Slow innovation

More Quickly: 3 Techniques To Accelerate Great Design (or, lessons from our side project)

My Side Project: QuickRak

Shoot, Ready, Aim: Identify A Problem First

Other times to useQuickRak include:

Don’t get caught inthe rain without one!40%

BROKEN WEATHER UPHILL SLEEPY DRUNK

BAR

What a day at the office, I’m gonna hit happy hour.

Drinks are pouring inside, rain starts pouring outside.

Lucky me, a hottie offers me a ride. Damn, my bike won’t fit.

... Wait, I’ve got my QuickRak!And, I’m off to the races.

Clearly articulate a problem then confirm that other people actually have it.

Technique #1: Hurry Up & Wait

You’re trying to save time, but you’re actually wasting it.

Technique #2: Test Drive Your Design Early & Often

The quickest way to test ... is to test as you go.

pad designs

strap designs

stability

directions

website

market

packaging

Technique #3: Parallelize Design Thinking

Design thinking is more efficient when parallelized.

series parellel

Thanks! !

Roland Smart & Sean Taffler Co-Founders & Bikeprenuers !roland@quickrak.com I sean@quickrak.com !Tweet Us @QuickRak Friend Us @ Facebook.com/quickrak