Dave Griffin Video Marketing Presentation

The 7 Deadly Sins of Video Marketing

18th February 2011

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Sin 1

Not integrating video into your marketing

strategycreate a synergy that builds real power and impact

Sin 2

Not placing your video on You Tube

People are watching 2 billion videos a day on YouTube and uploading hundreds of thousands of videos daily.

Sin 3

Not using video for search engine optimisation

Video is 53 times more likely to reach the first pageof search engines than text (Forrester Research)

Sin 4

Thinking it costs hundreds or thousands of pounds to create

Kodak Zi8 £75

Sin 5

Not doing tips videos

and they are simple like this.......

Sin 6

Not using screen capture software to

create videos and they are simple like this.......

Sin 7

Not doing webinars

and here is one provider .......

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