Ask Lee: Brainwave Optimization

The Brain is the Master Control

Michelangelo knew: The brain is the master control. It controls everything we think, feel, say and do.

The Brain in the Mainstream

Public interest in the brain and how it functions is at an all-time high.

• 32,000,000 monthly web searches for the word “BRAIN”.

• 1 in 5 people in the U.S. seek relief for brain related illness.

• Brain injury is the leading cause of death and disability worldwide.

• Worldwide brain software market (2009) was over $295,000,000.

What is Brainwave Optimization™Brainwave Optimization with RTB™ (Real-Time Balancing) is an effective,

non-invasive process for achieving greater brain balance. Improving brain

balance has been correlated with helping disorders, afflictions, injuries,

compulsions, pain, sleep issues, addictive tendencies, and learning

challenges.

Brain Imbalances May Cause Issues With

UNBALANCED (TRAUMATIZED)

Brainwaves

BALANCED

Brainwaves

Growing Number of Clients

Client Testimonial

“Elmer has grown from being disconnected (from language, bodily functioning, etc) to being able to self-control functions, engage fully in play, and speak. Amazing what a balanced brain can do.”

Client Testimonials

“My golf game continues to improve. Hitting the ball great off the tee. Irons are better than they were, and putting has significantly improved. I’ve noticed that I seem to get “in the zone” more often and stay there longer.”

“After Brainwave Optimization, I was able to beat my 30-year best time record and 2-days later completed a business plan in hours that would have taken me months previously.”

“Before Brainwave Optimization, sleep was such a rough spot in my day and my focus was gone. After only 2 sessions, I slept the entire night without waking once! I woke up refreshed and excited! IT WORKS!”

Charles H. Tegeler, MDWake Forest University School of MedicineProfessor of Neurology

Howard SkolnikDirectorNevada Dept. of Corrections

Billie GrobeChief Probation Officer Yavapai County

Collaborating on a series of Clinical Trials - including Insomnia, Migraines, and MCI.

“Inmates showed a marked decrease in inappropriate behavior, while increasing in attention span.”

“Success rate was 100% --unheard of for meth addicts.”

Independent Research Studies

In The Media

Worldwide Provider Network

Nearly 200 Providers in 18 Countries

Many practitioners can enhance their existing practices, including:

- Naturopaths - Psychologists - Physical Therapists- Spa Owners - Athletic Trainers - Yoga Instructors- Life Coaches - Medical Doctors - Healthcare Professionals- Elderly Care Givers - Psychotherapists - Social Workers- Sleep Centers - Therapists - Homeopaths

Who Can Be a Provider

Compassionate, entrepreneurial people from all walks of life have chosen to become a Brainwave Optimization providers.

The Basic Education Courses prepare applicants to administer this life-changing modality.

Turnkey Provider Program

• Hardware – desktop computer, printer, router.

• Software - brainwave analytics, office management.

• Equipment - sensors, amplifier, EEG point finder,

calibration device, sound device, in-ear phones.

• Zero-Gravity client chair and office furniture.

• Supplies (ear clips, paste, pump, and gauze).

System

Upgrades

• Secondary License – multiple clients at same location.

• Mobile License – “go to” clients with a laptop, wireless

keyboard/mouse (Pelican protective case).

• Server – set firewall, host surveys, improve efficiency.

Advanced Neuro-Technology• Calibration insures ongoing validity of data.• Sensors that inhibit brainwave distortions and enhance clarity. • Auto-generation of protocol and ongoing client reporting.• Continually enhanced and automatically dispersed protocol,

assessment strategy and software upgrades.

Continuous Professional Support• Research & Development (R&D) • Technical Support (24/7)• Case Management Assistance• Provider Online Community (Forum)• Marketing Resources (Affiliate Resource Center)

Ongoing Education• NTCB Certification, Master’s Training, Provider Audits.

Comprehensive Provider Support

• Accredited institutional and academic relationships.

• Patent-pending process, encrypted software and technology.

• BST analytics compares over 48,000 brain frequencies while traditional neurofeedback compares only 7.

• BST has accumulated the largest relational database of brain patterns in the world - which represents the backbone for the company’s technology and cutting-edge advancements.

• 85%+ of Clients report that Brainwave Optimization has assisted in meeting or exceeding their goals – these results are unmatched by other products or modalities.

Sustainable Advantages

• Generate revenue from client Assessments and Sessions.

• Generally, a client intensive consists of an assessment and 10 sessions approximately 90 minutes in length (BST offers intensives for $2,000 each).

• Licensed BST providers average 2-3 client intensives per week (per chair) and can readily scale up to 15 chairs per office - which equates to 30-45 client intensives per week.

• Secondary licenses and adding additional Technologists offer opportunities for scalability and sustainability.

•The Mobile program (including a laptop) allows providers to travel to clients to provide services increasing their volume and accessibility.

The Business Model

Key Revenue Generators

Provider Testimonials

Berney LincolnAlternative Health Care Solutions

San Diego, CA, USA

Rumi SuzukiBrain Rescue Japan

Tokyo, Japan

Kathleen KellenbekBrainjoy

Medford, OR, USA

“Becoming a Brainwave Optimization provider is by far the best investment of my life.”

“My business is very successful. I have clients waiting 13 months [for an appointment].”

“We are very blessed to have had enough success to have two part time employees.”

Limitless You

Contact us for a complimentary sampling from ”Limitless You: The Infinite Possibilities of a Balanced Brain”.

FREE EXCERPT (Chapter 18)

• Our brain drives our behavior.• Traumas can alter brain patterns.• Optimizing the brain can

optimize our entire life.

Next Steps

Book Review:Limitless You, Lee Gerdes,Namaste Publishing, 2009

View Videos: What Is Brainwave Optimization, Wake Forest Clinical Trials, Physician’s Perspective

Contact Licensing Specialist: Q&A, FREE Book Excerpt, Special Promotions