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CHIEF DIRECTORATE: TOURISM PLANNING, POLICY & RESEARCH
Report on Tourism Plans - VTSD
The Department of Tourism was tasked with the development of VTSD Tourism Plans as part of the resolutions of the last VTSD summit in 2016. The Department has since engaged with the report of the summit and further engaged various stakeholders in terms of their tourism needs stemming from areas that were identified as areas with tourism activity potential However, it should be noted that these areas were identified as part of desire and interest , where following this, verification and possible feasibility processes will need to be undertaken to develop concrete and viable plans, work that is still in progress. Given the spatial disperse of these indentified areas as well as similarities in terms of attractions and support, the Department is busy with the development of a nodal approach to VTSD tourism development, where it is envisaged that tourism clusters will be developed to create linkages and packages to tourism experience in various VTSD areas.
The Department has since also developed a draft framework that will guide process and strategic focus of dealing with VTSD Tourism Plans (Attached for easy reference) The following report outlines areas that have so far been identified and engagements held to determine the need and support for the development of tourism supporting facilities, which may not be the sole mandate of the Department of Tourism, but other cluster Departments to stimulate tourism activities. This will have an impact in terms of the scope of work that needs to be done as well as the allocation of resources to kick start the feasible projects for tourism activities
Ishmael Kgokong Chief Director - Tourism Planning, Policy and Research
BOJANALA DISTRICT VTSD TOURISM DEVELOPMENT PLANS
1. KGETLENG-RIVIER LOCAL MUNICIPALITY
VTSD Tourism Development Plans of Kgetleng-Rivier Local Municipality
2. MADIBENG LOCAL MUNICIPALITY
VTSD Tourism Development Plans of Madibeng Local Municipality
3. MORETELE LOCAL MUNICIPALITY
VTSD Tourism Development Plans of Moretele Local Municipality
4. MOSES KOTANE LOCAL MUNICIPALITY
VTSD Tourism Development Plans of Moses Kotane Local Municipality
5. RUSTENBURG LOCAL MUNICIPALITY
VTSD Tourism Development Plans of Rustenburg Local Municipality
1. KGETLENGRIVIER LOCAL MUNICIPALITY POTENTIAL VTSD TOURISM PROJECTS
VTSD SITE HISTORICAL BACKGROUND THE TYPE OF ASSISTANCE REQUIRED LOCALITY
Derby
The Derby Military Cemetery provides opportunities for Tourism development. The town was named after Lord Derby, British secretary of State, and had its origins as a settlement for destitute people. Towards the end of the Anglo-Boer War the area was the scene for a battle between the Boer forces and a Scottish Calvary Regiment. The graves of the British soldiers who died here may be seen in the Derby's military cemetery.
Upgrading of the town and residential are through
provision of funds for:
Street Lights Paving of internal Roads Allocation of RDP Houses Building of High School
Derby
Koster Dam Koster Dam is a fishing destination. This area is ideal for family holidays and angling. Fish in the dam are Carp, Kurper, Bass, Barbel and lots of yellow fish. Koster Dam offers tents and Caravan sites on the banks of the Dam. The dam also offers ablution facilities. It is managed by the Department of Water and Sanitation.
Upgrading of the area by building accommodation unit and marketing of the events happening there.
Upgrading of the access road Proper fencing security around the area
Koster
Lindleyspoort
Dam
Lindleyspoort Dam is a concrete arch type dam located on the Elands River, near Swartruggens, North West, South Africa. It was established in 1943 and has been renovated in 1968. The main purpose of the dam is to serve for irrigation and its hazard potential has been ranked high .It is managed by the Department of Water and Sanitation.
Upgrading of the access road Construction of Conference Facility Ablution Block
Lindleyspoort
Swartruggens
Dam
The Dam provide for family outings and water-side contemplation. There is enough green grass to the water edge and trees for shade. The Dam has a neat slipway for boats. Enjoy a sundowner after a long day of fishing and relaxing at the Dam. The owner has also built a bar on the premises and stocks everything. The Ablution blocks are very neat and has hot water.
Upgrading of the access road Promotion and marketing of events Construction of sign Boards
Swartruggens
Reagile This is the residential area of Koster Town dominated by poor community due to the high level of unemployment and little income from few job opportunities found around. The area has two Primary Schools and one High Schools which is very much populated and a clinic operating till 19H00 on daily basis and number of Taverns
Paving of internal Roads Upgrading of Sports Ground Upgrading of community Park Promotion of famous Taverns such as
Mabaleng,Downbase, Kwa Maswana and Segarona Centre
Koster
Koster Golf
Course
It is Public owned. 09 Holes golf course opened in 1990. With skaaplaas greens and Kikuyi Fairways .
Access road Conference Centre Ablution Block Construction of Security Fence Promotion of main events
Koster
Garden of
Remembrance
The site was identified as a battle-field for the Anglo-Boer War during the 1899-1902. General Koos de la Rey with approximately 1500 men besieged a British camp on the hills above the Elands River that had 500 troops and three hundred troops from Australia fought there under Colonel Hoare who was also involved in the siege of Mahikeng with same great names like General Smuths, Lord Carrington, Baden Powel and Lord Kitchener. The site is also
Renovation of Ablutions Blocks.
Paving of sides walks
Renovation of Guard and control rooms
Construction of Security Fence around the area
Construction of the Information Centre
Swartruggens
(along the
N4)
been used for the Commemoration Ceremony of the event that took place in Skeerlike (Mazista)by Johan Nil who’s serving a life sentence after killing people there during a racial attack.
Moedwil It was the site of a battle during the Second Boer War where for actions during the battle, William Bees was awarded the Victoria Cross.
Promotion of the site
Development of the area
Construction of a shopping mall
Moedvil
Koster This is a small farming town situated on the watershed between the Orange and Limpopo Rivers in North West Province of South Africa. The town was proclaimed in 1913 and named after Bastiaan Koster, the original farm owner. Koster means "bellringer". The town lies 58 km south-west of Rustenburg and 72 km west-north-west of Magaliesburg. It was founded on the farm Kleinfontein in 1913, and has been administered by a village council since January 1931. Said to have been named either after Dr Herman Jacob Coster (1866-1899), State Attorney of the South African Republic, after its surveyor, or after Bastiaan Hendricus Koster, owner of the farm Kleinfontein. The latter explanation seems most plausible. The Elands River, the Koster River and the Mooi River have their sources near the town.
Budget allocation for the rebranding of the town and to attend to
Maintenance of internal provincial roads
Attraction of Investors
Establishments of Taxi Rank
Establishments of Truckstop
Upgrading of public park
Establishment of Show Ground
Construction of Shopping Mall
. Annual Maize Show
Koster
2. MADIBENG LOCAL MUNICIPALITY POTENTIAL VTSD TOURISM PROJECTS
VTSD SITE HISTORICAL BACKGROUND THE TYPE OF ASSISTANCE REQUIRED LOCALITY
Mmakau Heritage The Mmakau heritage is the century tswana settlement site situated at the Swartkoppies mountain on the farm Hoekfontein 432 JQ. The Hoekfontein sites cover an area of about 1000 hectors. This is most probably one of oldest and richest late Iron Age sites in the Province. The reconstruction of the site includes historic houses, stone circles, stone walls chief’s fireplace, tswana traditional houses etc.
Renovation of the cultural village.
Capacitate the Trust to be able to manage the site.
Train local youth as site guides
Appoint management company to transfer skill for 3 years.
Bench mark with the archaeological site at Limpopo
The constructions of interpretation Centre and museum were information of the Mmakau Heritage Site unique cultural legacy will be explained and displayed and the process of excavation and reconstruction with exhibition, kiosk Ablution block facilities – VIP toilets 5x2, entrance gate with guard hut, central gathering place, Landscaping, Electricity, Water and reticulation Connections.
The reconstruction of 12 houses using the wood collected from clearing of archaeological site.
Construction of 1km x 6m width Gravel Road to the site and 600m x 5m width Paved Road from the Interpretation Center to the Traditional Village.
Fencing the Archaeological Area ( 6km Diamond mesh, 2m high)
Erection of Signage (7 Standard Signage)
Archaeology and Restoration –Borehole drilling (complete process)
Mmakau
Shakung Wonder
Rock
This stone was originally from one firm in Rosslyn, and it was removed from the firm site due to construction. It was then relocated to Shakung it called the speaking rock, one person is able to communicate to the rock and it responds only to him. The Municipality has fenced the stone.
Develop a braai area and kiddies park near the wonder rock.
Shakung
Peace Tree The peace tree is where the Boers and English people signed a peace treaty, and build a tower with a huge rock, as a token of their agreement. Currently the tree is been destroyed by the community. The Tree is the private property .
Fence and pave around the peace tree with park facilities.
De Wildt
Tlhogokgolo Hill This is an ancestor’s mountain; there was a clay pot that was always on top of the mountain full of water. If you are not clean enough you would not be able to climb the entire mountain. You would climb to a certain extend. This was also a spot where traditional healers came to speak to their ancestors and where shrubs for traditional medicines were picked up. DiKgosi of the village would also go to the mountain to pray for rain.
Park, hiking and hiking trails.
Develop braai area
Bapong
Majakaneng
Trails
The site has the potential to promote the religious and adventure tourism in the area. The feasibility study, the business plan and achitecteral drawing have been completed which where funded by the District Municipality. The request for funding has been submitted to The National Department of Tourism and Department of Environmental Affairs. The Department of Rural, Environment and
The proposed development will be phased but it is suggested that it includes:
The interpretation Centre / explanation of key aspects in the local community i.e. the Tribal Office
Camp site and Ablution block
The development of visitors’ facilities including parking, reception, kiosks and a recreational area (braai area, kiddies park and picnic facilities) and an educational center
Majakaneng
Agriculture Development is also intending to fund. There still a need to coduct an Environmental Impact Assessment because the project falls under protected area, the Magalies Biosphere.
The development of an interpretative trail and an adventure trail with its associated infrastructure (trail markers, tree markers etc.)
The construction of a gravel road to the tourism facility
Connection to Services
The installation of directional tourism signage from the main roads.
Dinaletsana Hill
The hill has eye catching and unique caves, the view shows that those caves were build and decorated during the times when stones were tender, footsteps are still visible. And they were used meeting place for chiefs. The place has a lot of potential and would attract many tourists, and create jobs to near communities.
Develop chalets; a park; hiking trails, braai areas and information centre.
Jericho(Rooi
vaal)
Mapoch Ndbele
Village
Mapoch Ndebele village is an Ndebele based cultural village in klipgat, + - 40 kilometers north of Pretoria. The village is most popular for Ndebele culture. The NW province funded the community in 2001 and built a lodge and a conference Centre. Due to lack of skill and poor management the project collapsed.
Replacement of thatch roof
Security fence
Renovation of the lodge and the conference hall
Paving between lodge and the conference hall
Replacement of ablution block
Capacitated the community to be able to manage the village.
Form the trust
Appoint management company to transfer skill for 3 years
Klipgat
Letlhabile Nature
Reserve
The intended Letlhabile Nature Reserve will be situated at the 4th Portion of farm Nietgedacht 242 JQ. The area extent is ± 482.77 hectares. The farm falls within Ward 12 of the Local Municipality of Madibeng
THE CONSTRUCTION OF FIXED ASSETS: o area electrification o water reticulation o 2.5 m high game fence
ACCOMMODATION:
Letlhabile
PROJECT AIMS AND OBJECTIVES
To develop an eco – tourism and environment management unit that will serve to educate scholars within the Local Municipality of Madibeng.
To develop a game park for both tourism and recreation.
Job creation for the local communities.
Local Economic Development.
o chalets o Safari tents facility for adventurous
people.
CONFERENCE o Target market will be for business
people workshops, team building or strategic planning workshops.
RECREATION o A mini golf area. o Swimming pools o Bore and arrow shooting o Bird watching / aviary o Short game drives
KIOSK o Art, craft work, promotional and
marketing material will be available at the kiosk.
o Minor refreshments will be sold in the kiosk
DAY VISITORS AREA o Braai / Barbeque facilities o Revenue collection spot from the area
gate
GAME AND NATURE CONSERVATION AREA
o A camp with gravel roads for game drives.
o The following animals will be kept: Zebras, Giraffes; the Bucks family, Impala, Nyala, Kudu, Springbok or Blesbucks; warthogs, hares, squirrels.
o Various birds viewing. o Vegetation and environmental
management education (especially for students)
Maboloka
Cultural Village
The village will be situated at Maboloka. The village has four tribes. The Sotho speaking tribe in the North West Province. The Cultural Village will celebrate the cultural traditions of four tribes in Maboloka.
Construction of different cultural huts.
Conference facility
Kiosk
Maboloka
Mmupudung
Resort
The area currently is popular for hill climbing. Develop a braai area and kiddies park.
Capacitate the community to be able to manage the resort
Mmupudung
Om Die Dam
Marathon
The Om Die Dam marathon is an annual event that takes place at Hartebeespoortdam.
Build a relationship with the organizers.
Erection of SMME Stalls.
After event activities
Hartbeespoor
tdam
Cycling Event at
Borakalalo
National Park
The cycling event at Borakalalo National Park is to recognise the eco diverse terrain that has being protected at the venue. The ultimate purpose is to grow number of visitors to the Park and create job opportunities for the adjacent communities. The Objectives are:
To create awareness and exposure of Borakalalo National Park
To create economic spinoff for communities adjacent the Park
To promote Domestic Tourism
Form partnership to market and promote and market the event.
