1. the perfect fan (reupload)

THE PERFECT FANIndie-pop

INTRODUCTION

In order to identify the audience, a range of medias

were consulted. The images in the following slides

represent the Indie genre through the stereotypical

brands, which will help in identifying indie

stereotypes in my media work.

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TUNE IN

ROLE-MODELS

MOVIES/TV?

EXPRESS YOURSELF

BE SOCIAL

GET DRESSED: FIND YOUR OWN STYLE AND BE PROUD OF IT:

Vintage clothing, „old cuts and prints‟

Print Vintage iconography

Vintage adaptations of modern matters

Sepia effect

Modern Indie clothing:

Design Chequered „Grunge‟ lumberjack shirts

Skinny Jeans

V-neck

Wooly tops?

Skinny Jeans

Daisy-dukes

ACCESSORIZE:

Jewellery Pendants

Charms

Bracelets

Fabric

Bangles

Lots of

Watches Ice watches

„Swatches‟

Hats Deerstalker wooly hats

Flat-peaks

Scarves

Glasses Wide-frame

Ray-bans

Piercings Tragus

Plugs

GEAR UP

Equipment

Cameras

Skateboards

One-gear bicycle

Rucksack/messenger bag

FIND YOUR TRIBE

Using results from Findtyourtribe.co.uk, these results

indicate the following:

Initially the signs indicate that the audience will be „Indie

Scenesters‟:

“You are at the forefront on the indie scene – you know

all the major players. You‟re always ahead of the game

– moving on to the next thing once everyone joins in.

You like to look good and your icons go beyond the

centrefold of the NME – your current look is James

Dean meets Grace Jones. Just wait – everyone will be

wearing it in a year‟s time”.

With the above results, it is evident that indie audiences

are „trend setters‟, and are fashion conscious.

INDIE MODELS:

INDIE MODELS

INDIE MODELS

INDIE MODELS