Milan design week 2016

MILAN DESIGN WEEK 2016

PHYGITALFUTURE

This year the various exhibitions depicted a truly Phygital future. One in which the digital and physical worlds are so tightly interwoven that is hard to distinguish one from another.

We recognise that this new era will be characterised by technology which seamlessly blends into the home environment and becomes part of our daily life.

TINTED TRANSP-ARENCY

DIPPED MATERIAL

Our designers are consistently looking for new and innovative ways to embed information-sharing and entertainment into our immediate surroundings removing the need for standalone mobile devices and computers.

They are bringing a sense of digitalization into previously passive household objects including sofas, tables, chairs and even entire living spaces, such as the garden, the kitchen and bathroom.

SMOOTH GRADIENT

IRRIDE-SCENCE

Mirrored surfaces, indulgent forms, bright and energizing colours and the projection of images at different scales and on different surfaces throughout spaces have been used throughout the entire exhibition.

BLOB-OBJECTS

CROMATIC ACCENTS

GEO COMPO-SITIONS

SCULPTURALFOLDS

INDULGENTFORMS

NATURAL MATRIX

In line with the fast growing technological world this year’s exhibition demonstrated there exists a desire to get back to nature through a focus on tactility and the importance of texture in design and experiences.

TAILORED LOOKS

Products and experiential installations encourage us to rethink our relationship with technology and nature, so that tech products either fit more easily into our lives, or become more joyful and thoughtful.

WARM METALS

INTRICATEWAVES

PLANT KINGDOM

Brands brought plants, vegetal decoration and the reinterpretetion of nature into products and private spaces in order to bring a touch of the outdoor into the interiors, connecting homes to the wider environment and sometimes to further worlds.

SMARTKITCHEN

This year’s exhibition has shown how connectivity and sensorial interaction will change the kitchen in the near future, with innovations ranging from touchscreen splash-backs connected to consumer social networks, websites and personal smartphones to invisible cooking stations with seamlessly, integrated cooking functions.

INVISIBLEKITCHEN

Numerous brands presented new concepts and projects, designed to create an easy and intuitive cooking experience, bringing joy to the consumer while allowing them to save time and effort.

There is clearly a desire to bring some natural and realistic feeling into a daily space such as the kitchen with natural dark woods, marble table tops and warm metals with a vintage touch used throughout.