IDEO / OpenIDEO Make-a-thon

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http://make-a-thon.org/ Team: SuperGrannyGeek Steve O’Connor, Location Lead, IDEO Claire Qin, Quantitative Strategist , Morgan Stanley Nathan Waterhouse, OpenIDEO Co-Lead, IDEO James Turner, UX Researcher, Imagination Susan Cook, Designer, Native Design ltd Fergus Doyle, Lead Developer, onefinestay James McBennett, Founder, Fabsie

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Simpelt

Tasks are difficult to do online, especially for the elderly.

Our aim is to remove barriers, making online tasks easier.

8CLICKSMILKto buy

No Grandma, Listen, Double-Click the Chrome Icon.

Help, I’m confused.

How Many Clicks?

Is this ever going to work?

Everything changes....

IDEASfor super granny geek?

HEATMAPS

one

consistancy

big

A/B

spaghetti

instruction

remote tech

Follow

click buttons

Simple/complex

choice

manualfor internet

supportFAMILY

SIMPeltone click TASKSTAP’n’ROLLSieve

ACCOUNT CAN BE SETUP by a trusted friend.

Once initiated, your internet is rocket-fast.

Single click tasks

EMAIL JOHN

Call Steve

Weekly shopping

MORE ‘SINGLE CLICK’ APPS

“I think this will work as it would help you do the things you use most often.”Sainsburys shopper

the tap’n’rollprovides confidence using a computer for those with dexterity impairments.

SIEVE

simpelt.launchrock.com