Borakalalo
Nature
Reserve
3. MORETELE LOCAL MUNICIPALITY POTENTIAL VTSD TOURISM PROJECTS
VTSD SITE
HISTORICAL BACKGROUND
ASSISTANCE REQUIRED
LOCALITY
Dibotswana Battle Site
The site is located along the Makapanstad main road just next to Rantol garage and that is the site where Bakgatla and Bahwaduba fought over the land. Many people died on the scene and the place was stinging hence the word “Dibodu”. They then called it Dibotswana because of the smell.
Fencing of the area
Statue with a plaque that explain what happened
Office and Boardroom where the narrator will explain the events of the day
Ablution facilities and parking area
Makapanstad
Mathibestad Heritage Park
This is a sacred place in which the previous Chiefs of Bahwaduba were buried since the 16th century and that when young boys were going to the initial school were first going through the royal kraal for the blessing from the Chief. During their return from the initiation school they will go to the kraal again before they are released back to the respective homes.
Rebuilding of the kraal
Building of the Chief’s court and the house
Plaque which list all the names of the Chief’s in order of their chieftaincy
Parking area, offices and ablution facilities
Mathibestad
Seutelong River Park
This is suitable cultural and perfect entertainment place which has natural tourism potential. There is a river passing through which people can fish and sailing in the river. Families and the community can host their picnics on the area while watching the wildlife like warthog’s, Impala, Gazelle, Squirrel, Antelope and Hare
Braai facilities
Conference facility
Swimming pools for kids and adults
Fencing
Parking
Ablution facilities
Administration Offices
Seutelong
Diturupa Cultural Festival
This is an annual cultural festival in which different groups compete against each other while entertaining the audience. This is century tradition in which the old and kids participate in the entertainment through their dances.
Sport ground with grant stands
Ablution facilities
Parking
Administration Offices
Makapanstad
4. MOSES KOTANE LOCAL MUNICIPALITY POTENTIAL VTSD TOURISM PROJECTS
VTSD Site
Historical background The type of assistance required Locality
Molatedi Dam Tourism Hub
MKLM needs a sustainable and integrated management approach to natural and cultural tourism products to ensure they are managed in the correct manner and attract responsible oriented tourists to the area. Currently, MKLM’s tourism is focused to the south where Sun City and Pilanesberg are located. The rest of MKLM does not have proper active tourism products and demand. Thereby utilizing the Molatedi Dam as a natural tourism potential resource can create some form of tourism node that attracts tourism demand up north of MKLM. This creates the opportunity to spread the impact of tourism in MKLM. There are no established tourism activities at the dam. It was mention that there are people that fish there, the dam also contains wildlife, like hippos and nearby around Molatedi village there is Ramoriana Place, Therapist-, Tlhaapetsana mountain and the Sebele farm. Therefore the potential to develop accommodation, attractions and activities in the area is high. The purpose of developing the Molatedi Dam into a tourism hub is to "pull" tourism through the MKLM area from Sun City/Pilanesberg. The development will involve developing and
Development plan 1 Lodge with, medium priced rooms, 20
rooms, bar, swimming pool and restaurant facilities
3 camping and caravan sites on all sides of the dam with ablutions, electricity and lighting facilitates
Chalets and self-catering facilities 2 one-stop shops 2 Restaurant facilities Boat house cruise, which creates the
opportunity for tourists to view the dam’s wildlife.
Docking facilities for private sailboats Facilitation of sport events, for instance
sailing and angling Cultural villages or venture facilities at dam
entrance. Tourist oriented shopping centre
Molatedi
Village
constructing tourism accommodation ranging from lodges, chalets and camping. The area’s activities will be outdoor, nature and adventure based. Activities will include fishing, birding, boating, cruising along with wild life, interaction with local culture and products, one-stop shop and restaurant facilities.
Resuscitation of Segarona Heritage Route
In April 2012, A process was initiated in partnership with the Moses Kotane Local Municipality as well as the Ramotshere Moiloa Local, to establish what later named Segarona Heritage Experience Route The rationale for the implementation of the route “connect” the Madikwe and Pilanesberg Nature Reserve in the North West Province through cultural experiences by involving local municipalities in both areas. The Route itself is triangular in form, covering areas such as Madikwe, Zeerust, Groot Marico, Pella, Pilanesberg, Mogwase and other small towns in that immediate vicinity
This project requires the identification and development of sites that were significant in the life and actions of Moses Kotane. The project will continue the development of the Moses Kotane House and Museum. The route will also involve areas of important in Kotane’s childhood and political actions. The route can be combined with other tourism developments in the area.
Marketing Development of attractions Packaging of experiences Platform where entrepreneurs can learn
from each other, and grow their business
Moses Kotane
and
Ramotshere
Moiloa Local
Municipalities
Utilise Community Centres for Tourism Development
MKLM has provided community centres in rural communities within the municipality, especially around larger towns and villages like Mogwase and Mabeskraal. These centres are describe as community halls and currently are not utilize to present activities and services to assist the poor community with their hardships. This presents a great opportunity to develop and host tourism development programmes at these centres to create some means of skills improvements and awareness creation, which in turn can strengthen the competitiveness of the industry as the tourism sector receives
• Use 2 community centres in the following towns/villages: Mogwase, Mabeskraal.
Develop scheduled programme for once a week training and awareness session
• One well trained tourism specialised facilitator for the four sections of MKLM (North, West, East and South side), to coordinate and present the programme and skills development training
• 4 portable computers for each section of MKLM with hospitality and
Mogwase and
Mabeskraal
more backing from the community and creates more job and entrepreneurial opportunities relating to the industry and the local community. This project requires the municipality to utilise the community centres to present tourism development and awareness programmes that can be conducted on a weekly basis. These programmes will involve industry exposure with tourism industry representatives taking time to explain what they do, what does their industry and business involve and the best way to get into the business segment. In addition skills building programme will be presented which includes computer literacy, hospitality operational requirements and service excellence, nature based tourism and conservation importance, tourist expectations, marketing platform utilization, events managements and requirement, and tour guide training. This project intends to open the minds of disadvantage poor individuals and thereby educate them on the possibilities the tourism industry can present and motivate them to improve their capabilities in the hope to participate in the industry on a direct or indirect basis.
• reservation service demo, Microsoft Office programs and internet to
• Facilitate practical training and computer literacy.
• Paper-based study guides for every topic/subject
• Accredited certificate of competency and reference for community members who have completed the set out programmes
Establishment of the Tourism Information Node
It has been identified by stakeholders in MKLM that the tourism sector in the southern part of MKLM near Sun City and Pilanesberg require a tourist information centre that coincides with other tourist supporting facilities in order to create a more direct and indirect channel for
• Fuel station with a 8 car pumping capacity and 2 large vehicle pumping
• capacity Shaded parking with 30 vehicle capacity One-stop retail shop that facilitates snacks,
entertainment material, basic
the greater tourism sector of MKLM to connect with potential tourists in the area and motivate them to explore more of MKLM and not just Sun City and Pilanesberg National Park.
• condiments and toilet facilities with a capacity of 50 people
Open-air arts and crafts market that supports 5 local crafters
Tourist information centre, 5 by 5 meters, with a one person interaction
• capacity. The information centre needs to provide for
brochure display, internet • kiosks with a direct link to the MKLM’s
region website. The information centre needs to provide
reservation services through a • Single information officer • Supplier admin and material/information
distribution platform
The Mphebatho Cultural Museum
The Mphebatho Cultural Museum development is very important and can create a new tourism anchor near Pilanesberg which can attract tourists from the Pilanesberg Area. Next to the museum there are the Mogwase Church of Acts and Mission Parish of Mogwase which form part of the museum. The Mphebatho Cultural Museum has great potential to become Tourism Anchor in Moruleng. In addition, the Heritage Park walk and other events outside Sun City need better coordination and advertisement to increase the tourist demand for the event.
Aggressive Marketing Moruleng
Moses Kotane House and Tomb
Excelsior Afrika Consulting in partnership with other technical associates have conducted a proposal for completion of the Moses Kotane House and its development into a tourist attraction and museum.
Collaboration with Cata and theProvincial
Dpt of Tourism for the development of the
site
Pella
Tourism Node Development Potential
Cultural/African Wedding and Function Venue The growing demand for wedding venues in South Africa is amplifying pressure on existing facilities that are generally booked well in advance. In addition, the majority of wedding venue offer traditional western white weddings with little to no hybrid offering that includes African cultural wedding ceremonies. Therefore, the purpose of this type of facility is to offer a unique African wedding experience that specifically caters for ‘the black bride’. Recent trends indicate that women of colour prefer to have a cultural wedding based on cultural traditions in addition to having a modern wedding. The proposed culture/African wedding and function venue specifically targets brides of colour as well as aspiring brides that seek an African feel for their wedding. Local Beer Brewing Recent changes in beer brewing legislation in South Africa has resulted in the increase in the number of local beer brewing and production of craft beer. As a result the beer brewing industry has experienced increased interest and popularity. The beer brewing industry provides a number of additional opportunities including beer festivals, much like the popular annual October Festival. An opportunity therefore exists not only for beer brewing, but also to host beer festivals. The development of a local beer brewery encompasses an area where local beers are produced along with an area open to the public where tourists can take
Allocation of Land
Access to Funding
Mogwase
part in beer tastings and pairings, as well as purchasing the locally brewed beer. In addition the services offered at this facility should also include information on the process of beer brewing along with a tour of the brewery. This local beer brewery should develop its own brand of beer that could possibly be exported. It is important that this type of facility is regulated according to the associated legislation and that it is monitored and regulated to ensure quality and value of product. The township village experience is a unique offering based on the concept of ‘township tours’ which is primarily based in the Soweto township of Gauteng. Township tours are very popular in the Gauteng Province and aims to offer a unique township experience to tourists. Somewhat similar to this, the township village experience is based on the development of a small township replica on the proposed development site where tourists can experience township life including food, accommodation and general township orientated activities.
5. RUSTENBURG LOCAL MUNICIPALITY POTENTIAL VTSD TOURISM PROJECTS
VTSD SITE
HISTORICAL BACKGROUND
THE TYPE OF ASSISTANCE REQUIRED
LOCALITY
Phokeng (Mzilikazi’s Grave)
Chief Mzilikazi was considered to be one of the greatest South African military leaders after the Zulu King Shaka. He dominated the Transvaal, conquering the Setwana Tribes in Magalisberg area. Later he conquered many neighboring tribes and consolidated the Matebele nation and became the Chief of Matebele.
Proper fencing of the grave
Signage
Phokeng -Rustenburg Royal Bafokeng Tribality authority need to engaged
Paul Kruger House Museum
The Paul Kruger Country House Museum encompasses a collection of unique historic buildings. Offering a fascinating insight into Kruger’s life and a time when the South Africa was locked in a struggle for sovereignity with the British Empire. Declared a national monument in 1936 and preserved by the Simon van der Stel foundation since 1971, it is now administered by Kedar Country Hotel, Conference Centre and Spa and is being restored. Together with Kedar Country Hotel, the Paul Kruger Country House Museum makes for a fascinating experience for both local and the tourist visitor.
No assistance required Boshoek-Rustenburg
Kgaswane Mountain Reserve
It’s a place of beauty an escape into a mountain range of great natural appeal and an ideal destination to take tourist out of town for day visitors are welcome to enjoy the self drive route on tarred road which links a number of picnic sites and view points.
Kgaswane Mountain Reserve is currently in a bad state.
The Boundary Wall / Fence between the reserve and the nearby housing establishments.
The roads are in a bad state and it is difficult to drive during the rainy season
The camping site need to be ugraded
Hiking trails need to be maintained tool
Rustenburg
Visitors Information Centre
The Construction of the Visitors and Information Centre was funded by the Department of Environmental Affairs and Tourism for the 2008/2009 financial year. The main objective of the VIC is to ensure that tourism information needs are met, and also to create an easy access and awareness of accommodation facilities and attractions within area.
Signage
Thatch roof upgrade
Paintings of the walls
Replacement of toilets
IT system(touch screens)
Promotional materials
Security personnel
Rustenburg
Rustenburg Swimming Pool
The Rustenburg Swimming Pool is an Olympic size pool that host Swimming Gala championships in April and September annually
The municipal swimming pools are in a very bad state due to the lack of maintenance and the non-availability of budget. The swimming pools used to generate tourism related income through the City hosting Swimming Championship. The Tourism Product owners have since lost business ,to Tlokwe which seem to be in a better positions
Rustenburg
DR. KENNETH KAUNDA DISTRICT VTSD TOURISM
DEVELOPMENT PLANS
1. MATLOSANA LOCAL MUNICIPALITY
VTSD Tourism development Plans of Matlosana Local Municipality
2. MAQUASSI HILLS LOCAL MUNICIPALITY
VTSD Tourism Development Plans of Maquassi Hills Local Municipality
3. TLOKWE LOCAL MUNICIPALITY
VTSD Tourism Development Plans of Tlokwe Local Municipality
4. VENTERSDORP LOCAL MUNICIPALITY
VTSD Tourism Development Plans of Ventersdorp Local Municipality
1. MATLOSANA POTENTIAL VTSD TOURISM PROJECTS
VTSD SITE HISTORICAL BACKGROUND THE TYPE OF ASSISTANCE
REQUIRED LOCALITY
Goudkoppie Heritage
Hill
Pay a visit to the charming site, remnants
of the late Stone Age from two thousand
million years ago can be viewed. Old
mining shafts dating back to the 18th
century.
Funding to develop a VIC
Signage
On site guides
Joe Slovo Road (N 12)
Klerksdorp Museum
Wonder though the historic sandstone
building (prison from 1891 – 1973), house
museum, old workshops and buy peach
Mampoer distilled on site
Funding to upgrade signage
On site guides
Signage
Corner Margaret Prinsloo
& Lombaard Street
War Cemetery
The cemetery houses 968 graves of
British soldiers who died in Klerksdorp
Concentration Camp during Anglo Boer
War.
