ProductCamp 2013 Site Redesign

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Site Redesignby Max J. Chung

Today

• How we got here

• Our new site

How did we get here?

Goals

• Find event information more easily

• First-rate mobile experience

• Professional look and feel

The Design Process

• Build prototypes

• Exchange feedback

• Build more prototypes

Our New Site

Simple Navigation

• No dropdown menus in header

• Clear page titles

Calls To Action

• A primary purpose for each page

• Big buttons

Mobile Friendly

• Site adapts to smartphones, tablets

• No app to download or update

Powered by SquareSpace

• Hosted service

• Design flexibility

• Focus on content, not formatting

Wins

• An intuitive, mobile-friendly site

• Professional visual treatment

• Less content to manage

Coming January 27Questions?

max@maxjchung.com