View
3
Download
0
Category
Preview:
Citation preview
TV QUOTAS REPORT(Collective: World Cup & World Championships)
Countries 19
TV Channels (Number) 100
Programs (Number) 2,079
Broadcast Items 3,088
Live Broadcast Items (Number) 327
Total Audience (Millions) 502.52
Broadcasting Time (hh:mm:ss) 992:59:29
FIBT BROADCASTERSTerritory Broadcaster
Canada CBC, SportsnetAustria ORF, Sky News, DWRussia RTRUSA NBCScandinavia TV4, MTV3China CCTVSwitzerland SRG, Sky News, DW
France Canal+, DWItaly RAI, DWUK/ Ireland British EurosportNetherlands NOS, DWBelgium BeTV, DWAsia Eurosport AsiaWorld-wide SNTVGermany SportA (ARD/ZDF), Sky News, DW
BROADCAST AUDIENCESCountry Audience (millions)Austria 2.45Belgium 1.03Canada 12.27France 1.23Germany 374.93Italy 2.72Latvia 1.60
Netherlands 15.67Poland 3.82Russia 57.08Spain 5.07
Switzerland 11.11UK 2.26USA 4.75Total 502.52
SPORT COVERAGE
Sport Discipline - % of Broadcast Coverage
Men's 2-Man 19.5%
4-Man 21.1%
Women's Bobsleigh 17.9%
Women's Skeleton 22.7%
Men's Skeleton 17.9%
LIVE STREAMING RESULTS
United States23%
Canada17%
Switzerland16%
Germany13%Austria
5%
France4%
Netherlands4%
Australia3%
Italy3%
Latvia2%
Belgium2% Japan
1%
Norway1%
Korea, RPC1% Other
5%
Country Viewing
WEB TRAFFIC(Collective: FIBT & BCS)
Month Impressions Unique Users
Impr./UU Clicks UU C-Rate [%]
Nov-12 274,059 22,812 12.01 2,572 11.27Dec-12 66,909 14,883 4.5 208 1.4Jan-13 126,677 23,562 5.38 744 3.16Feb-13 81,534 17,880 4.56 377 2.11Mar-13 21,028 5,517 3.81 29 0.53
SPORT DEMOGRAPHICS
Nielson Ratings· Men ages 18 + 16.3%· Men ages 18 - 24 6.1%· Men ages 18 - 34 8.2%· Men ages 18 - 49 10.2%· Men ages 25 - 54 12.2%· Men ages 35 - 64 18.4%· Men ages 55 + 28.6%
· Women ages 18 + 15.6%· Women ages 18 - 24 8.9%· Women ages 18 - 34 11.1%· Women ages 18 - 49 11.1%· Women ages 25 - 54 13.3%· Women ages 35 - 64 15.6%· Women ages 55 + 24.4%
Recommended