and staff development) for learning environment. Some of these
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implications, organized by the design specifications for learning staff and staffdevelopment, are as follows:
Aligns with Design Specifications for Learning Context, Signature, Outcomes,
Process, Organization, and Partnerships: The learning environment should pay
close attention to the design specifications for previous design elements.
Ensures that Each Learner Is Known and Served Well: The learning environment
will need to support strong and positive identification with the institution for each
learner in terms of its meeting the needs of the learner on the learner's terms. The
learning environment should provide the informal opportunities and settings for the
institution to get to know each student well. The environment should encourage the
integration of academic and student services around the needs of students.
Manages Constructivist Learning: The learning environment will need to gracefully
extend and integrate into the wider community as a source of useful learningproducts and support for undertaking and successfully completing projects to
produce the products. The environment will need to strongly encourage integration
of subject matter areas and institution- and community-based learning resources.
Handles Just-in-Time Learning Design: The learning environment will need to be
flexible or adaptable to support the creation and direction of just-in-time learning
design based on learners' needs and context for learning. The environment will
need to provide just-at-hand access to the needed space configuration, technology,
and learning resources to make just-in-time learning design easy and satisfying for
staff and learners. Meeting the challenge of cost-effectiveness will mean thatlearning spaces should adapt to different needs several times each day.
Builds Learning Communities: The learning environment willneed to create a sense
of smallness, support frequent interactions, and foster working together oncommon goals as are essential to building and sustaining a feeling of community.
Operates as Information Navigator: The learning environment will need to provide
ready access to information technology and the training to use it to support staff and
learners, effectively navigating the many networks of information related tolearning. Skills at learning technology involve not only the ability to use the latest
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technology, but, increasingly, the ability to adapt to the next generation oftechnology.
Includes Competence in Research and Service Functions: The learning environment
will need to support research and service by students and staff as much as thetypical teaching and learning function. The environment should include places and
technology to deliver services effectively and conduct research that is supportive of
learning outcomes and community needs.
Employs Continuous Quality Improvement: The learning environment will need to
be sufficiently flexible to respond to the demands of continuously working to
improve the effectiveness of learning experiences. Information technology should
be available to assist in making continuous updates of standards, assessingperformance, and providing feedback and recognitionall as feasible andproductive expectations for the staff and learners.
Continues To Learn: The learning environment will need to provide the settings and
technology to support and recognize the importance of continuous learning by all of
the staff of the institutionteaching staff, student services, support staff,administrators, mentors, and other partners.
Key Concepts Regarding the Learning Environment?
As we begin to think about the right environments to support the learningexperiences expected in NDTYI, several principles begin to surface:
1. There will be multiple settings and environments appropriate to the multiplecommunities and contexts that are being served. Therefore, we need to accept the
idea that there is not a single, conceptual solution for all situations. The question
then becomes, what design concepts can be meaningfully developed?
2. The learning settings are not limited to school buildings. Therefore, whatalternatives are there to the traditional campus and when should these alternatives be
implemented?
7 The items listed later in this section as concepts underlying the central idea of a "Settings Web" are based,in part, on the writings of Christopher Alexander and his colleagues.
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3. Learning environments are closely connected to the community's economic and
social development. Therefore, lifelong learning and a community's health gotogether. How does this affect the design of learning environments?
A response to these principles is to plan and design learning environments by a
"Settings Web" approach. That is, to identify those aspects of the learning settings that
support the various learning experiences and reveal their connections. It is also necessary to
acknowledge in such a design challenge the dynamics of other community and social
issues.
To create learning environments solely from within the perspective of the learning
institution would fall short of creating quality environments. A broader strategy is required;
therefore, this study is expanded to create settings which are educationally sustainable,
environmentally sustainable, and economically sustainable. What follows is a series of
concepts or "code" that should be considered in designing the learning environment for the
TYI.
Network of LearningIn a society that emphasizes teaching, the students (including adults) become
passive and unable to think or act for themselves. Creative, active individuals can only
experience personal growth in a society that emphasizes learning instead of teaching.
Therefore, instead of the lock-step of compulsory schooling in a fixed place, the learning
staff should work in piecemeal ways to decentralize the process of learning and enrich it
through contact with many places and people all over the community: workshops, at home,
walking through the community, professionals willing to take on the young as helpers,
students teaching each other, museums, traveling, scholarly seminars, industrialworkshops, and so on. We should conceive of all these situations as forming the backbone
of the learning process. Survey all these situations, describe them, and publish them as the
community's learning opportunities, then let students weave together for themselves the
situations that comprise their "school," paying as they go. Build new educational facilities
only in a way that extends and enriches this network.
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Open SystemWhen an institution is built up as a campus, separated by a hard boundary from the
community, it tends to isolate its students from the people in the community and, in a subtle
way, takes on the character of a glorified high school. Therefore, we should encourage the
dissolution of the boundary between institution and community. Encourage parts of the
community to grow up within the institution, and parts of the institution to grow up withinthe community.
Storefront Learning CentersWorkgroupsPeople develop a great need to learn by doing, to make their mark on the
community outside the home. If the setting is right, these needs lead people directly to basic
skills and habits of learning. Therefore, in addition to building central learning sites, we
should set up tiny, independent sites, one at a time. Keep the site small and locate it in the
public part of the community, with a storefront and small groups of students.
Self-Governing ClustersNo one enjoys a task if he or she is a cog in a machine. Therefore, we should
encourage the formation of self-governing groups of 5 to 20 learners. Make each group
autonomous with respect to organization, learning style, relation to other groups,assessment, and schedule. Where the learning task is complicated and requires largerorganizations, several of these units can federate and cooperate to proceed.
Navigators and LearnersThe fundamental learning situation is one in which a person learns by getting help
from someone who really knows what they are doing. Therefore, arrange the events in
every grouping of learners in a way that each is an opportunity for learning. To this end,
organize around a model of navigators and learners and support this form of socialorganization with a division into workgroupsone or two navigators and severallearnerswhere they can meet together.
Flexible Learning SpaceCreate a kind of space that is specifically tuned to the needs of learning, and yet
capable of an infinite number of various arrangements and combinations within it.
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Therefore, we should lay out the space as areas of open space, with freestanding columns
around its edges. The columns define half-private and common spaces opening into one
another. Set down enough columns so that people can fill them in over the years, in many
different ways, but always in a semi-permanent fashion. If you happen to know thelearning group before you build the space, then make it more like a house, more closely
tailored to the group's needs. In either case, create a variety of spaces throughout the
areacomparable in variety to the different sizes and kinds of space in a large old house.
Small Learning GroupsWhen more than half a dozen people learn in the same place, it is essential that they
not be forced to work in one huge undifferentiated space, but that, instead, they can divide
their workspace up, and so form smaller groups. Therefore, we should break institutions
into small, spatially identifiable groups, with less than half a dozen people in each. Two to
four small groups could be brought together into clusters. Arrange the small groups so that
each person can be seen at least partially by the other members of the group; and arrange
clusters so that they share a common entrance, food, office equipment, drinking fountains,
and bathrooms.
Small Meeting RoomsThe larger meetings are, the less people get out of them. But institutions often put
their money and attention into large meeting rooms and lecture halls. Therefore, we should
make at least 70% of all meeting rooms really smallfor 12 people or less. Locate them in
the most public parts of the building, evenly scattered throughout the institution's learning
environment.
Workspace EnclosurePeople cannot study or work effectively if their workspace is too enclosed or too
exposed. A good workspace strikes the balance; therefore, we should give each workspace
an area of at least 60 square feet. Build walls and windows around each workspace to such
an extent that its total area (counting windows at one-half) is 50% to 75% of the full
enclosure that would be there if all four walls around the 60 square feet were solid. Let the
front of the workspace be open for at least 8 feet in front, always opening into a larger
space. Place the desk so that the person working at it has a view out, either to the front or
to the side. If there are other people working nearby, arrange the enclosure so that the
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person has a sense of connection to two or three others; but never put more than eightworkspaces within view or hearing.
Minimum ParkingWhen the area devoted to parking is too great, it destroys the land. Therefore, we
should divide the campus-based learning environment into sectors, and keep the area of
parking lots and garages in every sector to less than 9% of the land.
Looped Local RoadsThrough-traffic destroys the tranquillity and the safety of pedestrian areas. This is
especially true in campus districts, where the creation of quiet precincts is crucial to the
work. Therefore, to bring the traffic and the pedestrian world into the right balance, we
should make the local roads that serve the area form a system of loops or cul-de-sacs, so
that through-traffic is impossible.
Campus StreetsLarge agglomerations of students and staff and heavily centralized academic
facilities kill variety, academic freedom, and student opportunities for learning. Therefore,
we should concentrate the major functions of the campus area of the learningenvironmentthe offices, labs, lecture halls, sports, and facilitiesalong campus streets.
Streets should be public and essentially pedestrian, 20 to 30 feet wide, with all the activity
of the TYI opening off them; always locate new buildings to amplify and extend the TYI
streets.
Activity NodesWhen buildings are spread evenly across a campus area, they do not generate small
centers of public life around them. They do nothing to help the various "neighborhoods" in
the campus area to coalesce. Therefore, when locating buildings, place them in conjunction
with other buildings to form small nodes of public life. Create a series of these nodes
throughout the campus area in contrast to the quiet, private outdoor spaces between them,
and knit these nodes together with a network of pedestrian paths.
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Accessible ParksWhen people work extremely close to large, open green areas, they visit them and
use them often; but even a fairly short distance will discourage them. Therefore, we should
provide a green outdoor park, at least 60,000 square feet in area, at least 150 feet across in
the narrowest direction, within 600 feet of every building in the system.
Enterprises of 400When a grouping of students and staff is too large, students and staff become
alienated; it becomes hard to run successful programs there, and hard to maintain the proper
educational milieu. Therefore, we should limit the size of student groupings (termed an
enterprise). Our current best estimate for the tolerable maximum is 400 students plus staff.
When enterprises grow beyond this size, they must be split to form new enterprises (even
if they share the same thematic focus).
Enterprise LimitsIf an institution is too small, it suffers from lack of variety; if it is too large, it no
longer works as a human organization; and if it grows too fast, it breaks down because it
does not have the chance to absorb or adjust to change. Therefore, we should limit the
growth of any enterprise to a rate of 2% per year, and limit the absolute size of any single
enterprise to 600 students.
Distribution of Learning SettingsWhen students work or live too far from the campus area, they cannot be part of
TYI life. Therefore, we should decentralize learning settings to be near places of work and
living, so that learners are integrated with work activities in residential areas, thussupporting an enterprise center.
Enterprise Shape and DiameterWhen an enterprise is too spread out, people cannot make use of all it offers.
Therefore, we should plan to distribute all classes evenly within a circular zone that is not
more than 2,000 feet in diameter.
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Local Transport AreaThe impact of the car on social life is devastating: it keeps us off the streets and far
away from each other. The first step in bringing the car under control is to stop using it for
local trips. Therefore, we should embed the enterprise in a local transport area, one to twomiles in diameter. Except for very special cases, encourage local trips within this area to be
made on foot, bikes, scooters, carts, perhaps even on horseback. Adapt paths and roads to
these modes of travel, and slow down cars with circuitous streets. At the edge of the local
transport area, build high-speed ring roads.
Living Learning CircleStudents who want to live close to the campus area also want their housing
integrated; yet most housing provided today is zoned separately. Therefore, we shouldprovide sites that integrate housing of the student population within the smaller clusters of
student workgroups and enterprises. Do not zone off the enterprises.
Fabric of EnterprisesOveremphasis on the individuality of enterprises helps to fragment knowledge by
keeping it in watertight compartments. Yet each enterprise does require its own identity.
Therefore, we should give each enterprise a clearly identified home base, but spread the
parts of the enterprise within a radius of 500 feet, so that they interlock with the parts of
other enterprises. No one of these parts should contain less than five workgroups.
Enterprise SpaceSpaces do not work properly if they are overcrowded, or if they are under-used.
Empty, desolate spaces are as bad to work in as overcrowded ones. Therefore, we should
give each enterprise a balance of area of net usable space, appropriate to the number of
faculty, staff, and students. Laboratories and special areas must be figured separately.
Local AdministrationSystem administrative services are often overcentralized: all the branches are located
together in one imposing complex, when, in fact, various parts of administration could
operate more effectively if they were located according to the connections each requires in
the community. Therefore, we should locate different administrative services
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independently, each one as near as possible to the center of gravity of its particularcommunity. Never create one vast administrative territory for all the services.
Student CommunityIf dormitories are too small and too communal, they become constraining. If they
are too big or too private, then the idea of group living is lost. Therefore, we shouldencourage the formation of autonomously managed cooperative housing integrated into the
clusters of base units and the community.
Small Student UnionsWhen a single building on the campus area is designated as student territory, it
raises the feeling that the rest of campus is not student territory. Therefore, we should
create many small social places across the enterprise, so that there are no classrooms or
offices farther than two minutes from the nearest one within the enterprise. Give each small
center at least a coffee bar and lounge/reading room.
Building ComplexWhen human organizations are housed in enormous buildings, the human scale
vanishes, and people stop identifying with the staff who work there as personalities and
think only of the entire institution as an impersonal monolith, staffed with "personnel."
Therefore, to maintain human scale in public buildings, we should make them small, not
more than three to five stories high; not more than 20,000 square feet in total indoor area
and the total floor area. If more than one small building is being constructed to house
related functions, the buildings should be conceived as a collection, connected by arcades,
paths, or bridges.
Circulation RealmsIn many modern public buildings, and in many parts of cities, the problem of
disorientation is acute. People have no idea where they are, and they experienceconsiderable mental stress as a result. Therefore, we should arrange buildings so that it is
possible to identify a nested system of realms in every building complex, so clearly marked
that every realm has an identity that can be named. Give each realm at every level a clearly
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marked entrance to one another so that it is possible to see and walk from one to the next in
more than one way.
Natural LightThe excessive use of artificial light in modern buildings is inhuman; buildings that
displace natural light as the major source of illumination are not fit places to spend the day.
Therefore, no occupied space should be without natural light. It can be provided through
the use of windows, clear stories, skylights, and courts.
Physical DevelopmentYou cannot get a good education in a place which runs like a factory, with a hectic
work pace and never the chance for a relaxing physical diversion. Therefore, arrange
wellness facilities in the enterprise, so that every point is within 400 to 500 feet of a place
which is designed for wellness and leisurea swimming pool, fitness center, sauna, ortennis courts.
Small Group Room DistributionHave you ever tried to hold an intimate seminar for 10 students in a huge classroom
that has 70 or 80 seats? Then you will agree that we should construct ample small group
rooms in the enterprise. And, encourage privately owned and managed shops, restaurants,
cafes, and theaters to locate in the community, on busy corners, so that they are accessible
to both the learners and the general public.
ArcadesArcadescovered walkways at the edge of buildings, which are partly inside the
building, partly outsideplay a vital role in the way that group territory and the society at
large interact. Therefore, whenever paths pass beside buildings, we should create deep
arcades over the paths, and open the group territory inside the building to these arcades.
Gradually knit these arcades together until they form a covered system of paths throughout
the community.
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Design Specifications for the Learning Environment
Based on the National Design Group discussions and the principles and concepts
noted above, the design specifications recommended for the NDTYI learning environment
are as shown in Exhibit 11.
Exhibit 11Design Specifications for Learning Environment
Aligns with learning context, signature, outcomes, process, organization, partnerships, and staffing:Learning environment pays close attention to the design specifications for previous design elements.
Includes multiple settings: Learning environment includes consideration of all possible settingswhich can support the desired learning experiencesit includes, but is not limited to, schoolbuildings.
Dissolves borders among learning settings: Learning environment makes strong and visibleconnections among learning settings.
Develops a coherent network of learning settings: Learning environment is made up of carefullyconstructed, yet dynamic and constantly changing, pattern of settings needed for effective learningexperiences.
Adapts quickly to the needs of the learning experience: Learning environment can accommodate avariety of learning experiences in the same space and time.
Provides a sense of learner identity: Learning environment gives learners a sense of identity,sometimes associated with place but increasingly with the learning signature and with what islearned and how it is done.
Enhances social connectivity and a feeling of community among learners and staff. Learningenvironment encourages and supports close and sustained interaction among learners and betweenlearners and staff central to creating a feeling of community.
Responds to differences in learners: Learning environment is responsive to the needs of learners who
vary in age, socioeconomic status, cultural background, prior learning experiences, full-time versuspart-time status, and learning style.
Provides for both general and specialized study: Learning environment provides the settingsconducive to development of general and specialized competence in order to reach learning outcomes.
Enhances informal learning: Learning environment supports and encourages informal learning andthe interaction and mutual benefits of informal and formal learning.
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New Designs for the Learning Environment
Using the design specifications for learning environment as a backdrop, along with
the principles and concepts from an earlier part of this section, an example of the learningenvironment for NDTYI is presented from an organizational perspective. This is one waythat the learning environment might be constructed to reflect the design specifications for
NDTYI. Other learning environments could also be constructed to reflect the designspecifications.
Note in the example presented here the focus of the environment is the enterprise.This is a grouping of learners and staff around a central theme. Examples would be"Human Resources," "Life Services," "The Environment," "Engineering," and"Technology." An enterprise is a community of learners engaging an integrated curriculumin its thematic area. Learning time, staff, partnerships, technology, and governance wouldreflect this grouping.
The optimum size would be 400 learners plus appropriate staff. An enterprise could
grow to a maximum of 600 students at which time it would divide, cell like, into two 300-
student groups. More than one enterprise could focus on the same thematic area.
The enterprise is like a solar system. On the one hand it is made up of a center (the
sun) and other bodies (the planets, moons), which would be unique to its inherent nature.On the other hand, it is part of a larger structure called the collaborative (the galaxy).Several collaboratives, along with other learning phenomena, networked together wouldcompose the network, the largest learning entity (the universe).
