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© 2008 IBM Corporation
Strategic OverviewDamon WildUK, Ireland InfoSphere Sales Manager
Information Management Software
• Globalization & technology driving commoditization at increasing rate
• Operational efficiency is critical, do more with fewer personnel, drive down internal and external costs, provide maximum returns
• The way to prosper is through top-line growth (new revenue streams, new clients, new markets, new channels)
• The way to growth is through differentiation (create new value for customers, employees, partners, shareholders)
• The path to differentiation is innovation (seizing the most promising growth opportunities)
CEO Study: Innovation and Differentiation
http://www.ibm.com/ibm/ideasfromibm/us/ceo/20080505/index.shtml
Information Management Software
Business Impact
Source: Gartner
Tangible
Business Impact
Business Impact
Enterprises have 14 different customer databases on averageEnterprises have 14 different customer databases on average
The cost of a lost or incomplete customer record is $182The cost of a lost or incomplete customer record is $182
66% indicate profitability is negatively impacted by bad customer data66% indicate profitability is negatively impacted by bad customer data
30% of retail item information is incorrect, leading to 3.5% in lost sales30% of retail item information is incorrect, leading to 3.5% in lost sales
One Telco Company reports 90% monthly churnOne Telco Company reports 90% monthly churn
AMEX fined $100M due untimely reportingAMEX fined $100M due untimely reporting
Information Management Software
Product Master Data
Asset Master Data
External Data Sources
Across Structured, Semi-Structured and Unstructured Content
Across Transactional, Operational and Analytical Sources
Enterprise Data
Warehouse
Customer Master Data
• Models • Standards• Schemas • Repositories • Search• Business Rules • Classification
Metadata Management and Semantic Reconciliation
Data Services• Data Transformation• Content Integration
• Data Access• Data Quality
• Data Stewardship• Data sourcing
• Data Movement• Data Enrichment
Customer Data Integration
Product Content & Data Management
Business Intelligence Applications
Enterprise Content Management
CustomApplications
External Services
PackageApplications
Business Services Repository
Integrated Composition Technologies
Business Process Composition
Gartner Perspective – Enterprise Information Management
Enterprise Information Management: Getting Value From Information Assets Gartner Business Intelligence Summit 2006 David Newman 6-8 March 2006
Information Management Software
The Evolution
TrigoSRD
Ascential
DWL
DataMirror
LAS
Matching, Cleansing, Profiling and Unified Metadata integration
Operational Master Data Management
Global Name Enrichment
Real-Time Change Data Capture
Product Information Management
Entity Resolution and Analysis
Information Management Software
The Critical Element is Synergy
“When aiming to optimize costs in data management and integration initiatives, it is critical to know what steps to take and where significant savings can be realized while maintaining success in these projects. In most cases, the cost of implementing the steps will be far outweighed by the savings that can be realized.”
-- Ted Friedman, Vice President and Distinguished Engineer, Gartner
Information Management Software
Provided more complete, accurate, timely, portfolio/fund valuations to client facing
portals
How are our customers meetings these challenges
Mergers and acquisitions SAP consolidation
Mergers and acquisitions SAP consolidation
Consolidated billing & metering systems to save £1M per week. Reduced time to deliver by 45%.
Unified to common business process & terms. Reduce dev time & costs by 30% & increased adoption
Synchronized & mastered core product information & introduction
Synchronized & mastered core product information & introduction
£1 million savings per year & increased sales by 3.5%
Optimized traceability & lineage trusted by L.O.B.
Trusted information crisis across Business Objects, Oracle Warehouse, & SAS
Real-time single view international name matching
Real-time single view international name matching
Reduced risk, meet int’l KYC regulations, improve customer identification levels & satisfaction
Information Management Software
In ContextReal-time delivery of relevant
information when and where it’s needed
Complete Related information reconciled into a
single and holistic view
Accurate
Complex and disparate data transformed, cleansed and delivered
InsightfulComprehensive information
management to drive new meaning from your data
Leaders Investing to Optimize Information Assets
Information Management Software
Business & IT Alignment
• Business Analyst lead design• Framework for quality & governance• Self documentation and program design
Unified Platform Architected to Scale
• Common Metadata platform• E2E lineage and impact traceability• Parallel processing SOA framework• Real-time capture and change
InfoSphere Information ServerInfoSphere Information Server
Full capabilities to deliver Trusted Information
Information Management Software
• Mastering Key Operational Information domains: Customer, Account, Product, Location
• Event based with SOA Library with 800 pre- packaged business services
• Maximize time to value based on deployment type and style: registry, transactional, coexistence
• Single ‘golden source’ of customer record
IBM InfoSphere MDM Server
SOA Business Services
Batch Data Integration
User Interfaces
Party Account Product Location
InfoSphere MDM ServerInfoSphere MDM Server
InfoSphere InfoSphere Information Information
ServerServer
Information Management Software
• Improve design / copy collaboration, global product introduction, POS price changes, & management across Information domains: Product, Suppliers, Locations
• Unified framework to aggregate and syndicate information across a multi-channel organization
• Foundation for RFID / traceability of; products, parts, incoming / outgoing, discrete, perishables, prescription etc.
IBM InfoSphere MDM Server for PIM
Flexible Data Model Aggregate & Syndicate Data
User Interfaces
Product Suppliers Locations
InfoSphere InfoSphere Information Information
ServerServer
InfoSphere MDM Server for PIMInfoSphere MDM Server for PIM
InfoSphereInfoSphereMDMMDM
ServerServer
Information Management Software
Storage OptimizationStorage OptimizationIncrease warehouse capacity
Performance ManagementPerformance Management Identifies usage patterns and trendsIdentifies usage patterns and trends
Data Retention Data Retention based on usage patterns and data governance
Workload ManagementWorkload Management Optimizes workloads and priorities
ManageManage
AnalyzeAnalyze
Reliable Real-Time DeliveryReliable Real-Time Delivery
InfoSphere Warehouse
• Real-time and decision support warehousing
• Embedded analytics changing the game from historical to predictive analysis
• Embedded data retention and governance
• Performance managed balanced warehouse appliance
InfoSphere InfoSphere Information Information
ServerServer
InfoSphereInfoSphereMDMMDM
ServerServer
InfoSphereInfoSphereMDM ServerMDM Server
For PIMFor PIM
InfoSphere WarehouseInfoSphere Warehouse
Information Management Software
• 20-year blue print IP model based on 500+ implementations used by the fortune 250 to SMB
• Designed from business contextual best practices and regulatory requirements down not architecture up
• A key accelerator for business unit or enterprise standardization, process optimization, and SOA
• Can de-risk (re)engineering initiatives by 3 to 18 months
InfoSphere InfoSphere Information Information
ServerServer
InfoSphereInfoSphereMDMMDM
ServerServer
InfoSphereInfoSphereMDM ServerMDM Server
For PIMFor PIM
InfoSphereInfoSphereWarehouseWarehouse
IBM Industry ModelsIBM Industry Models
Information Management Software
InfoSphere provides the foundation of trusted information for business intelligence & performance management
• Trusted information to make accurate decisions
• Common business vocabulary and metrics traceability
• Action the combine the value decision and predictive analytics
• Improve Information : Fidelity , Trust , Agility, Business Results
TrustedInformation
InfoSphere and Cognos
Information Management Software
• Business As Usual:
• Projects 10x as long with individual tooling
• Unified Platform Benefits:
• Decreased risk by 53%
• Improved business alignment 83%
• Improve time to value by 75%
• Reduce project staffing by 90%
Our Investments realized as YOUR benefit
Source: Customer Case Studies, Industry Analyst Reports
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