Corona Borealis Brand Guide

C O R O N A B O R E A L I S

The Corona Borealis brand prides itself in creating bridal dresses and

accessories that reflect the nature of the brand origin. The name is

derived from the Greek myth of Princess Ariadne, who after being

abandoned on an Island, was then rescued by Dionysus, the Greek

God of ecstacy. He fell was smitten by the lovely Ariadne, and they

married. On their wedding day, he gifted her with a diadem. The

Greeks named a constellation after this diadem, Corona Borealis,

translated as ‘Northern Crown’. The constellation and the romantic

gesture of Dionysus became the inspiration for the Corona Borealis

brand, which aims to provide an empyrean collection of bridal wear.

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C O R O N A B O R E A L I S

Pantone 2695

Hex: #260859

C: 91 M: 100 Y: 0 K: 49

R: 38 G: 8 B: 89

Pantone 621

Hex: #D6E9E1

C: 13 M: 0 Y: 10 K: 2

R: 214 G: 233 B: 225

White

Hex: #FFFFF

C: 0 M: 0 Y: 0 K: 0

R: 255 G: 255 B: 255

Black

Hex: #00000

C: 0 M: 0 Y: 0 K: 100

R: 0 G: 0 B: 0

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Height to Width ratio: 1:5 Always maintain this ratio.

Minimum size: Print: .35” x 1.75” Web: 20 x 100 pixels

C O R O N A B O R E A L I S

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Only use the following text-background color combinations:

C O R O N A B O R E A L I S C O R O N A B O R E A L I S

Do NOT place white logo on light parts of background image.

White logo on background image of galaxy/outerspace

Proper use of logo:

White logo on black background

C O R O N A B O R E A L I S

Do NOT use any other color other than white when placing logo on a black background.

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LOG

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SAG

E Improper use of logo:

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Use only Archer Medium for logo text.

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Do NOT use any other typeface.

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6x

5x

x2x

.5x

.5x

LOG

O SA

FE SPA

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Archer

TYP

EFA

CE

S PRIMARY

Medium:ABCdEfghIjkLMNOpqRStuvwxyzabcdefghijklmnopqrstuvwxyz123456790

Medium Ital.:abcdefghIjklMnopqrstuvwxyzabcdefghijklmnopqrstuvwxyz123456790

Semibold:abcdefghijklmnopqrStuvwxyzabcdefghijklmnopqrstuvwxyz123456790

Semibold Ital.:abcdefghIjklmnopqrStuvwxyzabcdefghijklmnopqrstuvwxyz123456790

Gotham

SECONDARY

Book:

ABCDEFGHIjklMNOPqrsTUvWxyz

abcdefghijklmnopqrstuvwxyz

123456790

Book Ital.:

aBcdefghIjklmnopqrstuvwxyz

abcdefghijklmnopqrstuvwxyz

123456790

Semibold:ABCDEFGHIjKLMNOPqRSTUvWxYzabcdefghijklmnopqrstuvwxyz123456790

Semibold Ital.:abcdefghIjklmnopqrStuvwxyzabcdefghijklmnopqrstuvwxyz123456790

C O R O N A B O R E A L I S

C O R O N A B O R E A L I S

Title

5058 strawbridge Dr, Baltimore, MD 21014 | info@cborealis.com | (301) 760-0734

N A M E

Title

5058 strawbridge Dr, Baltimore, MD 21014 | info@cborealis.com | (301) 760-0734

N A M E

BU

SINE

SS CA

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SFRONT BACK

5058 strawbridge Dr, Baltimore, MD 21014 | info@cborealis.com | (301) 760-0734

C O R O N A B O R E A L I S

LETT

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C O R O N A B O R E A L I S

5058 strawbridge DrBaltimore, MD 21014

Designed by: komal zehrah