The components of the enterprise would vary depending upon the requirements and
nature of its theme. Typically it would be composed of several (5-10) domains of 50 to 100
students. Domains, in turn, would be composed of several (5-10) workgroups of 5 to 20students.
Unit Number MetaphorIndividuals 1 ParticleWorkgroups 5-20 SatelliteDomain 50-100 PlanetEnterprise 300-600 Solar SystemCollaborative up to 10,000 GalaxyNetwork Everyone Universe
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This organization of individual, workgroup, domain, enterprise, collaborative, and
network is designed in response to the goal of providing a sense of identity,meaningfulness, a feeling of belonging, and an understanding of relational place for boththe people and the multiple communities of which they are members.
EnterpriseThe enterprise is made up of several domains. The center or heart of the enterprise
would be a social hearth. Within the hearth would be a lounge, enterprise mail,refreshments, supplies, small library, student information, and so forth. The other elements
(moons) of the enterprise would be those places necessary to support the varied learningexperiences, including laboratories and studios. These places would be a combination ofspaces owned by the enterprise and spaces used for learning experiences throughpartnerships.
Although enterprises could form in a variety of contexts, four prototypes areproposed:
1. City Neighborhood: This is quite likely the most common type of enterprise (seeFigure 19). Most of the infrastructure is existing. Development of a learningenterprise could be the focus of a redevelopment effort. This would most likelyinvolve converting existing residential buildings and spaces into a learningenterprise. Some new buildings may also be constructed to complement theremodeled buildings within the neighborhood.
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Figure 19Enterprise in City Neighborhood Context
2. Suburban Edge: An alternative to suburban sprawl is the concept of new urbanism.
There have been many proposals for developing these new communities; however,
they have all treated the facilitation of education in very traditional formats. The
learning enterprise is best woven into the community fabric using the sameprinciples that inform the other elements of these new "towns." The learning
enterprise should not be a separate entity, but should be an integral part of the
community.
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3. Rural Village: Similar to the city neighborhood, this setting has an extensive (but
dated) existing infrastructure. By bringing learning into focus, revitalization of
these rural towns and villages becomes feasible. As in the prototype for the city
neighborhood, existing buildings are remodeled or new ones constructed to become
part of the learning enterprise.
4. Urban Core: This setting represents the highest density of population, as well as the
most developed facilities. Nearly all places for learning would occur in existing
structures, and the challenge becomes one of organization and technology. This is
also the best opportunity for enterprises to form collaboratives. This prototype also
involves converting existing buildings into a learning enterprise, but here,commercial buildings, office buildings, and apartment buildings are used.Collaborations with existing entities in the community are envisioned where the
learning enterprise would co-exist and interact with government entities,businesses, and other community organizations.
DomainThe domains that make up the enterprises are a combination of several workgroups
and flexible, yet technologically advanced, production/resource facilities to support the
learning process, especially those learning experiences related to projects and products. In
addition to the space of the domain, it is anticipated that roughly 50% of the learning
experiences organized at the domain level would take place in their real-world settings
through partnerships. This is the interface between the general skills and the specialized
skills that make up the designed learning experience.
To facilitate this interface, the domain is physically woven into the community
fabric. The setting is multiple use and needs to accommodate a variety of changingactivities. Therefore, an infrastructure that is designed for flexibility is necessary. This
"armature" of space and utilities (e.g., water, sewer, power, telecommunications, HVAC)
needs to be categorized into levels of intensity in order to balance cost with need and
circumstance. Four levels of domains are proposed to this end. These levels are on a
continuum in the intensity of use for educational purposes. Starting with the most intense
use, the first modular domain would serve the greatest variety of uses. The second and
third levels represent medium intensities and the fourth is primarily residential. Any
enterprise would draw on domains at each level. The primary exception would be the urban
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core enterprise where domains would mostly occur in the existing multistory buildings.
The domains described below would be new facilities at either the suburban edge or as in-
fill for city neighborhoods or towns. An option would be to use or renovate existingbuildings (particularly in city neighborhoods or rural towns) along the concepts of thedomains as described below:
First Modular Domain: The most intense level of use and flexibility, this domain
would serve a broad range of activities including (somewhat in order of priority)
institutional, business, retail, governance, and residential (see Figures 20 and 21).
These domains are located at the center of the learning communities where the
greatest variety of activities take place. This offers the richest range ofcomplementary and shared use of resources. Examples include the local cinema
being used as a lecture space, the library becoming an access center, and the various
work sites serving as places for practical learning experiences. In this modular
domain, educational use is high and takes place in a variety of contexts.
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Figure 20First Modular Domain: High Educational Intensity, Attached
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Figure 21First Modular Domain: Cross-Section
Parking
SocialSolarium
Govemanc
SeminarRoom
WorkGroup
Par Id
Parking
TheateriLecture
EngineeringPracticum
AccessCenter
Second Modular Domain and the Third Modular Domain: These can be discussed
together. The distinction between them is that the second modular domain (like the
first modular domain) is a part of a continuous building fabric (see Figures 22 and
23). The third modular domain shares the same intensity of use as the second but
differs in that it is a detached, stand-alone building. The reason for the distinction is
to accommodate different cultural expectations. For example, builders in theNetherlands would find it difficult to justify freestanding buildings in a villagecenter, whereas those in Australia look for strategies to allow buildings to be open
on all sides even in high densities. Another example is New York City versus
Phoenix. Being of medium intensity, the range of uses and its priority changes.
Included are business, residential, institutional, and small retail. This domain is
similar to the common building type of the European village or new world town,
with the commercial or business activity on the ground floor and residentialfacilities above. The second and third modular domains have moderate levels of
educational use. The educational enterprise co-exists in the same building with other
organizations.
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Figure 22Second Modular Domain: Medium Educational Intensity, Attached
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Figure 23Second Modular Domain: Cross-Section
4.00semeleResidence
WorkGroup
Seminar WorkResidence Room Group
asgineeringResidence Governance Practicurn .
Fourth Modular Domain: This, the least intense domain, is dominated by itsresidential use. Being freestanding (or courtyard), these domains would alsoaccommodate small business and adjunct uses (home office, tutor). However, the
objective is to include these areas in a high density pattern by establishing standards
requiring multistories and small sites. Educational use is low.in the fourth modular
domain. Although some education is conducted in these domains, it is not the mainactivity.
WorkgroupThe workgroup is the home base for the learning process (see Figure 24). This is
the classroom of the future. The zones within this space include a place for research,assistance, production, and formal and informal meetings. It is the basic building block for
the postsecondary learning experience. Workgroups can be located in settings such as
residential environments, in office buildings, and in shopping centers. Workgroups are
located in these settings when the thematic nature of the enterprise requires learningexperiences that benefit from proximity to these resources.
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An example would be the following image. Seven elements of a settings web of
learning are intermixed into one environment:
1. Collaboration at the unassigned, work/conference area
2. Concentration at the technologically rich private space
3. Mobility with portable, personal computers/files
4. Relaxation/focus at the lounge area
5 . Production support in the production area
6. Guidance from the "navigators"
7. Informal communication display at a refreshment center and elsewhere
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Figure 24Workshop: "Classroom of the Future"
These learning events and settings are brought together, not just because they complement
each other but because they also address the need for flexibility/adaptability by allowing
change in use from hour to hour, day to day, and week to week.
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Individual WorkstationA basic building block is the individual workstation (see Figure 25). Each learner
has a place to study and do small projects, keep books and papers, put personalbelongings, and connect into the technology network. Each learner has a notebookcomputer. This is certainly learner focused; however, it is weak in addressing theeducational concept of teaming. Combining the individual workstation with the desire for
teaming leads to the idea of a small, flexible group space that would accommodate several
personal workstations. This building block needs the support of spaces for instruction,production, resources, and demonstration. This arrangement is referred to as theworkgroup and is similar to many real-world work settings.
Figure 25Individual Workstation
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CollaborativeUp to this point the focus has been on the more intimate, closely-knit enterprise and
the components of its structure. The collaborative is a collection of enterprises (see Figure
26). The objectives of making connections between enterprises are obvious: the sharing
and mutual support, the economics of scale, and the opportunities for institutional learning.
The pattern of this relationship has been around for a long time and is exemplified by
Oxford University, a collaborative of 30+ colleges of several hundred students each. The
implications for environment are approached from two perspectives. The first is the
environment of the real world. Here there should be little or no impact. Unlike Oxford,
there is no structured hierarchy and therefore no need for a headquarters, either functionally
or symbolically. This leads to the second environment, that of the computer network. Here
there are some implications. The objective would be to serve a nested hierarchy, or one of
relationships. From a facility perspective, this type of reality is dependent uponcommunications technology and the collaborative therefore comes into being through
computer linkages.
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Figure 26Collaborative: Connection of Enterprises
----->connections toother enterprises
NetworkThe environment of the network is similar to that of the collaborative (see Figure
27). However, whereas the collaborative has some degree of a local dimension, thenetwork is global in nature and the focus is on information through the technologies of
computers. Extensive material has been produced on this subject and will not be repeated
here other than to make note of this dimension to the learning environment.
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Figure 27Network: Global Connection to All
11.41._
1
The "Settings Web" presented earlier in terms of individual workstation,workgroup, domain, enterprise, collaborative, and network could be assembled in many
different ways. One example would be to think of a TYI as a medical clinic. Students come
with their individual needs and go through the following process:
Phase A: A diagnostic is done to determine what steps must be taken to serve their
learning needs.
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Phase B: The staff, resources, and schedules are organized and students proceed on
individualized plans.
Phase C: Additional investigations are made during the above process soadjustments to the plan can occur.
Phase D: Follow-up activities also occur, which reflect both changes in theindividual and in the context in which that individual wishes to operate.
The place at which this example occurs could, in fact, be many places including at the
"clinic," at places with state-of-the-art equipment, at work sites, at home, at virtual settings,
and at places for collaboration. Ultimately, the learning experience is not fixed in time or
space, but, rather, it becomes a web of learning events and settings. This is what theNDTYI's learning environment should reflect.
Summary
The design specifications for the learning environment in NDTYI were developed
on the bases of the design specifications for previous design elements, discussions by the
National Design Group, and a series of environmental principles and concepts that were
thought to merit special consideration. Based on the design specifications for learning
environment, special efforts were made in this section to develop a prototype for the
NDTYI learning environment as a way to communicate in more concrete ways what was
expected.
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CHAPTER TEN:LEARNING FINANCE*
Learning costs and public expenditures for higher education are on a collisioncourse. The decade of the 1980s was a time of inflationary higher education prices, and the
1990s promise a parallel dramatic reduction in the level of public support for thepostsecondary educational enterprise. At the same time, many institutions of highereducation are pricing themselves out of the market with tuition and fees that exceed student
and family ability to pay.
The TYI is at the center of these financial dynamics. It is increasingly the preferred
alternative to the four-year experiencein many instances the practical capstone to abaccalaureate. At the same time, the TYI is competing for public support with both K-12
and four-year graduate systems. When these dynamics are coupled with the exploding
demand for both technical and general education, the result is a crisis of resource supply
that calls for new ways of gathering and managing resources.
This section outlines an approach to financial management that links institutional
resources to NDTYI and its work. This approach is based on a view of the TYI as alearning organizationone that can respond to new challenges and opportunities in a timely
way.
Purpose of Learning Finance
As should be evident from the above introduction, learning finance is very critical to
the implementation of NDTYI recommendations. Although the resources available to TYIs
come in many forms, eventually they are converted into a bottom line for the institution
either it is financially healthy and stable, or the institution moves into crisis mode,eventually going out of business if financial matters are not turned around. Each of the
previous design elements has implications for finance. And so, like the learningenvironment, addressing learning finance becomes another opportunity to integrate the
* A first version of this paper was prepared by Neil Christenson. Using his work as a base, the sectionintroduction and sections on "Key Concepts Regarding Learning Finance" and "Design Specifications forLearning Finance" were written by William Ammentorp. The remaining sections and overall editing wasdone by George Copa.
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design specifications resulting from other elements and to communicate in more concrete
terms what is expected by NDTYI.
Process of Developing New Designs for Learning Finance
As with the learning environment, there were no focus group interviews conducted
to assist with developing the design specifications for learning finance. The National
Design Group had the benefit of staff working on reviewing the research and best practices
as it discussed the direction to be taken by NDTYI as regards learning finance at two of its
meetings.
National Design Group DiscussionsThe following were the key points made by the National Design Group regarding
the learning finance of TYIs:
Learning finance needs to address the long-term problem of a diverse student group
who must do a better job of learning (learning more) with less funds available to the
students and to the institutions.
Neither the state nor the federal government is clear about what is expected from
higher education, and higher education is not clear about what it wants to do either.
Higher education will face growing competition for resources from K-12 education,
cost of crime, health care costs, and welfare costs.
Student tuition in most states has risen to the point where it is no longer politically
acceptable to raise it further as a source of revenue. Student debt to financeeducation is growing at an alarming rate.
Legislatures tend to believe that higher education can do more with less funding.
The participation in higher education will likely stabilize in the near future.Increases in numbers will come from part-time students, older students, women,
and students of minority races.
An aging faculty and facilities will lead to higher costs.
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In the hierarchy of higher education, the TYIs are much more vulnerable to short-
term financial crisis.
States play a major role in TYIs because they provide the largest share of funding.
Financing should consider decentralizing as much as possible (i.e., from the state to
the local area surrounding the institution and within the institution) as a way to
enhance revenues and control costs. The state's role should be to equalize revenues
to avoid disparities among geographic areas.
All stakeholders in the institution (e.g., students, support staff, administration,
faculty, and partners) need to have a voice in the management and finance ofinstitutions. They all have to "buy in" if new ideas are to be put in place.
Using satellite learning centers located in the community can reduce costs andincrease access to students.
Higher education is a labor-intensive activity with very complex decisionmaking
structures. It is sometimes isolated from its environment and slow to change.
Support for new construction in higher education is likely to sharply decrease.
Connecting Learning Finance to Previous Elements in Design Process
Financial policies and resource management come together to make all of the
previous design decisions in NDTYI a reality. The truth of this statement is easy to see in
the implications it holds for steps in the design process:
Learning Signature: The beliefs and values that define the signature of the TYI are
put into practice through financial policies. When these are in alignment, financial
resources are used to support the signature of the TYI in an effective and efficient
manner.
Learning Outcomes: These constitute the output measures for judging thecontributions of various financial investments. The productivity of human and
material resources and the integrity of the TYI's stewardship are assessed against
outcomes.
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Learning Process: This is the mechanism whereby financial resources are converted
into outcomes. Clearly, the TYI cannot achieve optimal use of resources unless
finance and learning decisions are carefully articulated.
Learning Organization: As the college "learns" about its students and its work, it
acquires the capacity to direct resources to their most productive use. In this sense,
finance is the energy that turns organizational learning into results.
Learning Partnerships: While partnerships take shape through common interests
and expectations, they ultimately turn on finance. If partnerships cannot stand the
test of the "bottom line," they will not prove to be viable.
Learning Staff. Staff is, of course, the medium whereby finance is translated into
the key TYI's input to the learning process. The productivity of staff and itscapacity to foster both organizational and student learning constitute the long-term
investment capital of the TYI.
Learning Environment: Valued inputs and outputs are continually exchangedbetween the TYI and its environment. Financial policies and management practices
are the principal measures of these exchanges, a well-understood language whereby
the TYI can learn about its environment.
Surely any new design that has any hope of widespread adoption in thepostsecondary community must provide for both adequate funding and warrantiblestewardship. These are the two starting points that undergird our understanding of financial
policies and resource management for NDTYI.
Before going further, the implications of the previous step in the design process,
learning environment, are examined specifically as they relate to learning finance. The
implications of each design specification for the learning environment is translated into
implications for learning finance:
Aligns with Learning Context, Signature, Outcomes, Process, Organization,Partnerships, Staffing, and Environment: Learning finance must pay close attention
to the design specifications for previous design elements.
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Includes Multiple Settings: Learning finance plans must consider the implications of
learning occurring in multiple settings and its effects on shifting costs and revenues,liabilities, and needed formal agreements.
Dissolves Borders Among Learning Settings: Learning finance and relatedbureaucracies should become so well worked out that they are invisible to students.
Students and partners should not be burdened with concern about who collects the
tuition and how it eventually gets to the right place.
Develops a Coherent Network of Learning Settings: Learning finance should be set
up to support and encourage dynamic and innovative use of learning settings as
needed and available for the learning experience.
Adapts Quickly to Needs of Learning Experience: Learning finance should support
investments in technology, buildings, and related staffing, which make themquickly adaptable to accommodate a variety of learning experiences in the same
space (and even time).
Provides a Sense of Learner Identity: Learning finance should be supportive of
ways to integrate the learning signature throughout the learning process,organization, and environment as a strategy to give the learner a strong sense of
identity with the institution.
Enhances Social Connectivity and a Feeling of Community Among Learners and
Staff. Learning finance should seek investments that encourage and support close
and sustained interaction among learners and between learners and staff central to a
feeling of community.
Responds to Differences in Learners: Learning finance should develop student cost
structures (e.g., tuition, fees, room and board, transportation) that equalizeopportunity for learning in response to learners who vary in age, socioeconomic
status, cultural background, prior learning experiences, full-time versus part-time
status, and learning style.
Provides for Both General and Specialized Study: Learning finance should support
investments that provide high-quality general and specialized study and their close
integration.
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Enhances Informal Learning: Learning finance should support the development of
spaces, communications options, and social interaction that is conducive to informal
learning.
Key Concepts Regarding Learning Finance
This section will explore some of the context and emerging strategies foreducational finance and operation that are supportive of NDTYI.
