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Copyright 2013 Vivit Worldwide Copyright 2013 Vivit Worldwide
Control Your IT Costs with Asset ManagementMay 22, 2013

Copyright 2013 Vivit Worldwide
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Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
June 11 - 13Las Vegas, Nevada
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Housekeeping
Prize Drawings!
This LIVE session is being recorded Q&A

Speakers
Vesna SoraicProduct Marketing Manager
HP Software
Nicolas RousseauSenior Product Manager
HP Software
Daniel GaleckiProduct line manager for Asset Manager
HP Software

Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Control Your IT Costs with Asset Management
May 22, 2013

Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.8
AgendaSoftware asset management (SAM)HP for Oracle complianceService chargeback

Software asset management (SAM)
The business caseWhat is it?HP SAM solutionHP Software Asset Insight (SAI) service

Vendor audits on the increase
65% of organizations had been audited by at least one vendor in the past 12 months1
The contractually specified tolerance specified by many software vendors during audits is 5%2
Are you confident in your compliance?
1 Gartner, Software Vendor Auditing Trends: What to Watch for and How to Respond by J. Disbrow , A. Bona et al, May 2012, ID: G002308162 Gartner, Best Practice for Software Asset Management: Reconcile Entitlement and Usage to Understand License Compliance by Victoria Barber, July 2010, Refreshed February 2012. ID: G00200958
Source: http://www.bsa.org/country/News%20and%20Events/News%20Archives/en/2011/en-09062011-japan.aspx
Source: http://www.bsa.org/country/News%20and%20Events/News%20Archives/en/2012/en-03072012-TN.aspx
The consequences can be severe
Source:http://www.easysam.co.uk/newsfull.php?subaction=showfull&id=1366103751&archive=&start_from=&ucat=1&&goback=.gde_2718670_member_232662124

How much are you paying today?Through 2014, enterprise software spend will increase by 25% from current figures as a consequence of the proliferation of smart OT*.1
How confident are you that you do not own more than you need? What if you could save 5% by re-negotiating your ELAs/contract? How much budget would this free up? Can you manage impact of self-provisioning in your cloud environment?
1 Gartner, Predicts 2013: IT and OT Alignment Has Risks and Opportunities by J. K. Steenstrup, P. Iyengar et al, November 2012, ID: G00245299
Overall software spending on the increase
* OT is Operational Technology

Key drivers for adopting software asset management
Vendor audits
What licenses do we have? Where is the software installed? Who bought it? Was procurement involved at all? Who owns it? Is it used and how often?
Device/server, host/node, CPU/core, named user plus/concurrent, CAL usage, second use/BYOD, HA/backup/test, PVUs, upgrade entitlements, indirect access, T&C on the vendors web
Can the software be virtualized without excessive cost and used in a private cloud? What licenses do we need in IaaS, PaaS and SaaS?
65% of organizations are audited yearly by at least one vendor. Are we well prepared for the audit? Do we understand the audit scope?
Was ELA worth for us? We did not use all licenses, why do we still pay maintenance fees?
Virtualization/cloud, self-provisioning
Software costs too high
Complex licensing rules
Renewals of ELAs and Maintenance contracts
w/out negotiating
Trojan horse

What is software asset management?
The framework The objectives
Request
Deploy
Use
Support
Inventory Comply
Reconcile RetireAudit
Re-negotiate
What IT does routinely
Where challenges are
Own
Use
Reduce risk
Need
Deploy
Reduce cost

Top three common scenarios
Enterprise License Agreement renewal
Gain visibility into real license usage, negotiate from a position of knowledge and secure the most optimal deal
Support/maintenance contract renewal
Gain visibility into real license usage and put yourself ins a position to structure a more cost-effective contract
Vendor audit
Ensure you are compliant and not exposed to legal or reputation consequences and unexpected expenditures
Setting your foundation

Ongoing DiscoveryWhat devices you own, which software is used, by whom and how often
License ManagementWhat does the company own, what applications can be used and under which T&C
Internal Policies & GuidelinesWhat software can be used and by whom
Compliance ManagementReconcile inventory, licenses and policies, generate reports and take the action
SAM key components

HP Software Asset Management
Discovery of software instances* Management of license assets and
related contracts Reconciliation of inventory versus
licence entitlements
* HP Universal Discovery is Oracle License Service certified
Solution overview

Discovery of software instances* Management of license assets and
related contracts Reconciliation of inventory versus
licence entitlements
How is it done? Best practice package Up-to-date content, released frequently Automated compliance for 900+ software titles &
versions and various license model
* HP Universal Discovery is Oracle License Service certified
Solution overview

Examples of licensing models supported
Automated compliance for the many complex licensing models
General rules across vendors upgrade/downgrade rights multiple versions usage maintenance renewal
Oracle Processor core factor table (Enterprise edition) Socket based (Standard, Standard One) Named user plus
Microsoft MS SQL server core license Office, Desktop apps: Right of second use (on mobile
device) Windows Server: Virtualized environment use rights
IBM Processor Value Unit (PVU) license consumption, sub-
capacity virtualization rule

Solution benefits
Proactive software licence compliance Full understanding of the current license position Mitigate exposure in compliance audits
Avoid over or under purchasing Insight in software owned and used Re-harvest and reallocate unused software licenses Apply entitlements to reduce licenses
Realize upgrade discounts Complete software entitlement and deployment tracking
Reduce maintenance costs Cancel maintenance for unneeded licenses

HP Software Asset Insight service
Perform an internal audit Discovery of installed software Import of contract data Reconciliation of entitlements vs. usage Reporting
Software in-a-box No infrastructure provisioning No software deployment
Gain visibility into entitlement and usage of software Know what you have Pay for what you use/need Protect yourself against incompliance
Low TCO Short term engagement No need to acquire and/or provision
infrastructure No need to train own staff
Overview Benefits
For a fast insight into your software assets and liabilities

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