Colgate-Palmolive Company Annual Meeting of Stockholders

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Colgate-Palmolive Company Annual Meeting of Stockholders

May 6, 2016

May 2016 Notice for Investor Presentation Our presentation and the related webcast contain non-GAAP financial measures, which differ from our reported results prepared in accordance with U.S. generally accepted accounting principles (GAAP). These non-GAAP financial measures of operating results, as applicable, exclude the impact of the following: gain on sales of non-core product lines, charges associated with European competition law matters, costs associated with various business realignment and other cost-saving initiatives, costs related to the sale of land in Mexico, a charge related to the deconsolidation of the Company’s Venezuelan operation in 2015, charges related to the effective devaluations as a result of changes to Venezuela’s foreign exchange system in 2014, charges related to the devaluations in Venezuela in 2013 and 2010, a charge related to the transition to hyperinflationary accounting in Venezuela in 2010, restructuring charges and certain other items. We may also refer to organic sales growth, which is Net sales growth excluding the impact of foreign exchange, acquisitions, divestments and the deconsolidation of the Company’s Venezuelan operations. A complete, quantitative reconciliation between our reported results and these non-GAAP financial measures, including a description of the excluded items, as well as a schedule of sales growth as reported and organic sales growth, is available in the “For Investors” section of our web site at http://www.colgatepalmolive.com. Our presentation and the related webcast may also contain forward-looking statements. Such statements may relate, for example, to sales or volume growth, organic sales growth, profit or profit margin growth, earnings per share growth, financial goals, the impact of currency devaluations, exchange controls, price controls or labor unrest, cost-reduction plans including the 2012 Restructuring Program, tax rates, new product introductions or commercial investment levels. These statements are made on the basis of our views and assumptions as of this time and we undertake no obligation to update these statements except as required by law. We caution investors that any such forward-looking statements are not guarantees of future performance and that actual events or results may differ materially from those statements. Investors should consult the Company’s filings with the Securities and Exchange Commission (including the information set forth under the caption “Risk Factors” in the Company’s Annual Report on Form 10-K for the year ended December 31, 2015) for information about certain factors that could cause such differences. Copies of these filings may be obtained upon request from the Company’s Investor Relations Department or on the Company’s web site at http://www.colgatepalmolive.com.

•Caring

•Global Teamwork

•Continuous Improvement

Colgate’s Values:

•Caring

•Global Teamwork

•Continuous Improvement

Colgate’s Values:

•Colgate People

•Our consumers

•The communities we serve

Caring

Worldwide Community Health Initiative

To address the global problem of children’s cavities

Worldwide Community Health Initiative

Provide children in need:

• Free dental screenings

• Education to build healthy habits

• Self-esteem and a foundation for success

Worldwide Community Health Initiative

Philadelphia Oakland

In the Beginning

Expanded globally

Over 80 countries

Over 30 languages

850 million kids reached

Vietnam

Malawi

Russia

Guatemala

Making a real difference

Right here in New York

1.3 billion kids by 2020

Today

• Election of Directors and Other Shareholder

Business

• 2015 Results

• Focusing on Global Growth

• Q & A

Delano Lewis Colgate Board of Directors

Retiring

Thank you for 25 years of unfailing insight, energy

and dedication

Today

• Election of Directors and Other Shareholder

Business

• 2015 Results

• Focusing on Global Growth

• Q & A

Continued strong performance

in 2015

Organic Sales Growth

Calendar year basis

+3.5%

+2.0%

+0.5%

+4.5%

+3.0%

+4.0%

+6.0%

+5.0% +5.0%

2013 2014 2015

Lever P&G Colgate

+1.7% +0.6%

+5.0%

+2.3%

-6.7%

-1.7%

+2.9%

-4.0% -3.7%

-5.7%

-11.7% -14.0%

-12.0%

-10.0%

-8.0%

-6.0%

-4.0%

-2.0%

0.0%

2.0%

4.0%

6.0%

2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

Foreign Exchange Volatile

8.2 8.5 8.8 8.7 8.8 9.0 9.1 9.3 9.9

10.6 11.4

12.2

13.8

15.3 15.3 15.6

16.7 17.1 17.4 17.3

16.0

'95 '96 '97 '98 '99 '00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15

Net Sales ($ Billions)

Compound Growth +3.4%

47.0% 47.7%

49.3%

50.6%

52.1% 52.7%

53.4% 54.6%

55.0% 55.2% 55.3% 56.4%

57.3% 56.7%

58.8% 59.1%

57.6% 58.3% 58.8% 58.7% 58.7%

60.0%

35%

40%

45%

50%

55%

60%

65%

'95 '96 '97 '98 '99 '00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15 '16Q1