Financial FoundationsThe dynamics of public higher education finance are captured in the data displayed
in Figure 28. This chart shows that public appropriations for higher education are on an
accelerating decline (lower line). Tuition (upper line), on the other hand, has shown a
steady increase since 1982.
Figure 28Public Finance of Higher Education, 1978-1993
200
150
100z50
0
1978 1980 1982 1984 1986 1988 1990 1992 1994
YEAR
TUITIONFTE
APPROP/FTE
98
However, tuition has not increased sufficiently to compensate for the reduction in
appropriations so that total funding per full-time-equivalent student (ti 1E) (center line) is
relatively constant. These data are only an indication of future financial policies. Federal
funding will continue to decline and will, in the future, provide an ever-smaller share of
support for the TYI (Honeyman, Williamson, & Wattenbarger, 1991). As states take on
increasing responsibility for programs formerly funded at the federal level, there will be
greater competition among the human services at the state level. This is competition that
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higher education is unlikely to win; health care, corrections, and elementary and secondary
education demands are of a magnitude that legislators must address. Finally, the resources
that flow to higher education are likely to be directed to the student and not to theinstitution. To quote from one policy report, "Radically change the way state funds for
higher education are appropriated by giving more to students and less to institutions.Beginning with the 1998-99 biennial budget, we propose . . . that the current practice of
allocating 90 percent of the state's appropriation to institutions and 10 percent to students
be nearly inverted" (Brandl & Weber, 1995, p. 25).
Clearly, higher education is facing a new reality as to resource supply; privately
controlled dollars are replacing public support so that colleges are increasingly dependent
upon tuition receipts and, to a limited extent, on voluntary contributions (Frances, 1992, p.
19). In the higher education marketplace of the future, colleges will be required to earn the
resources needed to support the educational enterprise. Funding formulae will no longer be
the sole consideration of institutional leaders; they will be replaced by a new calculus of
value where decisions will shift from legislatures to students and employers, and value will
be determined by outcomes. In addition, policymakers will be expected to
Shift the protocol from the state meeting the institution's need to the collegeor university meeting the state's needs, and change the budget languagefrom "numbers" to "learning" and "educational achievement." (Albright &Gilleland, 1994, p. 17)
As these new dynamics come into play, higher education is limited in its capacity to
respond by a number of decisions made during the 1980sa period when institutions
experienced seemingly endless growth in enrollment and funding. First, increases in the
cost of higher education during the decade of the 1980s greatly exceeded changes in the
general level of prices (Getz & Siegfried, 1991). Second, institutions elected to invest in
new buildings and faculty in anticipation of continued enrollment growth and regular
increases in public support (McPherson & Schapiro, 1991). Finally, higher education has
what might be called an "edifice complex," where buildings define both process andproductstructures that are expensive to operate and maintain (Clotfelter, Ehrenberg,Getz, & Siegfried, 1991).
While these decisions were being made, there was a largely undetectedtransformation of the student body underway. Students became older and more ethnically
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diverse, with often unfamiliar educational needs and expectations (Kempner & Kinnick,
1990). They also began to "shop around" for the institution most likely to give them real
value for their educational dollar (Levine & Riedel, 1987). The result is a set of demands
for a wide range of training and support services, which colleges have rarely factored into
their considerations of costs and revenues.
In order to cope with these fundamental changes, colleges have looked to acombination of revenue enhancement and cost control. On the revenue side, they have
created foundations and engaged in development activities patterned on those of private
colleges. They have collectively reached out to legislatures and government agencies to
influence the pattern of funding reductions. On the cost side, colleges have developed new
methods of cost control and, in some instances, new paradigms for financial management
(Kapraun & Heard, 1993). From the perspective of NDTYI, it is these new paradigms that
hold the greatest promise for effective finance of the educational enterprise of the future.
In taking steps toward a new paradigm, many colleges have chosen to refine their
traditional financial accounting and budgeting practices, thereby locking themselves in a
management paradigm ill-equipped for the turbulence of the 1990s (Simpson, 1991). More
to the point of this chapter, the teaching institution is locked in a paradigm that cuts across
all educational organizations. This is a perspective that sees the work of schooling through
the lens of resources. Students are counted only as 1~ 1'E who generate an average level of
tuition so that income can be estimated. Insofar as public policy is concerned, the calculus
is limited only to enrollment, since there is no income. On the expense side of the ledger, it
is the FTE faculty and its average salary that expresses costs. This gives rise to a narrow
view of productivity where SCHs are the bearer of the costs of production embodied in
faculty (Massy, 1991).
The pervasive truth of this observation is evident in the variables and relationships
pictured in Figure 29. This diagram captures the essentials of contemporary highereducation management. The revenue budget is distributed across academic units within a
standard set of line-item expenditures. Each unit, in turn, is assigned the number of SCHs
earned by the courses it offers. This results in a narrow computation of cost per SCHand
to the comparison of widely dissimilar programs of study.
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FinancialHealth Ratio
Figure 29Management by Spreadsheet
DepartmentCost Per
Credit Hour
InstructionCost
TotalRevenue
SupportServices
Student CreditHours Taken
TuitionRevenue
GovernmentRevenue
The fundamental dynamic in this paradigm is the generation of cost and revenue bySCHs. On the cost side, courses are offered and student enrollment is translated into SCHs
and the consequent unit costs of instruction. SCHs also drive the basic revenue streamthrough tuition and fees. The cost/revenue balance leads to a number of composite health
ratios whereby the institution can compare its condition with others in similarcircumstances.
Basic accounting data of this type lead to several key management activities that can
be found on every campus. First, the budgeting process is closely tied to the historical
activities of collegiate units. Each department can expect to receive a share of the revenue
stream of the college according to its most recent experiences. Second, there is an incentive
to departments to lower the cost of instruction by increasing class size and "farming out"
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high cost courses to other departments. Third, revenue and costs are not totally connected
in the model, and support services are treated as an afterthought. Finally, there is atendency to compare departmental costs without regard to differences in programs and
subject matters (Meisinger & Dubeck, 1984).
The Need for a New ParadigmThe shortcomings of the traditional spreadsheet approach entered management's
consciousness in the late 1980s. Incremental budgeting practices could not be sustained in a
resource-short environment. For the first time, managers were required to allocateresources among programs and departments. It also became clear that costs needed to be
controlled and brought in line with revenues. Put another way, the dynamic of growth
became history and a new economy came into being (Sims & Sims, 1991).
Moreover, changes in the demography and needs of students came into the picture
in a subtlebut significantway. As the variability of the student population increased,colleges experienced greater demand for specialized services. Child care, counseling,
chemical dependency treatment, and conflict management all added to the cost of doing the
business of higher education (Mangan, 1993).
In the growth years, colleges had funded special services from the pool of general
revenues. In effect, state aids and tuition dollars from students needing little or no services
were transferred to support programs for the needy. This form of redistribution ofresources had little impact, so long as the level of need in the student population remained
low. As the costs of these programs grewmany in an exponential mannercolleges were
forced to take into account the real costs of the educational enterprise.
For many colleges, unfamiliar services and their associated costs were signals to
raise admission standards. These institutions are able to "skim" the market for students
with few or no needs for support services, encouraging a lack of institutionalresponsiveness to a wide range and diversity of students. However, the TYI's mission
requires that they pay close attention to the composition of the student body and theassociated costs of servicing individual needs. This results in a transitional financial
management paradigm; one where the "case mix" of the student body is taken into account
(see Figure 30).
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FinancialHealthRatio
Figure 30The Case Mix Paradigm
InstructionCost
4--
TuitionRevenue
DepartmentCost Per {--
Credit Hour
Unit Costof Services
ServiceCost
CreditHoursTaken
ServiceUnits
Demanded4
ServiceRevenue
GovernmentRevenue
StudentCaseMix
This paradigm is drawn from the financial practices of medicine and hospital
management. These organizations foundnot surprisinglythat clients were different andthat their demands for services were highly variable. By grouping clients according toservice needs, health care was able to link income and cost to create a mix of clients best
suited to the organization's capacity to deliver services (Jencks, Dobson, Willis, &Feinstein, 1984).
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Case mix adds an important perspective to the traditional paradigm of Figure 29.
First, there is an assessment of student condition and needs, which determines the range of
instructional and support services students are likely to demand. This makes it possible to
estimate the "load" to be placed on instruction and student support services and to make
realistic projections of the true cost of all college activities. To the extent that students are
charged for both instruction and support services, the flow of revenue follows the student.
And the costs of various "case mixes" of students can be analyzed.
However, the focus of management attention remains fixed on financial health.
Nowhere in this paradigm is any attention paid to learning. Not even in the limited sense of
costs per unit gain. Learning is assumed to take place whenever SCHs are delivered. And
the magnitude of learning is reflected in the amount of "seat time" spent by students to
accumulate "credits" toward some license or degree. There can be no argument with the
proposition that education is instruction, and that, for the most part, it takes place in the
institutional frame defined in the above paragraphs.
The institutional focus is also evident in the way government revenues are treated in
Figure 30. They are still received and accounted for at the institutional level andapportioned on a per capita basis to the operating units of the college. In effect,management does not recognize the financial implications of case mix variability. It
assumes that all students are equally costly, and, in most instances, that there is little or no
need for non-instructional services. Here is the starting point for NDTYI. To be seen as
credible, however, any new design for finance must be translatable into the concepts and
language of Figure 29 and, to some degree, Figure 30.
There are at least three reasons why these paradigms must be taken into account.
First, the institutional system of higher education speaks this peculiar dialect. Students
attempting to move from one organization to another must measure the value of their
learning in terms of credits. Second, those who staff and manage schools and colleges see
their world in terms of this ruling paradigm. They see students as seekers after credits; they
allocate resources according to the variables of FTE and tuition; and they organizethemselves in divisions and departments that house credit-based subject matters. Finally,
the buyers themselvesthe studentsexpect organizational forms and practices consistent
with the paradigm. They know that "credits are coin of the realm," and they are
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unconvinced that alternative products such as learning outcomes have value in themarketplace.
This paradigm stands in the way of innovation in several ways. Consider thefollowing issues as seen at the University of Michigan (Whitaker, 1994):
1. The focus of our current approach does not provide any incentivesfor improvement except at the margin. And in almost every case,there is no change proposed except at the margin. The implicit andunstated assumption is that everything else is at its best in qualityand effectiveness.
2. There is no shared sense of responsibility for generating revenue.Indeed, to think about revenue is somehow viewed as selfish and assetting oneself against academic values.
3 . Current incentives for revenues may encourage specific unit revenuegenerating activities while reducing university revenues (e.g.,enrollment reduction or inattention to student retention).
4. Since current accounting procedures sometimes obfuscate both costsand revenues, it is difficult to understand the financial impact ofactions which are taken to improve a unit. (p. 4)
Toward a New ParadigmThe traditional financial management paradigm is one of the most significant
roadblocks to NDTYI. It is not only firmly embedded in management thinking, it is also
woven into the fabric of daily management by accounting practices and conventional
communications. And the management information systems now in place are not readily
altered to include new data elements. Even with the inclusion of student case mix-analysis,
there is an over-riding emphasis on accounting, budgeting, and management practices,
which reinforce a collegiate model of higher education. There is little support for the kinds
of analysis and decisionmaking called for by learning organizations. Something must give
in order that a new paradigm can come into being.
A transitional financial paradigm which builds on familiar practices whilesupporting the fundamental changes required by NDTYI is exemplary of the direction that
the financial element in NDTYI should move. One illustration of this intermediate schema is
the set of assumptions and conventions making up Responsibility Centered Management
(RCM) (Robbins & Rooney, 1995; Whalen, 1992).
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The basic idea of RCM is a simple one that can be summarized in the notion of
"every tub on its own bottom." What this means is that each of the TYI's enterprises is
responsible for both costs and revenue associated with it. Costs and revenues are shifted
from central administration to each individual enterprise. On the one side, instructional
costs are traced to their ultimate use and their contribution to academic productivity
assessed (Massy & Zemky, 1995). On the other side of the equation, institutional income is
apportioned to the enterprise responsible for generating the revenue. By adding income to
the management schema of Figure 30, RCM gives a more complete picture of the financial
dynamics of a particular enterprise (see Figure 31). In its purest form, RCM gives all the
income to a given enterprise and requires that all costs be met from revenue. Further, RCM
allows each enterprise to purchase whatever services it requires from the college. If the
enterprise can make a "better deal" with other suppliers, it is free to buy from the lowest
cost source.
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Figure 31Responsibility Centered Management
RCMRatio
InstructionCost
RCMCost Per
Credit Hour
4 RCM Costof Services
ServiceCost
TuitionRevenue
CreditHoursTaken
4
ServiceUnits
Demanded
ServiceRevenue
GovernmentRevenue
StudentCaseCaseMix
Figure 31 shows that RCM can be imposed on the more traditional models offinancial management. RCM cuts across existing practices to show how enterpriseperformance follows from the student case-mix typologies it serves. Each centerorenterpriseis responsible for all aspects of student experience and for arranging forservices within and outside the TYI. It is the instrument whereby the TYI engages in
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community and economic development (Hernandez-Gantes, Sorensen, & Nieri, 1995).
The enterprise is also accountable for revenue generation even though it may receive a share
of government revenue on a per capita basis.
This concept is far more revolutionary than it seems; it essentially puts theoperations of the TYI on a market footing and clarifies the competitive nature of many TYI
enterprises. Thus, RCM can be the mechanism needed to foster innovation; if an enterprise
can generate an income stream that can cover costs, it has the potential to develop a market
presence over time. Note what is being said here: RCM helps enterprise managers focus on
cash flowrather than the end-of-year audit data. In the words of Omar Khyyam (1923),
"Ah, take the Cash and let the Credit go" (p XIII). RCM is the instrument that makes it
possible for the traditional TYI to recognize the dynamics of contemporary higher education
and to respond appropriately.
The RCM paradigm is quite familiar to those involved in custom training in the
community and technical college. These enterprises possess the structures and practices
needed to implement RCM and are, as such, excellent examples to the larger institution
hoping to move toward RCM. Concerns for assessment and accountability, as well as
profitability, are all present in custom training, and there is a continued emphasis on the
contributions of each venture to the goals of the TYI (Bragg & Jacobs, 1994).
Value Centered ManagementBut education is about more than cash, income, and expense. It is about valuein
many forms. Students and employers of graduates look to higher education for knowledge
and skills of value in the marketplace. In this sense, value implies return on the investment
of student time, tuition, and public support. Value has another important connotation; it
speaks of values held by institutions and individuals and their expression in the activities of
the college and its constituents. This is Value Centered Management (VCM)another new
paradigm of finance and financial management for higher education (Whitaker, 1994).
In its simplest form, VCM looks to the business value of educational programs and
services; and education attempts to follow the business practices of the 1980s. For-profit
organizations have begun to shift their management focus from the bottom line to an
assessment of the value of the organization (Reimann, 1987). Within VCM, a set of
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guiding principles/values are agreed to by all enterprises within an institution. These
guiding principles/values govern the actions of the enterprises. The enterprises within the
institution agree to take care of certain things together, community outreach for instance.
Based on the value these actions/relationships provide to the institution as a whole and to
the other enterprises within the institution, some revenue is shared among the enterprises in
order to accomplish goals based on the guiding principles. From the perspective ofmanagers, value maximization becomes a primary objective and cash flow an operational
measure of the value-generating capacity of various activities. As Copeland (1990)suggests,
The challenge for business unit managers can be summed up in two words:managing value. To meet that challenge, every business unit managershould know the answers to such questions as: What is the cash flow basedvalue of our business? How does this compare with its potential marketvalue? How much value will our current plans and strategies create vs.business as usual? . . . The trick is to focus not on traditional accountingmeasures but on cash flows. (p. 23)
It is easy to see how RCM models can conform to the practices of valuemanagementat least insofar as financial measures of value are concerned. If, however,
institutions are to take the final step toward VCM as defined by Whitaker (1994),provisions must be made to articulate the values of the TYI with the overall performance of
its constituent enterprises. The collective "TYI" must make decisions as to which of its
enterprises are to be taxed in order to achieve institutional goals. And it must select those
enterprises to be nurtured. What this implies is that successful enterprises are, in some
measure, to be used to support other enterprises whose work is central to the purposes of
the TYI.
What VCM does is to add another "decision loop" to the financial management
practices of the college (see Figure 32). VCM enables managers to look to the collaborator
level of the institution and to address the dynamics that define the vitality and purpose of
the TYI.
2 71
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Figure 32Value Centered Management
Community
RCM
CaseMix
Learning andSupportServices
41(--
4-
VCM
VCMif it is based on a functioning RCM modeladdresses the signaturecomponent of the learning organization. As the organization seeks to live up to its signature
and to adapt the signature to new realities, it must consider the match between its values
and those of the surrounding culture. VCM keeps a focus on both value and values so that
the TYI can position itself as a major contributor to the community and those things it
values most.
As VCM enters into the conversations of financial managers, it extends thediscussion from the narrow perspective of conventional financial indicators (Opatz, 1994).
Managers are enabled to interact with faculty and other stakeholders in meaningful ways
and to share concerns and insights about the ways resources are used to further theeducational enterprise. VCM becomes, in effect, a dialect that draws the TYI community
into a common debate about the performance of the institution (Morgan, 1992).
Design Specifications for Learning Finance
Financing new learning designs requires major changes in the ways resources are
acquired and applied to the learning process. The changes discussed above can besummarized as design specifications for learning finance (see Exhibit 12).
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Exhibit 12Design Specifications for Learning Finance
Aligns with learning context, signature, outcomes, process, organization, partnerships, staff, andenvironment: Learning finance pays close attention to the design specifications for previous designelements.