Signage
Old cemetery, Klerksdorp
Ou Kerk
The church has been in use since 1898
and still in use.
Signage Cnr Anderson & Bram
Fisher street
Hendrik Potgieter Road,
National Monument
Oldest street in the North West Province On site guides
Signage
Hendrik Potgieter Street,
Oudorp
Fountain Villa
Guesthouse
It has been declared a National Monument Privately owned Hendrik Potgieter Street,
Oudorp
Bosworth Farm (Rock This is where San Rock Engraving that *Needs to be identified Bosworth Farm
Engravings site) dates back to as far as 1884.
Faan Meintjies Nature
Reserve City of
Matlosana
Large variety of game in typical bushveld
environment. Fully equipped chalets & a
caravan park with modern ablution facility
Funds for upgrading for
educational centre
10 km outside Klerksdorp
Jack Scott House This corrugated iron house was brought
from Scotland during the 1890’s, to be
used by the mine manager at Wolwerand.
Signage
Buckle str, Ellaton,
Klerksdorp
Johan Neser Dam
(Klerksdorp Dam)
Where different types of water sport takes
place.
none Chris Hani Road
Transport Museum Where a variety of vehicles dating back to
19th century can be seen.
None required Golden Way Road,
Dawkinsville
Bishop Tutu Birth Site Bishop Desmond Tutu is a noble laureate
who is an honorary citizen of the city.
Needs to be developed
from scratch.
The place is situated in
Neserhof (Makweteng), 3
km from the N12
Old Town Hiking Trails The area is as old as 1886. There are the
remains of prehistoric Batswana Kraals
(Cluster of huts can be seen)
None identified 11 Km in the old part of
the town
Crocodile Farm It is the place where crocodiles are bred Privately owned The place is 10 km outside
Hartebeesfontein
Eco & Nature Exotic Birds & Fish Paradise Privately owned Dr Yusuf Dadoo str,
Wilkoppies
Fly Fishing (Baas Lodge) Sport and Adventure Privately owned N12 Treasure Route to
Wolmaranstad
Shingalala Lion Park The place where lions are bred Privately owned 10 km on Ottosdal Road
from Hartebeesfontein
Casey Sindy Square The statue of one of the struggle icons of
Jouberton, Casey Sindi who went into
exile during the struggle and died in exile.
On site guides
Signage
Benji Oliphant Road,
Jouberton.
Mzwandile Mfana
Majova Freedom Square
Visit a statue of Mfana Majova who was a
Commander in the Camps of MK in
Angola during the struggle years.
On site guides
Signage
Vuyisile Majova Road
Khuma
2. MAQUASSI HILLS LOCAL MUNICIPALITY POTENTIAL VTSD TOURISM PROJECTS
VTSD SITE HISTORICAL BACKGROUND THE TYPE OF ASSISTANCE
REQUIRED LOCALITY
Wolmaransstad Look into the establishment of monuments
and showcasing the history of diamond
mining. See linkages with other
opportunities below.
Research Wolmaransstad
Leeudoringspruit No potential tourism project in area - -
Kgakala No potential tourism project in area - -
Witpoort Dam The Witpoort Dam is located within the
Maquassi Hills Local Municipality.
Maquassi Hills Local Municipality is a
category B municipality, which came into
Funds required to move further
than pre-feasibility stage.
The Witpoort Dam is
situated on government
land, approximately 22km
from Wolmaransstad and
being after the disestablishment of the
former Leeudoringstad, Witpoort,
Makwassie and Wolmaransstad
municipalities. Currently, Witpoort Dam is
not being utilised for tourism activities,
however, there is some recreational
fishing over the weekends by residents of
the area.
In 2013 Dr KKDM commissioned Grant
Thornton to conduct a pre-feasibility study
on developing Witpoort Dam as a tourist
attraction.
16km from Leeudoringstad
in the Maquassi Hills Local
Municipality
Bamboesspruit See Diggers Diamond opportunity
identified below
- Boskuil
Makwassiespruit No potential tourism project in area
Only activity is some small scale illegal
mining
- -
Wolwespruit Nature
Reserve
Under Parks Board
Neglected state
Need support for tourism
amenities. Currently has none.
Proposed restaurant, children’s’
playground, hiking trail
Wolmaransstad area
Leeudoringstad Museum Railway running through from Capetown to
Johannesburg. Train full of dynamite that
exploded. Still parts left from the explosion
Revamping of Leeudoringstad
museum required.
Leeudoringstad
currently in a small area in local Library.
Chris Hani No potential tourism project in area - -
Diggers Diamond Tour
Bamboesspruit
It is still possible to take a Digger’s Tour of
the old diamond mine workings that for
many years were the mainstay of the
town’s economy
Need to be formalised
On private land but owner is
interested in tourism
Boskuil
Thomas Leask House The house in Broadbent street has been
turned into a self-sustaining guest house.
President Paul Kruger regularly stayed
there on his visits to the part of old ZAR.
The house is open for visits
Privately owned Wolmaransstad
Tswelelang Township
Has two stokvels every Sunday where
National Artists come perform evry
Sunday
- Mawusand - Sundays Session Stokvel
Tswelelang
Lebaleng No potential tourism project in area
Rulaganyan Township
Possible old small monument
Ext 10 & Ext 3 No potential tourism project in area
Oersonskraal No potential tourism project in area
Maquassi
The Maquassi Hills area is home to a
number of game reserves and lodges
which attract nature-based, leisure tourists
in particular. It is recommended that
Maquassi Hills be positioned and
marketed as a playground for wildlife
adventures and fishing enthusiasts from
domestic market in particular.
Recommended product initiatives for the
area include:
King Maquassi – Build on the story of this
local icon developing an accessible small
museum in Womaransstad (along N12)
interpreting the history of King Maquassi.
Affordable game lodge experience –
Develop an affordable game lodge
experience – aimed at the South African
domestic traveller in particular. It is
suggested that this be a combination of a
typical “Park Board” experience combined
with a typical experience of a high-end
game lodge i.e. offer guest affordable
catering options and budget
accommodation but combine this with an
exclusive game drive in open-top vehicle
accompanied by experienced and well
trained field guides and trackers. Similarly
Need to couple with Anglo Boer
War
General Beyers statue located next
to municipal offices
Buried next to vaal river with his
horse.
Boskuil
affordable hunting camps to attract
domestic leisure tourists to Maquassi Hills
area could be developed or existing
facilities could be adapted to meet these
needs. Although there are a number of
such facilitates in the Maquassi Hills area,
these may need to be adapted slightly and
the key would be to significantly improve
marketing initiatives such that the region
becomes known, in Gauteng in particular,
as the “affordable game lodge experiences
destination in South Africa”.
Heritage Route: It is recommended that a
King Maquassi heritage route be
developed which is promoted to visitors in
the area. The route should feature the
various monuments and the gravesite of
King Maquassi. For this route the facilities
would need to be upgraded and
maintained, interpretation would need to
be provided (this could be achieved
through the use of trained local site
guides) and maps/signage would be
required.
Fishing- Develop products to support local
recreational activities at Wolwespruit
Nature Reserve (along the Vaal River) and
possible at the Witpoort Dam. This could
include basic accommodation facilities,
camping/ caravanning facilities, day-visitor
facilities, signage and interpretation and
related infrastructure.
Kauslondon Farm Games on 26
December annually:
District funds games as well as some private companies such as Suidwes, Sedibeng and Bluewave Capital Funds generated at each event is donated to community. Have also established a bursary fund out of it.
Boskuil See King Maquassi opportunity identified
below under King Maquassi site below
- Boskuil
Makwassierante
Conservation Area
Has been sold to private owner
Broadbent Mission
Station
Historical Site: The Wesleyan mission
station is just outside town on the
Leudoringstad Road
Need to investigate where
monument is in Witpoort area.
King Maquassi Site King Makwassie was a Khoi San leader
Rock engravings
Need to investigate further and do
some proper research. Also need
to find out where he is buried
On private land
Establish a small museum.
Wolvespruit Area Hunting Opportunity exists.
The area has many illegal game hunting
taking place, can be formalized into some
form of competition. Will assist in negating
illegal activities.
Research and pre-feasibility study
3. POTCHEFSTROOM POTENTIAL TOURISM PROJECTS
VTSD SITE HISTORICAL BACKGROUND THE TYPE OF ASSISTANCE REQUIRED LOCALITY
Potchefstroom The city of Potchefstroom is one of the oldest formal towns in South Africa. It has a rich and colourful history. Setswana speaking people of the Batlokwa clan originally settled in the area the banks of the Mooi River. However, Voortrekker leader, Potgieter officially founded the town in 1838. This makes it the oldest town north of the Vaal River.
Potchefstroom boasts a rich and varied historical and cultural heritage, including many national monuments. The city normally receives about 507mm
Grading Assistance to tourism product owners
Upgrading of Airport Training of Community Members as Site
Guides in Ventersdorp / Potchefstroom NW 405 Municipality for all the different regions and areas
Procurement of Tourism Bus to take tourists on regular tours to the Vredefort Dome World Heritage Site and other tourist attractions.
Potchefstroom Potchefstroom and surrounding areas Ventersdorp / Potchefstroom NW 405
of rain per year, with most rainfall occurring mainly during mid-summer. It receives the lowest rainfall in June and the highest (97mm) in January. The average midday temperatures range from 17.9°C in June to 29°C in January. The region is the coldest during July when the mercury drops to 0°C on average during the night. The city has a very low crime rate assisted by the Guardian Angels, volunteer organization committed to the safety and well-being of the community and supported by the Potchefstroom Community Policing Forum.
The city has an important presence along the N12 National Road, running from Johannesburg through to Cape Town and westwards towards Namibia and Botswana. This result in large volumes of through-traffic. Potchefstroom is an important rail transport centre, especially for the transportation of bulk products related to agriculture and mining sectors. The daily train and bus services passing through Potchefstroom enable tourists to visit the city with ease. The airfield, of excellent design
standards, offers unexploited potential for efficient and cost effective air cargo services. Potchefstroom’s geographical coordinates are 26° 43' 0" South, 27° 6' 0" East. Potchefstroom, known as the gateway to North West Province, is an hour's drive from Gauteng.
This “City of Expertise” in the Dr Kenneth Kaunda District of the North West Province is home to amongst others, the North West University, Agricultural College (the largest single agricultural service point on one terrain in SA) several other academic and training Colleges, more than 70 schools, etc. The city has a well-established tourism industry with much to offer in the way of attractions and leisure time activities Being located only 120 kilometres from Gauteng, it is has become a popular weekend or day-trip destination for tourists. As “Cultural Heartbeat of the North
West”, Potchefstroom hosts the annual Aardklop National Arts Festival attended by thousands of people.
Promosa Klopperville and Makweteng the “Old Lokasie” was founded in 1904. There is a few historical remnants left of buildings. The historical memory still remains in generations. Promosa Location was established in 1964 as a result of the countrywide forced removals. Poortjie Dam at Promosa is an
angling paradise, however not developed at all, and also is in a dolomite area.
Development of Poortjie Dam – Picnic Spots, ablution blocks, etc. Upgrading of Roads
Promosa
Matlwang Matlwang is a small rural village west of Potchefstroom.
Upgrading of Roads Development of Zerabi Lodge
Matlwang Village
Ikageng Ikageng is a Township bordering Potchefstroom. The name is Northern Sotho and means ‘we built for ourselves. Site of forced removals from an area in Potchefstroom designated white. Relocated to Ikageng Location in 1958. A gate was erected on the main entrance to Ikageng Location by the apartheid government. In the 1970s the gate was painted with animals’ pictures that ironically depicted the residents of Ikageng as animals probably confined in the Zoo. Visitors were expected to apply for and produce a permit to and for the
Upgrading of Roads
Development of Botanical Gardens at the Monyemore Resort.
Ikageng
Location. The permits also served as proof of one’s employment status. The wall was destroyed as it was
seen as an insult to the Ikageng community. 5 Feb 1954 permission was given by the City Council to establish the new Township of Ikageng. The Setswana name means to “Build yourself. The first house sold in the township was Site n0 2 by Oliver Cindi for L 290(pounds).
Today the centre of Ikageng is still vibrant with names still remaining as Queenstown. Many new suburbs and informal settlements is now part of Ikageng such as Sarafina, Sonderwater, and Skierlik. “Di Potche” is a sweet biscuit that is made by the local community woman and sold as an extra income into many households. It is also well-known Nationally by South Africans
Mohadin Mohadin Location was established in 1964 as a result of the countrywide forced removals and those forcefully removed from the old location.
Upgrading of Road to and from Mohadin. NW 405
Venterskroon Venterskroon is a town in Tlokwe Local Municipality in the North West province
Appointment of Information Officer at the Information Centre. Upgrading of Roads
Venterskroon
of South Africa. It is an old mining town, located in a valley in the middle of the Dome Mountain Land.
Venterskroon is home to the Vredefort Dome Information Centre. The Vredefort Dome is the world's largest, oldest, and most deeply eroded complex meteorite impact structure in the world, and has been listed by UNESCO as World Heritage Site. Evidence of the earliest inhabitants of the Venterskroon area has been found at the farm Thabela Thabeng and consists of petroglyphs representing hippo and rhino.
Tourism Signage
Boskop Boskop is a village 16 km north of Potchefstroom. In 1913, the Boskop Man was found here, the first local anatomically modern human skull to be discovered. Approved for a post office, Potchefstroom, and a station on the route Potchefstroom-Welverdiend,
Reed Management and upgrading of ablution facilities at Boskop Dam Nature Reserve
Boskop
4. VENTERSDORP POTENTIAL VTSD TOURISM PROJECTS
VTSD SITE HISTORICAL BACKGROUND THE TYPE OF ASSISTANCE
REQUIRED
LOCALITY
Tshing Methodist
Church
This is the oldest church building in Tshing
location, situated at Manaka Street that
serves as an entrance to the township. It
was used as a school during the apartheid
era to cater for children who resided both
in the surrounding farms and in the
location. Desmond Tutu’s father was the
principal of the church school and this is
also the school which Bishop Tutu
attended. The Tutu family used to stay on
the church premises.