Gross Margin

2004-2008, 2010-2016 exclude restructuring charges and/or other items

$1,067 $1,185

$1,315 $1,451

$1,597

$1,773 $1,875

$2,054

$2,211 $2,239 $2,339

$2,567

$2,959

$3,265

$3,615

$3,796 $3,858

$4,024 $4,140

$4,215

$3,988

'95 '96 '97 '98 '99 '00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15

Compound Growth +6.8%

Operating Profit ($MM)

2004-2008, 2010-2016 exclude restructuring charges and/or other items

Shareholder value

is increasing

Peer Group Colgate S&P

+383%

+563%

+1021%

Total Return 20 Years

12/31/95 – 12/31/15

+102% +125%

+206%

Total Return 10 Years

12/30/05 – 12/31/15

Peer Group Colgate S&P

Total Return 5 Years

12/31/10 – 12/31/15

+80.8%

+63.8%

+86.5%

Peer Group Colgate S&P

Total Return 2016 YTD

5/5/16

+1.1%

+3.7%

+8.5%

Peer Group Colgate S&P

$0.24 $0.27 $0.28 $0.30 $0.32 $0.34 $0.36

$0.45 $0.48

$0.56

$0.63

$0.70

$0.78

$0.86

$1.02

$1.14

$1.22

$1.33

$1.42

$1.50 $1.56

$0.00

$0.20

$0.40

$0.60

$0.80

$1.00

$1.20

$1.40

$1.60

'96 '97 '98 '99 '00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15 '16

Dividends Paid Per Common Share

Amounts adjusted for two-for-one stock split in 1997, 1999 and 2013

Uninterrupted for 122 consecutive years

Increased for 54 consecutive years

Today

• Election of Directors and Other Shareholder

Business

• 2015 Results

• Focusing on Global Growth

• Q & A

Focusing on Global Growth

• Strengthening consumer engagement

• Innovating across all categories

• Leading in emerging markets

• Implementing powerful commercial strategies

• Generating funds for growth

• Leading to win

Focusing on Global Growth

• Strengthening consumer engagement

• Innovating across all categories

• Leading in emerging markets

• Implementing powerful commercial strategies

• Generating funds for growth

• Leading to win

Example: Colgate Enamel Health

Replenishes and polishes for smoother, healthy enamel

Texture Comparison on Package

Healthy enamel

Is smooth

Acid-softened

enamel is rough

In Advertising

Print Ad

Colgate Enamel Health Mineral Repair

Helps repair weakened enamel with vital minerals

Strengthening Consumer Engagement

• Connecting where they live

• Connecting online

Extending reach through

digital media

Investment in Digital Digital % of Working Media

2006 2016-17 Target

2.5% 20.0 – 25.0%

Example: Digital Media in Latin America

% of Latin American Households Using Internet 2016

58% 58%

68% 62%

57%

72%

0%

10%

20%

30%

40%

50%

60%

70%

80%

Brazil Mexico Argentina Colombia Peru Chile

Source: EMarketer

Everyone deserves a future they can smile about

On Facebook

On Facebook

On Facebook

On Facebook

Some friends deserve your brightest smiles. Why don’t you

share your puppy picture with us in comments and let’s smile

together? #ColgateSmile

On Facebook

On Facebook

Strengthening Consumer Engagement

• Connecting where they live

• Connecting online

• Connecting emotionally

India: Scholarship Program

Colgate ranked #1 Most Trusted Brand

in India

Reaching consumers

worldwide

Brand purchased by nearly two thirds

of households in the world

Kantar WorldPanel – 2015

31.0

43.9

16.2

13.8

17.0

8.8 8.2

13.4

0

5

10

15

20

25

30

35

40

45

50

'94 '95 '96 '97 '98 '99 '00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15

Worldwide Toothpaste Shares

Colgate

Comp. 3

Comp. 1 Comp. 2

Worldview 360°

26.2

19.0 18.4

33.5

15

20

25

30

35

'94 '95 '96 '97 '98 '99 '00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15

Worldwide Manual Toothbrush Shares

Colgate

Comp.