Integrates local, state, national, and international goals, planning, and resources: Learning financebrings together multiple sources of funds and enhances flexibility in use of resources.
Links risk, responsibility, performance, and reward everywhere: Learning finance ensures constantaccountability, closely relates performance to rewards, and encourages entrepreneurship.
Supports re-engineering and innovative actions: Learning finance encourages the flexibility,autonomy, and courage to experiment with and redesign institutional processes.
Uses partnerships as a standard way of doing business: Learning finance constantly reminds andreinforces attention to controlling costs and enhancing revenues through partnerships.
Allocates resources based on value added: Learning finance ensures that resources get to the places inthe institution which add the most value in terms of learning signature and outcomes.
Stabilizes funding patterns: Learning finance provides a continuous and dependable flow of resourceswith both a short- and long-term view.
The NDTYI approach to finance and financial management is a significant break
with the common practices of TYIs. In the "spreadsheet approach" of the past, managerswere centered on the cost side of the ledger. They were interested primarily in the variable
costs of instruction in programs and departments. There was little recognition of the larger
dynamics that drove student flow and the attendant implications for both cost and revenue.
As organizations shift to VCM, there is a concomitant transformation ofadministrative perspectivefrom "spreadsheet" to "cash flow." The TYI also becomes an
active participant in community development and fosters entrepreneurial activities among its
various enterprises. Enterprise leaders understand their student case mix and match all
aspects of educational experience to the conditions and needs of students. Enterprises also
engage in joint ventures with agencies and organizations in the community, to increase
revenue in the short run. As the work of enterprises is shaped by the collaborative, these
ventures begin to define the values of the college and to share them with the community.
VCM is one approach for new designs for the finance of TYIs. It is an approach
that is in line with emerging higher education finance policy, where value takes the place of
r-
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institutional support. VCM also plays into the strength of the TYI as it focuses management
attention on the outcomes of educationthe ways the institution adds value to theindividual and the community. Finally, VCM makes it possible for faculty to see, for the
first time, how their work is valued, how it contributes directly to student development and
institutional vitality.
New Designs for Learning Finance
The National Design Group suggested several examples of exemplary practice with
regard to learning finance. Three were selected for brief description here.
Expanded ServicesKirkwood Community College in Cedar Rapids, Iowa, has several years of
experience with a Workforce Development Service that provides a wide variety of services
to businesses in their geographic area. These services expand the revenue sources beyond
the campus-based "teaching" typically provided by a TYI. The Fall 1996 Kirkwoodbrochure describes a "comprehensive line-up of business courses, seminars, and training
services available in the areas of employee growth, business management, computer
training, health and safety, technical training, and continuous process improvement."
Revenue Centered EnterprisesFox Valley Technical College in Appleton, Wisconsin, has 15 years of experience
with allocating revenues resulting from training and technical assistance service to business
and industry back to program areas for their use and further investment. The college now
has nearly three-fourths of all faculty involved in some way in customized corporate
training. Fox Valley has found a powerful way to communicate to staff the advantages of
innovation and responsiveness.
Using CollaborativesThe technical colleges and universities in various regions of Wisconsin have formed
alliances called the Wisconsin Manufacturing Extension Partnership to receive and respond
to requests from business for customized training and other services. With the alliance in
place in each region, businesses are not plagued by frequent visits from colleges seeking
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opportunities for training, and colleges and universities are not wasting energy by writing
proposals for the same training opportunity. Rather, a board made up of representatives of
all the institutions, businesses, and industries meets as a clearinghouse for training needs
and allocates the training opportunities to the educational institutions that are mostappropriate under prevailing circumstances.
Summary
This section has undertaken the consequential challenge of developing a set of
design specifications for learning finance in NDTYI. The National Design Groupconsidered the task formidable, given the traditions of higher education, the funding picture
ahead, and the likelihood of escalating costs. The tact taken in the design specifications was
to decentralize decisionmaking, increase entrepreneurship, become more flexible andresponsive to learners, and pay attention to values.
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CHAPTER ELEVEN:LEARNING CELEBRATION*
Our culture is full of all types of celebrations: religious, ethnic, seasonal, historical,
and those marking rites of passage. Examples include Christmas, the Day of the Dead
celebrations in Mexico, Mardi Gras and May Day, Bastille Day, and one we can all relate
to, birthday parties. There are many customs, rituals, and practices associated with these
celebrations and they serve very important purposes. As Ingpen and Wilkinson (1996)
suggest, "Customs and rituals seem created to fulfill some of our most basic needs,providing guidance, stability and continuity in our daily lives while giving support in
difficult times" (p. 6). These authors also explain that rituals help to create feelings of
"fellowship, friendship and kinship between family members, and between individuals,
families and societies" (p. 6).
Because schools in general and TYIs in particular are so embedded in American
culture, they too can benefit from embracing celebrations as part of their operation. For this
reason, learning celebration is an important element in the NDTYI process. Celebrations are
used to reinforce and recognize the design specifications of each of the previous design
elements, from learning signature through learning finance.
Process of Developing New Designs for Learning Celebration
The National Design Group spent time at its last meeting discussing the question,
"What are the design specifications and new designs for learning celebration that will lead
to the accomplishment of the previous design elements of new designs for the two-year
institution of higher education?" These elements included learning context, learning
signature, learning outcomes, learning process, learning organization, learningpartnerships, learning staff and staff development, learning environment, and learning
finance.
* The initial collection of related literature and first draft of design specifications for learning celebrationwere done by Patricia Copa. The first draft of this section was written by Peggy De Vries with guidancefrom George Copa. The overall editing of the section was done by George Copa.
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The discussion began with the most common celebration in educational institutions:
graduation. It was noted that many students do not go through graduation ceremonies and
that they should be recognized somehow, along with those who receive certificates andawards. Another comment was that celebration, in a specification sense, should becontinuous and frequent, as opposed to a yearly graduation ceremony.
One group member offered the idea that there should be "celebrations of returning
to learning," for those who have chosen to stop out or drop out. Another said, "Yes,welcome them back. We need more than orientation; we need to welcome them back."
From another National Design Group member, "When you graduate you (should)get your own personal patch that you put on a quilt. The quilt is made of your ownpersonal symbol. The quilt gets bigit is hung in a public space. Each person has his orher own patch for the public quilt." Another idea was that students might have a symbollike a patch or sticker for their cars to show "that they are on their way to something."
There was also discussion about rewarding academic excellence in the form of cash
rebates, learning adventure credits for future learning, and tuition reductions. Thepossibility of course vouchers was discussed. A college president explained how her
Pathways Program works. It is funded by the Department of Social Services for womenwho have been on welfare. The twelve-week program helps women to develop a personal
and a career plan: "The dining room is decorated with balloons, and there are corsages. The
women give personal testimonials about their plans for the future. There are prior graduates
Who come back and tell stories about how their lives have changed as a result of thisprogram. They invite their children and other family members. We need to figure out more
ways to bring people together. We bring legislators in for this event."
One National Design Group member suggested that celebrations be related to
quality and rewards. Student plans, he noted, could be posted on a Web Page so that others
could learn of their goals. This would be a state-of-the-art kind of celebration. Others
mentioned a reverse job fair, where students could learn to market their skills and abilities.
Use of more ethnic music in all types of celebrations, including graduation, was suggested.
Someone remembered a "Clean-Up Day" at a community college in his community.Participants were fed and then outfitted with rakes in order to beautify the community.
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Design specifications such as incentives and motivation were also mentioned in this
discussion. Recognition and awards came to mind. It was noted that recognition and
awards are typically an individual process, but one which also connects the individual to
the community. As an example, it was mentioned that Motorola recognizes work teams: "At
Motorola, the president and upper management put on a skit for the employees at least two
times a year. It would be like the deans and vice presidents putting on a skit. There are
costumes. The president of Motorola comes out with boxing gloves and trunks on. It gives
everyone an opportunity to laugh."
Another idea, which seemed important to members of the National Design Group
was a large group gathering where the president stands up to recognize people and give out
awards. There was also the idea of inventing sessions where people can stand up and
present ideas for change and innovation; one of the rules is that no "but" comments are
allowed in response to suggestions made.
"Pizza with the President" was endorsed as a good way to celebrate. So wascooking breakfast for employees at special holidays like Christmas. A president noted that
she handwrites faculty letters of appointment. Another person shared that she does the
same for retirees. The discussion ended with a story about former President Roland Dille of
Moorhead State University in Minnesota, who had a ceremony for students who did not
graduate. They looked forward to this event as much as the administration did: "It was a
picnic environment with speeches for encouragement and good humor."
Discussions and exchanges of this sort took place as part of the process for creating
design specifications for celebration. There was also research into the very nature of
celebration and ritual, and this information will be shared in the section that follows.
Finally, examples of educational institutions celebrating in other new and unique ways
were sought. Some of these examples will be described later in this chapter.
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Connecting Learning Celebration to Previous Elementsin the Design Process
It is necessary for learning celebration to relate to each of the previous designelements. This is required for alignment to occur. In other words, learning celebration has
to be designed in consideration of all of the processes and steps involved in the redesign of
the whole institution. As an example, learning celebration cannot be considered separately
from the learning process, which is centered in constructivism, where learners create theirown meanings. Learners will derive their own meanings from the celebrations in whichthey take part.
So learning celebration must be consistent, supportive, and coherent with each of
the design elements. Consider learning signature as another example. With graduation
ceremonies and celebrations, the learning signature should play an integral role. It might
appear as a graphic element; it might be interpreted dramatically or even musically. The
learning signature should be incorporated into whatever celebrations seem useful andimportant to the institution, for it helps to communicate what the school represents.
Key Concepts Regarding Learning Celebration
In order to understand how TYIs might more fully embrace celebrations and eveninvent new ones, it is helpful to consider the historical and cultural background of the
ceremonies, rites, and rituals which typically accompany them. According to theEncyclopedia of Anthropology (Hunter & Whitten, 1976), celebrations include "repetitive
and stylized performances of elemental behavior forms characteristic of a culture and the
contextual meanings given those forms by cultural tradition" (p. 69). Celebrations occurwhen there are cyclical disturbances such as a change in the social status and role of a
group member or members, or changes in human life conditions.
Cultural anthropologists consider the differences between ritual, rite, ceremony,public performance, festival, and carnival in struggling to define the key concept: ritual
(Hunter & Whitten, 1976). They concluded the following:
The typical contemporary definition of ritual is that it can be identified asformal, patterned, and stereotyped public performances, which differs from
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earlier usages of the term. Historically, anthropologists connected ritualwith religious practice. (p. 1120)
Questions related to this study include distinguishing neurotic ritual from social
ritual; ". . . formal behavior in informal settings or new contexts; and perhaps most
critically, whether or how to distinguish religious ritual from secular ritual" (p. 1120).
Common to the interpretations of Emile Durkheim, who studied the Australian
Aboriginals, and Bronislaw Malinowski, who analyzed open-sea fishing practices in the
Trobiand Islands, is the "understanding of ritual as a public communication, with society
and stability as the message" (Hunter & Whitten, 1976, p. 1121). Anthropologists have
long understood that religion and its ritual practices mirror social order. But more recently,
they have considered "how ritual can reorganize experience or even create new experience"
(p. 1121). The ultimate end of ritual is a dynamic reorganizing of society and lived
experience.
Examining ritual and celebration from a broader and less academic perspective,
Ingpen and Wilkinson (1996) write,
All over the world, at the key points in our lives and the highlights of ourcalendar, we perform special ceremonial actions that follow patterns whichfind parallels in virtually all societies. The form of each of these rituals isprescribed by society, and an official such as a priest is often present to seethat the correct formula is followed. The resulting ceremonies are some ofthe most intriguing human activities. (p. 8)
Rituals as Turning PointsIngpen and Wilkinson (1996) note that while rituals can be theatrical and public,
others are touching intimate events that often come at life's turning points. Sometimes,
people are said to be "born again" as the result of a ritual experience. The author explains,
"It is not surprising, then, that participants in rituals are usually deeply involved in what
they are doing: the emotions stirred may be some of the most profound we experience and
they may have repercussions that last for the rest of our lives" (p. 9).
The purposes that rituals serve are important, according to Ingpen and Wilkinson
(1996), for they foster cooperation and collaboration and help to join individuals and
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communities together. Heuerman and Olson (1997) tell how the self-managed teams in
their corporation celebrated after being tested on group process skills:
If they passed, they would be given a financial reward to be used for a teamouting. Of the first fifteen teams, thirteen passed. The other two weresuccessful eventually. One team went to northern Minnesota for a fishingouting. Others went to dinner and to a casino. Some went to horse races.One team had a Saturday night outing planned with a limousine, dinnerreservations, and night clubs. They were excited. The week before theirnight out a team member's brother died in California. The team canceledtheir outing quietly and used the money to purchase an airline ticket for theteam member so he could go to his brother's funeral. (p. 43)
Rituals Provide Coherence and ContinuityCelebrations and rituals serve other functions as well. Ingpen and Wilkinson (1996)
writes, "The repetition of actions and words in ceremonies that have been followedsometimes for hundreds of years can create a feeling of coherence and continuity that
provides a sense of our place in the larger universe" (p. 10). He adds "continuity" to the list
of functions that rituals serve, for many have a long history. Some have survived for
centuries because of their religious roots. For instance, Christian and Muslim prayers are
based on formulas set out by Christ and Muhammad (p. 10).
New Ritual PracticesYet, rituals can and do change, and Ingpen and Wilkinson (1996) refers to the
ancient European celebration of May Day as an example. For the Celts, May Day was a
festival where fires were set to mark the beginning of summer: "They rolled wheels of fire
down hillsides, lit bonfires, and drove their cattle through the flames in a ceremony of
purification" (p. 10). But the modern May Day has been transformed into a holidaysometimes associated with socialism. In Minneapolis, the Heart of the Beast PuppetTheatre puts on a spectacular May Day parade and festival at Powderhorn Park; this
celebration is known throughout the United States. Ingpen and Wilkinson add that new
ritual practices may or may not have religious ties. Welfare State International has helped to
create naming ceremonies for newborn children, and the British Humanist Association has
created funeral ceremonies without religious references for those who want them.
Ritual practices are not necessarily old, for they can be easily adapted to modernissues and challenges. In Lights of Passage: Rituals and Rites of Passage for the Problems
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and Pleasures of Modern Life, Wall and Ferguson (1994) explain how rituals can be usedtoday. They suggest rituals of work and career, intimate relationships, family, rites ofyouth and friendship, divorce, mid-life, and rituals of endings and beginnings. Many ofthese ritual adaptations would be useful to consider for the TYIs.
Other Ritual CharacteristicsOther characteristics of rituals cited by Ingpen and Wilkinson (1996) include those
with a seasonal or agricultural flavor. The latter category has much to do with the passing
of the seasons or time itself, whether it be midsummer or midwinter. The seasonal festivals
are among the most ancient of celebrations, which is certainly true of May Day.
In terms of the number and speed of changes in TYIs, it is also worth considering
that rites of passage are common elements in rituals. Folklorist Arnold van Gennep broke
rites into three phases: separation, transition, and reincorporation. Explained Ingpen andWilkinson (1996), "First, the person is cut off from his or her old role. Next, there is aperiod of adjustment and transition from one status to the next; this often involves some
sort of physical transformation. Finally the person rejoins society with a new social status"
(p. 129).
Food in RitualsIn many celebrations with accompanying rites and rituals, food plays an important
role, and there are many customs associated with eating it. Many are tied to religiousrulings such as the culinary rules of Judaism which require the preparation of meat anddairy foods with separate utensils. Food provides rich symbolism in many cultures such as
during the Jewish New Year when pieces of bread and apple dipped in honey are eaten(Ingpen & Wilkinson, 1996).
Food customs also relate to giving and sharing and can therefore serve powerfully
to bind a group together:
Sharing food is one of the most important ways in which people canexpress their friendship and solidarity and this is true whether the meal isformal or informal. The recent revival of annual feasting in somesouthwestern French villages is a good example of social binding throughfood. So is a custom of the Wamiran people of Papua, New Guinea, whosay that food must be shared with all who have set eyes on itthe exclusionof any such person is a mark of social rejection. (Ingpen & Wilkinson,1996, p. 133)
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Matthew Fox on RitualMatthew Fox, a theologian and founder of the University of Creation Spirituality in
Oakland, California, has written extensively about ritual and celebration from theperspectives of religion and education. In Natural Grace: Dialogues on Creation, Darkness,
and the Soul in Spirituality and Science (Fox & Sheldrake, 1996), he writes that thepurpose of ritual is to "connect the present participants with the original event that the ritual
commemorates and also to link them with all those who have participated in the ritual in the
past" (p. 166). He adds, "Ritual is something to do with crossing time, annihilatingdistance in time, [and] bringing the past into the present" (p. 166).
Citing aboriginals as a group that has educated its young through ritual, Fox (1994)
writes, "It's impossible to have a healthy educational system without ritual, and by ritual I
don't mean forcing kids in to hear prayer from a pulpit. I mean imbibing the great myths
and the great stories that are greater than industrial capitalism" (p. 197). Another benefit of
ritual practices among aboriginals is that they release the creativity of the community: "In
short, renewed ritual will make community happen again, for a community is a group thatshares a common task together" (p. 262).
According to Fox and Sheldrake (1996), the desired characteristics of ritual include
that it be interesting and connecting; creative and imaginative; a remembrance; and an
eschatology or a remembering what hasn't happened yet, a way of experiencing the future.
He notes that the concepts related to ritual include a personal story, amazement, a sense of
wonder, connection to an original moment of insight, and inventing newness as opposed to
freezing novelty. The principles for ritual that Fox (1994) cites include bringing back the
body, play, and participation; making room for darkness, silence, and suffering; andawakening the prophet in each person.