Tshing Township
Lerefolo’s House The house was used to hold political
meetings especially by ANC activists.
This house was not declared a
heritage site and the family is very
concerned about the matter – ref
http://citizen.co.za/news/news-
national/1477680/family-had-no-
idea-they-live-in-a-heritage-house/
(132 Dingaka Street, Tshing)
Tshing Township
Shooting Range
The site was used by the apartheid state
security apparatus to sharpen their counter
insurgence skills in order to thwart the
liberation struggle.
Outside Tshing
Mokone Family Bomb
Site
A bomb explosion on 31 March 1994
critically injured the Mokone family
(mother, father and daughter) destroying
property. The AWB was named a possible
suspects.
Tshing Township
Tshing Rainmaker The site consists of a beautiful big rock
surrounded by long, small shaped stones.
The rock art was seen as a rainmaking
shrine.
Ga-Mogopa
JB Marks Heritage Site
The JB Marks Heritage Site is reaffirming the
significance of Heroes and Heroines of the Liberation Struggle as part of our Cultural
Heritage of the Country. At the site is a 6 metre life like bronze
statue of JB Marks, his grave, tombstone and Monument.
John Beaver Marks was born in the small town of Ventersdorp in 21 March 1903.
JB Marks was struck down by a severe illness in 1971 while on active duty in Tanzania. When he had recovered sufficiently to travel, he was sent to the Soviet Union. With intensive treatment and his own
indomitable spirit, he rallied and seemed to be
making good progress. He suffered a fatal heart
attack and died on August 1, 1972. His remains
were reburied in Ventersdorp in 2015. The site on which Marks' remains were
reburied and his statue erected have been declared a heritage site.
Tourism Information Office On-Site JB Marks Sub-Route Development Site Guide Training of members of
the Marks Family
Tshing Township
NGAKA MODIRI MOLEMA DISTRICT VTSD DEVELOPMENT
PLANS
5. DITSOBOTLA LOCAL MUNICIPALITY
VTSD development Plans of Ditsobotla Local Municipality
6. MAHIKENG LOCAL MUNICIPALITY
VTSD Development Plans of Mahikeng Local Municipality
7. RAMOTSHERE MOILOA LOCAL MUNICIPALITY
VTSD Development Plans of Ramotshere Moiloa Local Municipality
8. RATLOU LOCAL MUNICIPALITY
VTSD Development Plans of Ratlou Local Municipality
9. TSWAING LOCAL MUNICIPALITY
VTSD Development Plans of Tswaing Local Municipality
1. DITSOBOTLA LOCAL MUNICIPALITY VTSD POTENTIAL TOURISM PROJECTS
VTSD SITE
HISTORICAL BACKGROUND
TYPE OF ASSISTANCE REQUIRED
LOCALITY
Eufeesdam Situated between the Lichtenburg Town
and Burgersdorp and with the new
Lichtenburg Mall nearby. The LED
Strategy also states that we could
facilitate development of large scale
facilities in the area: e.g. waterfront
development at the lake, beauty spa
overlooking the lake etc. Currently there
are annual water festivals held at the
Lake
Funding in terms of building of ablution
facilities, a conference hall and a
reception area that might serve as a
Tourism Information Centre.
Lichtenburg
Taaibospruit Dam
Located just out of Coligny, this dam
presents a lot of potential as a tourist
attraction site. It is currently used for
fishing and as a camping facility, but
with investment it can grow to be a
lovely tourist destination site. We could
also look into water-related recreational
purposes.
Funding for development of reception
area with ticket office, chalets, boat
club, change rooms and ablution
facilities for day visits.
Coligny
Ampie Bosman Cultural
Museum
The Lichtenburg Museum features the
founding, development and history
Funding for renovations, i.e. repaint,
upgrading of roofing and security door
Lichtenburg
related to Lichtenburg. Some displays
exhibit the diamond field discovery and
the siege of Lichtenburg, in which
General JH De La Rey, also known as
the Lion of the West, played a significant
role. The siege of Lichtenburg took place
during the years of the Anglo Boer War
(1899 – 1902).Lichtenburg in the
1899-1902 Anglo-Boer War.
entering the museum
Agricultural Museum The North West Agricultural Museum
covers the history of agriculture, black
smith tools, steam engines and a horse
mil can be viewed the museum. A
staggering collection of the earliest farm
implements and mechanized agricultural
aids, such as tractors, are also
displayed. The North West Agricultural
Museum takes you back into time and
across centuries to educate and bring
awareness to the hardship endured by
the historical community of Lichtenburg,
and the improvement and modernization
in equipment over the years.
Upgrading of security to the museum,
repaint of the building and some art-
effects and reroofing of the museum.
Lichtenburg
Game Breeding Centre Two kilometers north-east of
Lichtenburg is a unique game breeding
centre measuring 4,500 hectares
None identified by municipality Lichtenburg
(11,000 acres). There is different types
of game that can be seen at the center.
The area is also ideal for a day trip or a
fascinating weekend's viewing and a pair
of binoculars always comes in handy.
Within the area there is a place called
Vakansie Oord which has chalets ideal
for overnight stay.
Monuments On General De la Rey Square in front of the Town Hall:
A twice life size statue of General De la
Rey mounted on his horse Bokkie. This
work of art is the creation of sculptor
Hennie Potgieter, who grew up in the
Lichtenburg district.
The Burger Monument engraved with
the names of 87 burghers of Lichtenburg
and district who fell during the Anglo-
Boer War.
Memorials erected during the 1938
Symbolic Ox Wagon trek.
The Afrikaans Language Monument
designed by Hennie Potgieter and
erected during the 1975 language
centenary festival.
The Greeff memorial at Witklip 10 kilometres (6.2 mi) north east of
Rehabilitation and marketing of the
existing monuments, by repainting and
having them noticed by the general
public
Lichtenburg
Lichtenburg in commemoration of the founder of Lichtenburg, H.A. Creeff.
The grave of General De la Rey is in the Lichtenburg cemetery with a bronze bust of General De la Rey created by Fanie Elof
A small Voortrekker monument is erected on Elandsfontein, General De la Rey's farm, in commemoration of the late Boer leader.
A historical cattle dip on the farm Elandsputte, 20 kilometres (12 mi) north of Lichtenburg was declared a national monument.
The Gruisfontein battle field 24 kilometres (15 mi) east of Lichtenburg, where a monument has been erected in honour of the burghers.
Historical Buildings The Dutch Reformed Church in Gerrit Maritz Street erected in 1890 (Declared a National Monument).
The old magistrate's building dates from 1895/96.
The home where General De la Rey lived, 3 km west of town, was
Markings(People to be made aware of
the history of those buildings which will
assist in promoting local and national
tourism)
Lichtenburg
demolished during the Anglo-Boer War. During 1902 it was rebuilt on the original foundations.
The home of the founder, H.A. Greeff, built in 1875 on Manana, 10 km east of Lichtenburg, is still standing.
An old plantation house, home of the pioneer in dry-land farming, Col. H du Tolt, erected in 1910 south of town is still in use as a welling.
Bakerville Approximately 20 km north of Lichtenburg lies the world-renowned diamond diggings over an area of more or less 35 km from east to west, known as "Bakerville". Bakerville is on the Zeerust Road.
It was the richest public diggings ever mined – it was the Lichtenburg Diamond Rush of February 1926 and a population of 150,000 souls appeared as if by magic. Bakerville, or "Bakers" as it was known it the time, it is only one of several "Diggers Towns", developed in Wild West style. Bakerville was the biggest and most famous of the towns. Bigger than Cape Town at the time, the Lichtenburg district made many men rich but broke thousands of hearts.
Development potential limited Bakerville
By 1928 the rush was over. Today a smattering of "bitter-einders" remain, optimists all, still digging through tonnes of gravel heaps in the never-ending search for the 'Big One'.
2. MAHIKENG LOCAL MUNICIPALITY POTENTIAL VTSD TOURISM PROJECTS
VTSD SITE
HISTORICAL BACKGROUND
THE TYPE OF ASSISTANCE REQUIRED
LOCALITY
Mahikeng Museum The museum is situated in the city Centre in
Martin Street in the Old Town Hall which was
built in 1902. Architecturally pleasing the
building houses the old town clock below its
impressive pressed steel ceiling. The geological
artifacts displayed shows the geology of the
area particularly the fact that the city is built on
concrete, one of the main ingredients in cement.
A replica of the Taung Child Skull as well as one
of “Mrs Ples” which was found at Sterkfontein,
the Centre of the main hall is a faithful replica of
a traditional Tswana hut. Visitors can go
underground and explore the stone-age cave
and Fodisch blacksmith forge. The history of the
Barolong tribe is well displayed and the life and
times of Sol Plaatjie, the court interpreter,
Marketing Material
Tourism signage from all entry points of Mahikeng to the heritage site
Beacons/ Plaques
Brochures/ flyers/ booklets, etc. with verified, factual information
Mahikeng
author, playwright, politician and poet is proudly
shown. The 1899-1900 Mahikeng Siege is told
in the Siege Room. This room contains
hundreds of photographs and items from the
siege period. The weapons and ammunition
used details of the trials and tribulations of the
citizenry and a bullet –riddled, bomb-shelled
corrugated iron roof sheet are on display. This
museum is truly one of the finest museums in
North West Province and it’s a pivotal point of
this trail.
Sol Plaatjie’s
Newspaper Offices
Situated at the corner of Main and Warren
Streets. This site was used as Sol Plaatjie’s
office and printing works for the “Koranta ea
Bechuana” from 1902 to 1910. This protest
newspaper was edited by Plaatjie and financed
by Silas Molema.
Tourism signage from all entry points of Mahikeng to the heritage site
Beacons/ Plaques
Brochures/ flyers/ booklets, etc with verified, factual information
Mahikeng
Baden Powel Head
Quarters
The headquarters are situated on the corner of
Carrington and Shippard Streets. The head-
quarters has been changed from its original
appearance with an upper floor added shortly
after the Anglo-Boer War but it still retains
remnants of the earlier façade, including steel
replicated railings and trellis to imitate the
original wooden frontage. The building was the
offices of attorneys Minchin and Sonnenburg. At
Marketing Material
Tourism signage from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/ flyers/ booklets, etc, with verified, factual information
Daily maintenance of the site
Ablution facilities
Fence (stronger than palisade)
Mahikeng
the beginning of 1899-1900 siege, Baden-
Powell commandeered the site as his HQ.
Old Fingo/ Mfengu
Village-Makweteng
The Mfengu of Xhosa origin from Eastern Cape
were part of Cecil John Rhodes’ Pioneer
Column en-route to the north-Rhodesia. When
they arrived in Mahikeng they decided to settle
here in 1890. In 1964 under the Group Areas
Act of 1959 Makweteng was destroyed and the
residents were forcibly removed to the new
Monthsioa Township.
Marketing Material
Tourism signage from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/ flyers/ booklets, etc. with verified, factual information
Daily maintenance of the site
Ablution facilities
Fence (stronger than palisade
Mahikeng
The Scout Scene Scout Scene Centre for Excellence in Nature
and Environment is a Centre where youth come
together to learn about environmental issues.
The Centre is situated on the boundary of the
Mahikeng Game Reserve which is also regarded
as the home of World Scouting.
Refurbish hall
Refurbish chalet
Refurbish ablution facilities
Pave route from main entrance to the centre
Marketing Material
Tourism signage from all entry points of Mahikeng to the heritage sites
Beacons/ plaques
Brochures/ flyers/ booklets, etc. with verified, factual information
Regular maintenance of the site
Mahikeng
Cannon Kopje This site dates back 3000 years or more when it
was occupied by the Khoikhoi pasturalists.
Stone age tools and implements have been
discovered on this site. Owing to its elevated
position the site was used as an outlying
Open tunnel
Create recreational area/ kiosk in open area
Refurbish guard house/ ticket office at entrance
Refurbish ablution facilities
Mahikeng
defensive position by the Barolong to fend off
constant attacks from the Freebooter Boers who
had established the Republic of Goshenat what
is today known as Rooigrond, 20km south of
Mahikeng.
Marketing Material
Tourism signage from all entry points of Mahikeng to the heritage sites
Beacons/ plaques
Brochures/ flyers/ booklets, etc. with verified, factual information
Daily maintenance of the sites
Fence (stronger than palisade)
Dr Molema’s
Surgery and Home
The first qualified black doctor, Dr Modiri
Molema (1891-1965) was the son of Silas
Molema who is the founder of Mahikeng.
Dr Molema qualified in Glasgow University,
Scotland. And thereafter came to Mahikeng to
practice. He was one of three doctors in town
during 1899-1900 Siege along with Dr Tom and
Doctor William Hayes.
Marketing Material
Tourism signage from all entry points of Mahikeng to the heritage sites
Beacons/ plaques
Brochures/ flyers/ booklets, etc. with verified, factual information
Regular maintenance of the site
Mahikeng
Minchin’s House This is where the attorney Spencer Minchin
lived. It was his office in town that Baden-Powell
commandeered during the 1899-1900 Siege.
The house was built by Minchin in 1890 and he
was legal advisor to the Barolong boo-Ratshidi.
When the Group Areas Act came into force
during apartheid the Minchin family refused to
move from the tribal area on which the house is
situated.