Worldview 360°

12.0 15.1

7.1 6.8

41.1 41.9

9.3 10.6

0

5

10

15

20

25

30

35

40

45

'09 '10 '11 '12 '13 '14 '15

Worldwide Mouthwash Shares

Colgate

Comp. 3

Comp. 1

Comp. 2

Worldview 360°

Focusing on Global Growth

• Strengthening consumer engagement

• Innovating across all categories

• Leading in emerging markets

• Implementing powerful commercial strategies

• Generating funds for growth

• Leading to win

Oral Care

Home Care

Personal Care

Pet Nutrition

Colgate Total Daily Repair

Helps reverse early damage for

better oral health

Colgate Luminous White Advanced

Three shades whiter,

after four weeks of

continous use

Colgate 360° Advanced Toothbrush

Bacteria-removing action for a

whole mouth clean

Colgate Plax – Naturals Line

24/7 bad breath control with

100% natural extracts

Prescription Diet Derm Defense

Clinical nutrition specially

formulated to help manage

environmental allergens

Science Diet Perfect Weight

Over 70% of dogs/cats

lost weight within 10 weeks

Palmolive Naturals

Immerse yourself in a hydrating sensation

Sanex Advanced

Delivering expertise for every skin condition

Focusing on Global Growth

• Strengthening consumer engagement

• Innovating across all categories

• Leading in emerging markets

• Implementing powerful commercial strategies

• Generating funds for growth

• Leading to win

Leading in Emerging Markets

• Locally relevant products

With natural sensorial experience to deliver

full range of oral care solutions

Colgate Toothpaste with Natural Extracts – China

Unique formulation with neem and salt

helps keep gum problems away

Colgate Active Salt Neem – India

Colgate 360° & Slim Soft Gold Charcoal Toothbrush – Asia

Antibacterial bristles inhibit

bacteria growth on your brush

Protex African Therapy

African skin secrets. Germ protection.

For a healthy-looking skin.

Leading in Emerging Markets

• Locally relevant products

• Broader distribution

India: Market Mapping

Rural India Number of Stores Under Direct Coverage (MM)

0.8

1.0

1.1 1.3

1.4

2011 2012 2013 2014 2015

49.3

58.6

29.1

19.8

0.0

20.0

40.0

60.0

'04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15

Toothpaste Market Shares Rural India

Colgate

Comp. 1

Worldview 360°

Focusing on Global Growth

• Strengthening consumer engagement

• Innovating across all categories

• Leading in emerging markets

• Implementing powerful commercial strategies

• Generating funds for growth

• Leading to win

Powerful Commercial Strategies

• Making our products available,

visible and irresistible

Brazil

In-Store Excellence

In-Store Excellence

Philippines

In-Store Excellence

Denmark

In-Store Excellence

France

Powerful Commercial Strategies

• Making our products available,

visible and irresistible

• Engaging the profession

Mobile Site for Dental

Professionals

Unique Content

For the patient For the dentist

47%

18%

9%

Comp. 1 Colgate

Toothpaste Recommended

Most Often by Dentists Worldwide 2015

Source: Colgate Annual Dentist Tracking Study

Comp. 2

Hill’sVet.com

Hill’s Healthy Weight

Protocol

Healthy Weight Protocol

Informative content to help the profession

help their patients and their families

58%

25%

Hill's Nearest Competitor

Pet Food Recommended Most Often by Veterinarians

Sick Pets 2015 – U.S.

Source: Ipsos, 2014 Veterinary Study

Focusing on Global Growth

• Strengthening consumer engagement

• Innovating across all categories

• Leading in emerging markets

• Implementing powerful commercial strategies

• Generating funds for growth

• Leading to win

Global Growth & Efficiency

Program

• Expand commercial hubs

• Extend Colgate Business Services and

streamline global functions

• Optimize Global Supply Chain and Facilities

Program Components

Colgate Subsidiaries and Hubs

1990s

Hubs 2

Stand-alone

subsidiaries 80

Colgate Subsidiaries and Hubs

1990s 2016

Hubs 2 22

Stand-alone

subsidiaries 80 7

Colgate Business Services Global Network of Locations

Mexico City,

Mexico

Warsaw,

Poland

Mumbai,

India

Global Supply Chain Operating Sites

1990s

90

Global Supply Chain Operating Sites

1990s 2016

90 48

State-of-the-Art Strategic Sites

Focusing on Global Growth

• Strengthening consumer engagement

• Innovating across all categories

• Leading in emerging markets

• Implementing powerful commercial strategies

• Generating funds for growth

• Leading to win

•Caring

•Global Teamwork

•Continuous Improvement

Guided by Our Values:

Maintaining the Highest

Ethical Standards

Knowing that how we do things

is as important as what we do

Colgate’s Culture

Fulfilling our commitments to the communities we serve

Turn Off the Tap

Promoting Water Conservation

Consumer communications in over 60 countries

Promoting Water Conservation

World Water Day

Promoting Water Conservation

On-pack messaging

Colgate people are

committed to making a difference

Every day

30th Anniversary

You Can Make a Difference Awards

• Recognize outstanding work from around the world

• Awards made in every global operation

• 126 annual awards this year

• Seven winning teams – 27 people