CPWF KM Comms Wrap Up--2.12.13. Addis Ababa

CPWF KM Comms Wrap Up--2.12.13. Addis Ababa

Comms & KM• Comms: Originally seen as Internal & External

• Reverted to linking partners/partnerships/networks?– Use existing channels, pathways and platforms

• KM: Based upon KG based upon learning from experiments and reflection—so where do you draw the line between KM/Comms and good relationship management and engagement?

• Responsibilities left mainly with L5 BUT not as L5, as our home institutions (FANRPAN, GWP, Waternet). We carried this religion with us everywhere we went=HIGH LEVEL PLATFORMS.

Knowledge management & communications

Data Information Knowledge Generation

Organize knowledge with next users/ actors

Monitoring, Learning/Lessons

(links all L1-L5)

Share(Dissemination Strategy)

Application/Use by next users /actors

prioritising

L1-L4

L1-L5

L1-L5

L1-L5

L5

ENABLING THE “UPTAKE/USE ENVIRONMENT”

L5

Influence RESEARCHERS on identifying &communicating with actors / users / stakeholders – all the way…

CommunicateResearch

messages to key actors – all levels

Analysis Experiences

ID next usersConsider comms messages linked

to research project milestones

for outcomes & impact

Integrating research planning & design with communications planning – not ‘add on’Translating research into policy, action for impact! Stakeholders, partnerships, messagingTools, packaging and media.

• This strategy reflected the L5 ethos and approach—what we wanted to happen. However, it was not operationalizable. Could have skipped/shortened this step. No philosophical disagreement with it—but was not something we could make work.

International Basin Level (IWRM Strategy or Plan)

National level (NDP)

Catchment level-Provincial (PDP)

Sub-Catchment-District level

(DDP)

Local-Community

(VDP)

SADC, RBOs; Commissions, Technical -committees, ICPs, Regional Institutions (IUCN,

SARDC, WWF, GWP,etc)

NSC (Govt central departments, catchment councils, National NGOs,

CWPs,etc

Provincial govts, catchment councils, NGOs,CBO,etc

Local govt, RDCs,Sub-catchment council, NGOs,

CBOs, etc

Basin Wide Forums, Traditional institutions (formal/informal), Village Devpt Committees, Chiefdoms,CBOs,

NGOs,

Institutions at different levels – beyond the project life span

Verti

cal i

nteg

ratio

n ??

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• This approach was more appropriate for the partnerships and networks we had. It was a better representation of the real world hierarchies and institutions we had to engage in order to make positive change.

Engagement: How many strategic partners are in this picture?

Lessons LearnedEngagement (should) frame communication and knowledge management.

Not all knowledge needs to be communicated—and certainly not to everyone all the time. Who SHOULD talk to policy makers?

Use existing networks & partnerships.

Once is not enough. Plan for long term relationships—otherwise stay out or contribute to someone else’s process.

Create multi-purpose partnerships.

L1: Targeting & Scaling OutPoverty Profile—TAGMI Tool

L2: Small Water InfrastructureVenda RWH manualDefinitions of SWIsRehabilitation guidelines

L3: Farming SystemsFunctional IPsLivestock v Crop water productivityNew value chain under development

L4: Institutions & GovernanceSmall reservoir data base (L2i grant)Social science for L1, L2, L3Gender profiles

L5: Coordination & ChangeDMSReportsBriefsAgridealDVD

BIG WINS

Short term: Medium term: Long term:TAGMI Capacity Development R4D ApproachSR Data Base Process orientationRehab Guidelines PartnershipsScience Roll Out Functional IPs