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...with its own unique challenges.
“Above The Fold”
“Design is about having a plan.Web design is about having a backup plan.”
Things we can’t control:
Conventional location of elementsConventional scale of elements and font sizes container: logo: navigation font size:
White space (negative space) creates organization and hierarchy
It’s easier to digest bite-sized chunks
Bite-sized chunks
The 3 Kinds of Type on the Web
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The 3 Kinds of Type on the Web
Images of type
Web-safe type / system fonts
“Live” type
Embedded type — @font-face
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