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Creating an Effective Poster for Presentation
Michael Nelson, PhDApril 5, 2013
All poster images (and many of the concepts), unless otherwise noted, are used with permission from Colin Purrington’s excellent website:
http://colinpurrington.com/tips/academic/posterdesign
What is the
MOST IMPORTANTconsideration when designing a poster?
What do I want to say? You are telling YOUR STORY Where do I start? Where do I end? How do I get there? Does this story make sense in poster
form?
Title Descriptive “Attention-getting” Understandable
Title Abstract (maybe) Methods Results Conclusions Literature cited Funding Acknowledgements
What should my poster include?
Colors Considerate Tame
Design Size Colors
Design Clean Organized Feedback
Format and Layout
Design SizeColors
Considerate Tame
Design
Format and Layout
Colors Considerate Tame MAKE SENSE
Design Size Colors Flow
Design
Format and Layout
Purrington, C.B. Designing conference posters. Retrieved April 04, 2013, fromhttp://colinpurrington.com/tips/academic/posterdesign.
Purrington, C.B. Designing conference posters. Retrieved April 04, 2013, fromhttp://colinpurrington.com/tips/academic/posterdesign.
What program should I use? Microsoft PowerPoint QuarkXPress InDesign LaTeX Scribus Illustrator CorelDRAW Inkscape
Common Issues Alignment!
Alignment!
Alignment! Alignment!
Alignment!
Alignment!
Alignment!
Alignment!
Alignment!
Alignment!
Common Issues Alignment! Color Font size and spacing
“Can it be read from 5 feet away?” Image resolution
Image Resolution Color images:
300dpi Monochrome images:
800dpi Size Matters!
Whole image Text labels
Image Resolution If (when) a printed image is poor: Print it out at high resolution and tape it
onto your poster.
Final Thoughts Your poster is a visual representation of
your story/research/presentation Do not simply re-work your paper in a
poster format
Final Thoughts You should not need to be standing
there Name/Picture nearby Restroom or food break Judges
Final Thoughts REMEMBER:
You are trying to catch attendees’ attention
You are telling a story
Sell your story!
Dr. Rameeza Allie
An Engaging Poster Presentation
Rameeza Allie, PhDClinical Immunology and Rheumatology - UAB
5th of April, 2013
Significance of being a good communicator Communicating clearly to people, what
you do and why they might care -- opens career doors
A less-qualified good communicator, will beat out a reticent technician almost every time.
?
What is the difference between an oral and a poster presentation?
Some differences Audience size
Personal
Relaxed
FEEDBACK
Goal for presentation POSTER OR PLATFORM
1. Connect With viewer2. Direct and hold attention of viewer3. Enhance viewers understanding and memory
by providing easily digestible information
Receive BENEFICIAL feedback
Preparations Practice Practice Practice!!!!!
Feedback
30s pitch! Make connection
KNOW YOUR POSTER!
Read broadly about the impact of your work
Rest BEFORE the presentation!
Presentation of self Professional attire!!!
No gum chewing
No strong cologne
Name tag or photo on poster
Comfortable shoes
Do not stand directly in front of poster
Presentation of research
Get to know your audience:
1.Base pitch on answer
2.Identify your audience and focus on them when thinking about your message.
3.Determine the audience's knowledge, attitudes and interest in the subject and develop your message accordingly.
Presentation of research
Stress significance
Be brief
Supplemental media (handouts, iPad, photo frame)
Presentation of research Talk TO viewer
Interact with viewer
Listen
Tasteful humour to relax viewer
One group at a time
Encourage more viewers
Take Home
Enhance audiences’ understanding and memory by providing easily digestible information.
Generate sufficient interest to maintain a discussion resulting in valuable feedback.
Thank you for attending! Michael Nelson Nickolas Bieser
Acknowledge http://colinpurrington.com/tips/
academic/posterdesign
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