Intro to User Research & Usability Testing

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Diane Loviglio@dianeloviglio

General Assembly April 1, 2013

User Research & Usability Testing

Architecture & AnthropologyStartup FounderUX Researcher

Startup Founder

Gaining empathy for ...

What is UR?Why do UR?

User Research MethodsObservationIn Depth InterviewsContextual InquiresDiary StudiesUsability Testing

Live Usability Testing

What We’ll Be Learning Today

Understanding past and current behaviors in order to use them as a proxy for future behaviors.

What is User Research?

Understanding the why.

gain empathy

their motivationstheir values their needs

their behaviors

Why do User Research?

User Research Methods

observationin-depth interviewscontextual inquiries

diary studiesPre-Prototype

usability testingPost-Prototype

ObservationPre-Prototype User Research

In Depth InterviewsPre-Prototype User Research

Contextual InquiresPre-Prototype User Research

Diary StudiesPre-Prototype User Research

Post-Prototype User ResearchUsability Testing

3 Steps of Usability Testing

Step 1Get to know themfor a little bit.

Step 2Give them one task.

Step 3Then shut up!

Live Remote Usability Test

Usability Tools

Google Hangout - Desktop Screen Sharing

google hangout - take screenshot of me doing it with and sss homepage up.

Hug Your Laptop - Mobile Screen Sharing

Tools - PC Screen SharingJoin.Me

Silverback - Mac Screen Sharing & Video Recording

ScreenFlow - Mac Screen Sharing & Video Recording

Tools - Live Onsite Recruiting

Further Reading

Diane Loviglio@dianeloviglio

General Assembly April 1, 2013

User Research & Usability Testing

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