In The Reinvention of Work: A New Vision of Livelihood for Our Time (1994),
Fox describes effective rituals that he has experienced:
Another time, a large group of us did circle dances on the first floor of alarge building that had floor-to-ceiling windows. During our dance, Ihappened to glance at the windows and saw three men lined up with theirnoses and hands pressed against the windowpane. Two were homelesspersons, and the third had a briefcase (I imagined him to be a lawyer or abanker). It was like a scene from a Dickens novel: The hunger wasexplicithunger for ritual, hunger for community, hunger for letting go andfor being part of the circle dance of the spheres, hunger for cosmology. For
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me that hungry trinity seemed to represent our entire species, which is sohungry for ritual. (p. 278)
He describes another example in which participants were pelted with flowers. The
occasion was the twenty-fifth anniversary of the publication of M. C. Richards' book,
Centering: In Poetry, Pottery and the Person (1964). At the event, people told many stories
about Richards. The weekend was finished off with the Pelting with Flowers ritual of the
Papago people of Arizona. Fox (1994) writes, "In it all participants gathered in concentric
circles and pelted one another with flowers that had been moistened and softened ahead of
time through careful preparation. The philosophy of this ceremony is that we are all here on
Earth to strike one another with beauty" (p. 291).
Fox (1994) ends a chapter on ritual with these thoughts:
There are personal rituals as well as community rituals. Indeed, there are asmany forms and occasions for ritual as there are occasions in our social,personal, and cosmic histories. Humanity is the species with a larynx; weare the ones who can do ritual, who can praise, who can remember, whocan celebrate an infinite number of sacred moments in our lives, and in thelifetime of the universe itself, who can truly preserve single moments ofradiance and "keep them alive in our lives," as Herschel puts it. (p. 295)
Key Concepts
In an effort to more fully understand the nature of celebration, NDTYI turned to the
work of Margaret Wheatley (Wheatley & Kellner-Rogers, 1996) and her studies of nature
and natural processes. Does nature celebrate, and if it does, what can be learned from it?
According to Heuerman, who has studied at Wheatley's Berkana Institute, celebration in
nature is organic and probably occurs continuously. Celebration, he noted, is a manmade
construct (Tom Heuerman, personal communication, June 2, 1997). Perhaps celebration in
TYIs should appear more often than it does. Perhaps it should be allowed to occur more
naturally and spontaneously. Learning, after all, is a very celebrative process. Think of the
joy of discovery in a young child as he or she learns to take first steps. For the child,
learning to walk is definitely a celebration.
The truth is that students, teachers, and administrators need and want celebration
and ritual, and there are many avenues for incorporation. In the literature review, it is
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mentioned that rituals can be related to work and career, intimate relationships, family, rites
of youth and friendship, divorce, mid-life, and rituals of endings and beginnings. Inthinking about the last area alone, endings and beginnings, many possibilities come to mind
for use in the TYI setting. In terms of staff reduction or new hires, there should be rituals
or celebrations to mark these important transitions. And given the rate of change projected
for the future, students would find it extremely valuable to learn and practice rituals of
change, regardless of the context. Celebration and ritual should be a part of every type of
activity in the TYI.
Language of CelebrationConcepts that give direction to design specifications for learning celebration
include, but are not limited to, the following:
Continuity: Celebrations help to connect the past with the present and the present
with the future, one generation to another. Often celebrations and rituals remind us
of the past, foreshadow the future, and both reveal the past and the future in thepresent.
Authenticity and Coherence: It is vital that celebrations fit the institutions that use
them. They must be authentic and purposeful for those who will practicecelebrating. In addition, any celebrating at TYIs should reinforce all other elements
in the design process in order to create a cohesive whole.
Transition: Celebrations are as much about change and moving on as they are about
continuity. Traditions like weddings, graduations, birthdays, and even funeralsmark transitions in life in very significant ways.
Recognition: This concept describes a fundamental purpose of celebrating, which is
to praise. It is important to have gratitude for people and circumstances that allow
contribution, growth, and learning to take place.
Organic: Celebrating is a natural phenomenon, and it is one that is a part ofeverything else. Celebration should be thought about as ongoing and totallyintegrated (Heuerman & Olson, 1997). Celebrations must stem from the essence of
the institution's source; celebrations may differ greatly from institution toinstitution, or they may be very similar in nature.
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Connections: Celebrating has the potential to connect students and all others in
institutions to their own divine and creative natures (Fox & Sheldrake, 1996).
Celebrating also has the potential to connect people to each other and to the past
(Ingpen & Wilkinson, 1996).
Support and Recognition: Celebrating is a way to support and honor each other
under a variety of circumstances (Ingpen & Wilkinson, 1996). It may be at life's
turning points, such as beginnings and endings, or at other key points. Fox and
Sheldrake (1996) add, "Most parents and educators know that if you want to bring
out the best in children, you have to encourage them. It's a very basic principal that
many parents and teachers have grasped because it works" (p. 64).
Remembrance: Celebrations provide opportunities to remember, particularly the
good things in life. They can be a time to reflect, to think back, to be alone with
one's thoughtsas such celebrations help to ground one's identity and see what is
important over time and throughout the life cycle.
Imagination and Creation: According to Fox (1994), allowing for creative acts or
contributions is extremely important in education:
During the era of the industrial revolution, creativity was marginalized andoften considered suspect. It still is. Recently I heard that the New Yorkpublic school system has eliminated art classes from its curriculum becauseof budget cuts. The notion that art is a luxury item to the minds and spiritsof childrenthat it can be dropped like a sugary dessert from our dietscontradicts the laws or habits of the universe as we now know them: theuniverse is intrinsically creative, always begetting, always birthing, alwaysdoing new things. What a pity that our human-devised work worlds,including the preparation for work that we call education, have yet to realizethe intrinsic value of creativity. (p. 116)
Design Specifications for Learning Celebration
The design specifications recommended to guide learning celebration in NDTYI are
presented in Exhibit 13.
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Exhibit 13Design Specifications for Learning Celebration
Aligns with learning context, signature, outcomes, process, organization, partnerships, staff,
environment, and finance: Learning celebrations must pay attention to the design specifications ofprevious design elements to form a meaningful and coherent whole.
Emanates from, as well as creates, learning cultures: There are old and new learning cultures, both
within and outside of educational institutions. Design specifications for learning celebration shouldbe rooted in these cultures as well as helping to advance them.
Reminds of and centers on the learning signature: Learning celebrations are a means to complete the
design cycle and connect back to learning context and signature to make a continuous, coherent, andself-improving loop.
Connects and publicly recognizes all participants in the learning experience: Learning celebration
might be public or private, individual or collective. However, it is important to share celebrationand recognition in the community and to recognize all contributors to the learning experience (e.g.,
students, staff, partners, and stakeholders), whether within the institution's community or in thelarger community surrounding it.
Integrates and is integrated within the learning experience: As in nature, learning celebration must
become an automatic, organic part of the whole learning experience in TY1s.
Occurs frequently and continuously: Learning celebration should not be a rare event, but a frequentand continuing occurrence.
New Designs for Learning Celebration
The National Design Group was not asked to recommend particular celebrations to
be highlighted in this part of the section. Rather, they did make suggestions for some
learning celebrations that they had experienced or initiated and that had special meaning for
them. These suggestions were presented in the introduction to this chapter.
And so the reader is left to invent learning celebrations that they think would be in
keeping with the design specifications for learning celebration recommended earlier. One
idea that the NDTYI staff developed is as follows:
Create a cornerstone, which would focus on the best projects and works completed
by students. Each student would contribute something of which he or she is proud
to a permanent display at the school. Examples could be an original story, a video,
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a manufactured product, a piece of art, an electronic portfolio, or a soloperformance. Each year's contributions to the cornerstone could be commemorated
at a fair to which all members of the community would be invited. This would be an
acknowledgment of not only each student's work, but of the TYI itself.
Storytelling could be a part of any of an institution's celebrations: stories ofsuccesses, stories of failures, and stories of how communities came together to support one
another. Think of the stories that can now be told by educational institutions involved in the
Red River Valley areas of North Dakota and Minnesota that were recently flooded.
Professional storytellers could be brought in to teach the art of storytelling in order to get
everyone started. Credit courses in storytelling could also be offered. Stories could be told
not only live and in person but also via the Internet and on Web Pages, so that more readers
could share in them. There could be storytelling events and festivals throughout the school
year.
A final thought is offered about graduation. Perhaps this celebration should be
redone entirely. Throw out the caps and gowns, but bring in rituals of transition like plays
about dream jobs and dream contributions, or what students' lives could be like in ten
years. There is room for storytelling here. Graduate everybody every year to another level
of lifelong learning. This should include not only students, but faculty, staff,administrators, and community members.
Summary
Designing down includes consideration of the fact that American culture greatly
influences TYIs. Because celebration is a part of the culture and because it serves so many
useful and important purposes, it must be an integral step in the design process. For these
reasons, this chapter sought to look at how to develop new designs for learningcelebration, as well as how to connect them to the other design elements.
The process began with the National Design Group meeting to discuss what some
possibilities might be. Many good ideas resulted from these exchanges. The participants
realized that the rituals and customs associated with celebration relate to such changes in
human life conditions as working out of poverty and adjusting to retirement. The literature
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review explained how rituals serve such diverse purposes as marking turning points,providing coherence and continuity, even allowing for new adaptations to modernproblems and issues. It was shown that celebrations and rituals have a very rich history,but that new applications are not only possible, but required.
Among the scholars studied, Matthew Fox explained how ritual can work to create
the notion of communityan important goal for TYIs. He emphasized that Americans are
"hungry" for both ritual and community. A number of key concepts for ritual wereidentified, and they include connections and support.
Design specifications were cited in an effort to provide a platform from which TYIs
can work to create their own learning celebrations. Several examples of possibilities were
provided to get designers started. This is an area ripe for development.
We completed the last meeting of the National Design Group with a festive mealand storytelling about our adventure together in design. All staff members who had been
involved in the process and were available in the area were invited: support staff, Work
Group members, resource persons, and the NCRVE Site Director at the University ofMinnesota. It was the holiday season, and so we all joined in a song written for the eventby William Ammentorp that went as follows (think of Nat):
Hi touch roasting on the social hearth,Logos that we all oppose.New designs baptized in a hostile fireOld ideas wrapped up in new clothes.
Everybody knows . . .
Those old turkeys just won't goDown the path to do what's rightSo we say any time, any day,New Designs are with you tonight!
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CHAPTER TWELVE:TRANSITIONS TO NEW DESIGNS*
Putting NDTYI to work in the TYI is a major undertaking. Old paradigms and their
associated practices must be challenged and, in many cases, fundamentally changed.
NDTYI outlines a new postsecondary education paradigmone that addresses thechallenges of work, family, and community in the 21st century. They also speak about a
transformed institution; one that is closely linked to students and environment; one that can
learn to adapt learning and organizational functioning to emerging realities.
The previous chapters in this report do not suggest how a TYI might carry out the
indicated transformations. This chapter fills that gap by offering a perspective on and
strategies for organizational change that show how current practices and structures can be
modified to move toward NDTYI.
Scanning the Environment of the Two-Year Institution of Higher Education
As we look to the next century, it is clear that higher education will experience a
host of new challenges and opportunities. These will result in pressures on institutions that
cannot be easily countered by conventional organizations and educational practices.
Instead, new designs will be required; institutional forms will need to be invented to enable
TYIs to adapt to their environments and to assist stakeholders in dealing with change. It is
also clear that there is no viable option for higher education but to engage in a new design
process. Private higher education has already shown the way; those institutions that fail to
design are likely to fail to exist.
The TYI is at the center of change in higher education. It is the linking organization
that helps people of all ages connect with the world of work, family, and community, and it
is the pathway whereby access to opportunity is afforded to many otherwise excluded from
higher education. However, these basic missions are under severe pressures that can act to
disconnect these institutions from their communities (Rosow, 1994). We can collect these
pressures under the four categories shown in Figure 33. Each of the four environmental
* This section was drafted by William Ammentorp. Additions, particularly regarding operational approachesto making the transitions to new designs, and general editing were provided by George Copa.
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pressures summarizes conditions that TYIs must take into account. They call for newdesigns that frame the responses of institutions to emerging realities.
WorkChange
Figure 33The Design Environment for Higher Education
KnowledgeDynamics
ResourceConstraints
Diversity
Work ChangeWork is driven by technology, and the measure of higher education increasingly is
taken by the extent to which the higher education institution can provide access to jobs. As
the Pew Higher Education Roundtable (1994) states,
Vocationalism is affecting everything from the choice of an academic majorto the demand for student services that focuses on job placement. Parentsnow ask institutions with growing bluntness, "What exactly are we payingfor?" and they measure the quality of higher education in terms of theirchildren's ability to garner secure and well-paying jobs. (p. 2A)
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This is a global concern, which shakes the very foundations of higher education (Kintzer,
1994).
The magnitude of change in the workplace is summarized by the trends shown in
Figure 34 (Halvorson, 1995, p. 56). These data show that in only forty years the labor
force composition has changed from unskilled to skilled. If the TYI is to serve its students,
it must provide the technical skills demanded by employers and by the students themselves.
Figure 34Trends in Workforce Composition, 1950-2000
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Skilleda Professional
DiversityThe increasing ethnic diversity of the United States is changing the composition of
the student body at many TYIs. The data in Figure 35 shows changes in ethnicity atCalifornia community colleges (Commission on Innovation, 1993, p. 3).
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Figure 35Trends in Ethnic Diversity in California Community Colleges
ETHNIC DIVERSITY IN CALIFORNIA COLLEGES
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Diversity is not, however, merely a matter of ethnicity. The TYI continues toexperience an increase in the average age of students and in the range of their educationalobjectives. So-called "reverse transfer" of four-year college students to the TYI is givingmany a second chance at the baccalaureate (Winchell, 1993); and it is providingbaccalaureate degree holders with the technical skills needed to find employment (Kajstura& Keim, 1992).
Corporate downsizing is also contributing to diversity. Large numbers of adults atadvanced levels of practice are returning to the TYI to acquire new skills. These individualsbring with them a mature perspective on the workplace and a level of educationalexpectation that challenges traditional programs and delivery systems.
Knowledge DynamicsKnowledge in all its forms is a key element of higher education design. We are
familiar with the exponential growth of knowledge as pictured in Figure 36. Any measureof knowledgebooks, articles, communicationsshows a pattern similar to the generalgraph shown in Figure 36. The growth of knowledge is accelerated by the wide availabilityof low-cost electronic media (Dordick & Wang, 1993). As the doubling time forknowledge growth decreasesfrom years to months, and eventually to dayseducatorswill be hard pressed to maintain currency and authority in the subject matters.
Figure 36Trends in Knowledge Growth
GROWTH OF KNOWLEDGE
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KNOWLEDGE
There is a second side to knowledge growth. This has to do with the rapidly
increasing numbers of knowledge workers outside the academy. Higher education has
created large numbers of individuals trained in conceptual and research skills, people who
do the work of the academy at an ever-increasing array of sites. Knowledge and itsproduction (and benefits) is further dispersed by communications technology that weaves
producers into a global web (Gibbons et al., 1994).
Knowledge dynamics are defining a new role for higher education where the
expertise of faculty is no longer the principal contribution of colleges and universities.
Instead, faculty become "navigators" on an information landscape where they guidestudents toward knowledge and hone the skills needed to conduct and apply knowledge to
the problems of practice (Ammentorp & Roca, 1994).
Resource ConstraintsThe above dynamics define the design problem for postsecondary educational
institutions. They create a challenge that will require new forms of organization and new
educational practices. At the same time, higher education is experiencing major changes in
the form and magnitude of its financial foundations. Public expenditures measured in
constant dollars are declining, and higher education is becoming increasingly dependent
upon tuition (see Figure 37).
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Figure 37Trends in Tuition and Appropriations in Finances of Higher Education
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Along with the decline in public expenditures for higher education, demands foraccountability have increased:
Paradoxically, the diminution of public finance has gone hand in hand withan increased emphasis on accountability. Policy makers and students areboth concerned with the outcomes of higher education. As Hood (1996)puts it, the bottom line is, actually, the bottom line. The increased fiscalscrutiny applied to colleges and universities during the recession of the early1990s has not faded with economic progperity and revenue growth. Now,more than ever, both public and private institutions are going to have tocouple appeals for money with hard-nosed, easily understoodmeasurements and arguments that justify their expenditures and make clearthe individual contributions to the social, cultural, and economic well-beingof the communities they serve. (Hood, 1996, p. 88)
These measures of accountability are referenced, not to the institutional agenda, but
to the wants and needs of stakeholders. Put another way, there will be little or no supportfor the TYI that neglects the forces outlined above. TYI vitality will be in direct proportion
to the extent that it incorporates a diverse student population and helps individuals gain
access to the knowledge and skills needed in the workplace.
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An Agenda for Change
The above circumstances are a clear mandate for educational change. The TYI
cannot continue to do business as usual; it must redefine its signature and reform itspractices if it is to be viable in the next century. What is called for is a range of newinstitutions and radical changes in teaching and learning. These cannot, however, behaphazard modifications of the TYI and its work; they must build to new relationships
between staff and learnersand between the institution and its community (Alfred &Carter, 1995).
NDTYI has established a set of new concepts that contrast the traditional TYI with
its future potential. Figure 38 shows how each element in the design-down process isanchored in both tradition and prospects.
Figure 38New Designs for the Two-Year Institution of Higher Education
Changing Concepts
Traditional Concept Design Element Future ConceptLogo Signature Cultural SymbolsSubject Matter Outcomes FunctioningInstruction Process ConstructionCollegiate Organization Learning OrganizationFaculty, Tenured Staffing Staff Team, AdjunctOne Way Partnerships ReciprocalCampus Environment VirtualLine Item Budget Finance Value Centered ManagementGraduation Celebration Ongoing
These "anchor words" suggest a continuum of change from the traditional TYI to
NDTYI. Figure 38 portrays a sort of "change report card," which can be used to assess the
extent to which any TYI is changing in the concepts that define its character and operations.
