DELL Experience on Design for the Environment

Confidential

DELL Experience on Design for the Environment

– Greener Products and Packaging

Vivian Tai

Environmental Affairs Manager, APAC Region

March 25, 2013

Our products are as diverse as our customers

Tablets Laptops - new XPS13 Desktops- All in one shown Software & Accessories

Servers Storage Networking

Copyright 2013 Dell Inc. All Rights Reserved

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We begin with the environment in mind…

Considering the environment at every step…

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Design for Environment

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Energy efficiency

Smarter material choices

End of life & Reuse

Global eco-label

Sustainable Shipping

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3 Cs Strategy

Sustainable Packaging Materials

Multipack

Air-to-Sea shipping

Greening our products and packaging with Post-Consumer Recycles (PCR)

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Conserve resources, use recycled materials One man’s trash is Dell’s treasure

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Photo by: Flickr Judapics

Closed Loop Plastics Recycling

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Resin Supplier

Quality Control for PCR Plastics

Dell used strict quality control measures to ensure

PCR meets Dell Restricted Material Spec # 6T198

Meets Mechanical and electrical properties

Meets ASTM, ISO, IEC standards.

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Post Consumer Recycled Content in Products

• In year 2011 Dell used over 7.4 million pounds of recycled-content plastics Into select Optiplex Desktop and Flat Panel monitors.

Package it using sustainable resources

Reduce it

Use Recycled Materials

Seek out sustainable resources

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Innovative bio-based packaging

Agricultural waste feeds mushroom spawn injected into molds, grows server cushions in <10 days

Bamboo, sourced near manufacturing in China, becomes recyclable, renewable cushions for laptops

Post Consumer Recycled Content in Packaging • In year 2011 Dell achieved its 4-year ‘Content’ goal ahead of schedule.

• We increased the amount of recycled and renewable materials in packaging by 40 percent between 2008 -2012.

• Eliminated more than 20 million pounds of packaging.

• Saved more than $18 million in 4 years.

• Makes packaging easier for customers to deal with.

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1.3 million 1.3 million pounds of recycled-content plastic (the equivalent of 24.7 million 20 oz. plastic bottles)

1 million 1 million pounds of molded paper pulp (the equivalent of using nearly 700,000 recycled newspapers)

8.5 million 8.5 million pounds of bamboo, all of which (225,000 bamboo stalks) started growing back by the time this report was published

• Societal trends toward the “Environment“ over the next 20 years…….. – Population growth to 8.4 billion;

– Urbanization increase to 70 percent;

– Economic wealth will rise – particularly in developing countries; energy demands will rise by an estimated 33 percent; and water needs will increase.

• Our Innovation and Commitment can enable customers to solve environmental problems and create business opportunities.

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THANK YOU

Back-Up Slides

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End of Life and Reuse

We make upgrading your technology easy to make your life easier. This also means products can last longer benefiting you and our planet.

We also design for recyclability, so that when your products finally reach the end of their life, it's easy for our recycling partners to disassemble and process. To do this, we collaborate with those same partners to determine which design features are best for recyclability. This takes into consideration easy disassembly, minimal glues and adhesives, restrictions on paints and coatings, and labeling recyclable materials so our environmental partners can identify and put them toward the best possible reuse. For example, the exterior of our XPS™ 13 Ultrabook™ uses polymer-reinforced carbon fibers, which make the computer lightweight and cool to the touch. But that material had to also conform to EPEAT's criteria for recyclability, ensuring our recycling partners could return the material to usefulness.

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Building products through responsible operations

• Commitment to purchasing renewable power

• Aiming for zero waste in our manufacturing

• Participating in the Carbon Disclosure Project since 2003; part of CDP’s Supply Chain Leadership Collaboration since 2007

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Designed for the environment from the start: energy efficiency • Building energy efficiency into products,

from handhelds to data centers

–47x increased performance-per-Watt in new 12G servers

–Now takes less power to cool R720 than it does to run a nightlight

–Fresh Air offerings run at up to 45C under warranty

–Force10 networking allows more connections with less power used; gives administrators flexibility in airflow design