Marketing Material
Tourism signage from all entry points of Mahikeng to the heritage sites
Beacons/ plaques
Brochures/ flyers/ booklets, etc. with verified, factual information
Mahikeng
Warren’s Well When the colonial town of Mahikeng was laid
out by Sir Charles Warren in 1885/6 he had
wells dug by his royal engineers. This well is on
the banks of the Molopo River and water was
pumped by hand pumps to the town. The steel
cover over the well was placed here in 1913.
Marketing Material
Tourism signage from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/ flyers/ booklets, etc., with verified, factual information
Daily maintenance of the site
Ablution facilities
Fence (stronger than palisade)
Mahikeng
Stadt School Believed to be the earliest school north of the
Orange River it was established in 1878 by Silas
Molema for the Barolong booRatshidi children. A
camel thorn tree with the original school bell
stuck in the tree marks spot of the old school.
Marketing Material
Tourism signage’s from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/ flyers/ booklets, etc., with verified, factual information
Mahikeng
Maratiwa House The house was built by Silas Molema son of the
founder of Mahikeng, Molema Tawana. Today it
is still occupied by the Molema family. It was this
house that Sol Plaatjie lived in during the 1899-
1900 Siege. Sometime after the end of the
Anglo Boer War Plaatjie’s daughter, Violet
married the son of Silas Molema, Solomon T
Plaatjie was born on 9 October 1876 near
Boshoff in the Free State. The well-educated
Plaatjie found his way to Mahikeng and
commenced duties as clerk and court
interpreterfor Magistrate Charles Bell.
Marketing Material
Tourism signage’s from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/ flyers/ booklets, etc., with verified, factual information
Mahikeng
Prince of Wales
Way
Wales Way was named such because when the
Prince visited Mahikeng and the Stadt in 1921 it
was the road he travelled on.
Marketing Material
Tourism signage’s from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/ flyers/ booklets, etc. with verified, factual information
Regular maintenance of the road
Mahikeng
Cecil John Rhodes
Statue
It can be noted that Rhodes is facing towards
the North symbolizing the dream of creating an
Imperial Empire from Cape to Cairo. Rhodes
was a supporter of the Barolong but his ulterior
motive was to annexe the region into the Cape
Colony as a route to Rhodesia Chief Kgama of
the BaNgwato tribe raised objections with the
British government and consequently the
Bechuanaland Protectorate was created,
thwarting Rhodes’ dream.
Locate statue and transport back to the site
Mahikeng
Old Rail Yards and
Workshop
In the late 1800s Mahikeng had become a major
rail junction and an important link between the
Cape Colony, Bechuanaland Protectorate and
what was then known as Rhodesia. It was a vital
cog in the machinery of Cecil John Rhodes’
grand imperial plan. This is where the armored
train “Mosquito” was headed from the direction
of Vryburg when it was attacked by Boer
Marketing Material
Tourism signage’s from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/ flyers/ booklets, etc., with verified, factual information
Mahikeng
commandos
Warren’s Fort This fort is in the South African Police Service
Head Quarters and is only accessible through
special arrangement. The fort was constructed
by Gen. Warren in 1885 and was used to defend
the Barolong from attacks by the Boer
Gosherites of Rooigrond. It was later used by
the Protectorate Regiment commanded by Lt. Cl
Hore during the 1899-1900 Siege.
Marketing Material
Tourism signage’s from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/ flyers/ booklets, etc with verified, factual information
Daily maintenance of the site
Repair fence
Mahikeng
Ammunition Store Built by Warren in 1885 to store guns,
ammunition and explosives. It had a steel lined
door and heavy steel ceiling. The steel door at
the entrance is now in the museum.
Marketing Material
Tourism signage’s from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/ flyers/ booklets, etc., with verified, factual information
Daily maintenance of the site
Ablution facilities
Fence (stronger than palisade)
Women’s Laager The women and children of White residents of
Mahikeng were camped here during the 1899-
1900 siege. The site was chosen to protect them
from being shelled by the Boers.
Marketing Material
Tourism signage from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/flyers/ booklets, etc. with verified factual information
Daily maintenance of the site
Ablution facilities
Fence (stronger than palisade)
Mahikeng
Rowlands Cemetry Edgar Rowland and his family once managed
this graveyard. It included the grave of
Christopher Bethel one of the earliest marked
graves in Mahikeng. Bethel was the nephew of
Gen. Sir Charles Warren. He married into the
Barolong Boo-Ratshidi and was killed at the
Battle of Tigele on 31 July 1884.
Marketing Material
Tourism signage’s from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/flyers/ booklets, etc. with verified factual information
Daily maintenance of the site
Ablution facilities
Replace fence (stronger than palisade)
Mahikeng
Molema Cemetry Members of the Molema Family are buried here.
The Molemas are the most prominent family
after the chief. Silas Molema son of the founder
of Mahikeng is also buried here.
Marketing Material
Tourism signage’s from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/flyers/ booklets, etc. with verified factual information
Daily maintenance of the site
Ablution facilities
Fence (stronger than palisade)
Mahikeng
The Kgotla This semi-circular meeting place is the seat of
the Chiefdom and Royal House of Barolong
BooRatshdi. As its centre is a granite totem of
Marketing Material
Tourism signage from all entry points of Mahikeng to the heritage
Mahikeng
the tribe-a kudu, or Tholo. At one stide is a
bronze bust of Chief Besele Monthshioa the
reigning chief during the 1899-1900 Siege.
site
Beacons/ plaques
Brochures/ flyers/ booklets, etc. with verified factual information
Regular maintenance of the site
Barolong
Monument
This monument is behind the Kgotla and is
dedicated to Barolong residents who lost their
lives in defense of Mahikeng on 25 October
1899 as well as those who gave their lives
subsequently.
Marketing Material
Tourism signage from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/ flyers/ booklets, etc, with verified factual information
Daily maintenance of the site
Mahikeng
Concentration
Camp Cemetery
The inmates of the large concentration camp
were women, children and elderly Boers who
were in support of the Boer cause. The small
concentration camp was 300m across the
Vryburg road. There is currently not much left as
the area is occupied by village homes.
Marketing Material
Tourism signage from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/flyers/ booklets, etc, with verified factual information
Daily maintenance of the site
Ablution facilities
Fence (stronger than palisade)
Mahikeng
Rowlands House Edgar Rowland had married a Motswana
woman and he established the first water supply
from Lonely Park in the north west of the town. It
was in this garden that the “Nelson” ship’s
cannon was discovered during duty as an
ornamental fence post during the 1899-1900
None identified by municipality Mahikeng
Siege.
Maphatswa
Cemetry
Most of the Barolong people who were killed
and died of either wounds, starvation or disease
during the 1899-1900 siege were buried here. It
is considered to be one of the few authentic
grave sites in the area where black people were
buried during that time. It is estimated that there
are approximately 500 unmarked graves at this
site.
Marketing Material
Tourism signage from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/flyers/ booklets, etc, with verified factual information
Daily maintenance of the site
Ablution facilities
Fence (stronger than palisade)
Mahikeng
Sol Plaatjie ‘s
House in Seoding
Sol Plaatjie lived here with his wife Elizabeth
after they left Maratiwa House in 1910. The
remains of the house kraal and pepper trees
planted by him can still be seen.
Marketing Material
Tourism signages from all entry points of Mahikeng to the heritage site
Beacons/ plaques
Brochures/flyers/ booklets, etc, with verified factual information
Daily maintenance of the site
Ablution facilities
Fence (stronger than palisade)
Mahikeng
3. RATLOU LOCAL MUNICIPALITY POTENTIAL VTSD TOURISM PROJECTS
VTSD SITE
HISTORICAL BACKGROUND
TYPE OF ASSISTANCE REQUIRED
LOCALITY
Kraaipan Museum The village is home to the Anglo Boer (South African) War Monument that was erected in 1974 by National Monument Council. The first shot of the war took place in Kraaipan at 23:45 on the 12-13 October at the foot of the hills to the South of the station.
Marketing
Capacity building
Cabinet for Artefacts
Kraaipan
Logageng Game Farm Its community based attraction. Was funded by the then Department of Environment, Conservation and Tourism
Marketing
Road infrastructure
Revamping of the sides
Logageng
Setlagole Farm Guest
house
The guest house started in 2014 with 2 beds.To date there are 3 en suites and 3 standard rooms.
Marketing,
furniture,
beds,
capacity building
Setlagole
Setlhwatlhwe Sacred
Heritage Site
There are two stones in the sites with the resembles of a man and a woman called MmaSetlhwatlhwe and RraSetlhwatlhwe. The site was established in 2008 by the
Municipality in partnership with the Department of Sports.Arts, Culture and Sports.
Marketing
Capacity building
Brick fencing around the site
Setlagole
4. RAMOTSHERE MOILOA LOCAL MUNICIPALITY POTENTIAL VTSD TOURISM PROJECTS
VTSD SITE
HISTORICAL BACKGROUND
THE TYPE OF ASSISTANCE REQUIRED
LOCALITY
Zeerust Town In the mid-1800s a church was to be built on the farm of Casper Coetzee, who died before its completion. The church was named Coetzee-Rust (Coetzee’s Rest).
The town that grew around the parish became known by the abbreviated form of its original name – Coetzee’s Rust.
Mixed farming and mining of minerals like lead and chrome are the backbone of the economy in this bushveld town.
Zeerust was originally Coetzee-Rust, named after Diederick Coetzee, the owner of the farm Hazenjacht. On 20 March 1867, the first erven of the newly established Coetzee-Rust were sold per public auction in Potchefstroom. The name Coetzee-Rust was later abbreviated to Zeerust. Municipal status was however only obtained on 18 March 1936.
Inputs from municipality still outstanding
Zeerust
Zeerust Museum A fascinating cultural history exhibition
featuring artefacts and memorabilia of the
Marico district.
Inputs from municipality still outstanding.
Zeerust
Charles Herman Bosman
Museum
This museum is an exact replica of the
school at which the famous writer taught in
1926. Bosman was one of South Africa's
greatest author of short stories. One of his
books, "Mafikeng Road", has been
Inputs from municipality still
outstanding
Groot Marico
continuously in print since first published in
1947. Herman Charles Bosman was born
in 1905 and died of a heart attack in 1951.
Kortlkloof Cultural
Village
This is not a cultivated cultural village
specifically geared to tourism. Visits
happen on an ad hoc basis and
necessitate contact with the Groot Marico
Tourism office first, live a few thousand
Tswana people in much the same way as
they have for the last 100 years - an
essentially rural way of life, apparently
unaffected by development. They seem
happy to share their lives and customs –
their food, dancing, dress and way of life -
with visitors who come here to learn more
about their traditions.
Inputs from municipality still outstanding
Groot Marico
The Eye of Marico( a
natural river fountain)
one and the largest of three dolomite
pools or ‘dolomitic eyes’ that make up a
major part of the source of the Groot
Marico River, which in turn feeds the
Limpopo River. Is a popular freshwater
diving spot due to the unusual clarity of the
water. It is 17 meters deep and 40 metres
wide
Inputs from municipality still
outstanding
Groot Marico
Mampoer and Tobacco
route
Groot Marico is the area that still operates
pot stills of Mampoer beer, such as M&M
Mampoer and Sara Mouton's Mampoer
Still. These can be visited for a
Inputs from municipality still outstanding
Groot Marico
demonstration on the production process
and mampoer tasting sessions, takes its
name from the Pedi chief Mampuru, whose
battles against colonial groups saw land
being lost by local tribes and ceded to
small time white farmers. The new owners
proved better at distilling peach brandy
than farming and named their "moonshine"
after the chief who was ultimately
responsible for their gift of land.
Dinokana Inputs from municipality still outstanding
Dinokana
Crocodile Park Privately owned Inputs from municipality still
outstanding
Groot Marico
Kaditshwene Village
Ruins
It was a South African Iron Age settlement;
It was the cultural capital of the Bahurutshe
people, one of the principal Tswana tribes
and a centre of manufacturing and trading.
The missionary, John Campbell, came
across this settlement in the Tshwenyane
hills of the Marico in 1820, at which time its
population of 20 000 exceeded that of
Cape Town. Archaeologists estimate that it
had been founded in the late 1400s on the
site of iron and copper ore deposits
Inputs from municipality still outstanding
Kaditshwene Village in
Groot Marico
Ikalafeng Monument 1859 to serve the Bahurutshe of Chief
Moiloa. According to the chief’s wishes, the
mission became both church and school.
Inputs from municipality still
outstanding
Marula Kop An intact Iron Age settlement 50km north
of Zeerust featuring an unusual stone wall
construction and evidence of iron smelting
and terracing.
Inputs from municipality still outstanding
Zeerust
Kleinfontein Memorial Marks the spot of a particularly brutal battle
in the Anglo-Boer War.
Inputs from municipality still
outstanding
Groot Marico
Dinokana Mission A Lutheran Mission built in 1889. Its altar is
an original, a painting of Christ dating back
to the foundation year of the church.
Inputs from municipality still outstanding
Dinokana
Hermannsburg Mission Established in 1859 to serve the
Bahurutshe of Chief Moiloa. According to
the chief’s wishes, the mission became
both church and school.
Inputs from municipality still
outstanding
Madikwe Game Reserve Madikwe Game Reserve is currently the
fifth largest game reserve and is also one
of the lesser- known parks in South Africa.
This makes it a hidden- gem as it is
regarded as one of the best conservation
areas in Africa and offers the Big 5 in a
680 km2 park (750 km2 including newly
incorporated privately owned land). The
park offers a number of luxurious lodges
as well as community lodges in a malaria-
Inputs from municipality still outstanding
Madikwe
free zone.