In setting an agenda for change, it is helpful to focus on the design elements that are
at the core of the educational enterprise. Thus, it is essential to know how the institution
fares on the elements of learning outcomes, learning process, and learning organization.
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Taken together, these elements define what the TYI is about and how it organizeseducational technology and experiences for the benefit of students. They can be treated as
crude scales that define the essential features of the TYI at a point in time, the foundation
for change.
The range of learning outcomes shown in Figure 39 defines the end points of a
continuum that includes intermediate results like those shown below. Movement along this
scale from left to right involves incorporating all previous learning outcomes. That is,
knowledge production outcomes include subject matter, basic skills development, and
team-building outcomes. And comprehensive functioning relates to the overall goal of
"functioning in a diverse and complex environment." Each point on this scale has an
associated research and development foundation:
Subject Matter: Curricula founded on the subject matter areas erect barriers that
prevent the integration of knowledge needed by students. These curricula also
foster the academic-vocational division found in many schools and colleges (Lewis,
1994).
Basic Skills Development: These skills are drawn from studies of the workplace
and projections of future occupational demands. They lend precision to educational
outcomes and draw the academy into the world of work (SCANS, 1992).
Team Building: Outcomes associated with team functioning and the role of the
individual in high-performance organizations add a social dimension to theeducational agenda. Such outcomes are expressive of life in global organizations,
where collaborative action is the only effective way to deal with complexity.
Knowledge Production: Modern organizations are increasingly dependent on
creating and applying new knowledge. Individuals at all levels of the organization
require knowledge production competencies that build on a foundation of basic
skills and team participation (Gibbons et al., 1994).
Comprehensive Functioning: These outcomes recognize the social context and
organizational realities of work, family, and community life. They focus on the
competencies needed for life in a complex, global society (Hart-Landsberg,Braunger, Reder, & Cross, 1992).
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Figure 39Continuum of Learning Outcomes
Subject Basic Skills Team Knowledge ComprehensiveMatter Development Building Production Functioning
The same sort of scale can be constructed for the learning process element where
instruction and construction constitute the anchor points as shown in Figure 40. Again,
each point on this scale includes all those to its leftteam learning includes both work-
based learning and instruction. This scale pictures a range of learning alternatives that can
accommodate many different student needs and styles, as well as a variety of roles for
teachers.
Instruction: Lectures and other didactic teaching practices are at the center of
instruction-based learning processes. These approaches grow out of the subject
matter areas to define the traditional academy.
Work-Based Learning: On-the-job training, apprenticeships, and the like are used to
give the student a "hands-on" learning experience. It is a key component of"school-to-work" models and an important step in "unfreezing" instructional
systems (Bragg et al., 1995).
Team Learning: Collaboration is an emerging theme in all aspects of organizational
life. It is no less so in learning, where team efforts have been shown to be highly
effective in improving student engagement in the learning process and in connecting
learning to the external environment (Mathews, 1995).
Goal Directed Learning: For the individual student to become adept at directing her
or his own learning, each needs to develop a goal and a plan for its attainment. Goal
directed learning articulates the goals of the student with the objectives the college
offers (Ram & Leake, 1995).
Construction: All of the above learning modalities come together as students work
in teams, pursuing their personal goals through collective construction of products
and new knowledge. The shift in learning from instruction to construction is the
fundamental change proposed in NDTYI (Harel & Papert, 1993).
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Figure 40Continuum of Learning Process
Work-Based Team Goal-DirectedInstruction Learning Learning Learning Construction
The element relating to the organization of learning is located on a scale bounded by
the collegiate model on one hand and the learning organization on the other (see Figure 41):
Collegiate: This is a pattern of organization based on subject matter whereorganizational units are derived from the curriculum. It is a mirror to the model of
the traditional academy (Eaton, 1994).
Academic-Vocational Integration: Here we have an evolution of the collegiate mode
of organization that essentially builds alliances across the traditional divisions in
TYIs. It is a softening of familiar organizational schema to permit the formation of
new majors and/or programs (Grubb & Kraskouskas, 1992).
Team: In moving to this model, the college draws students and staff into affinity
groups where common interests take the place of individual goals and traditional
organization structure. Teams build learning communities that cut across inter- and
infra- institutional boundaries (Smith & Hunter, 1988).
Enterprise: As teams take full responsibility for educational inputs and outcomes,
they become enterprises. These entities rise and fall in response to changes in the
environment, market demand, and evolution of knowledge (Alfred & Carter,1995).
Learning Organization: All members of the organization and their variousenterprises enter into dynamic relationships which foster learningfor students and
for the organization (Senge, 1990).
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Figure 41Continuum of Organization of Learning
Academic-Vocational LearningCollegiate Integration Team Enterprise Organization
Developing the Agenda
Although it is possible to approach organizational change through any one of theabove design elements, it is also productive to develop an agenda for change byconsidering them together. This is due to the fact that it is the interaction of elements thatdefines the organization for those that work and study within it. In popular terminology,
the elements give concrete form to student, faculty, and staff perspectives; they constitute
the ruling paradigm of the organization (Simsek & Ammentorp, 1993). What this implies is
that the elements come together to point to exemplars that serve to define the paradigm in
action (Immershein, 1977). We visualize exemplars by locating programs and/or TYIs in a
three-dimensional space like that shown in Figure 42.
Figure 42Positioning the Educational Organization
Collegiate
ComprehensiveFunctioning
Construction
Instruction
SubjectMatter
LearningOrganizations
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Exemplars are in the "corners" of Figure 42; they are the archetypes oforganizationdefining ruling paradigms that are grounded in learner expectations, learning
approaches, and organizational structures. For example, a TYI whose mission is to prepare
students for transfer to four-year programs is likely to be in the "corner" where subject
matter areas define outcomes, instruction shapes the learning process, and organizational
structure is collegiate. By way of contrast, the TYI that is tightly linked to the workplace is
likely to have outcomes that focus on basic skills, a learning process that is work-based,
and an organization that fosters academic-vocational integration. Finally, the NDTYI
exemplar is the institution defined by learning outcomes that support comprehensive
functioning and learning processes that are constructivist in nature, and that are located in
the context of a learning organization. The point of these exemplars is that a TYI can be
located anywhere in Figure 42 and it can set an agenda for change that will move it to a
position that is thought to be more in keeping with its view of the future.
An interesting feature of Figure 42 is that in the center of the space is where each
design element emphasizes some aspect of teams and teamwork. In the exemplar at the
center, team organization prevails, outcomes have to do with team building, and team
learning is the means whereby students acquire the capacity to work collaboratively. By
moving toward this configuration, TYIs can set a powerful dynamic in motion where all
aspects of organizational life focus on teams. The center is not only a good place to be, it is
an excellent exemplar from which to design the future.
There are, of course, other ways of framing the change agenda (Alfred & Carter,
1995; Lorenzo & Le Croy, 1994). Whatever the approach taken, it is imperative that a
starting point be selected and a course set for the future. The NDTYI framework of Figure
42 brings the fundamental elements of organizational life into the change equation and
makes it possible for the TYI to see clearly how its objectives, work, and structure need to
be transformed.
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Transforming the Two-Year Institution
The thesis underlying NDTYI is that the TYI is the institution that will determine the
future for its community and, in concert with other higher education institutions, for thenation. TYIs will be at the vortex of change in work, family, and community life, and if it
is to be a viable participant in the future, it will be called upon not to change, but totransform. To transform is a popularand popularizedidea, one that has captured theimagination of public and private sector organizations (Green, 1996; Rosen, 1996). Iftransform means "to change form," the TYI may not make the fundamental alternations in
its work and structure called for by the circumstances it faces in the next century. Instead, it
may simply be the same institution in a new shapelike the "transformer" toys of the1980s.
To transform in the sense that NDTYI implies, a whole new and different approach
to the educational enterprise is requiredone that is trans-formal in the sense of beingbeyond the formal, collegiate institutions of today (deThomasis et al., 1991).
Transformation requires a break with old paradigms and their associated academic andsocial institutions, a change of mind as well as a change of practice.
In this sense, transformation is a major challenge for educational organizations. The
academic "college" is a paradigm deeply ingrained in the social fabric of nearly everyculture. It generally has a legal foundation where operating concepts such as credit hours
are written into law. Moreover, the "college" paradigm is rooted in the expectations ofstudents and those who hire graduates. So, to transform this institution is a majorundertaking requiring changes of mind for everyone involved.
However, the "college" paradigm is one that has been shown to have seriouslimitations (Alfred & Carter, 1995). The problems it cannot solve are sufficiently numerous
as to call the entire paradigm into question; a condition many argue to be necessary forparadigm change (Kuhn, 1970; Sterman, 1985). When this occurs, the old paradigm of the
"college" can collapse catastrophically; or it may be transformed to enable it to deal withnew problems and expectations.
NDTYI is an attempt to begin conversations concerning the paradigms underlying
the TYIto question the capacity of the conventional "college" to survive in the turbulentenvironment of the future. These conversations are at the center of the change process; they
are not the result of change. They are the initiators of change, making it possible for
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individuals to see the organization and their work in new ways (Ford & Ford, 1995).Conversations are the dynamic that transforms outdated paradigms into new patterns ofthinking and acting.
In this chapter, we have defined a set of terms that can shape the topics ofconversations about change. And in Figure 42, we have shown how these terms are related
to one another in familiar, educational paradigms. Figure 42 also contains the stimulineeded to initiate conversation by showing all members of the TYI community where they
stand at present and what their options might be for the future.
The conversations we hope to set in motion through NDTYI are not intended tofocus on the details of TYI life. Instead, they are directed at the prevailing myths andmetaphors that undergird the "college" paradigm. If the TYI is to be transformed, it must
question the mythology that gives rise to the beliefs and practices we associate with theacademy (Marshak, 1993). Through such conversations, the institution may be able tomove to a more viable position in the "space" of Figure 42.
Leading the Transformation Process
Leading transformation can be viewed as guiding an organizational learningprocess. As we have noted in our discussion of the learning organization, transformation is
the "learning loop" that keeps the institution in a productive relationship with itsenvironment. New designs are constructed via the conversations surrounding the elements
of Figure 42. As Van de Ven and Poole (1995) have noted, organizational change isfrequently constructive, especially in those cases where the environment is highlyturbulent, as it surely is in postsecondary education.
From this starting point, we can approach organizational transformation using the
same learning process we have designed for students (see Figure 43). To put this processto work, leaders initiate conversations concerning relevant organizational alternatives.These conversations begin by placing the college in the "space" of Figure 42; students,staff, and stakeholders talk about the current status of the institution using the language of
NDTYI. As discussion unfolds, leaders can point to other "benchmark" TYIs located indesirable "regions" of Figure 42. These organizations help those participating in the change
conversation visualize alternative futures for their work and their TYI.
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Figure 43The Organizational Learning Process
Engagement
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Relevance
Involvement
Construction
Benchmarks serve other purposes. They offer rich detail that challenges participants
and excites the interest needed for full engagement in the change process. Benchmarks also
provide the subject matter of realistic scenarios, which in turn focus the conversation onpossible future directions for the organization. Leadership takes form here throughscenarios. By sketching realisticand challengingscenarios, leaders can shapeconversations and, by shedding a different light on the educational enterprise, move thefocus of discussion from the past to the future.
Involvement is the social side of the organizational learning process, where theorganization interfaces with its environment. Stakeholders both inside and outside theorganization become involved in the change conversation and add their interests andinsights to the process.
Again, it is the responsibility of leaders to make the connections with stakeholders
and to make certain that key representatives are involved in the conversation. Asdiscussions unfold, there is a growing base of support for the new design and a sense of
ownership of the institution by the community.
All these activities represent construction of a new organization. These are notaimless conversations; they are organization-building. If the promise of organizationallearning is to be realized, leaders must ensure that actual construction takes place (Myran,
Zeiss, & Howdyshell, 1996). Conversations must lead to action within a reasonable length
of time. And the actions must be aligned with issues and ideas raised by participants.
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Some Operational StrategiesTo assist in thinking through more operationally the priorities and processes to
move toward NDTYI for a TYI, a series of guides has been designed and is shown in
Exhibits 13-18. The guide shown in Exhibit 13b can be used to describe the present state of
affairs at the TYI of concern and the new design that the institution has in mind. The new
design should be the result of working through each of the elements in the design-down
process for the institution, similar to what was done with the National Design Group for
the NDTYI project. What should be evident after completing the guide in Exhibit 13b are
the gaps between what is and what is desired. These gaps can then be prioritized to identify
where to focus the initial efforts of the transition to the new design, perhaps takingadvantage of areas for focus that, for one reason or another, are going to be dealt withanyway.
Exhibit 13aDesign Specifications for Learning Celebration
Aligns with learning context, signature, outcomes, process, organization, partnerships, staff,
environment, and finance: Learning celebrations must pay attention to the design specifications ofprevious design elements to form a meaningful and coherent whole.
Emanates from, as well as creates, learning cultures: There are old and new learning cultures, both
within and outside of educational institutions. Design specifications for learning celebration shouldbe rooted in these cultures as well as helping to advance them.
Reminds of and centers on the learning signature: Learning celebrations are a means to complete the
design cycle and connect back to learning context and signature to make a continuous, coherent, andself-improving loop.
Connects and publicly recognizes all participants in the learning experience: Learning celebration
might be public or private, individual or collective. However, it is important to share celebrationand recognition in the community and to recognize all contributors to the learning experience (e.g.,
students, staff, partners, and stakeholders), whether within the institution's community or in thelarger community surrounding it.
Integrates and is integrated within the learning experience: As in nature, learning celebration must
become an automatic, organic part of the whole learning experience in TYIs.
Occurs frequently and continuously: Learning celebration should not be a rare event, but a frequentand continuing occurrence.
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The guide shown in Exhibit 14 is set up to identify benchmark institutions that can
be of assistance in seeing and examining new design ideas in practice. One must searchnationally and internationally for institutions that have in place the new designs that the TYIof concern wishes to implement. Benchmarking institutions may be more "maverick"(Alfred & Carter, 1995) than simply "top notch" institutions. In most cases, the benchmarkinstitution will be another educational organization; however, in some cases, it may benecessary to look beyond educational institutions. Benchmarking studies can then be done
to identify aims and processes that are of interest and how they were put in place.Benchmark institutions can also become institutional mentors for the TYI.
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Exhibit 15 shows a guide set up to think through where in the organization theresponsibility will be fixed for the various design elements and where the new designspecifications will be implemented. In some cases, it is very evident who should be in
charge (e.g., learning outcomes, process, and organization to the vice president foracademic affairs), but in others, new organizational structures may need to be created orrevised.
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Exhibit 16 provides a guide to decisionmaking about the time schedule andsequence for implementing new design ideas. All elements probably cannot be implemented
at the same time; therefore, a short- and long-range plan may be helpful and necessary tosee the big picture regarding implementation.
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As shown in Exhibit 17, the planning process is usually addressed in stages ofincreasing specificity. The design specifications resulting from applying the design-downprocess to a TYI will result in general, strategic directions for the institution. These need tobe "stepped-down" to the operational and tactical planning levels in order to ensureimplementation. The more detailed planning might best be delegated to the area of theorganization given responsibility, as specified in Exhibit 15.
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Last, Exhibit 18 gives the format for essential components of an operational plan,moving from the strategic level to much greater detail concerning timelines. Operational
plans usually include purpose, activities, timelines, responsibilities, and budget needs.
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Some Operational CaveatsBased on the discussions of the National Design Group, the NDTYI staff, and
experiences in assisting educational institutions with developing and implementing the
design-down process, the following administrative leadership caveats may be useful toconsider for those responsible for new designs for a TYI:
Leadership will need to operate effectively in a context where the present design and
new designs are not separated by an "or"; instead, they are connected by an "and."
The transition will likely be gradual, and for some time both the existing design and
the new designs will be in operation at the same time. Therefore, skill at handling
ambiguity and inconsistency will be important.
Leadership will need to help an institution and its stakeholders "learn their way into
the future." No one person is likely to have the answers well in advance. Design
and its implementation are likely to be more like a continuing seminar andconversation than a one-time process, with clear beginnings and ends andprocesses.
Leadership will need to secure the support of the most important stakeholder in
order to sustain the design process through to implementationthe trustees (if they
exist or their surrogate), the staff, and the students. Implementing major change
akin to new designs takes five to seven years, so leadership must make acommitment to see it through and have the support to follow through on thatcommitment.
Leadership will need to start the new designs process for an institution before it is
really evident that it is necessary to the institution's future vitality. The energy and
resources needed to develop and implement new designs are such that they are most
readily available when the institution is still operating fairly well. Once it is in
serious trouble, resources are usually much tighter, downsizing has begun to occur,
and extra efforts are going into trying to make the institution work in its old ways
(old designs).
Leadership will need to keep linking the design specifications for the various design
elements, which are both interactive and interdependent, to achieve the coherence
and alignment that will produce quality and efficiency (see Figure 44).
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Leadership will need to keep monitoring the development design specifications for
each element in the design process to see if they are responsive to the design criteria
emanating from the first element, the design context (see Figure 45). It may be that
the design specifications for some elements more powerfully address certain design
criteria than they do other criteria. However, in the end, all of the design criteria
should be clearly addressed by the design elements as a whole.
Leadership will need to search for and create motivating forces to keep up the
energy, focus, and will to change existing practices to those of the new designs.
Educational institutions are notorious for their inertia and lack of ability to sustain
long-term change. The leadership will need to keep from burning itself out, as well
as not pushing the institution to the "crash and burn" stage, where all is lost.
