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THE PROBLEMSocial media is the easiest way to connect with and
engage customers.
1.79 billionUSERS ON FACEBOOK
317 millionUSERS ON TWITTER
40 millionBUSINESSES ON FACEBOOK
But designing, executing and attracting new customers from content is:
!Hard Work…
"Consistently, Writing Good Content…
😖Boring…
THE SOLUTIONAllowing businesses to have a team that automates this process,
while engaging customers, showcasing through networks and creating outstanding analytics in the process.
CARE FREEFreelanced group, with multiple
point-of-views
Control over everything
Transparent communication with freelancers and in house staff with clients
GROWABLEAs you require more interactions
your account grows, thus you never pay more than you need to.
Analytics showing ROI, viewers, avid followers, etc. every week
A social marketing company designed to attract, engage, retain and analyze customers for small business and enterprise
companies. Built for a simple and easy integration and solution.
OUR CATEGORIES
Tech Startups Tourism Science Industry Entrepreneurs Entertainment Sports World
Electronics Up in coming Aviation Biotech Cars Sales Movies Baseball World Culture
Apps Networks Travel Science News Manufacturing Marketing TV Hockey USA
Games Facts (Top 10) Hospitality Healthcare Trade Best Practise Theatre Football Canada
Green Tech Branding Food Innovation Housing & Design
Small Business (Local)
Other Soccer Education
Energy Finance Facts (Top 10) Social Innovation
Toys Basketball Politics
Cybersecurity Other
We work with over 100+ writers, 50+ designers, 20+ photographers and more. This allows us to have multiple pov's
and offer content for multiple industries including…
CONTENT FIRSTWe want to change the way content is created and
distributed. Our goal is to provide an overall excellent online customer experience whilst
producing the highest quality content possible.
We do this by…
$Attracting the right customers…
%Engaging with customers to enrich their experience
💸Keep them happy with user
friendly and engaging content
📈Analyze the published content and the interaction with customers.
Use data to create insights on changes in customer behaviour and expectations.
ACQUISITION CHANNELS3 acquisition channels
ORGANIC GROWTH
54% of total leads
Customer word-of-mouth
Focusing only on Social Media
SALES
4 qualified demos/month/SDR
75% post-demo conversion
We have multiple consistent strategies to acquire additional leads and customers, thus allowing us to target multiple companies with different campaigns/focused marketing.
Much Cheaper!
Sold 1 Premium & 2 Basics
Everyone does sales/customer support!
MARKETINGFree option
Content ‘playbook’
Search & Social Ads
Affiliate Program
WE ARE CAPITAL EFFICIENT
10 + 2
$5.78K
11 months/20 clients*
Monthly burn
To be profitable
Current Pre-Sign Ons
100%Student Ran = Social Enterprise
*at at least a ‘Basic’ tier or higher.
THE SMARTEST STUDENTS…
Sean Cornelius Daniel WisemenCEO, Co-Founder CCO/COO, Co-Founder
Domenic QuiqueroEditor-in-chief, Head of Strategy
Max Leblanc
Sydney DiCola
Avery McEvoy
Jake Thorburn
genis
ROAD MAP
Today
Headcount
Q2 Q3 Q4 Q1 Q2 Q3
Networks
Client Total
Analytics
New Topics
7 9 11 15 18 23
Pinterest Tumblr
LinkedIn Snap Chat
Google+ YouTube Vimeo Flickr
10 12 15 20 26 31
Monthly Insights Weekly AnnualDaily
InsightsAI
Assistant
Economics Fitness
Automotive Networking
Agriculture Careers/HR
Fashion Apps (pt.2) Lifestyle Higher Edu.
Digital Spaces
EXPECTED GROWTHWe work with over 100+ writers, 50+ designers, 20+
photographers and more. This allows us to have multiple points-of-views and offer content for multiple industries.
N E T I N C O M E / L O S S ( Y 1 )
0
6500
13000
19500
26000
January March May July September November
9,95011,848
13,55015,470
17,53019,403 20,500 20,500 21,500 22,750 24,000 24,750
9,800 9,800 9,800 10,000 10,500 11,250 12,000 12,750 13,000 13,500 13,750 14,500
Expenses Income
FUNDING
Series SeedFeb. 2017
$45K Loan + $40K
Line of Credit
Payroll
Technology
MarketingPersonnel
Operations
Software
THE OPPORTUNITYInfluence & Co. proved that content marketing is a profitable business and connecting with customers on a personal level attracts the right customers
to buy.
We are going for something much different, we are looking to build infectious social brands
that customers connect with and relate to. By doing this, we believe that we can help transform
the way content is received by the public and overall give a higher level of engagement
for brands and companies.
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