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DJs and Subcultural Style. Style. Hebdige (1979) Subcultures=noise? Recuperation: 1) commodity form: freezes style 2) ideological form: exotic...through media Intentional communication through commodities Bricolage Homology. Hip Hop DJs are. Break manipulators using disks - PowerPoint PPT Presentation
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DJs and Subcultural Style
Style
Hebdige (1979) Subcultures=noise? Recuperation:
1) commodity form: freezes style 2) ideological form: exotic...through media
Intentional communication through commodities Bricolage Homology
Hip Hop DJs are...
Break manipulators using disks DJs were first replace by studio musicians who
replicated their cutting (“Rapper's Delight”) Beat producers are an extension of the DJ
Collectors, diggers, archivists, technologists A challenge to “romantic” authorship The “back bone” of hip hop The last element of the culture to be mass
commodified, and this is very recent
Pedigrees
Pioneers: 1973 Herc, Bam, Flash
2nd Generation: 1976-1982 Breakout, Baron, Theodore, Jazzy Jay, Afrika Islam, Whiz
Kid, DST, Red Alert 3rd Generation: 1983-1991
Barry B, Mixmaster Ice, Cheese, Cash Money, Miz, Steve Dee, Jazzy Jeff, Aladdin, Cutmaster Swift, Joe Cooley, Scratch, Tat Money, Jam Master J
“Turntablists”: 1992-2005ish? ISP, X-Men / Ex-ecutioners, Allies, 5th Platoon, Scratch
Perverts, Beat Junkies
Building Subcultural Capital
Collecting records (Kool Herc, objectified) Diggin' (Bambaataa, embodied) Technique (Flash, embodied and objectified)
Scratching, Beat Juggling, Mixing, Blending Musical knowledge (embodied) Battling; competition as cultural advancement “Turntablism”
Juice (1992)
• Stars Tupac and Omar Epps
• Black ganster / hip hop film in Bronx (shot in Harlem)
• DJ Q
• DJ Battle Scene
• DJ Practice / Tape Scene
• One of the few filmic depictions of hip hop Djing
• Queen Latifah, EPMD, Special Ed, Treach, Fab 5 Freddy,
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