Leadership will need to keep integrating the new design and its implementation into
the fabric of the institution, rather than creating a second organizational structure
and operation at great cost but with little possibility of resulting in one coherent
institution.
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LearningEnvironment
LearningStaff
Figure 44Interaction Among Design Process Elements
Designing Down, Up, and Across
LearningSignature
LearningOutcomes
LearningOrganization
LearningPartnerships
LearningCelebration
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325
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Figure 45Relating Other Design Elements to Design Criteria (Learning Context)
Design Elements A B C D E...
Learning Signature
Learning Cutconrair..
Learning Process
Learning agalli2atial
Learning Partnetship /Learning Staff
Learning Environment 4.
Learning Finance
Learning Celebration
Summary
By way of summary, it is important to note that the processes of benchmarking,
conversation, and organizational learning are continuous. There is, in effect, no end to the
processes; the organization continues to re-design itself so that it is continually examining
its environment, how it does its work, and the efficacy of its structures. To lead suchprocesses requires a vision that allows goals to changealways seeking the promises of
new designs for a future where major social issues interact with resource constraints and
exploding knowledge (Gallego, 1996).
6
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APPENDIX 1:THE DESIGNERS
Site DirectorCharles Hopkins, Department Chair, University of Minnesota, St. Paul, MN
Project StaffGeorge H. Copa, Wallace Professor of Teaching and Learning, University of Minnesota,St. Paul, MN
William Ammentorp, Co-Director, Department Chair, University of Minnesota,Minneapolis, MN
Sandra Gehlen Krebsbach, Project Coordinator of NDTYI, University of Minnesota, St.Paul, MN
National Design GroupJacquelyn M. Belcher, President, De Kalb Community College, Decatur, GA
Paul F. Cole, Secretary-Treasurer, New York State AFL-CIO, Albany, NY
James Frasier, Manager, Educational Research, Motorola University, Schaumburg, IL
Augustine P. Gallego, Chancellor, San Diego Community College, San Diego, CA
Dorothy Horrell, President, Red Rocks Community College, Lakewood, CO
Bruce A. Jilk, Vice President, Hammel Green and Abrahamson, Inc., Minneapolis, MN
Robert H. McCabe, Senior Fellow, League for Innovation in the Community College,Miami, FL
Honorable Sally J. Novetzke, Cedar Rapids, IA
Ruth Silverthorne, Moundsview, MN
Support Staff - University of Minnesota, St. Paul, MNLinda Billings
Diem-My (Mimi) Bui
Dee Davis
Tami Hanson
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Pieter Martin
Amy Petricka
Tim Reilly
Charlie Wallin
Lois Wolff
Work GroupThorunn Bjarnadottir, Graduate Assistant, University of Minnesota, Minneapolis, MN
Jeanette DaMes, Program Manager, Minnesota State Colleges & Universities, St. Paul,MN
Work GroupTom Morgan, Professor, Augsburg College, Minneapolis, MN
Brenda Stewart, Graduate Assistant, University of Minnesota, Minneapolis, MN
Mary Sybrant, Graduate Student, University of Minnesota, St. Paul, MN
Dan Terrio, Director of Academic Computing, Augsburg College, Minneapolis, MN
Linda Wang, Graduate Assistant, University of Minnesota, Minneapolis, MN
Resource PersonsJon Alexiou, Vice President for Education, Miami-Dade Community College District,
Miami, FL
Neil E. Christenson, Springsted Inc., St. Paul, MN
Cheryl Frank, Dean of Instruction, Inver Hills Community College, Inver Grove Heights,
MN
Janet Gullickson, Vice President of Academic Affairs, St. Cloud Technical College, St.
Cloud, MN
Karen Hayes, Dean of Employee Relations, Miami-Dade Community College District,
Miami, FL
Mardee Jenrette, Director of Teaching and Learning, Miami-Dade Community College
District, Miami, FL
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Marilyn Rossmann, Associate Professor and Coordinator, Family Education, University of
Minnesota, St. Paul, MN
Rob Shumer, Program Director, National Center for Service Learning, University of
Minnesota, St. Paul, MN
James Stone III, Associate Professor, Education for Work & Community, University of
Minnesota, St. Paul, MN
Focus Group I - Learning Outcomes Students (San Diego CommunityCollege, San Diego)Fred Aryee
Kathleen Caligiuri
Victoria Dunton
Tiffany Duong
Tom Madden
Diyana Malakoti
Frank Murdock, Jr.
Cinthia Perez
Andre M. Petit
Trasie Phan
Kelly M. Yohn
Focus Group II - Learning Process - Students (Red Rocks CommunityCollege, Lakewood, CO)Jack Arnsparger, Coordinator, Center for Teaching Excellence
Diane Hegeman, Dean - Learning Resources
Jane Johnson, Instructional Designer
Randy Van Wagoner, Director, Institutional Research & Planning
Ben Yolte, Dean - Communication, Business, & Computing
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Focus Group III - Learning Outcomes Students (Miami-Dade CommunityCollege)Alycia Anderson, Miami, FL
Joymarie Cerilo, Miami, FL
Pamela Fuel len, Miami Beach., FL
Maggie Gonzalez, Naranja, FL
Julio Hernandez, Hilaeah, FL
Serge Lindor, Miami, FL
Manuel J. Lopez, Miami, FL
Robert Nairn, Pembrake Pines, FL
Bert Rodrigues, Miami, FL
Nikki Rollason, Miami, FL
Focus Group IV - Learning Staffing - Faculty & Administration (Miami-Dade Community College)Greg Ballinger, Kendall Campus, Miami, FL
Ana Ciereszko, Miami, FL
Gina Cortes-Suarez, North Campus, Miami, FL
Joyce L. Crawford, Miami, FL
Christine Evans, Wolfson Campus, Miami, FL
Ivan F. Figueroa, Kendall Campus, Miami, FL
Blanca M. Gonzelez, North Campus, Miami, FL
Joan C. Gosnell, North Campus, Miami, FL
David Johnson, Kendall Campus, Miami, FL
Susan Kah, Medical Center, Miami, FL
Samuel A. Mc Cool, North Campus, Miami, FL
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Focus Group V - Learning Partnerships - Faculty & Administration (Miami-Dade Community College)Robert J. Ey ley, Miami, FL
Arnold B. Galperin, Miami, FL
Antonia W. Gary, Miami, FL
Sandra Hill, Parks and Recreation, Miami, FL
Stephanie Layton, Miami, FL
Maureen O'Hara, Miami, FL
Kathi Siegler, Vice President & CIO, Learning Technology, Miami-Dade Community
College District, Miami, FL
Focus Group VI - Learning Organization - Faculty & Administration(De Kalb Community College)Thomas Anderson, De Kalb Community College - Central, Clarkston, GA
Brendalyn Browner, De Kalb Community College - Central, Clarkston, GA
Jean Dawson, De Kalb Community College Gwinnett, Gwinnett, GA
Janan Fallon, De Kalb Community College - Gwinnett, Gwinnett, GA
Gloria Hitchcock, De Kalb Community College - North, Decatur, GA
Debi Moon, De Kalb Community College Central, Clarkston, GA
Mark Nunes, De Kalb Community College - Central, Clarkston, GA
Maureen Stedman, De Kalb Community College South & North, Decatur, GA
Luise Strange, De Kalb Community College - Central, Clarkston, GA
Julie Tiff le, De Kalb Community College - North, Decatur, GA
Bonnie Townsend, De Kalb Community College - Central, Clarkston, GA
Elizabeth Turner, De Kalb Community College - North, Decatur, GA
Deborah Vess, De Kalb Community College North, Decatur, GA
Connie Washburn, De Kalb Community College - North, Decatur, GA
Felita Williams, De Kalb Community College - South, Decatur, GA
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Focus Group VIII - Learning Outcomes Students (Tunxis Community-Technical College)Lynne Bellemare, Bristol, CT
Sarah Evans, New Britian, CT
Paul D. Graf, New Hartford, CT
Carol Greeno, Terryville, CT
Joanna Hurt-Sargeant, Bristol, CT
Focus Group VIII - Learning Outcomes Students (Tunxis Community-Technical College)Anthony Leger, Bristol, CT
Joyce Sioch, Plainville, CT
Shannon Taylor, New Britain, CT
Cohort IBob Bolleson, Instructor, Northland Community and Technical College, Thief River Falls,
MN
Jerrilyn Brewer, Instructional Design Specialist, Western Wisconsin Technical College,
LaCrosse, WI
Carole Carlson, Dean of Printing Technologies, Hennepin Technical College, Plymouth,
MN
Steve Frantz, Director of Student Life, Minnesota State Colleges and Universities,St. Paul, MN
Sharon Grossbach, President, Hennepin Technical College, Brooklyn Park, MN
Janet Gullickson, Vice President of Academic Affairs, St. Cloud Technical College,St. Cloud, MN
Jerry Johnson, Dean of Instruction, Dakota County Technical College, Rosemount, MN
Peggy Kennedy, Vice President of Academic Affairs, St. Paul Technical College, St. Paul,
MN
Kevin Kopischke, Vice President, Alexandria Technical College, Alexandria, MN
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Cliff Korkowski, President, Anoka Hennepin Technical College, Anoka, MN
Ron Matuska, Vice President & CEO, Red Wing/Winona Technical College, Red Wing,
MN
Dianne Michels, Instructor, Minneapolis Technical College, Minneapolis, MN
Bruce Nauth, Manager, Tech Prep/School-to-Work, State Board of Technical Colleges,
St. Paul, MN
David Sayre, President, Institute for Corp. & Industrial Education, Saint Mary'sUniversity, Minneapolis, MN
Linda Schwandt, Psychology Instructor & Evaluation Coordinator, Western Wisconsin
Technical College, LaCrosse, WI
Joe Sertich, Jr., President, Itasca Community College, Grand Rapids, MN
Larry Shellito, President, Alexandria Technical College, Alexandria, MN
JoAnn Simser, Curriculum Specialist, Northwood Technical College, Moorhead, MN
Susan Stenerson, Teacher, Lake Superior College, Duluth, MN
David Trites, Counselor/TQM Coordinator, Alexandria Technical College, Alexandria, MN
Debra Wilcox-Hsu, Transition Coordinator, St. Paul Technical College, St. Paul, MN
Cohort IIMichael Coleman, JTPA Program Manager, Minnesota State Colleges and Universities,
St. Paul, MN
Peggy DeVries, Department of Rhetoric, University of Minnesota, St. Paul, MN
Penelope Dickhudt, MnSAT, Minnesota State Colleges and Universities, St. Paul, MN
Jan Doebbert, Instructor, Alexandria Technical College, Alexandria, MN
Paul Gorman, Instructor, South Central Technical College, North Mankato, MN
Karen Halvorson, Dean of Students, Dakota County Technical College, Rosemount, MN
Kirby Kiefer, Fire Service Specialist, Metropolitan State University, St. Paul, MN
Anthony Kinkel, State Legislator, St. Paul, MN
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Marilyn Krasowski, Dean of Health and Service Programs, St. Paul Technical College, St.Paul, MN
Kenneth Maddux, Jr., Vice President, Center for Innovation & Economic Development,St. Cloud Technical College, St. Cloud, MN
Esther Peralez, Director, Student Instructional Support, General College, University ofMinnesota, Minneapolis, MN
Alan Peterson, Customized Training, North Dakota State College of Science, Wahpeton,ND
Yvonne Redmond-Brown, District Coordinator, Special Services, Richfield SchoolDistrict, Richfield, MN
Josephine Reed-Taylor, Vice President, Academic Affairs, Minneapolis CommunityCollege & Minneapolis Technical College, Minneapolis, MN
Rosa Rodriguez, Vice President, Student Affairs, St. Cloud Technical College, St. Cloud,MN
Lenee Ross, CEO, Great Lakes Research & Design, Hermantown, MN
Cathleen Royer, Counselor, Central Lakes College, Brainerd, MN
Ann Joyce Sidoti, System Director for Continuing Education, Minnesota State Colleges
and Universities, St. Paul, MN
Richard Tvedten, System Director for Customized Training, Minnesota State Colleges and
Universities, St. Paul, MN
Kia Witte, Instructor of Nursing, Lakewood Community College, White Bear Lake, MN
Chen-Li Yao, Associate Professor, Department of Chinese Literature, National CentralUniversity, Chung-Li, Taiwan
Cohort IIILester Jack Briggs, Fon du Lac Tribal & Community College, Cloquet, MN
Rosemary Christensen, Ojibwe Mekana, Duluth, MN
Mary Collins, Rainy River Community College, International Falls, MN
Priscilla Day, University of Minnesota Duluth, Duluth, MN
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James Green, SWCC, Sisseton, SD
Linda Grover, Director, CEHSP Student Affairs, University of Minnesota Duluth,
Duluth, MN
Reid Haglin, Superior, WI
Katherine Hefty, Pine Technical College, Pine City, MN
Karen Heikel, University of Minnesota - Duluth, Duluth, MN
Linda Hilsen, Instructional Development Service, University of Minnesota - Duluth,
Duluth, MN
Susan Hyndman, Hibbing Community College, Hibbing, MN
Christine Imbra, Department of Security, College of St. Benedict, St. Joseph, MN
Jill Jenson, University of Minnesota - Duluth, Duluth, MN
Michael Johnson, Dean of Students, Itasca Community College, Grand Rapids, MN
Paula Leland, Hermantown School District, Hermantown, MN
James Morales, Office of Admissions, University of Minnesota - Duluth, Duluth, MN
Paula Pedersen-Randall, Department of Psychology, University of Minnesota - Duluth,
Duluth, MN
Diane Rauschenfels, Department of Education, University of Minnesota - Duluth, Duluth,
MN
Mary Reuland, College of St. Catherine - Minneapolis Campus, Minneapolis, MN
Mary Stafford, Duluth Public Schools, Carlton, MN
Jean Tills, University of Minnesota Duluth, Duluth, MN
Koua Vang, University of Minnesota - Duluth, Duluth, MN
MnS CU-Kellogg Leadership Exchange FellowsVerdell Beste, Ridgewater College, Hutchinson, MN
Joan Costello, Inver Hills Community College, Inver Grove Heights, MN
Jeanette Daines, Minnesota State Colleges and Universities, St. Paul, MN
Doug Den, St. Paul, MN
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R. Lee Dietrich, Hibbing Community College, Hibbing, MN
Michael T. Fagin, Mankato State University, Mankato, MN
Jim Haviland, St. Paul, MN
Jay Hutchins, Dean of Student Affairs, Pine Technical College, Pine City, MN
Joyce C. Johnson, Associate Dean of Academic Affairs, River land Community College,
Austin, MN
MnS CU-Kellogg Leadership Exchange FellowsHolly Mawby, Horticulture Department, South Central Technical College, Faribault, MN
Teri McKusky, Hibbing Community College, Hibbing, MN
Mary Messimer, Hibbing Community College, Hibbing, MN
Terri Olson, Payroll Director, Moorhead State University, Moorhead, MN
David Rafter, Minneapolis, MN
Jim Schmidt, Dean of Student Affairs, River land Community College, Austin, MN
Barb Seiler, Affirmative Action Officer, Moorhead State University, Moorhead, MN
Patrick Spradlin, Central Lakes College, Brainerd, MN
Carol Steimer-Bailey, Hennepin Technical College, Eden Prairie, MN
Century Community and Technical CollegeJames Meznek, President, White Bear Lake, MN
Gail Westby, Director of Institutional Resources, White Bear Lake, MN
River land Community CollegeRick Casey, Director of Institutional Development, Austin, MN
John Gedker, President, Austin, MN
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APPENDIX 2:NATIONAL DESIGN GROUP MEETING AGENDAS
New Designs for Two-Year Institutions of Higher Education
Monday, August 21, 19958:30 a.m.
NATIONAL DESIGN GROUPMEETING AGENDAAugust 21-22, 1995
University of Minnesota
St. Paul, Minnesota
Meet in the lobby of the Radisson University Hotel for transport to the
Vocational and Technical Education Building on the St. Paul Campus of
the University of Minnesota
9:00 a.m. Convene in room R390 of the Vocational and Technical EducationBuilding
Morning Session
WelcomeWilliam Ammentorp and George Copa, Project Co-Directors, NewDesigns for Two-Year Institutions of Higher Education, National Center
for Research in Vocational Education, University of California at Berkeley
Charles Hopkins, Director, National Center for Research in Vocational
Education, University of Minnesota site
IntroductionsNational Design Group members (Be prepared to take 5-10 minutes each to
share some background on your work and life experience, linkages to
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two-year institutions of higher education, and challenges in your present
responsibilities relating to improving education.)
Project staff
QuestionsQl: Why this project and this National Design Group?
Q2: What design process has been proposed?
Q3: What role should the National Design Group play in thisproject?
Q4: What is the design context (e.g., goals, problems,opportunities) for two-year institutions of higher education inthe United States?
11:30 a.m. Lunch break at the St. Paul Campus Student Center
12:45 p.m. Afternoon Session
QuestionsQ5: What learning signature should uniquely characterize the21st century two-year institution of higher education? (Beprepared to propose a signature that best communicates your desired image
or vision of the future two-year institution of higher education. Thesignature might be in the form of a symbol, picture, phrase, object,person, music, or some combination of these and or other forms ofrepresentation.)
Q6: What should be the learner outcomes for the future two-year institution?
Purpose of learner outcomes
Criteria for appropriate learner outcomes
Process of developing learner outcomes
Proposed learner outcomes
Issues and questions
NCRVE, MDS-1109
4:30 p.m. Adjournment
6:30 p.m.
