View
3
Download
0
Category
Preview:
Citation preview
2020 MEDIA KIT
817HOME 2020 Media Kit
OUR MISSIONMore than 2 million people call greater Tarrant
County home, and their homes tell the stories
of their lives. From timeless mansions to
historical estates to charming cottages to
luxury townhomes, 817 HOME showcases it
all, with discerning editorial and photographic
coverage of all aspects of our area’s most
interesting addresses. We interview the
homeowners as well as the creative teams
involved in building, designing, renovating,
recrafting and furnishing each residence—
the architects, builders, interior designers,
artisans and craftsmen.
ENGAGED. AFFLUENT. TRENDSETTERS.
Photo by Brian McWeeney
101819_V1
MARKET
The housing market on the
western half of D/FW is robust,
and its architecture and design
professionals are leading the
way to creating houses that are
homes. The affluent readers of
817 HOME have an appetite for
local resources to help them
create the perfect spaces for
their families, their lifestyles, their
philosophies of living.
AUDIENCE
Our demographic of informed
and affluent consumers and
style influencers is a winning
combination for any home
builder, architect, interior
designer and design aficionado.
REACH
Reach our powerful audience that
meets both quality and quantity
standards through both our print
and digital editions.
AWARENESS
With the promotional power of
our flagship publication, 360 West
Magazine along with our Southlake
76092 and Fort Worth 76107
community magazines, awareness
of 817 HOME is unparalleled. This
ongoing top-of-mind marketing
effort extends your message to
more affluent consumers at a lower
cost per thousand.
817HOME 2020 Media Kit
LUXURY
101819_V1
817HOME 2020 Media Kit
CONTENTINSIGHT
Editor Babs Rodriguez showcases solutions from decorating
challenges to renovations or anything our readers may have
pondered needing, reinventing or buying for their own spaces.
INTERIORSThe best of home design — inspiring, inviting, on trend and fresh.
Each issue offers an insider’s tour of one of the area’s most
intriguing homes, from luxurious and expansive to quirky and
personal, villa to country cottage. Our feature homes are always
surprising, innovative, creative and personal, with a story to tell
about how people live in their spaces — and how those spaces
were inspired, designed and created.
DESIGN Focus on the delight of the details — from garden style to tabletop
to wallcoverings and furnishings. Each issue, we explore an angle
or element of design in depth, traditional to trending. We’ll look at
strikingly original table décor for a holiday party one month, a lush
local garden the next.
VOICES Local designers and style makers reveal their take on home design.
THE INTERVIEW Want to know what the experts think? Interior design experts and
others — builders to architects to manufacturers — answer our
question of the month.
TRENDING Want to know the latest trends in home décor?
This is where you’ll find it.
NEW. NOW. NOTABLE. New shops, new products, everything you need to know about
what’s new, all anchored on the page facing the inside back cover.
101819_V1
DIGITAL EDITIONThe complete magazine is
available and archived on our
website as well as on all Apple
or Android devices. The digital
version of your ad includes a
link to your site.
CIRCULATION13,100+
PRINT/DIGITAL READERSHIP: 48,569
MAILINGSTo capture a reputable and
loyal audience, we have
developed a highly targeted
approach to our distribution.
817 HOME is circulated via
address-specific postal mail
to all homeowners in the area
who reside in a home valued
at $750,000 or higher. This
guarantees that the magazine
is received by an A-list
audience in Tarrant, Parker,
Johnson, Hood and southern
Denton counties.
INDUSTRY MAILINGSA select list of interior
designers, developers,
architects, builders and
remodelers from the area
receive 817 HOME. These are
industry professionals and
taste-makers in home design
and advisers to affluent
homeowners in the area. Lists
include HBA, NARI, AIA and
ASID members.
SIGNATURE & CHARITABLE EVENTS We partner with charities as
well as luxury leaders in the
homebuilder, architecture,
décor, real estate and art
categories to host and
sponsor high-profile
benefits and events.
CLUB DISTRIBUTION The top private and country
clubs in Tarrant County receive
complimentary copies each
month for member enjoyment.
NEWSSTAND Copies of 817 HOME can be
found throughout D/FW
at Barnes & Noble, Central
Market, Whole Foods and
Books-A-Million locations.
BONUS DISTRIBUTION 817 HOME is distributed at all
advertiser locations. Stores
where luxury goods are sold
receive copies for their use
at events, and for general
distribution to their customers.
817HOME 2020 Media Kit
DISTRIBUTION
101819_V1
SPRINGMar/Apr/May
SPACE RESERVATION: FEB 21
AD MATERIALS DUE: FEB 26
PUBLISH DATE: MAR 6
SUMMERJune/July/Aug
SPACE RESERVATION: MAY 21
AD MATERIALS DUE: MAY 27
PUBLISH DATE: JUNE 5
SPECIAL ADVERTISING SECTION: FACES OF 817 HOME
FALLSept/Oct/Nov
SPACE RESERVATION: AUG 21
AD MATERIALS DUE: AUG 26
PUBLISH DATE: SEPT 4
WINTERDec/Jan/Feb
SPACE RESERVATION: NOV 25
AD MATERIALS DUE: DEC 2
PUBLISH DATE: DEC 11
REFRESHReturn of the Light. We look for
solutions and innovations that
hold light, capture light and share
bright ideas. And we share the
promises of spring in colors,
textures, materials and plants.
Our illuminating issue.
REIMAGINEColor! Fresh applications, bright
and unexpected uses. Color as it
defines our spaces, expands our
imaginations, and makes a statement
in homes, on tabletops and in the
garden. Our colorful issue.
REDOCelebrating our communal spaces,
from the dining table to the living
room to the patio. Homes made for
hosting family and friends. Refined
designs and joyful décor. The gear
we need to survive the holidays.
Our entertaining issue.
RENEWThe fine points of nesting. The
comfort and joy that make a house
a home. Soft elements, fireside
warmth, the nurturing elements.
Our cozy issue.
2020 CALENDAR
817HOME 2020 Media Kit
101819_V1
RATES & SPECIFICATIONS
2-Page Spread
Bleed:18.5” X 11.3125”
Trim:18” X 10.8125”
1/4 Page
3.875” X 4.75”
Full Page
Bleed:9.5” X 11.3125”
Trim:9” X 10.8125” 1/2 PageHorizontal 8” X 4.75”
1/2 PageVertical
3.875” X 9.75”
All rates are net and are quoted per issue. All ads are 4-color and include ad design by our staff at no additional charge.
Publication Trim Size: 9” X 10.8125”Image Resolution: 300 DPILine Screen: 150 LPISafety: 3/8” from the trim on all sides Bleed: 1/4” extra outside trim on all sides
Acceptable File Formats: jpeg, tif, eps or PDF/X-1a files are accepted. Please make sure all fonts are outlined and embedded. • For information on creating PDF/X files go to www.adobe.com.• All images must be high-resolution, 300 DPI and placed in
document at no more than 125% of its original size. • All images should use the CMYK or greyscale color space.
Do not submit files in RGB, PMS or images pulled from web pages.• Please include bleed and crop marks with a 1/4” offset from trim size.
817HOME 2020 Media Kit
101819_V1
For current advertising rates, including special discounts for new advertisers, call 817.632.8100 ext. 1101, or
email advertising@360westmagazine.com.
Recommended