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Corporate VMware Instagram Photo Suggestions & Examples(How other B2B Tech companies are leveraging Instagram as a marketing platform)
Laura Kastilani
Overall Goals:● Tell the VMware Story
○ Company culture
○ Leadership
○ History
● Create community○ Customer success
○ Corporate responsibility
● Humanize○ Behind the Scenes
○ People behind the technology
○ Workspaces/ campuses
● Brand awareness ○ EPICC
Company Culture
Leadership
History: Past and Present
Humanize
Workspaces & Campuses
Community Building: Customer Success Stories
Corporate Responsibility
Connecting with the Community Through Major Holidays & Events
Brand Awareness
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