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Auteur : Adrian GERBER, Innovation Consultant, Berne, Suisse, Atizo Réalisé lors du 4ème Atelier Microtechniques & Innovation de Minnovarc, les 11 et 12 octobre 2012, Ste-Croix, Suisse Plus d'infos sur www.minnovarc.eu
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Open Innovation
the wisdom of the crowds
Atélier Minnovarc - Octobre, 2012
The wisdom of the crowds
Why is the studio joker so popular?
Customers
What is Atizo?
CommunityInnovators: 17'087Ideas: 73'210Projects: 183
CompanyFounded: 200712 employeesOffices: Bern & Zürich
Media
Science
Atizo Community
Who are our customers?
How it works
Brainstorming: Ask a question and gain hundreds of innovative Ideas
How it works
Brainstorming: All Ideas arrive in the same format
How it works
Survey: Create an environment to maximise your success
Customer Benefits - Marketing
Using top level crowdsourcing tools.
Lower the amount of flops, by involving customers in evaluation.
Use social media activities by including our facebook app.
Improve customer loyality by collecting customer insights.
Involve customers in to the development of new products.
Customer Benefits - Development
Simplify and speed up the innovation process.
Involve stakeholders in to the development of new products.
A tool to fight organizational blindness.
Using cool innovation tools.
Focused brainstorming on a carefully selected topic.
Customer Benefits - HR
Increase employees motivation by collecting insights.
Simplify and speed up the innovation process.
Involve employees in to the development of new products.
A tool to fight organizational blindness.
Using cool innovation tools.
Products &Aervices Strategy
Marketing
Processes
Possible fields of application
Rivella is using Atizo with their consumers
Wander is using Atizowith their consumers and employees
Cendres+Métaux is using Atizo with employees
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