The land where Madikwe now stands was
previously used as farming land. The poor
soil meant that farming was mostly
unsuccessful and the South African
government then decided that it would best
be used as a national park to help
economically uplift the disadvantaged
area..
Church of St John the
Baptist
The Church was built in 1873, the church
is a National Monument. An unusual
feature of this church is that it is not a
Dutch Reform Church – far more often the
norm for the old ‘cornerstone’ churches
associated with South Africa’s small
farming towns.
Inputs from municipality still outstanding
Mosega Monument. Commemorating the punitive raid against
the Matabele at Zendelings Post in 1837.
Inputs from municipality still
outstanding
Klein Marico Resort The terrain with accommodation is situated
on a game farm. The area is famous for its
incredible sunsets and natural beauty.
The programme based on a menu system
is sent out to the different schools prior to
their visit. The programme is then
compiled by well-trained environmental
educationists interrelated with the curricula
of the school, with emphasis on practical
Inputs from municipality still outstanding
Groot Marico
fieldwork. It provides for a hands-on
experience and the opportunity to study
the interrelationships between nature and
man. It is a different experience for the
child to track animal on foot and getting
really close to the smaller things in nature.
Opportunities are provided for visiting staff
members and pupils to take part in
practical projects such as erosion control,
upgrading of the veld for pasture and
game census and to study different
cultures and very old ruins of an early
settlement.
5. TSWAING LOCAL MUNICIPALITY POTENTIAL VTSD TOURISM PROJECTS
VTSD SITE
HISTORICAL BACKGROUND
TYPE OF ASSISTANCE REQUIRED
LOCALITY
Anglo War Boer
Monument and battle
fields around Tswaing
Local Municipality.
On the N14 between Barberspan and
Vryburg. Delareyville is 100km south west
of Lichtenburg and 40km south west of
Sannieshof.
Development of the Anglo Boer War Tourism Route.
Training of young people as tourists guides.
Development of a tourism Marketing
Assistance with marketing platforms.
Development of a Museum
Development of tourism information
Delareyville
Delareyville
The Dutch Reformed
Delareyville is named after the famous
General Koos De la Rey and was founded
in 1913 (after the Anglo-Boer War). The
town is situated in the north western
corner of the maize triangle, 96 km
from Lichtenburg, 82 km from Vryburg and
114 km from Wolmaransstad.
The town is the centre of a rich and
progressive farming community. Salt pans
that can be found all over the district make
a major contribution to the salt production
of the country.
Agricultural activities in the area are
mainly maize, sunflower, sorghum and
groundnuts. Cattle and sheep farming are
also practiced in the area.
The Dutch Reformed Church in Main
Street is a national monument and was
designed by Gerhard Moerdyk. The Earth
Satellite Station was erected in 1998 to
centre.
Signage for all Tourism sites in Tswaing Local Municipality
Church in Main Street
Sporting Complex
Caravan Park
improve telecommunications in southern
Africa.
There are facilities for golf, tennis, bowls,
rugby, netball and swimming.
The residents number ± 1600.
There is also an olympic swimming-pool
with adjoining caravan par( provide details,
available resources i.e ablution facilities,
showers..)
ACCOMMODATION
Delareyville offers guest house and self-
catering accommodation.
ATTRACTIONS
Barberspan is approximately 15 km from
town. The dam is the largest of its kind in
the southern hemisphere and covers an
area of approximately 2,000 ha. It is
considered fishing, boating and birding
paradise. The rally club which hosts
annual events.
Home to numerous antelope species.
This monument, 25 kilometers out on the
Ottosdal road, pays tribute to the burghers
Revamping the swimming pool,
tennis court, rugby field and netball
ground
Ablution facilities, Power Points,
Shaded Sites, Hot and Cold
Showers for caravan park
Marketing assistance
who fought and died during the Anglo-
Boer Ware
About 30 kilometers out of town on the
Ottosdal road, there is a monument
erected to commemorate the Battle of
Boschbult?
This is a community grave for Boer
soldiers and also holds the grave of
Commander FJ Potgieter. Roodewal is
about 10km out of Delareyville. Turn left
on the Migdol Road, left at a T-junction
and left again. The turn off to the
monument is about 1 km on the left.
This is the house where General Methuen
was nursed after the battle of “De
Klipdrift”. The famous big game hunter van
Zyl also used to live here.
It is adjacent to the municipal offices and
comprises an effigy of General De la Rey
and a Heroes’ Acre where a number of
persons involved in the battles from the
surrounding areas were rebuned.ch
Reformed Church
The Mother Church of Delareyville is
situated in Delarey Street and was
proclaimed a national monument in 1994.
The architect was Gerard Moerdyk
Reserve
The reserve houses several game species
such as bleshok, springbok, impala, zebra,
ostrich and kudu. It is situated just outside
town on the Ottosdal road.
In summer, the pink-coloured salt pan
attracts thousands of flamingoes – surely
one of the most awe-inspiring attractions
in the province.
More Information On Delareyville
The farm “Zoutpan or Bospan”, upon
which Delareyville was established, was
the property of the State until 1913.
Negotiations with the then Department of
Land took place during 1912 to establish a
government town on this ground. A
request was submitted by a certain Field-
Cornet AP Visser for a site inspection, with
the purpose of establishing the town.
Grave of Soldiers killed
during Anglo War Boer
Ottosdal is situated in the centre of the
North West Province. The town of Ottosdal
was established as a Dutch Reformed
Church Parish on the farm Korannafontein
in 1913 and named after its owner, GP
Otto.
The main routes to and from Gauteng
(Pretoria, Johannesburg, Vereeniging), the
economic centre of South Africa, passes
through the town to the neighbouring
countries of Namibia and Botswana.
Ottosdal is the only place in South Africa
where the unique “Wonderstone” or
Pyrophyllite, is found and mined. The
annual agricultural show in Ottosdal is one
of the oldest in the Province.
ATTRACTIONS.
The British Fort
Trenches and Cemeteries
Dating from the Anglo-Boer War, 1899 to
1902, to be found on the farms
Gestoptefontein and Driekuil
San Rock Engravings
Stone Age Implements and Structures
found on farms such as Witpoort,
Development of the Anglo War Boer Route.
Training of young people as tourists guides
Marketing the heritage sites and Anglo War Boer Monument.
Ottosdal
Gestoptefontein, Driekuil and
Korannafontein Of Remembrance
Contains graves of soldiers killed during
the Anglo-Boer War
OLD FARM HOUSE
Built in 1910 and now houses a unique
African collection
OLD WATER MILLD
Built around 1860, now a national
monument
Anglo-Boer War Battle of Tweebosch
When the first post office opened here in
1920 it was named after the wife of the
postmaster of the controlling post office in
Lichtenburg.
In 1928 the settlement was named
Roosville in honour of Tielman Roos,
member of parliament for Lichtenburg, but
the name did not find favour and the
original name was restored in 1952.
Sannieshof lies in the heart of a large
maize producing region.
Attractions: am
30 km west of town, the pan is ecologically
important since it is a large body of
Development of the Anglo War Boer Battle Route.
Training of young people as tour guides
Marketing the heritage sites and Anglo War Boer Monument
Assistance with investment from private sector on boating and other water activities activities
Upgrade accommodation facilities
Development of picnic area
Sannieshof
permanent water in an area of seasonal
pans and vleis, it is particularly important
for waterfowl, many of which molt here. It
regularly supports over 20 000 individuals
and, together with the surrounding nature
reserve, holds over 320 species of birds
De Memo
Commemorating the Anglo-Boer War
Battle of Tweebosch
Bird Farms
Nurseries.
Bird Sanctuary One of the largest waterfowl sanctuaries in
Southern Africa. The Barberspan Bird
Sanctuary is a huge 2000 ha body of
water located between Delareyville and
Sannieshof. The Reserve is a pioneer in
ornithological research. Bird Life South
Africa has declared it an important national
birding site. Given that it is also a
RAMSAR Convention-accredited wetland
of international importance for migratory
birds, waterfowl and a fishing mecca that
is well worth a visit.
Development of Aquarium.
Training of young people as Tourists Guides.
Baberspan between
Delareyville and Sannieshof.
Anglo- Boer War This monument, 25 kilometres out on the Ottosdal road, pays tribute to the burghers who fought and died during the Anglo-
Development of the Anglo War Boer Battlefield Route.
Training of young people as tourists
Tswaing Local Municipality
Boer Warl
About 30 kilometres out of town on the
Ottosdal road, there is a monument
erected to commemorate the Battle of
Boschbult.
This is a community grave for Boer
soldiers and also holds the grave of
Commander FJ Potgieter. Roodewal is
about 10km out of Delareyville. Turn left
on the Migdol Road, left at a T-junction
and left again. The turn off to the
monument is about 1 km on the left.
Gestoptefontein and Driekuil
This is the house where Cieneral Methuen
was nursed after the battle of “De
Klipdrift”. The famous big game hunter
Van Zyl also used to live here.
Strydom Square
There are 43 bodies of soldiers. It is
adjacent to the municipal offices and
comprises an effigy of General De la Rey
and a Heroes’ Acre where a number of
persons involved in the battle.
guides
Marketing the heritage sites and Anglo War Boer
Thaba Sione Foot Print. San Rock Art at Thaba Sione village,
Some prime examples of San rock art can
be seen on huge rocks on a hill in the
centre of the village. The villagers still use
Training of young people as Tourists Guides.
Marketing the Heritage Site.
Thaba Sione Village
the site for rainmaking ceremonies.
Khunwana Village The Barolong capital in 1820's to 1830's
and the site of two battles of Difaqane in
1823 and 1832. On 6 August 1832, the
town was attacked by Mzilikazi's Ndebele,
thus precipitating the Barolong migrations.
Sol Plaatjie based his novel, Mhudi, on
this event.
Training of young people as tourists guides and marketing the assistance of two battles of Difaqane in 1823 to 1830’s
Khunwane Village
Shaleng It is a residential small village an extension
of Khunwana Village
None identified by municipality. Extension of Khunwana
Village
Agisanang It is a residential township based in
Sannieshof
None identified by municipality. Sannieshof
Henk Joubert Game
reserve
Home to numerous antelope species. None identified by municipality Henk Joubert Game
Reserve
TOURISM PLANS FOR THE NORTH
WEST VILLAGES, TOWNSHIPS AND
SMALL DORPIES (VTSD)
"ADVANCING RURAL TOURISM
DEVELOPMENT"
Introduction
The vision for tourism in the North West is "A dynamic, sustainable, diversified
and vibrant tourism industry for the North West Province"
The vision is to envisage the tourism sector to deliver broad based economic
benefits, whilst reviving and protecting the cultural and heritage diversity,
enhance the environment and improve the standard of living of the
community, as an integral part of the overall development of the North West
Province, supporting infrastructure and human resource development in the
Province.”
Furthermore, the tourism sector can play a critical role in giving expression to
the following Provincial Concretes:
1) Rebranding, Repositioning and Renewal (RRR)
2) Position Agriculture, Culture and Tourism (ACT) as sustainable economic
drivers in the North West Province
3) To position and develop Villages, Townships and Small Dorpies (VTSD)
economies in order to contribute to economic growth of the North west
Province
4) To enhance social cohesion through Reconciliation, Healing and Renewal
(RHR) among the people leaving in the communities of the North West
Province
5) To address the need of the people of the North West Province through
the Setsokotsane approach to service delivery (SASD)
6) To promote economic growth and development through the Saam-trek
Saam-werk philosophy.
Tourism has several advantages over other industries:
It is consumed at the point of production so that it directly benefits the communities that provide the goods.
• It enables communities that are poor in material wealth but rich in culture, history, and heritage to use their unique characteristics as an income-generating comparative advantage.
• It creates networks of different operations, from hotels and restaurants to adventure sports providers and food suppliers. This enables tourist centers to form complex and varied supply chains of goods and services, supporting a versatile labour market with a variety of jobs for tour guides, translators, cooks, cleaners, drivers, hotel managers, and other service sector workers. Many tourism jobs are flexible or seasonal and can be taken on in parallel with other existing occupations.
• It tends to encourage the development of multiple-use infrastructure that benefits the host community, including roads, health care facilities, and sports centers, in addition to the hotels and high-end restaurants that cater to foreign visitors.
Vision
This vision for tourism development in the North West Province is underpinned by development of the key natural and man- made tourism experience which the Province offers and the desire for an economically sustainable and vibrant industry which is fully engaged with the local community at an economic, environmental and social level. In developing the strategies and plans for the Province, seven key objectives have been identified which have assisted in the identification and formulation of the plan’s strategies and also significantly influenced the nature and priority of the implementation actions. The objectives are:
To create a more structured and profitable tourism industry within the principles of responsible tourism;
To successfully develop products and experiences which are economically, environmentally and socio-culturally sustainable taking advantage of the assets and characteristics unique to the Province;
To strengthen tourism services and products through the provision of training and skills development for the tourism industry;
To increase consumer awareness of the North West Province as a tourism destination;
To ensure the provision of appropriate infrastructure to support accessible tourism products;
To increase understanding of opportunities and the benefits of tourism within the local communities; and
To create additional market demand and market access for tourism products in line with local carrying capacities.
In order to give expression to the tourism vision of the North West Province,
the following key success factors should be borne in mind:
Strengthen an effective Tourism Management and Implementation Structure including a Provincial Tourism Department, Provincial Tourism Authority, Visitor Information Centres, Internet Facilities and Tourism Industry Associations
Facilitate accessible and sustainable visitor experiences in the Provinces’ key natural, authentic, iconic cultural areas
Collaborate with Tourism Hotel Schools, Chambers of Commerce to deliver quality tourism training in the Province to upgrade industry skills and knowledge in areas of hospitality and management.
