Building a Personal Brand to Change the World (DYPB 2015)

BUILDING A PERSONAL BRAND TO CHANGE THE WORLD

The tools and core principles to find your purpose, build sustainable growth and change the world

DYPB, August 15, 2015

My StoryPurposePromiseCommunity

MY STORYI believe we are all on the same journey to find meaning and purpose in our lives

PURPOSEThe eternal search for purpose unites all mankind

What the #&%@ IS MY PURPOSE?!

Is it about finding my ?!

Follow your fearKnow your inner truth

Seek your inner guide

Find your passion

Find yourself through travelMake your truth

Be a seekerFind your mentor/guru/addiction

Listen to your heartSurvey your community

Free writing Walk on coalsRead this book

Join my religionMeditationMotorcycle Maintenance

Shopping therapyDress your way to success Follow your bliss

Pray for guidanceBuild your mission statementInspire your network Know yourself

”Where your talents and the needs of the world overlap, there lies your vocation”

- Aristotle

”Where your talents and the needs of the world overlap, there lies your vocation”

- Aristotle

Our purpose is found in service to something larger

Mr. Aristotle

”Where your talents and the needs of the world overlap, there lies your vocation”

But first we need to unpack this wordTALENT

The dictionary is full of SH$T.

We have allowed talent to become a myth of inherentgenius.

Talent is not skill!

?

Talent is a predisposition for a task to bring us pleasure.

Talent is not to be confused with skill!Focus on what feeds you.

What is fun and easy for you but considered challenging by others?

Talents Thought Starters

When do you feel most alive?

What tasks or activities feed you?

When do you go into “the zone” or a state of flow?

What issues in the world make you yearn to take action?

World’s Great Needs Thought Starters

What causes you to feel a deep sadness?

What moves you to tears?

What unsolvable problems are you drawn to solve?

Mr. Aristotle

”Where your talents and the needs of the world overlap, there lies your vocation”

“To love people and assist them in creating a life of meaning.”

“To nurture and bring safety to the inner child we all carry within us.”

“To awaken a greater compassion, tenderness and respect for ourselves, nature, this beautiful planet and all the things in it. When love takes over, which is inevitable with such awareness, and replaces the fear which seems to dominate much of how our lives & societies operate, then can true transformation & healing take place, within ourselves, & the world at large.”

“Craft things with my hands that help people to see clearly.”

“To show the world the need for compassion to all life.”

“Before you tell your life what you intend to do with it, listen for what it intends to do with you”

– Parker J. Palmer, Let Your Life Speak

PROMISEThe single greatest tool to build your brand

Your is the single greatest tool you have to build your brand.

PROMISE

What is a brand?

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You build a brand by meeting or exceeding the expectations of your audience

You build a brand by meeting or exceeding the expectations of your audience

Every time. Everywhere.

Your promise is your commitment to setting and meeting expectations

“Know your promise and then treat every interaction as a chance to fulfill that promise.”

The sustainability of what we are building is entirely dependent on the experiences we offer our community.

Your promise sets the bar for

EVERYinteraction

Where will you build trust with your community?

To act in loving kindness and provide timely access to the tools and safe spaces for honest reflection

My Promise

Your promise is your commitment to setting and meeting expectations

What is the highest promise that unites all of the places where I connect with people?

Promise Statement Thought Starters

To what do I wish to be accountable?

How does this align and support my purpose?

Read

THISBook

COMMUNITYSupport and Accountability

“You are the average of the five people you spend the most time with.”

– Jim Rohn

Build the network that you!SUPPORTS

Flip the Funnel

source:  h2p://thecword.type

pad.com/

Be to your tribeACCOUNTABLE

Feed your community EVERY day!

How will YOU be?AUTHENTIC

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Access this presentation atbit.ly/dypbsean