Return to Radisson University Hotel
Dinner (We will be joined by Robert Bruininks, Dean, College ofEducation and Human Development, University of Minnesota; Judith
Eaton, Chancellor, Minnesota State Colleges and Universities; Charles
Hopkins, Chair, Department of Vocational and Technical Education,University of Minnesota; and Gary Mohrenweiser, Chair, Board ofTrustees, Minnesota State Colleges and Universities. Dinner will be served
in the Regents Room of the Radisson University Hotel.)
Evening Session (following dinner)
A Sketch of the Final Product (drawing from New Designs forthe Comprehensive High School)
An Introduction to the Leadership Academy for Two-YearInstitutions of Higher Education, College of Education andHuman Development, University of Minnesota
9:00 p.m. Adjournment
Tuesday, August 22, 19958:00 a.m. Meet in the lobby of the Radisson University Hotel for transport to the
Vocational and Technical Education Building on the St. Paul Campus of
the University of Minnesota
8:30 a.m. Convene in room R390 of the Vocational and Technical EducationBuilding
Morning Session
QuestionsQ6: (Cont.) What should be the learner outcomes for thefuture two-year institution?
Q7: Who should be the market for the results of this project?
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11:45 a.m. Lunch (We will be joined for lunch by the Work Group on New Designs
for Two-Year Institutions of Higher Education which has been assisting in
developing the design process and direction for the project. The Work
Group will be sharing some of their thoughts on design criteria for future
two-year institutions. Lunch will be served in room R390.)
1:15 p.m. Afternoon Session
QuestionsQ8: What are the dates, places, and tentative agendas for thenext two National Design Group meetings? (We hope some ofyou would be willing to host a meeting on the site of a two-year institution
of higher education.)
Q9: How should we approach the development of desiredcharacteristics or specifications for the learning process in thefuture two-year institution?
Q10: How can we improve the quality and productivity offuture National Design Group meetings?
3:30 p.m. Adjournment
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New Designs for Two-Year Institutions of Higher Education
NATIONAL DESIGN GROUPMeeting II
University of MinnesotaTwin Cities
December 14, 15, and 16, 1995
Thursday, December 14, 19957:30 p.m. to St. Paul Hotel
10:00 p.m. 350 Market Street
St. Paul, MN 55102
(800) 292-9292
Fax: (612) 228-9506
Check-in: 3:00-7:00 p.m.
Dinner Meeting
WelcomeGeorge H. Copa and William Ammentorp
Co-Directors
Introductions
QuestionsQl: What did we accomplish at Meeting I regarding thefollowing:
Design Context
Learning Signature
Learning Outcomes
Q2: What thoughts and conversations have we had followingthe accomplishments at Meeting I?
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Friday, December 15, 19958:00 a.m. Pick up at hotel
8:30 a.m. to R390 Vocational Technical Education Building
4:30 p.m. 1954 Buford Avenue
St. Paul Campus
(612) 624-4003
Fax: (612) 624-4720
8:30 a.m. to Morning Session11:15 a.m. Question
Q3: What learning process will lead to the accomplishment ofproposed learning outcomes for students in two-yearinstitutions of the future?
What do the design criteria suggest about learning process?
What does the learning signature suggest about the learning process?
What do the learning outcomes suggest about the learning process?
11:30 a.m. to Luncheon Session1:00 p.m. R280 Vocational and Technical Education Building
Joined by the Leadership Development Council of the Leadership Academy
for Two-Year Institutions of Higher Education at the University ofMinnesota.
Panel Discussion
"The Implications of 21st Century Work, Family, andCommunity Life for Desired Learning Process"
"On Being Relevant to Work Life"James Stone III, Associate Professor, Education for Work andCommunity, University of Minnesota
"On Being Relevant to Family Life"Marilyn Rossmann, Associate Professor and Coordinator, Family
Education, University of Minnesota
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"On Being Relevant to Community Life"Rob Shumer, Program Director, National Center for ServiceLearning, University of Minnesota
1:30 p.m. Afternoon Session
QuestionsQ3: (Cont.) What learning process will lead to theaccomplishment of proposed learning outcomes for studentsin two-year institutions of the future?
Discussion of the working paper, "Learning Process."
What should be the design specifications for the learning process?
Q4: How should we market New Designs for Two-YearInstitutions?
Continuation of discussion from Meeting I
4:30 Cab rides to the St. Paul Hotel
Friday EveningNo scheduled dinnersuggested list of restaurants will be provided
8:00 p.m. St. Paul Chamber Orchestra Concert
Ordway Music Theater (located near the hotel)
After concert, dessert at the St. Paul Grille, St. Paul Hotel
Saturday, December 16, 19959:00 a.m. to St. Paul Hotel meeting and lunch
3:30 p.m. Harriet Bishop Conference Room
QuestionsQ5: From the design work that has been done up to this time,what important issues, questions, or concerns need morediscussion?
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Q6: How should we approach organization for learning in thefuture two year institution in view of the design criteria,learning signature, learning outcomes, and learning process?
Organization of learners?
Organization of learning time?
Organization of learning settings?
Organization of learning process?
Organization of staff?
Organization of decisionmaking?
Organization of learning technology?
Organization of
What concepts, people, and places should we be exploring?
Q7: What are the plans for 1996?Miami-Dade Community College meeting and focus groups
American Association of Community Colleges Conference
American Association of Community Colleges summer planning
meeting
University of Minnesota September meeting
.Q8: How can we improve the quality of future meetings of theNational Design Group?
3:30 p.m. Adjourn
Sunday, December 17, 1995Check out 12:00 p.m.
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New Designs for Two-Year Institutions of Higher Education
HotelSheraton Biscayne Bay Hotel
425 Brickell Avenue
Miami, FL 33131
(305) 373-9808
Fax: (305) 373-9808
Thursday, February 15, 19963:00 p.m. Check-in
Dinner Individual Choice
Session I7:30 p.m. to
10:00 p.m.
Sheraton Biscayne Hotel
Bogota Room
Dessert and Coffee
NATIONAL DESIGN GROUPMeeting III
Miami-Dade Community College
Miami, Florida
February 15, 16, and 17, 1996
QuestionsQl: What did we accomplish at Meeting II regarding:
Learning Context?
Learning Signature?
Learning Outcomes?
Learning Process?
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Q2: What do we wish to accomplish at Meeting III?Learning Organization?
Learning Partnerships?
Learning Staff and Staff Development?
Q3: What are the plans for site visits to Miami-Dadecampuses? How can we make them a significant part of theNew Designs experience during Meeting III?
Friday, February 16, 1996
Morning Session7:30 a.m. Pick up at hotel
7:30 a.m. to Site visits10:45 a.m. Miami-Dade campuses
11:30 a.m. to Miami-Dade, Wolfson Campus
4:30 p.m. Bonnie McCabe Hall
Conference Room 5507
25 N.E. 2nd Street
(305) 237-3101
Luncheon Session11:30 a.m. to Welcome1:00 p.m. Eduardo Padron
President, Miami-Dade Community College District
QuestionsQ4: What did we learn on the site visits about learningorganization, learning partnerships, learning staff, and staffdevelopment as relates to New Designs? What did we learnabout other elements of the New Designs process?
1:00 p.m. to Q5: What learning organization will lead to the accomplishment4:30 p.m. of the proposed learning outcomes and learning process for
students in the two-year institution of the future?
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What do the design specifications for learning context, learning
signature, learning outcomes, and learning process suggest about
learning organization?
Discussion of the working paper, "Learning Organization."
How can we improve the draft design specifications for learning
organization?
4:30 p.m. Van ride to hotel
7:00 p.m. Dinner
Bob and Arva McCabe
601 S. Miami Avenue
10:00 p.m. Van returns to hotel
Saturday, February 17, 19969:00 a.m. to Sheraton Biscayne
3:30 p.m. Buenos Aires Room
QuestionsQ6: What learning partnerships will lead to theaccomplishment of the proposed learning outcomes forstudents in two-year institutions of the future (given thespecifications for learning process and organization)?
What partners need to be included? Why?
What are the design specifications for productive partnerships?
Q7: What learning staff and staff development will lead to theaccomplishment of the proposed leaning outcomes forstudents in the two-year institutions of the future (given thespecifications for learning process, organization, andpartnerships)?
Who makes up the staff?
What are the design specifications for effective staff?
What are the design specifications for the necessary staffdevelopment?
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Q8: From the design work that has been done up to this time,what important issues, concerns or questions need morediscussion?
Q9: How should we approach the design of the learningenvironment, learning costs, and learning celebrations?
What might the New Designs learning environment be like?
What dimensions should be included in the specifications?
What people, places, and concepts should we be exploring?
Q10: How should we market the New Design for Two-YearInstitutions nationally and internationally?
How do we gain access to strategic forums and audiences?
How would the National Design Group like to be involved?
Q11: What are the plans for future meetings?American Association of Community Colleges National Conference,
Atlanta, Georgia, April 12-16, 1996
Meeting V
University of Minnesota, August 1996
Q12: How can we improve the quality of future meetings ofthe National Design Group?
3:30 p.m. Adjourn
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New Designs for Two-Year Institutions of Higher Education
CONTINUING DESIGN PROCESS
I. New Design Group Staff conduct faculty focus groupsDeKalb Community CollegeDecatur, GeorgiaApril 12, 1996
Learning Organization:Student's Time
Learning Process
Staff
Settings
Technology
Decisions and Governance
II. Presentation of the "Learning Outcomes and the Learning Process forNew Designs for the Two-Year Institution of Higher Education."Graduate Seminar
Council of Colleges and Universities in conjunction with the American Association
of Community Colleges National Convention, Atlanta, Georgia
Sunday, April 14, 1996
III. National Design Group Meeting IVAtlanta Hilton (in conjunction with the American Association ofCommunity Colleges National Convention)Atlanta, GeorgiaApril 14, 1996
Attending: Jacquelyn Belcher, Robert McCabe, Augustine Gallego, and Ruth
Silverthome.
Project staff: George Copa and Sandra Krebsbach
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Ql: What should be the characteristics of a learning environment thatsupports the learning signature, learning outcomes, learning process,learning organization envisioned for New Designs for the Two-YearInstitution? (Including response to environmental concepts and strategies being
proposed by Bruce Jilk to assist us with the design of the learning environment.)
I V. National Design GroupMeeting IVRadisson MetrodomeMinneapolis, Minnesota
National Design Group members present: James Fasier and Bruce Jilk
Project resource persons: Neil Christenson and Pam MacBrayne
Project staff: George Copa, William Ammentorp, and Sandra Krebsbach
Ql: What should be the characteristics of a learning environment thatsupports the learning signature, learning outcomes, learning process,and learning organization envisioned for New Designs for the Two-Year Institution? (Including response to environmental concepts and strategies
being proposed by Bruce Jilk to assist us with the design of the learningenvironment.)
V . National Design Group members teleconference or other strategiesfor those not present at the Atlanta meeting.
April 17-May 9, 1996
Attending: Paul Cole, Dorothy Horrell, and Sally Novetzke
Project resource person: Neil Christenson
Project staff: George Copa, William Ammentorp, and Sandra Krebsbach
Ql: What should be the characteristics of a learning environment thatsupports the learning signature, learning outcomes, learning process,and learning organization envisioned for New Designs for the Two-Year Institution? (Including response to environmental concepts and strategies
being proposed by Bruce Jilk to assist us with the design of the learningenvironment.)
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New Designs for Two-Year Institutions of Higher Education
NATIONAL DESIGN GROUPMeeting IV
Atlanta Hilton
Atlanta, Georgia
April 14, 1996
11:15 a.m.-12:15 p.m.
Sunday, April 14, 1996QuestionsQl: What other New Designs activities are taking place in April?
Q2: What should be the characteristics of the learning signature andlearning environment that support the learning outcomes, the learningprocess, the learning organization, the learning partnerships, and learningstaff envisioned for New Designs?
Learning signature
Learning outcomes
Learning process
Learning organization
Learning partnerships
Learning staff
Q3: What are your comments and suggestions for the learning environment,concepts, and specifications proposed by Bruce Jilk to assist us withdesigning the learning environment?
Q4: Who are the people, what are the concepts, and where are the places weshould be investigating as we develop the design specifications for thelearning environment?
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New Designs for Two-Year Institutions of Higher Education
NATIONAL DESIGN GROUPMeeting IV
Radisson Metrodome
Minneapolis, Minnesota
April 26, 1996
7:30 p.m.-9:00 p.m.
Thursday, April, 1996QuestionsQl: What other New Designs activities are taking place in April?
Q2: What should be the characteristics of the learning signature andlearning environment that support the learning outcomes, the learningprocess, the learning organization, the learning partnerships, and learningstaff envisioned for New Designs?
Learning signature
Learning outcomes
Learning process
Learning organization
Learning partnerships
Learning staff
Q3: What are your comments and suggestions for the learning environment,concepts, and specifications proposed by Bruce Jilk to assist us withdesigning the learning environment?
Q4: Who are the people, what are the concepts, and where are the places we
should be investigating as we develop the design specifications for thelearning environment?
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New Designs for Two-Year Institutions of Higher Education
NATIONAL DESIGN GROUPMeeting V
Radisson Hotel Metrodome
615 Washington Avenue SE
Minneapolis, Minnesota
August 16-18, 1996
AGENDA
Friday, August 16, 19962:00 p.m. to Questions6:00 p.m. Ql: What do we want to accomplish in Meeting V?
Review of previous design work on the project
Design specifications, new designs, and rationale
Learning environment
Learning finance
Learning celebration
Transitions to new designs
Final report
Next steps
Q2: What have we accomplished to-date regarding designspecifications and New Designs for the TwO-Year Institutionof Higher Education?
Learning context
Learning signature
Learning outcomes
Learning process
Learning organization
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6:30 p.m. to
9 00 p.m.
Saturday,8:00 a.m. to
12:00 Noon
Learning partnerships
Learning staff and staff development
Q3: What are the design specifications and new designs forthe learning environment that will lead to the accomplishmentof the learning signature, outcomes, process, organization,partnerships, and staffing for two-year institutions of highereducation?
Design specifications drawn from previous design elements
Key concepts
New designs
Dinner and Celebration
August 17, 1996QuestionsQ4: What are the design specifications and new designs forlearning finance (cost and revenue) that will lead toaccomplishment of previous design elements of new designsfor the two-year institution of higher education?
Design specifications drawn from previous design elements
Key concepts
New designs
Q5: What are the design specifications and new designs forlearning celebration that will lead to accomplishment ofprevious design elements of new designs for the two-yearinstitutions of higher education?
Design specifications drawn from previous design elements
Key concepts
New designs
12:00 Noon to Lunch1:00 p.m.
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1:00 p.m. to Questions4:30 p.m. Q6: What are the strategies for making the transition from
current designs and operations to new designs for two-yearinstitutions of higher education?
Positioning current design and operation
Setting priorities for transitions
Benchmarking against new designs
Moving from strategic to tactical planning
Q7: What are the next steps in new designs for the two-yearinstitution of higher education?
Completion of final project report
Full report and executive summary
Time schedule
Preparing final draft
Reviewing final draft
Dissemination of new designs
Internet
Press conference
Presentations targets
Article targets
Technical assistance targets
Project continuation
Continued funding
Updates, new designs (national and international), partnerships
Involvement of National Design Group
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APPENDIX 3:CONTACTS FOR ILLUSTRATIONS OF NEW DESIGNS
Learning SignatureJack Briggs, President
Fond du Lac Tribal and Community College
2101 14th Street
Cloquet, MN 55720
(218) 879-0804
Norm Nielsen, President
Kirkwood Community College
6301 Kirkwood Boulevard SW
Cedar Rapids, IA 52406
(319) 398-5411
Learning OutcomesTorrens Valley Institute
100 Smart Road
Modbury, South Australia 5092
(08) 207-8000
Learning ProcessKama la Anandan
Project SYNERGY
Miami-Dade Community College
11011 S.W. 104th Street
Miami, FL 33176
(305) 237-2540
Augustine P. Gallego, Chancellor
San Diego Community College
3375 Camino Del Rio South
San Diego, CA 92108
(619) 584-6957
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Learning OrganizationBrother Louis DeThomasis, President
St. Mary's University
Winona, MN 55987
(507) 457-1496
Augustine P. Gallego, Chancellor
San Diego Community College
3375 Camino Del Rio South
San Diego, CA 92108
(619) 584-6957
Learning PartnershipsAugustine P. Gallego, Chancellor
San Diego Community College
3375 Camino Del Rio South
San Diego, CA 92108
(619) 584-6957
Norm Nielsen, President
Kirkwood Community College
6301 Kirkwood Boulevard SW
Cedar Rapids, IA 52406
(319) 398-5411
Dorothy Horrell, President
Red Rocks Community College
13,000 300 W. 6th Avenue
Lakewood, CO 80228
(303) 988-6160
Learning Staff and Staff DevelopmentMarie Nock, Director
Training and Development
Miami-Dade Community College
Kendell Campus
Miami, FL 33176
(305) 237-2258
Naomi Story, Director
Faculty and Staff Development
Maricopa Community College District
2411 W. 14th Street
Tempe, AZ 85281
(602) 731-8000
Learning EnvironmentBruce Jilk, Architect and Educational Planner
Cuningham Group
201 Main Street, Suite 325
Minneapolis, MN 55414
(612) 617-2982
Learning FinanceNorm Nielsen, President
Kirkwood Community College
6301 Kirkwood Boulevard SW
Cedar Rapids, IA 52406
(319) 398-5411
H. Victor Baldi, President
Fox Valley Technical College
Appleton Campus
1825 N. Bluemound Drive
Appleton, WI 54913
(414) 735-5600
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Gary T. Nakai
Wisconsin Manufacturing Extension Partnership
432 N. Lake Street
Suite B121-B
Madison, WI 53706-1498
(608) 251-7606
3,56
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