Treasure

EVENTS

THE INDULGENCE FEST

I came up with the Very innovative concept of having Reward Back Theme, so that the second sale is guaranteed by indulging the customer through a Reward voucher.

THE WEDDING FEST

The Wedding Fest was an idea to provokeSales by giving extra customer benefits. We had ties up with Tarot reader who came to our store and helped our customers with different kinds of spiritual readings. We also did a cross promotional tie up with Mudd salon and spa wherein Mudd had Sponsored goodie bags for our customers And in return we had Mudd in all are promotional activities.

THE MIRACLE FEST

The MIRACLE DIAMOND COLLECTION WAS LAUNCHED, ON 9TH MAY, 2009, BY BOLLYWOOD STAR ‘CHUNKY PANDEY’ & ESTABLISHED SOUTH INDIAN ACTRESS ‘SNIGDHA’ WHO IS ALL SET TO MAKE HER MARK IN BOLLYWOOD. Both the stars endorsed this range as they are inclined towards the betterment of the girl child. I.e. Treasure hosted ‘Miracle Fest’, whereby it supports NANHI KALI (a Mahindra & Mahindra initiative) where 1% of total sales for the entire month of May, gets donated towards the education of 40 Nanhi Kalis.

PURPLE WEEKEND

Purple weekend is bimonthly event. The March Purple Weekend saw unveiling of exquisite 24KT Gold Foil Jewellery Line. The entire showroom was submerged in a purple hue. While there was Fashion Show & other In Store Events for entertainment, there were lots of prizes to be won from a Lucky Draw. The gifts and the ambiance converted the shopping into a Memorable Weekend Party Experience.

TREASURE 1ST ANNIVERSARYFor the 1st Anniversary a variety of in store events and promotions are introduced for the entertainment and enrichment of our esteemed customers during this period.

ECO FRIENDLY DIWALI

The message behind this event was to protect our Mother Earth. We had Small paper notes in every corner of our showroom giving out a message to protect our environment. The décor during this event was made out of recycled material and still it looked stunning

THE UNLIMITED JOY SALE – 10,000 TH CUSTOMER

This Event was to mark the crossing of our 10,000 customers a benchmark in the period of 2 years where shoppers enjoyed “The Unlimited Joy Sale” with exciting discounts like 20% off on Diamond Jewellery,25% on Kundan Jewellery, 30% on Uncut-Diamond Jewellery and additional No Making Charges. With amazing offers on all their purchases. In addition to that we had inside events and promotions for their entertainment.

SCULPTURE DISPLAY

Fashion Show for the lovely Pehchaan(NGO) Ladies

JAIN JAGRUTI FUNCTION

ALICIA RAUT, SAYALI BHAGAT, TANVI VYAS ETC FLAUNTING TREASURE JEWELLERY

EXHIBITION & FASHION SHOW AT RAHEJA CLASSIQUE CLUB

STRI NIKETAN FASHION SHOW & EXHIBITION

Exhibitions

TREASURE STALLS AT IIJS 2008 & 2009

According to me not just targeting on sales is important.Most vauable thing is to explore your brand into industry, so as we exhibit almost in all the exhibition over the year.Also participating at exhibitions give you a lot of knowledge about what your compititors are doing in the market.

THE GRAND WEDDING EXHIBITION AT RAGHULEELA MALL.

STAR PARIVAAR ASIA WEDDING FAIR’ 2008

VIDYA BALAN ,VIDYA MALVADE & JUHI PARMAR AT TREASURE STALL

Associating celebrities to your brand creates a very good impact on your customers.

SUDHA CHANDRAN & SUDHA SHIVPURI (BAA)

Different ideas for branding at Exhibitions

Other Promotional Activities

TREASURE’S PRIVATE PREVIEWS

PRIVATE PREVIEWS

EXHIBITION AT CORPORATES LIKE 3G & GLOBAL E- SERVICES

EXHIBITIONS AT RESIDENTIAL COMPLEXES

Rustomjee Riviera

Sky Walk Tower Montreal Society

Tarapore Towers

Friendship Day & Valentines Day Promotions

KIOSK AT INORBIT MALL

RURAL SALES

NEW PRODUCT DEVELOPMENT

Ad Campaigns& Promotions

TREASURE LAUNCH CAMPAIGN

DIWALI AD CAMPAIGN

MIRACLE COLLECTION LAUNCH CAMPAIGN

BUS BACKS

Meru Cab Promotion

The Branding was done inside and outside the Meru Cab. Inside the pampalets the samples vouchers and the offers were described. And outside the branding was done in a very different way.

Care Centre

CROSS PROMOTIONAL TIE UPS ‘ 08

Club Mahindra Enrich

Fusions Florista J P Electronics

Little Italy Options Snap Fitness

Tie ups with non competitive brands is one of the very good styles of marketing , in this way we mutually develop e by sharing our customers.

Tie Up Partners ‘ 09

Similarly the 2009 cross promotional tie up partners.

PRESS COVERAGESOLITAIRE INTERNATIONAL-NOV ’08 ISSUE

CHITRALEKHAOct’08

TESTIMONIALS

HR Activities

TREASURE PARTIES

TREASURE PICNICS

Essel World Tikuji Ni Wadi

STAFF BIRTHDAY PARTIES

TREASURE LAUNCH & OTHER AUSPICIOUS OCCASIONS

I believe in having a get together of the staff always in an auspicious occasion so that the staff feels a very homely environment and gets an emotional touch with the company.

STAFF WELFARE

Treasure has appointed a Spiritual Counselor as part of its staff welfare program

The most important benefit of yoga is physical and mental therapy.To get the maximum benefits of yoga one has to combine the practices of yogasanas,

pranayama and meditation.

Yoga classes are conducted on regular basis for the

entire staff at our showroom in the morning

Corporate Social Responsibility

List of 40 Nanhi Kalis whose education was sponsored by Treasure.

TREASURE SUPPORTS SHRADDHA. THIS BAG HAS BEEN

MADE BY MENTALLY CHALLENGED YOUNG ARTISTIC &

NOT AUTISTIC ADULTS OF “SHRADDHA”

Celebrated Divinity5th – 11th Nov

2007

Treasure Cares