Implement a targeted publicity and promotion strategy for the Province, e.g. "A Re Yeng Bokone Bophirima"
In collaboration with cluster Departments, upgrade and maintain key infrastructure in the Province, including roads and Airports
Create awareness and education for tourism Developing annual events which complement the existing iconic events Collaborate with relevant authorities reviving and protecting Provincial
Culture and Heritage
Problem Statement
The world trends of expansion and industrialisation have had an urban- centric approach. Subsequently, throughout the urbanisation syndrome, communities in rural areas have observed falling income levels and lesser job opportunities which have, on the contrary, produced strain in urban lifestyles. Due to the growing interest in rural tourism, urban pressures have given rural tourism an opportunity to surface as an option, thus realising the tourism growth potential that it symbolises. South Africa's tourism trends also compliment the worldwide trends towards harnessing rural tourism as an unconventional yet authentic form of tourism. The Rural Development Framework of the DRDLR explains that “between 10–15million South Africans live in areas that are characterised by extreme poverty and underdevelopment. There are a number of factors which limit the effectiveness of the tourism industry in terms of playing a more meaningful role in the national economy. Some of the key constraints are identified in the White Paper – Tourism Development in South Africa, 1996, and are also major constraints for rural tourism development. The limitations place emphasis on the fact that:
Tourism has been inadequately resourced and funded, There is limited integration of local communities and previously
neglected groups into tourism, Inadequate tourism education, training and awareness and lastly Lack of infrastructure, particularly in rural areas. A number of key tourist attractions are located in rural areas and are
not receiving the benefits stemming from the tourism industry. The limited involvement of local communities has also been identified as a major constraint in developing tourism in rural areas. Another major problem facing the South African tourism industry is the poor involvement of local communities and previously neglected groups within the industry.
The tourism industry, perhaps more than any other sector, provides a number of unique opportunities for involving previously neglected groups. This will require a formal assessment tool for rural tourism to thrive, that should include but not be restricted to transport - taxi services, tours, trips, airport company and other transfers, attractions to township experiences, apartheid and struggle history museums, traditional culture and history, entertainment, music, dance, theatre and story-telling events, etc. The above operators are products that have the opportunity and means to operate in rural areas. These insights therefore, contain a construct that informs the business case for the rural tourism development. Key Objectives These following key objectives guide the development of planned strategies, and subsequently the specific projects included under the Implementation Program. The seven key objectives identified for the ten year plan for tourism development in the North West Province are: 1. To create a more structured and profitable tourism industry within the
principles of responsible and sustainable tourism;
2. To successfully develop products and experiences which are economically, environmentally and socio-culturally sustainable, taking advantage of the asserts and characteristics unique to North West Province;
3. To strengthen tourism services and products through the provision of training for the tourism industry;
4. To increase consumer awareness of North West Province as a tourism destination;
5. To ensure the provision of appropriate infrastructure to support accessible tourism products;
6. To increase understanding of opportunities and benefits of tourism within the local communities; and
7. To create additional market demand and market access to tourism products in line with local carrying capacities Objective 1 To create a more structured and profitable tourism
industry within the principles of responsible and sustainable tourism;
Rationale Enhance unity within the tourism industry and a need via the new Provincial Tourism Department and the North West Tourism Board to facilitate ongoing networking between tourism businesses which aims for destination development.
An effective tourism management structure incorporating a proactive tourism marketing and promotion agency in development and marketing with set objectives, as well as the local tourism industry associations is essential for a destination’s success.
Potential issues in tourism development land ownership need to be addressed as early as possible and a strategy developed to guide the future.
Tourism investors require a stable, effective industry with a proven track record.
Objective 2 To successfully develop products and experiences which
are economically, environmentally and socio-culturally sustainable, taking advantage of the asserts and characteristics unique to North West Province;
Rationale
Successful destinations focus development on existing experiences and unique offerings, rather than trying to grow diversity in order to be ‘all things to all people”.
Provincial existing tourism offerings tend to be
focussed around key experience themes – in particular Pilanesberg National Park, Sun City, Madikwe Game Reserve, Hartebeespoort Dam cultural and heritage ceremonies and nature - suggesting a strong and focussed foundation of existing attributes and characteristics to build upon . By building upon these foundations, North West Province's tourism experiences can be enhanced, so more reasons available for people to visit and to stay longer.
Objective 3 To strengthen tourism services and products through the provision of training for the tourism industry;
Rationale
Tourism industry is a dynamic industry which requires continues training in order to keep up with changing environment
Skill levels are very basic and often do not meet tourists expectation
Objective 4 To increase consumer awareness of North West Province
as a tourism destination;
Rationale
In order to optimise limited marketing resources, and make every Rand count, it is necessary to channel marketing efforts to those source markets & travel segments which are most likely to visit the North West Province (i.e. target markets). It is also critical to find the most cost effective avenues to reach those markets and encourage conversion
There is a lack of detailed information of the range of tourism products in the province
Objective 5 To ensure the provision of appropriate infrastructure to support accessible tourism products;
Rationale
The North West Province is facing significant issues in the availability and maintenance of infrastructure which supports its current tourism activity. The provision of adequate and well maintained infrastructure, which is critical to the Province as a whole, is essential for the North West to build a successful tourism industry. In particular, this applies to infrastructure which supports the experience development focus of the plan such as
accommodation, road and air access and communication for rural projects
Objective 6 To increase understanding of opportunities and benefits of tourism within the local communities;
Rationale Tourism industry is relatively unexplored. The host communities need to understand and appreciate the benefits of such developments so that they can contribute toward enhancing the experiences of visitors.
Objective 7 To create additional market demand and market access to tourism products in line with local carrying capacities
Rationale Profitable tourism investment will only result from growing and viable market. Demand need to increase to deliver broad based community benefits and sustainable business opportunities.
Opportunity Statement ACT and VTSD The reality remains that post 1994 there has been less investment in Tourism
economy in historically black Villages, Townships and Small Dorpies. Tourists in the main are chasing experiences on products that are based on Natural, Cultural and Historical endowments. The following constitutes the Socio-Economic characterisation of the Villages, Townships and Small Dorpies
Limited investments in Tourism infrastructure which includes Roads, Water, Energy and ICT
Limited product development which includes Accommodation establishment Natural, Cultural and Historical Sites
Limited or lack of Sporting or Conferencing to promote high impact Events
Limited or lack of Enterprise Development to promote Tourism business Limited or lack of Tourism Infrastructure to promote Education and
Training.
The North West Provincial Government has deliberately put tourism at the centre of the developmental agenda to change the economic landscape of the Province through the Agriculture, Culture and Tourism (ACT) initiative. It has been realized that the tourism sector can contribute to economic growth, employment and eradication of poverty in the Province. In line with the ACT initiative, the Province has targeted Villages, Townships and Small Dorpies (VTSD) areas to improve their socio-economic profiles, given the fact that these are areas that are economically depressed and need economic interventions. Rural Tourism provides the ability to supplement the income streams of businesses operating or fixed in rural locations, a good example of this is farming diversification. This can help maintain the environmental and landscape qualities which are valued by visitors, communities and businesses alike. Tourism also supports the economic viability of communities. Local services and amenities, such as shops, pubs, restaurants, transport are all supported and sustained by visitors to rural areas. Tourism has the ability to contribute to the conservation and enhancement of the Provincial natural and built environment through the businesses and visitors that benefit and rely on these rural assets. This is not always a direct contribution but recognition by those investing in the environment that their conservation is important to the visitor economy. The ACT employment structure
Sector
1996 2000 2005 2010 2014 Annual
growth (%)
2000-14 Number persons
Narrow
agriculture 45 477 56 449 42 125 31 911 32 668 -4.12%
Broad
agriculture 57 090 69 719 54 154 43 135 45 711 -3.20%
Culture 21 005 29 965 39 402 50 023 54 959 4.78%
Tourism 58 144 79 642 96 337 115 704 126 912 3.65%
Distribution (% of total)
Employment
elasticity
Narrow
agriculture 9.30 9.97 7.21 4.94 4.85 -3.37
Broad
agriculture 11.68 12.31 9.27 6.67 6.78 -2.24
Culture 4.30 5.29 6.75 7.74 8.15 0.78
Tourism 11.90 14.06 16.49 17.90 18.82 1.11
Department: Finance, Economy and Enterprise Development (the FEED) - North West Provincial Government Ten principles for sustainable tourism development
Sustainable use of tourism resources; Reducing overconsumption and wastage of tourist; Maintaining natural diversity, social and cultural development of rural; Integration of tourism planning and national development strategy,
regional and especially local; Supporting local economies by supporting tourism development
initiative groups and local touristic offer support to protect the environment and cultural property environment;
Consultation of experts and the public in the development of tourism and local economy to avoid conflicts of interest between political factors, government, on the one hand and tourism entrepreneurs and people on the other side;
Sustainable development of tourism must be maintained through training, qualification, improvement, training of locals, civic training, adequate sociological;
Promotion of tourism marketing in the tourism market by studying the local area and queen or nationally and internationally;
Research and monitoring of rural tourism activities and actions to protect and conserve the environment and tourism resources.
SWOT Analysis
For the North West Province, it has become clear that the most distressed economic conditions are generally occurring in villages, townships and small dorpies (VTSD). This economic environment will be mitigated by the policy pronouncement of the Provincial Government to endeavour to change the economic landscape of such areas by implementing programmes and projects that would result in positive spinoffs.
Targeted Rural Tourism Implementation Plans
Action Lead Partners Outcome/Success Measure
Rich culture and heritage offerings
Supporting tourism strategies
and policies
National Development Plans
Availability of land
Biodiversity
Potential for eco-tourism
Nature and Game reserves
Academic institutions
Untapped tourism potential
Lack of education and tourism awareness
programmes and skills base
Poor tourism supporting infrastructure
Poor coordination of tourism initiatives (IGR)
Poor resource allocation
Lack of inclusive planning and community
involvement
Capacity gaps at Municipalities
Poor service delivery and implementation
Poor land use
Poor profiling of rural product offering
Sustainable exploitation of untapped rural
culture and heritage offerings
Culture and heritage tourism
Indigenous knowledge systems
Various tourism forms (agri-tourism,
adventure tourism, business tourism,
township tourism)
Adventure tourism
Lack of reliable date and statistics
Land ownership
Competition
Environmental degradation
Perceptions about tourism
Economic markets
Unemployment
Red tape
Develop messages (through market research) that reflect the distinctive nature of Provincial rural products and experiences throughout the year
Department of Tourism North West Tourism Board Municipalities Tourism industry
Perceptions and understanding increase. Increase in visitation levels and spend.
Increase the promotion of Provincial rural products and experiences by including rural messages in tourism promotions nationally and internationally and using new media and viral marketing techniques to engage audiences.
Department of Tourism North West Tourism Board Municipalities Tourism industry
Increase in volume and value of domestic and international visitors.
Identify target markets with a propensity to purchase rural tourism products and target them through marketing communications
North West Tourism Board
Increase in visitation levels and spend.
Identify routes to market that support rural businesses and communities Review and build on available sources of rural tourism performance and trends data.
Department of Tourism North West Tourism Board Municipalities Tourism industry
More robust, timely and accessible data to allow better business decisions.
Support efforts to increase quality broadband coverage in rural areas to deliver business growth and effective marketing and communication of the rural tourism offer.
North West Tourism Board Department of Communications
Increase in broadband coverage.
Increase local community
Department of Tourism North West Tourism
ownership, support for and use of their rural tourism assets
Board Municipalities Tourism industry
Geographic coverage.
Undertake Village , Township and Small Dorpie Tourism Awareness and Pride Programs.
Department of Tourism
Community based tourism and involvement in the industry Enterprise development
Encourage destinations to have visitor travel plans in place and to work with businesses and accommodation providers to promote things to enjoy that require reduced travel.
Department of Tourism North West Tourism Board Municipalities Tourism industry
Geographic coverage.
Strengthen an effective Tourism Management and Implementation Structure
Department of Tourism North West Tourism Board Municipalities Tourism industry
Coordinating and Implementation forums
Facilitate accessible and sustainable visitor experiences in Provinces’ key natural, authentic, iconic cultural areas
North West Tourism Board
Increase in visitation levels and spend.
Collaboration with Tourism Hotel Schools, Department of Education and Sports Development and Tourism Associations to deliver quality training
Tourism Hotel Schools, Department of Education and Sports Development and Tourism Association
Quality tourism workforce
In collaboration with the Department of Public Works and Roads, provide, upgrade and maintain key tourism supporting infrastructure in the Province, including roads and airports
Department of Public Works and Roads Department of Tourism North West Tourism Board Municipalities Tourism industry
Accessible destination
Collaborate with the Department of Culture, Promotion of Cultural and
Department of Culture, Arts and Traditional Affairs and relevant other Authorities to revive and protect Provincial Cultural and Heritage sites/attractions
Arts and Traditional Affairs, Department of Tourism, South African Heritage Resources Agency
Heritage tourism
Tourism Through Rebranding, Repositioning and Renewal (RRR)
Tourism destinations worldwide are faced with the challenge of repositioning themselves through image alteration or reclassification of the tourism product in their current positioning strategy (Buhalis 2000; Cooper and Ruhanen 2001). Reasons for repositioning include increasingly worldwide competition for tourism (Manente and Cerato 1999; Pechlaner 1999), changing preferences of tourists (French 1999; Manente and Cerato 1999), or a fixed image that does not promote the destination effectively (Brackenbury 1999). Repositioning is necessary because it allows destinations to rejuvenate themselves to focus on highlighting their current attributes and image to attract tourists in the face of strong competition (Brackenbury 1999; Pechlaner 1999). Increasingly, destinations are looking for new sources of competitive advantage, as the global tourism industry become increasingly competitive. The concept of destination branding has received a lot of attention in recent years both from marketing academics and practitioners, many of whom regard it as a strong marketing management tool for: destination rebranding, restructuring, repositioning and even strategic destination management.
