The Full Stack Deisgner Manifesto

Hello :)

Ran Segall Designer The nuSchool, Co-Founder

THE DESIGNER IS THE MOST VALUABLE

TEAM MEMBER IN A STARTUP

WHAT IS A DESIGNER?

A Visual Problem Solver

A Visual Problem Solver

//

DESIGN THINKING PROCESS

Define Research Ideation Prototype

ImplementLearn Choose

STARTUP PROBLEMS• Product • Funding • Traffic • Sales

• Coversions • Retention • Growth • Too many girls in the office

THESE PROBLEMS ARE SOLVABLE WITH -

UX/UI

Story

Brand

Marketing assets

Movie images (AKA video)

Images

Ads PR

Pitch

Copywriting

Words

WHAT IS A FULL STACK DESIGNER

ONLY 2 ANSWERS‽‽

PRODUCT DEVELOPMENTSTART PRE-LAUNCH LAUNCH GROW

Investor’s Deck Mockups

Market research Brand

Landing Page Campaigns Validation

Video Marketing Assets

Campaigns PR

Growth Hacking Traffic

Monetization

FULL STACK DESIGNER

CASE STUDY

WRITER• Website copy • iTunes descriptions • Micro copy (UI) • Landing pages (sales) • Presentations • Email Marketing • Vision & Mission

FILMMAKER• Launch / Pre-Launch • New products / features • Hiring • Company overview

https://vimeo.com/59670886

https://vimeo.com/71628733

https://vimeo.com/98421615

DEVELOPER• Front End (HTML / CSS) • iOS

MARKETING• Content Marketing • Ads & Banners • Facebook & Twitter page

SALES• Presentations • Landing pages • In app purchase • Emails

FULL STACK VS

SPECIALIST

YOU ARE IN A POSITION TO BE THE MOST

VALUABLE PERSON IN YOUR TEAM.

GO KICK SOME ASS.

Thanks :)