“Visual Web” Marketing + Instagram Power Tips by Connor Dwyer

CONNOR DWYER

@CONNORTD

2010 2012

Selfies

2014 2016

2010 2012

Selfies

2014 2016

2010 2012

Selfies

2014 2016

2010 2012

Selfies

2014 2016

WHERE DO WE START?

1. NICHE2. CONSISTENCY

NICHE

NICHE GIVES PEOPLE SOMETHING THEY CAN UNDERSTAND

CONSISTENCY

CONSISTENCY GIVES PEOPLE SOMETHING THEY CAN GET BEHIND

LET’S PUT IT TO THE TEST.

WHAT WOULD HAPPEN IF I MADE AN INSTAGRAM FOR ONLY MY FINGER?

NICHE FOR THAD

THE ONLY FINGER GRAMFUN AND POSTIVE

CONSISTENCY FOR THAD

POSTING WEEKLYSIMPLE AESTHETICALWAYS A FINGERONE LINE CAPTIONS

OTHER EXAMPLES

WHAT IS YOUR NICHE?

HOW CAN YOU BE CONSISTENT?

THERE ARE NO RULES

BUT HERE ARE SOME RULES

ALWAYS BE INTENTIONAL

“WOULD I LIKE THIS?”

LIGHTING IS KEY

LIGHTING IS KEY& EDITING

COMPOSE YOUR PHOTOS

ENGAGE WITH PEOPLE

SEEK INSPIRATION

OWN WHO YOU ARE

TO RECAP

TO RECAPBE INTENTIONAL

TO RECAPBE INTENTIONALLIGHTING

TO RECAPBE INTENTIONALLIGHTINGCOMPOSITION

TO RECAPBE INTENTIONALLIGHTINGCOMPOSITIONENGAGE & GET INSPIRED

TO RECAPBE INTENTIONALLIGHTINGCOMPOSITIONENGAGE & GET INSPIRED BE YOU

A CHALLENGE

THANK YOU.