A destination brand is a name, symbol, logo, word, mark or other graphic that both identifies and differentiates the destination; furthermore, it conveys the promise of a memorable travel experience that is uniquely associated with the destination; it also serves to consolidate and reinforce the recollection of pleasurable memories of the destination experience” (Brent-Ritchie & Ritchie, 1998:108).
Destination branding is the set of marketing activities that support the creation of a name, symbol, logo, word mark or other graphic that readily identifies and
differentiates a destination; that consistently convey the expectation of a memorable travel experience that is uniquely associated with the destination; that serve to consolidate and reinforce the emotional connection between the visitor and the destination; and that reduces consumer search costs and perceived risk. Collectively, these activities serve to create a destination image that positively influences consumer destination choice.” (Blain et al, 2005:337). The brand’s core is defined by its personality, positioning and reality. This core identity should cohesively underpin all of the brand’s values and should be consistently reinforced in the tourism product and communications. As such, it can become a cornerstone of the destination’s marketing strategy, and a source of its sustainable competitive advantage (Aaker, 1996).
Re-branding Constraints
The following are some common constraints associated with rebranding efforts:
o A widespread lack of finance know-how to support competitive marketing campaigns; for most Destination Marketing Organization's under-funding is a serious problem, where even DMO budgets pale in comparison with those of major corporations
o Lack of co-ordination between governments and private industries limits the ability to develop clear destination brand images;
o Destination (re)branding requires a long-term investment, destination branding : marketers are often under strong and unrealistic (political) pressure to produce significant short term results. Discrepancies between long-term tourism branding and short-term political agenda can result in unrealistic political expectations and consequent difficulties for destination marketers
o Burdened by their centralized control and planning economic systems, efforts to produce a coherent tourism destination brand are often resisted by stakeholders;
o Destination branding is made difficult by the need for destinations to simultaneously with branding, restructure the industry, reform the relevant regulatory environment and modernize supporting infrastructure (Hall, 2005).
Success Factors
The successful creation and development of a world class destination will depend on the following:
Brand positioning based on a vision grounded in intensive consumer, stakeholder and competitor research
Understanding that DB is much more than an advertising, logo and slogan campaign: brand is a relationship and a communicator
An “inclusive” brands, dependent on extensive public/private partnerships and alliances;
Led by outstanding “brand champions” with vision and commitment Successful destination brands regularly employ cutting-edge and original
communication strategies; Changes in brand’s personality and expression are managed with
consistency which is grounded in that brand’s core values In today’s highly competitive tourist industry, destinations are under increasing pressure. This dynamic competitive environment calls for the development of a clearly distinctive destination identity or “brand’, one that is grounded in the destination’s ‘personality’ and its unique core values. Destination branding is increasingly becoming a core marketing and business strategy issue.
Brand Communication and Positioning Strategy
Brand Culture
Brand Character
Brand
Slogan
Brand Personality
Brand
Identity
Identifying perspective
Brand Awareness
Differentiating Perspective
Brand
Knowledge
Action Lead Partners
Outcome/Success Measure
Identifying a set of possible competitive advantages upon which to build a position (brand identity development)
Department of Tourism North West Tourism Board Department of Culture, Arts and Traditional Affairs
Rebranding and Repositioning Consensus
Implement comprehensive, effective and coherent marketing and promotion programmes for destination North West
North West Tourism Board Municipalities and their Entities Tourism industry North West Tourism Board
Leveraging of marketing resources Brand awareness
Effectively communicating/delivering this position to clearly selected target markets (brand launch and communication (internally/ externally) of its vision
Department of Tourism North West Tourism Board
Knowledge of the destination brand Market development and growth
Support and Sustain iconic Festivals of the Province (Mahika Mahikeng, Taung Cultural Calabash, Huhudi Agricultural Show, Bray July Horseracing, etc.)
Department of Arts, Culture and Traditional Affairs Mmabana Foundation Department of Tourism North West Tourism Board Entertainment industry
More numbers of visitors attending festivals
Brand Symbols Brand
Name
Brand Image
Brand Tracking and Feedback
Push the sale and promotion of unique selling propositions
Department of Tourism North West Tourism Board North West Parks Board Tourism Industry
Tourist market build and retention
Promote media familiarization trips to various attractions of the Province
Department of Tourism North West Tourism Board Media Houses Tourism Industry
Wide coverage and knowledge about product offering Increased visits
The successful implementation of the plan will see an increase in the
recognition of tourism as a major source of economic and regional
development, by government and the private sector as well as assist with the
alignment of local, regional and state-wide strategies affecting the tourism
industry.
Tourism and Social Cohesion (RHR)
Social cohesion is the degree of social integration and inclusion in communities and society at large, and the extent to which mutual solidarity finds expression among individuals and communities. In terms of this definition, a community or society is cohesive to the extent that the inequalities, exclusions and disparities based on ethnicity, gender, class, nationality, age, disability or any other distinctions which engender divisions distrust and conflict are reduced and/or eliminated in a planned and sustained manner. This, with community members and citizens as active participants, working together for the attainment of shared goals, designed and agreed upon to improve the living conditions for all
Tourism can play a key role in building peace and supporting reconciliation processes, concluded the UNWTO Conference on ‘Tourism, a catalyst for development, peace and reconciliation’ held in Passikudah, Sri Lanka between 11 and 14 July 2016.
Research by the World Travel and tourism Council has shown that countries with more open and sustainable tourism sector tends to be more peaceful. It follows that:
a sustainable and open tourism sector brings about higher levels of positive peace; namely attitudes, institutions and structures that create and sustain peaceful societies
Where there is more sustainable and open tourism sector, such destinations are more likely to enjoy higher levels of positive peace in the future
The more sustainable a country's tourism sector, the lower the levels of violence and conflicts is likely to be
In con-conflict countries, tourism is resilient to deterioration in violence and conflict, even when terrorism is targeted at tourists
The world has become increasingly unequal in terms of its levels of peacefulness, with the most peaceful countries enjoying increasing levels of peace and prosperity, while the least peaceful countries are facing greater levels of violence and conflict.
Through tourism comes discovery,
which brings understanding,
which brings appreciation and respect,
which brings connection,
which brings care and compassion,
which brings peace.
Community engagement and empowerment, capacity building and training, and public/private sector partnerships are key factors in advancing a culture of peace through tourism in post-conflict societies. The importance of placing tourism at the heart of the peace and reconciliation agenda, can ensure that sector can deliver on its capacity to generate development and social inclusion.
Tourism is a vehicle for trust and goodwill. Cultural understanding can change attitudes and build peace. Tourism’s role in peace building is also enacted through its contribution to poverty alleviation, cultural preservation and
environmental conservation. Moreover, the tourism industry can help promote peace and stability in developing countries by providing jobs, generating income, diversifying the economy, protecting the environment, and promoting cross-cultural awareness. Tourism is the fourth largest industry in the global economy.
However, when tourism is poorly managed, societal tensions persist, local communities’ connection to their heritage weakens, responsible practices around tourism sites suffer, and local culture and values erode.
As governments respond to tourism demand and create a welcoming environment for further tourism expansion, this ultimately increases future peace. For tourism to help deliver prosperity and stabilize communities effectively, specific action must be taken by three main constituencies: host communities, host governments, and foreign stakeholders. Host communities should work to leverage their competitive advantage, improve service delivery, and protect their environment and culture. Host governments should establish supportive strategies, introduce and implement necessary regulations, remove bottlenecks, and adopt internationally recognized tourism standards. Foreign stakeholders could prioritize tourism as a viable economic force, direct investment to this sector, and facilitate knowledge and technological transfers.
Action Lead Partners
Outcome/Success Measure
North West Communities Dialogue
Department of Social Development Department of Tourism
United North West
Use Community Building criteria as part of the Tourism/Lilizela Awards
Department of Tourism District Municipalities Local Municipalities Tourism Industry
Recognition and inclusion
Mobilize and sustain Tourism Ambassadors programme
Department of Tourism Sustainable advocacy of tourism through peace
Development of eco-tourism projects
Department of Tourism North West Parks Board North West Tourism Board
Responsible and sustainable tourism development that protects the environment, culture and heritage of host communities
Tackling "bad Department of Tourism Safe environment for existing and
neighbourhood effect" by implementing tourist safety programmes
SAPS Department of Community Safety and Liaison
potential visitors
Investment in tourism supporting infrastructure and human capital
Provincial Government Tourism Industry
A well established tourism industry and a well trained and capable workforce
Create an enabling environment through enabling regulations and standards
Department of Tourism Municipalities
An inclusive economy that benefit host communities and protects the environment and social attributes
Mitigating against structural leakages
Department of Economy and Enterprise Development Department of Tourism
A tourism economy that captures more tourist spending and limits leakages to maximize revenue
Provide strategic oversight
Department of Tourism House of Traditional Leadership Municipalities
Constructive leadership to ensure integrated planning, policy and strategy development and resourcing for development
Tourism through Saam-trek saam- werk
The Saamtrek Saamwerk advocates for a collaborative approach in the service delivery chain whereby Government plays the role of coordinating and providing the enabling legislative and policy environment to other sectors. To give practical expression to these principles it will need a commitment to develop a structured working relation through the Public Private Partnership (PPP) and Inter Governmental Relations(IGR) forums. The overall approach will be informed by the twin principle of Saamtrek Saamwerk and Setsokotsane.
There are many forms of partnerships and some only involve the private sector. However, developing tourism will often require the involvement of governments as they have control over essential resources such as public lands (i.e., beaches, mountains, national parks, lakes) and also the responsibility for activities such as regional economic development, planning, security of borders, and social and environmental protection. PPPs bring together stakeholders with different objectives and skills, and resources in a formal or
informal voluntary partnership to improve the attractiveness of a regional destination, its productivity, associated market efficiency, and the overall management of tourism. The Government and tourism industries/sector can work together in a variety of ways and on a number of different types of activity at a regional level. Examples include the development of tourism strategies, the creation of policy networks or joint investment in co-operative marketing campaigns. However, in developing tourism, eventually government must rely on the private sector to deliver services to tourists. Such services are provided by a range of stakeholders, including investors, developers, accommodation businesses, attractions, tour companies, and others. In addition, government agencies and tourism offices should work together with representatives of the local communities. Therefore, it is important for the public and private sectors to cooperate in developing new tourism initiatives, and managing tourism development.
Action Lead Partners
Outcome/Success Measure
Increase learners engaged on tourism and hospitality career opportunities
North West Tourism Board Department of Education and Sports Development Tourism industry
Capable workforce
Tourism Enterprise development
Department of Economy and Enterprise Development Department of Tourism Tourism Industry
Participation in the mainstream economy by previously disadvantaged groups
Facilitate Access to the Social Responsibility Initiative ( NDT Funding) to drive Tourism Product Development in the Villages, Townships and Small Dorpies.
National Department of Tourism Department of Tourism (NW) Tourism industry
Harvesting of existing incentives and opportunities Availability of tourism supporting infrastructure for product development
Increased tourists visits
Enhance the competitiveness of tourism destinations by facilitating intervention in new niche markets that can support appropriate economic development of a destination
North West Tourism Board North West Development Corporation
Competitive tourism industry
Universities to providing impartial and expert opinion and advice, providing a repository of skills and knowledge
North West University Department of Tourism
Memorandum of Understanding Well researched tourism interventions
Initiate community based tourism development initiatives
Traditional Authorities Department of Tourism North West Tourism Board Department of Agriculture and Rural Development
Rural development in collaboration with communities
Sources
AAKER, D. A. (1996), Building Strong Brands. Sydney: Free Press
BLAIN, C., S. E. LEVY & J. R. BRENT RICHIE (2005), “Destination Branding: Insights and Practices from Destination Management Organizations”. Journal of Travel Research, 43, pp. 328-338. Brackenbury, M., 1999. Promoting Destinations Beyond The Year 2000 Opportunities and Threats Buhalis, D., 2000. Marketing the competitive destination of the future. Tourism Management. 21 (1), 97-116 BRENT-RITCHIE, J. R. AND R. J. B. RITCHIE (1998), “The Branding of Tourism Destinations: Past Achievements and Future Challenges”. CROCKET, R. S. & L. J.WOOD (2005), “Western Australia: building a state brand”. In: N. Morgan, A. Pritchard & R. Pride (Eds.), Destination Branding: creating the unique destination proposition, 2nd Edition. Oxford: Elsevier Butterworth-Heinemann CURTIS, J. (2001), “Branding a state: the evolution of Brand Oregon”. Journal of Vacation Marketing GILMORE, F. (2002), “A Country – Can it be Repositioned? Spain – the Success story of Country Branding”. Journal of Brand Management Global Report on Public Private Partnerships: Tourism Development, UNWTO, 2015 HALL, D. (2005), “Branding and national identity: the case of Central and Eastern Europe”. In: N. Morgan, A. Pritchard & R. Pride (Eds.), Destination Branding: creating the unique destination proposition, 2nd Edition. Oxford: Elsevier Butterworth-Heinemann
Malampa Province tourism plan
Manente, M., Cerato, M., 1999. Destination Management: The Conceptual
Framework
MORGAN, N., A. PRITCHARD & R. PRIDE (2005), Destination Branding: creating the unique destination proposition, 2nd Edition. Oxford: Elsevier Butterworth-Heinemann
World Travel and Tourism Council " Building global connection and peace through travel & tourism", 2016
United States Institute of Peace - Tourism in the Developing World Promoting Peace and Reducing Poverty (2009)
Sandra Huzak , Rebranding of a tourist destination: an example of Croatia
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