Presentation of a Brand on the Move #exhibit #design

Nothing is more memorable than truth beautifully told.

Exploration in Brand Exhibiting

Rick Julian

A brand is composed of manydifferent pieces which, together, capture the attentionof your buyers. Your

exhibit isthe physical

piece ofyour brand

Design yourExhibit to enlarge, engage andtake charge. Your exhibit

design isthe ultimate

marketingtool to draw

attentionand

commandthe course

of yourbusiness

a brand on the move.

... a brandthat exudespo•ten•tial and

single-mindedre•solve.

Colors answer feeling in man;shapes [form] answer thought;

and motion answers will.

The3 elements used–color, form, motion

... a brandon the move, yet

ex•u•ber•antin its space.

... a brandin step with the

con•nec•tioneconomy.

... a brandaffirmingmas•ter•yover technology.

... a brandforging ahead;energized by

in•no•va•tiveaspirations.

... a brand incommand witha set of differentiatingprom•isesthat link itsproducts to itscustomers.

... a brandin waiting...to be no•ticed

You just have to get noticed. If you don’t get noticed, you don’t have anything.

But the art is in getting noticed naturally, without

screaming and without tricks.

Your

exhibitdesignis the sure–fire wayof getting

no•ticedNATURALLY

Your exhibiting space is a collection of experiences;to try, to buy, to admire and to inspire. You play it right.

You are boundto get noticed.

much of branding is a bunch of intangibles

ideas and thoughts weaveinto words, visuals and vidoes

Scott Talgo

A brand that captures your mind gains

A brand that captures your heart gainsbehavior.

commitment.

Sarmistha Tarafder

510-490-9900 H

OW W

ILL

YO

U CAPTURE THE INTANG

IBLES

more ideas on brand design and brand exhibiting cc